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    #54 How to Save The Planet at Breakfast with Jonathan Safran Foer

    enMay 27, 2020

    Podcast Summary

    • Caring for ourselves and others during challenging timesConsider gifting lab-grown diamonds, handmade gifts, and healthy meals for special occasions. Make conscious dietary choices to reduce environmental impact.

      During these challenging times, it's essential to take care of ourselves and those we love. For special occasions like Mother's Day, consider gifting beautiful lab-grown diamonds from Blue Nile or treating moms to handmade bouquets and gifts from 1-800-Flowers. In the kitchen, cookbook author Dr. Rupi emphasizes the importance of incorporating three portions of fruit and vegetables per person into every meal. And on a larger scale, author and activist Jonathan Safran Foer encourages individuals to make a collective impact on the environment through simple dietary changes, starting with breakfast. With 96% of Americans agreeing on the importance of animal protection and the urgency to prevent pandemics, it's clear that taking action in our daily lives is crucial. So, whether it's through personal purchases, cooking, or making conscious choices, every small step counts towards making a difference.

    • The COVID-19 pandemic has highlighted societal disparities and challenged normsThe pandemic has exposed unequal access to resources and essential services, affecting people's emotional well-being and societal norms, with essential workers facing unique challenges

      The COVID-19 pandemic has highlighted extreme discrepancies in experiences and challenges, particularly regarding access to resources and essential services. People's psychological well-being and emotions have been affected differently, with some feeling a sense of loss and others facing more immediate hardships. The pandemic has also led to a reevaluation of what is essential and who is essential, challenging societal norms and biases. The disparities in experiences and resources have been particularly evident in the treatment of essential workers, who have been disproportionately affected by the pandemic. For instance, in the case of public transportation, those who cannot afford to work from home or cannot afford to avoid public transportation are being shamed for putting others at risk, while in reality, they are facing desperate circumstances. The pandemic has also brought about a renewed questioning of what is truly essential, including the value of human life and the role of essential workers in society.

    • New Yorkers reflect on essential services and individual responsibilityIndividual actions are important but not enough to tackle large-scale issues, a balanced approach combining individual actions, systemic changes, and community support is necessary.

      The current situation in New York City, and indeed globally, presents complex issues around essential services, community spirit, and individual responsibility. New Yorkers have shown a progressive attitude towards self-reflection, acknowledging the necessity of essential jobs despite personal discomfort. However, there is a risk that certain actions, like clapping for essential workers or ordering takeout food, could be seen as excuses to continue living as usual and avoid acknowledging the underlying issues, such as underfunded healthcare systems. The war effort during World War 2 provides a historical context for collective action and shows that individual efforts, while important, are not enough to tackle large-scale issues like climate change. Instead, a balanced approach that combines individual actions with systemic changes and community support is necessary.

    • Habits and choices create markets and shiftsConsumers hold significant power through purchasing decisions, and companies respond to consumer demand. We can make a difference by taking action in various aspects of our lives, from reducing meat consumption to flying less, and engaging in activism.

      Individuals' habits and choices have the power to create markets and drive cultural and industrial shifts, even if it takes nudging from mass movements and government intervention. Marching and protests can be effective tools for raising awareness and inspiring change, but they are just one piece of the puzzle. Consumers have significant power through their purchasing decisions, and companies respond to consumer demand. It's essential to take action in various aspects of our lives, from reducing meat consumption to flying less, and engaging in activism. We all need to do our part, but we don't have to be perfect. The planet requires us to change our habits, and we must live with moderation and awareness of our role in the chain of cause and effect.

    • Small actions matter in addressing big issuesRemember that small actions, like transitioning to plant-based diets, can significantly contribute to mitigating climate change. Focus on taking action rather than just feeling overwhelmed by the magnitude of the issues.

      When feeling overwhelmed by the vastness of the issues we face, such as climate change, it's essential to remember that small actions matter. The author shares her personal struggle with the weight of knowing what needs to be done but finding it challenging to act accordingly. She emphasizes that universal values like clean air, water, and animal welfare are not political issues but rather shared desires. The challenge lies not in learning new values or becoming better people but in translating those values into our daily lives. For instance, reducing meat and dairy consumption is a scientific fact to mitigate climate change. The transition to such diets doesn't have to be immediate but can be planned over the next 5 to 10 years. In essence, every small step counts, and it's crucial to focus on actions rather than just feelings or beliefs.

