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    3 Patterns for Great Business Ideas with Jack Abraham, Founder, Managing Partner & CEO at Atomic

    enOctober 07, 2021

    Podcast Summary

    • The value of an invaluable hourSeizing opportunities and recognizing their potential value can lead to significant impact.

      There could be an invaluable hour in one's life that surpasses the worth of all the time, effort, and energy spent on other things. This was emphasized during a conversation between two individuals, Jack and Sean, who shared a past connection in the tech industry. Jack's startup studio, Atomic, was discussed, with Sean recalling their initial meeting and Jack's impressive background and thoughtful questions. Atomic has since produced successful companies in various industries, including HIMSS, Bungalow, Homebound, Radiant, Replicant, and several others in healthcare, PropTech, Fintech, education, AI, and marketplaces. Despite keeping many companies under wraps due to competition, their impact is significant. This anecdote underscores the importance of seizing opportunities and recognizing their potential value.

    • Centralizing business operations for efficiencyIdentify real-world problems, build solutions, and improve everyday experiences for innovation

      Having a single source of truth for your business operations can save you from the frustration of duct-taping together various software and dealing with the complexities of multiple moving parts. HubSpot's customer platform offers this solution by providing a centralized location for tracking and organizing customer interactions, automating messaging, and streamlining the lead follow-up process. Another key takeaway is the importance of identifying and solving real-world problems before attempting to create solutions. Atomic, a company that has never held brainstorming sessions for ideas, instead observes problems, identifies patterns, and builds products to address them within their own portfolio before releasing them to the market. Lastly, the speaker emphasizes that there are numerous opportunities to improve various aspects of life and the economy, and this mindset of seeking to uplevel everyday experiences can lead to a wealth of innovative ideas.

    • The Impact of Early Exposure and LearningEarly exposure and learning from unique experiences can significantly impact future success. Starting at a young age, Jack Patoshnik learned business and technology from his entrepreneurial father and went on to start his own companies.

      Having unique experiences and learning from them at a young age can significantly impact an individual's future success. Jack Patoshnik, the guest in the interview, shared his remarkable story of growing up with an entrepreneurial father who started Comscore and exposed him to the world of business and technology at a young age. Jack's father, an immigrant who came to the US with nothing, went on to build a successful company and eventually took it public. When Jack was 12 or 13, his father asked him to join the company as a software engineer, and he learned how to write code and experienced the growth of the company firsthand. This exposure ignited Jack's passion for entrepreneurship, and he started his own companies at age 15. Jack's story is a testament to the power of early exposure and learning, and it highlights the importance of seizing opportunities and following one's passions, even at a young age.

    • Rising through the ranks in a large corporationEmbracing challenges in a large corporation can lead to personal growth and financial success. Maintaining a startup culture and contributing to innovative products can make a significant impact.

      Entrepreneurship isn't limited to starting your own company. Sometimes, joining a larger organization and making a significant impact can lead to personal growth and financial success. The speaker shared his experience of being acquired by eBay and rising through the ranks to become a key player in the company's turnaround. Despite the common belief that entrepreneurs struggle in large corporations, the speaker chose to embrace the challenge and make a difference. He maintained the startup culture within eBay, worked on innovative products, and ultimately, contributed to the company's success. This approach allowed him to continue growing and making an impact, even after the acquisition.

    • Maintaining focus and desperation in a startup studioStartup studios provide advantages, but maintaining focus and desperation is crucial for success. Focus prevents 'shiny object syndrome,' while desperation ensures deadlines and a sense of urgency.

      While startup studios offer numerous advantages, it's crucial not to lose the natural advantages that startups possess, such as desperation and focus. The speaker, who has experience building multiple successful companies, shares an example of how they managed this at Atomic. They started with one idea per year, gradually increasing the number as they became more experienced. However, they identified two potential pitfalls in startup studios: focus and desperation. The lack of focus can lead to "shiny object syndrome," where the team gets distracted by new ideas and neglects the current project. The speaker emphasizes the importance of pushing through challenges instead of jumping to the next unproven idea. Desperation, on the other hand, ensures that projects have a deadline and a sense of urgency. Without this, projects may languish indefinitely. The speaker shares that having a clear deadline and a do-or-die moment can help teams prove their idea's worth or move on to the next project. In summary, while startup studios offer numerous benefits, it's essential to maintain focus and desperation to maximize the potential for success.

    • Starting with B2B businesses can provide clearer pain points and significant returnsB2B companies have clearer needs and can yield significant returns, making them a better choice for startups in the early stages. However, consumer companies can be riskier due to uncertain consumer demands.

      Focusing on B2B businesses instead of consumer companies in the early stages can be beneficial for startups. According to the speakers, B2B companies often have clearer pain points and customer needs, making it easier to build solutions that meet their demands. Moreover, B2B companies can potentially yield significant returns with astronomical valuations. However, consumer companies can be riskier as consumers may not always know what they need, and it can be challenging to create products based on their expressed desires. Atomic Ventures, for instance, designed its incubator to be uncomfortable and push companies out after a certain period to avoid keeping them indefinitely. The investment amounts also increase with each round, allowing the companies to grow further. When starting Atomic, the founder invested his own capital to prove the concept before raising external funds.

