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    65. Personal Finance 101: How to Become Wealthy feat. Katy Song

    en-usMay 04, 2024

    Podcast Summary

    • Supporting educators through the iConnections funds for teachers initiativeThe Wall Street Skinny podcast hosts Jen and Kristen are passionate about education and have joined the advisory board for the iConnections funds for teachers initiative to support the Ron Clark Academy and its professional development opportunities for educators nationwide.

      The Wall Street Skinny podcast, along with its hosts Jen and Kristen, are passionate about education and have joined the advisory board for the iConnections funds for teachers initiative. This initiative aims to support the Ron Clark Academy and its pioneering teaching methods by providing access to their professional development opportunities for educators nationwide. The funds will be raised through events in major cities, with all proceeds directly donated to the Ron Clark Academy to financially aid teachers in participating in these groundbreaking programs. Personal finance expert Katie Song was brought on to discuss personal finance, but the hosts took a moment to share their recent experiences, including Jen's bagel outing with her almost 80-year-old mother and Kristen's recovery from the flu. Despite these distractions, they remain committed to supporting educators and the important work being done through the iConnections funds for teachers.

    • The Speaker's Love for Boats and the SeaThe speaker finds joy and peace on the water, imagines herself as a boat dog, and appreciates unconventional relationships and the explorer spirit of the past.

      The speaker deeply enjoys the feeling of being on a boat, particularly in a meditative and private setting. This sensation brings her great joy and peace, and she imagines herself as a boat dog, living on the water. She finds the idea of a private island or a boat ride to be ideal, even if it's a simple rowboat. The speaker also appreciates the unconventional nature of people and relationships, as seen in her admiration for Zendaya dating Tom Holland instead of a more predictable partner. Additionally, she shares a fascination with the show "Shogun," and the idea of being an explorer or sailor in the 1600s, particularly during the doldrums when resources are scarce. The speaker also mentions having a fear of scurvy due to her lack of consumption of citrus-related foods.

    • From Investment Banking to Financial PlanningEven those with financial industry backgrounds can benefit from the expertise of a financial planner, as demonstrated by Katie Song's career transition from investment banking to financial planning

      Even those working in the financial industry can benefit from the expertise of a financial planner, as demonstrated by Katie Song's transition from investment banking to becoming the chief financial planner at Domain Money. The speaker shared a personal experience of having to balance a career in investment banking with motherhood, leading to a desire to find a more flexible career. Despite having an MBA and experience in investment banking, the speaker admitted to not knowing what a certified financial planner was before meeting one. This encounter inspired Katie to pivot her career and become a financial planner. The discussion also touched on the common misconception that those in the financial services industry are automatically financially savvy, and the importance of seeking professional advice for personal finances.

    • Meeting the Requirements to Become a CFPTo earn the CFP designation, one must obtain a degree, pass a test, and accrue 2000 hours of related experience in financial planning.

      Becoming a Certified Financial Planner (CFP) involves obtaining a bachelor's degree or higher, passing a rigorous test, and accumulating 2,000 professional hours in the industry. These hours must be related to financial planning, including analyzing clients' financial situations, presenting plans, and helping clients implement them. The CFP designation is a trademarked term, and CFP practitioners provide ongoing financial guidance to clients, acting as their first call for financial decisions. Not all financial planners hold this designation, and it represents an elite level of financial planning expertise. The CFP curriculum creates a consistent framework for financial planning, and CFPs aim to be a more proactive and ongoing resource for clients compared to the more reactive role of a Certified Public Accountant (CPA).

    • Certified Financial Planner Process and Industry OverviewThe CFP certification requires a rigorous exam and practical experience. The industry primarily focuses on assets under management, but some financial planners charge a flat fee. Understanding the process and available models helps individuals make informed decisions.

      Becoming a Certified Financial Planner (CFP) involves taking a challenging exam, which has become less rigorous over the years, and gaining practical experience. The process can be intimidating, and it's essential to distinguish between financial advisors with proper training and those without. While large institutions offer training programs, the industry primarily focuses on assets under management (AUM) as a revenue source. Financial planners often handle both financial planning and investment management. Starting out, one could work for a smaller firm or a tech startup for more client exposure. A unique business model is charging a flat fee instead of AUM, which is less common in the industry. This model allows for more transparency and flexibility for clients. Overall, the financial planning industry can be complex, but understanding the process and available models can help individuals make informed decisions.