    • Reducing meat and dairy consumption can save the planetMaking small changes, like adding more fruits and veggies to meals, can help reduce meat and dairy consumption and save the planet. Acknowledge imperfections and start conversations with humility for collective change.

      We all have a role to play in making sustainable food choices, but it doesn't mean we all need to follow the same diet. The science is clear that reducing meat and dairy consumption, especially in places where it's more feasible, can help save the planet. It's about being flexible and making small changes, like adding more fruits and vegetables to meals, that can have a significant impact. The author also emphasizes the importance of acknowledging our imperfections and starting conversations from a place of humility, as change can be challenging and requires collective effort. The author's transparency about his own past consumption of processed meat and dairy, despite advocating for change, shows that it's okay not to be perfect and that the focus should be on progress, not perfection.

    • Becoming aware and making deliberate choicesAcknowledging reality and taking small, achievable steps towards positive change can lead to significant impacts on our lives and the environment

      Becoming aware of our choices and making deliberate, concrete plans can lead to significant positive impacts on our lives and the environment. The young couple's example of setting clear, achievable goals demonstrates the power of commitment and intention. However, it can be challenging to acknowledge the reality of our situation and make ambitious changes. Small, achievable steps, like committing to one more vegetarian meal per week, can be more effective in nudging people towards making positive changes than vague goals. It's essential to recognize that we have the power to make choices, even when faced with seemingly insurmountable issues, and that every small action counts.

    • Making climate change more immediate and personalTo address climate change, it's important to make its impact and urgency more relatable and immediate for individuals. This could involve framing climate action as a personal responsibility or highlighting the potential immediate benefits.

      The immediacy of a threat plays a significant role in motivating people to take action. The discussion highlights the example of high blood pressure, which can have severe long-term consequences but often lacks the immediate symptoms to prompt action. Similarly, climate change, despite its global impact and long-term risks, may not be seen as an urgent issue due to its lack of immediate impact on individuals. The current COVID-19 pandemic, on the other hand, has demonstrated the potential for large-scale change when a threat is perceived as immediate and personal. To address climate change, it may be necessary to find ways to make its impact and urgency more relatable and immediate for individuals. This could involve framing climate action as a personal responsibility or highlighting the potential immediate benefits, such as improved air quality and healthier communities. Additionally, building empathy and understanding for the impacts of climate change on vulnerable populations could help to motivate action. Ultimately, finding ways to make the threat of climate change more immediate and personal could be key to driving the necessary action to address this global challenge.

    • Making environmentally conscious choices a societal normPeople don't need constant contemplation to make eco-friendly choices, they can become societal norms, and younger generations are already showing this trend.

      Making environmentally conscious choices a societal norm is crucial for addressing climate change. The example given was the reduction of meat consumption, which could become the new norm due to COVID-19 and concerns for workers. This shift in behavior doesn't require constant contemplation or argument; it's just something that people do. The shoplifting analogy illustrates this concept - people don't shoplift because it's illegal or due to empathy for the shopkeeper, but because it's not something they contemplate doing. The same should apply to harming the planet. Establishing these norms is challenging but once they solidify, they tend to last. The younger generation is already showing this trend, with more vegetarians than Catholics on American college campuses. However, the urgency of climate change means we don't have time for this generation to become policymakers. So, besides eating less meat, what else can society do now to make a difference?

    • Four ways to help the environmentFocus on controlling overpopulation, eating fewer animal products, flying less, and living car-free for significant environmental impact. Make these practices convenient, efficient, and affordable to encourage widespread adoption.

      Individuals can make significant contributions to the environment by focusing on four key activities: controlling overpopulation, eating fewer animal products, flying less, and living car-free. The COVID-19 pandemic has presented an opportunity for people to experiment with these lifestyle changes, as travel restrictions and shortages make it easier to reduce flying and animal product consumption. This period has also highlighted the importance of appreciating simple joys in life, such as cooking and connecting with loved ones, even through virtual means. To encourage widespread adoption of these practices, it's essential to make them convenient, efficient, and affordable for the majority of people. For instance, plant-based meat alternatives that taste good and cost the same as traditional meat can help attract a larger audience. Ultimately, small changes made by many individuals can lead to substantial positive impacts on the planet.

    • Systemic factors impact our ecological choicesAddressing systemic issues, like subsidies and lack of accountability, is crucial for making informed ecological choices and encouraging market reflection of true production costs.