    • Seizing power law moments and learning from industry leadersRecognize and seize power law moments, seek advice from influential figures, engineer opportunities, persist, and continuously learn to set the stage for future success.

      There are valuable lessons to be learned from successful people, and making the most of opportunities, even if they come late in life, can lead to significant rewards. Marc Andreessen shared a story about Peter Thiel that emphasized the importance of recognizing and seizing power law moments in life, where a single hour or opportunity can have a disproportionate impact. To discover these opportunities, it's essential to approach influential figures for advice and mentorship, put oneself in their circles, and engineer one's calendar to create chances for such encounters. Another valuable lesson is the importance of persistence and continuous learning, as the experiences and accomplishments that come before a defining moment can set the stage for future success. Overall, the wisdom and insights from industry leaders like Marc Andreessen, Chris Dixon, David Sachs, Peter Thiel, and Josh Kushner have been invaluable in the speaker's career and serve as a reminder that the journey to success is often filled with unexpected twists and turns.

    • Identifying Essential TasksAnalyze your week, prioritize tasks, and eliminate non-essential ones to maximize productivity and make room for new opportunities. Some tasks are key linchpins, and removing them could cause the whole project to collapse.

      Not all hours or tasks are created equal. Mark Manson shares a practice he adopted from Jeff Bezos, which involves analyzing your prior week and identifying which tasks or meetings are essential and which can be eliminated. By focusing on the tasks that truly matter, you can maximize productivity and make space for new opportunities. This concept was referred to as the "Django Law," where some tasks are like key linchpins, and removing them could cause the whole project to collapse. Manson encourages everyone to recognize the value of their time and energy, and not assume that every hour is equal in importance. He learned this lesson in a previous job where he realized that his absence would not significantly impact the outcome, and he started taking deliberate breaks to test the impact. This experience taught him to prioritize tasks and understand that productivity is not linear.

    • Identifying market pain points for business ideasExploring unmet needs in the market can lead to successful businesses. Evaluate potential ideas based on scalability, payback period, and LTV to CAC ratio.

      Identifying and addressing significant pain points in the market can lead to successful business ideas. The speaker shared an example of his personal experience with allergies and the challenges of getting treated for them. He identified a misaligned incentive in the market, where allergists are paid for administering allergy shots rather than selling sublingual immunotherapy, which is more convenient for patients. This insight led him to consider starting a company to disrupt this market and make sublingual immunotherapy more accessible and affordable for people suffering from allergies. The speaker emphasized the importance of evaluating potential business ideas based on their scalability, payback period, and LTV to CAC ratio, and how some promising ideas may not meet these benchmarks but could still have potential.

    • Focusing on distribution potential is crucial for business successIdeas with mass distribution potential should be prioritized to maximize time and resources

      Distribution is more important than ideas in building a successful business. The speaker shared an experience of developing a solution for curing allergies through sublingual drops, which they believed was dramatically better than traditional allergy shots. However, they were unable to make the economics work due to high customer acquisition costs (CAC) and unit economics. Despite their belief in the idea, they had to move on as the opportunity cost was too high. They emphasized the importance of focusing on ideas that can achieve mass distribution to make the most of their time and resources. Another interesting idea they explored was the application of autonomous vehicle technology to create self-driving fishing vessels, but they acknowledged the challenges and left it as a potential opportunity for someone else. Overall, their philosophy is to validate distribution potential upfront and prioritize ideas that can reach a large customer base.

    • Democratizing access to exclusive resourcesEntrepreneurs can succeed by making exclusive resources more accessible and affordable to the general population in areas like ride-sharing, Fintech, and wealth management.

      Identifying and democratizing access to resources and services that are typically only available to the wealthy can lead to successful businesses. This concept, known as "democratization," was discussed in the context of ride-sharing services like Uber and companies that provide access to private drivers, chefs, or shoppers. Another area where this pattern is emerging is in Fintech, particularly in wealth management and financial planning, where there is a significant gap between what the wealthy have access to and what the general population does. The speaker mentioned companies like Adpar, which aims to provide robust financial tracking and wealth management services to billionaires, as an example of this trend. By making these resources more accessible and affordable to the wider population, entrepreneurs can create winning businesses that meet the human desire for financial security and wealth generation.

    • Streamlining complex processes for a more convenient experienceIdentifying and simplifying time-consuming tasks can lead to successful business ideas, such as online travel booking, telemedicine, and home selling. Making these processes more accessible and affordable can create innovative and profitable businesses.

      Identifying and simplifying complex processes or services that people are required to do but find time-consuming and frustrating can lead to successful business ideas. These opportunities often arise when people are seen struggling with multiple tabs or steps to accomplish a single task. Examples include online travel booking, telemedicine, and home selling. By streamlining these processes, businesses can save people time, reduce anxiety, and create a more convenient experience. Additionally, there are numerous untapped markets where wealthy companies and services exist but are not accessible to the masses due to high costs. Identifying these areas and making them more affordable and accessible can lead to innovative and profitable businesses.