    • A financial planner provides a holistic view of a client's financial situationA financial planner builds a balance sheet, assesses values and priorities, navigates complex income situations, and creates a personalized plan based on a client's unique financial data.

      While an asset manager can help manage investments, a financial planner adds value by providing a holistic view of a client's financial situation. The planner builds a balance sheet, assesses values and priorities, and helps clients understand their current financial standing and future goals. They also navigate complex income situations and provide clarity on spending and saving. Unlike asset managers who focus on investment simulations, financial planners use clients' financial data to determine their unique financial situation and create a personalized plan. While some clients may have a clear retirement goal and only need an asset manager, many benefit from a financial planner's expertise to ensure they're making informed financial decisions and staying on track towards their goals.

    • Determining a client's unique financial situation and goalsEffective financial planning requires understanding a client's specific needs, goals, and priorities. Cashflow management and transparency about spending are essential. Tailored recommendations based on individual circumstances can help clients make improvements and achieve their goals faster.

      Understanding a client's unique financial situation, goals, and priorities is crucial for a financial planner to provide effective recommendations. Cashflow management is essential, and transparency about spending is important. A financial plan can help individuals identify areas for improvement and motivate them to make changes to achieve their goals faster. During the client intake process, financial planners should ask questions that help determine a client's financial goals, time horizon, and values. The recommendations provided should be tailored to each client's specific needs and circumstances, rather than being one-size-fits-all. By focusing on what matters most to the client, financial planners can build a strong foundation for a successful financial planning relationship.

    • Effective financial planning: Big three spending categories, behavior adjustments, and peace of mindSet clear targets, understand spending habits, prioritize big categories, adjust behavior, and seek happiness with spending while considering affordability in major purchases

      Effective financial planning involves setting clear targets, understanding spending habits, and focusing on areas of greatest impact. The speaker emphasizes the importance of addressing the "big three" spending categories: food, travel, and shopping. She encourages behavior adjustments rather than small savings, and prioritizes finding peace and happiness with spending. Additionally, she stresses the importance of affordability when considering home purchases, and encourounters few conflicts with couples due to their shared understanding of finances. Overall, her approach to financial planning is about critical thinking, problem solving, and promoting a stress-free relationship with money.

    • Bringing spouses into financial planningEffective financial planning involves both partners, overcoming fears through communication and education, starting small to build credit, and approaching with empathy and patience.

      Effective financial planning requires bringing both spouses or partners into the process, even if one is fearful or uninterested. Communication and education are key to helping them understand the importance of financial decisions and the reasons behind them. Many people have stories they tell themselves about their inability to understand finance, but with guidance and support, they can overcome their fears and take steps towards financial literacy. For those with poor credit or no access to credit, starting small with a secured credit card can be an effective way to build credit and improve financial health. It's important to remember that everyone's financial situation and comfort level with money is unique, and approaching financial planning with empathy and patience can lead to successful outcomes.

    • Building good credit early in lifeEncourage use of credit cards for credit history, have at least two cards, pay bills on time, and consider financial advice from a planner when income reaches $100,000

      Building good credit is an essential financial habit that should start early in life. The speaker shares his personal experience of encouraging his family members to get credit cards to build credit history. He emphasizes the importance of having at least two credit cards to optimize credit and establish a credit history for a longer period. The credit bureaus look for evidence that individuals have access to credit and pay their bills on time. The speaker also mentions that people should consider engaging with a financial planner when they reach a certain income level, around $100,000, as the initial fee can be significant for those earning less. The speaker's business model offers affordable ongoing financial advice after the initial fee, making it accessible to a wider audience. Overall, the discussion emphasizes the importance of building good credit and seeking financial advice at an early stage in life.