      The systems we have in place, whether guided by the government or corporate sector, significantly impact our ability to make good ecological choices. The availability and affordability of sustainable alternatives, like plant-based meat, can create a virtuous cycle where corporations offer more of these options, making it easier for individuals to make better choices. However, current subsidies and lack of accountability in industries like animal agriculture and aviation artificially deflate costs, making it difficult for consumers to make informed decisions based on the true environmental impact. To encourage better choices, it's essential to address these systemic issues and let the market reflect the actual costs of production and environmental damage. On a local level, communities coming together to support each other and small businesses can create a positive impact, fostering resilience and connection.

    • The importance of community during crisesCommunity support can lead to a more compassionate world. Antibiotic resistance in animal farming is a pressing issue that could lead to serious health consequences.

      During times of crisis, the importance of community and taking care of each other becomes even more apparent. The sense of connection and support can have a profound impact on our habits and perspectives, potentially leading to a more compassionate world. Another crucial issue discussed was the growing concern of antibiotic resistance, specifically in the context of animal farming where 70% of antibiotics are used for healthy animals. This issue, if not addressed, could lead to serious health consequences and make current antibiotic regimes less effective. These are challenging times, but they also serve as reminders of the essential aspects of human life and the importance of making informed choices for the greater good.

    • Try Boland Branch sheets risk-free with a 30-night guarantee and 15% discountBoland Branch offers a 30-night guarantee and a 15% discount on first orders using code 'buttery'. This allows customers to try the sheets risk-free and save on their purchase.

      Boland Branch is offering a 30-night guarantee along with a 15% discount on the first order for their customers. This is a great opportunity for those who are hesitant to make a purchase, as they can try the sheets risk-free and enjoy a discount on their first order. The code "buttery" is to be used at checkout to avail the discount. However, it's important to note that certain exclusions apply, so customers are advised to check the website for more details before making their purchase. This offer not only provides a safety net for customers but also adds value to their purchase, making it a win-win situation. Overall, Boland Branch is confident in the quality of their sheets and is willing to go the extra mile to ensure customer satisfaction.

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    Please note - The information in this podcast is a general conversation between the podcast host and podcast guest and is not intended to replace professional medical advice and should not be considered a substitute for medical treatment or advice from a mental health professional or qualified medical doctor or specialist.  Use of any of the material in this podcast show is always at the listeners discretion.  

    The podcast host and guest accept no liability arising directly or indirectly from use or misuse of any of the information contained in this podcast show and podcast episode conversation, or any trauma triggered or health concerns associated with it. If you are experiencing depression, mental illness, trauma or have any health concerns please seek medical professional help immediately. 

    #84: Impossible Foods: Sales SVP, Dan Greene, on Reverse Engineering Burgers, the Foodie Wedge To Consumers (Part 1)

    #84: Impossible Foods: Sales SVP, Dan Greene, on Reverse Engineering Burgers, the Foodie Wedge To Consumers (Part 1)

    Dan Greene is the Senior VP of North American sales at Impossible Foods, the Earth’s most scrumptious plant-based meat company. Their mission is simple: eliminate the need to make food from animals. Impossible has imitated the kinesthetic experience of eating a juicy burger (ex. potato starch to imitate browning). Since 2017, Impossible has expanded beyond its wicked tasty burger, into sausages, chicken patties, & so much more. We’ll answer….How do you go about replacing a food staple with an alternative? How much does Impossible care about their competition (you might be surprised)? What does 'getting winged' mean? Of course, show notes can be found at https://climatemayhem.com/dan 

     

    #80: Cloud Paper: Cool Cat & CEO, Ryan Fritsch, on Bamboo's Wonder & Driving Multi-Generational Change (Part 1)

    #80: Cloud Paper: Cool Cat & CEO, Ryan Fritsch, on Bamboo's Wonder & Driving Multi-Generational Change (Part 1)

    Ryan Fritsch is the CEO and Co-founder of Cloud Paper, the Earth’s leading bamboo toilet paper company. Before Cloud Paper, Ryan and Co-founder, Austin Watkins, were 2 ambitious young guns at Uber Seattle, where they helped grow that location into a billion dollar revenue generator. They fast-followed their Superpump days with roles at Convoy. But they wanted more! More impact, greater stakes. After selling over a million rolls of bamboo TP, Ryan has learned a thing or 2. Show notes can be found at https://climatemayhem.com/ryan