    • Simplifying the process of selling an ecommerce businessAn opportunity exists to create a streamlined solution for selling ecommerce businesses, similar to ClearBank or Opendoor, and there's a team in Miami building a company to address this pain point, seeking tenacious, creative, and charismatic individuals to join and bring their own ideas to the table.

      There's a significant opportunity in the ecommerce space to simplify the process of selling a business. The speaker expressed frustration that many ecommerce store owners don't know how or where to start when it comes to selling their businesses. They're looking for a streamlined solution, similar to services like ClearBank or Opendoor, which allow users to plug in various sources of data and receive an offer. The speaker is bullish on this idea and is currently building a company in Miami to address this pain point. They're looking for tenacious, creative, and charismatic individuals to join their team and help bring this vision to life. The company values the distribution of ideas and is open to partnering with founders who bring their own ideas to the table, as long as they undergo a testing process. Overall, the speaker sees a huge potential in making the process of selling an ecommerce business more accessible and efficient.

    • Exploring different paths to successSuccess can come from focusing on one thing or working on multiple projects, depending on personal preferences and goals.

      There are different paths to success, and what works best can depend on an individual's unique strengths, interests, and goals. Some people thrive on focusing on one thing and giving it their all, while others find fulfillment in working on multiple projects. The speaker, for instance, enjoys the early stages of inventing and working on various things with different people. When he started Atomic, his goal wasn't primarily wealth creation but rather to build a company that builds companies and tackle an intriguing problem. Although focusing on one thing might yield more financial gains in the short term, the long-term value of a company that creates other companies is uncertain. Ultimately, the most effective strategy depends on personal preferences and what brings joy and satisfaction to the individual. The speaker acknowledges that there are successful people who are singularly focused, but he identifies with those who derive energy from working on a variety of projects.

    • Innovation vs. copying in businessBeing mission-driven and innovative in business can be more rewarding than copying ideas, but it's important to stay informed and distinguish between real and emerging technologies, like crypto, and focus on fundamental innovations with strong developer interest.

      When it comes to building a successful business, there are different approaches. One approach is to copy other people's ideas, which may be easier but not as valuable or interesting. The other approach is to be innovative and original, which is more challenging but potentially more rewarding. The speaker emphasizes that Atomic and its companies pride themselves on being mission-driven and innovative, and that this approach has worked well for them. However, it's important to note that there are risks and concerns associated with some emerging technologies, like crypto. While crypto is real and here to stay, it's important to distinguish between what's real and what's not, and to focus on the fundamental innovations that are likely to last. One indicator of a promising crypto platform is where developers are signing up, as this is also true for traditional companies and app stores. The speaker mentions Ethereum, Solana, and Terra as examples of platforms with strong developer interest. Ultimately, the key is to stay informed and make informed decisions based on what's real and what's not.

    • Addressing challenges in cryptocurrencies with DeFi solutions and anonymous transactionsTerra and Luna are developing DeFi solutions for lending, borrowing, and investing in stocks using stable coins. Iron Fish focuses on creating anonymous cryptocurrency transactions. Innovative projects in Web 3 and crypto with strong network effects are valuable in the digital age.

      While cryptocurrencies like Bitcoin have revolutionized the financial world, they still face challenges in becoming truly productive assets and functional currencies within the economy. Terra and Luna are addressing this issue by developing decentralized finance (DeFi) solutions that enable lending, borrowing, and investing in stocks using stable coins. Another promising project, Iron Fish, focuses on creating truly anonymous cryptocurrency. If the speaker were not involved in their current work, they might consider building decentralized networks using crypto, such as social networks or marketplaces, as they believe networks hold the most value in the digital age. Web 3 and crypto are still in their early stages, offering opportunities for innovative projects with strong network effects.

    • Checking job page for new hires and projects, Commitment to diversity through Future Founders ProgramJack Abraham, Atomic Ventures CEO, frequently checks job page for new hires and projects, and is committed to co-founding diverse companies through their Future Founders Program.

      Jack Abraham, the founder and CEO of Atomic Ventures, is the epitome of a curious and engaged investor. He pays close attention to the companies his firm invests in or co-incubates, and is always looking for opportunities to learn and grow. During this conversation, he said that he frequently checks Atomic's job page to see who they're hiring and what new projects they're launching. He also mentioned his company's commitment to co-founding companies with diverse individuals from all over the world through their Future Founders Program. Abraham also encouraged listeners to follow him on Twitter or visit Atomic's website to learn more about the firm and potential opportunities to collaborate. Throughout the discussion, his enthusiasm and passion for his work were evident, making him an inspiring figure in the startup and investment world.

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    $100M Founder Reveals The Secret To Making Data Profitable

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    The GameStop Guy Has Returned… (And Has A New $210M Bet)

    The GameStop Guy Has Returned… (And Has A New $210M Bet)
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