    • The importance of affordable, accessible financial advice for younger professionals and those with limited financial literacyThe hourly rate model for financial advice offers flexibility and personalized guidance, filling a gap in the industry for those seeking affordable, accessible financial advice

      There is a significant need for accessible, on-demand financial advice, particularly for younger professionals and those with limited financial literacy. Traditional financial services often charge high fees for annual updates and may not cater to those who don't meet certain requirements. The speaker emphasizes the importance of financial education and planning, especially for first-generation earners, and expresses a desire to help more people through their business. The hourly rate model allows for flexibility and personalized advice, filling a gap in the industry. However, it's important to note that while some people may not be ready for financial advice at a younger age, others, especially those from financially disadvantaged backgrounds, are eager for guidance. Overall, the conversation highlights the importance of financial literacy and the need for affordable, accessible financial advice.

    • Valuing Financial Planning ServicesYoung people may ignore parental advice, but professional guidance can lead to greater financial success. Consider income, time horizons, and existing accounts for effective savings strategies. Joint brokerage accounts and index funds balance liquidity and growth potential. Educate clients on investment choices for empowerment.

      While young people may not listen to their parents when it comes to financial advice, paying for professional guidance can lead to greater success and effectiveness. The speaker emphasizes the importance of having "skin in the game" and valuing financial planning services. When it comes to savings, the speaker gets specific with clients, considering their income projections, time horizons, and existing accounts. By opening joint brokerage accounts and investing in index funds, clients can balance liquidity and growth potential. The speaker also values educating clients about the reasons behind investment choices, enabling them to explain and potentially teach others. While the speaker acknowledges that getting too granular can lead to people shutting down, the overall approach is to encourage action and put money to work.

    • Overcoming financial barriersUnderstanding the basics of checking and savings accounts can help you make informed decisions and maximize savings, empowering you to take control of your finances and reach your goals.

      Procrastination and indecision can hinder your financial growth, and it's essential to take action and educate yourself to overcome these barriers. The difference between a checking account and a savings account might seem trivial, but understanding the basics can help you make informed decisions and maximize your savings. The financial industry can be intimidating, making it seem like you need professional help to manage your money. However, with the right knowledge and guidance, you can take control of your finances and feel accomplished and relieved. Don't let fear or confusion hold you back from reaching your financial goals. Take action today and start building a better financial future.

    • Understanding Clients' Emotions is Key to Effective Financial PlanningEffective financial planning requires emotional intelligence to understand clients' backgrounds, money traumas, and psychological blocks, helping them make informed decisions and overcome behavioral issues.

      Starting a financial planning business is more self-driven compared to larger institutions where one is recruited and follows a more traditional pathway into investment management. For those starting out, learning the mathematical aspects of financial planning and effective delivery are crucial. However, the key to being an effective financial planner goes beyond numbers. Emotional intelligence plays a significant role in understanding clients' backgrounds, money traumas, and psychological blocks to help them make informed financial decisions. Behavioral issues, such as spending habits and entitlement, can hinder clients from achieving their financial goals. Understanding these human behaviors and helping clients reframe their mindset is an essential part of the financial planning process.

    • Comparing yourself to others can hinder progressFocus on personal goals and best version of self, not comparisons to others' financial situations or 'magic numbers'.

      Comparing yourself to others can hinder your progress and cause unnecessary stress. Instead, focus on your own personal goals and the best version of yourself. Each person's financial situation is unique, and comparing yourself to a supposed "magic number" at a certain age can be misleading. It's important to know where you stand financially today and use that as a starting point for making progress. The "Millionaire Next Door" test, which uses age and gross income to determine net worth, can be a helpful tool for gaining perspective, but it's important to remember that it doesn't take into consideration individual circumstances such as debt or cost of living. Ultimately, the key is to focus on making progress towards your own financial goals and not getting bogged down by comparisons to others.

    • Understanding the impact of inherited wealthEmbrace inherited wealth, understand its role, and communicate effectively with family to make the most of it.

      Inherited wealth or family money can significantly impact an individual's financial situation, but it's important to embrace it rather than feeling guilty or ignored. This money comes with added responsibility to understand its role in your overall financial picture. Furthermore, the relationship with family money can also be complicated, especially when it's used as a weapon for control. Millennials, in particular, are poised to inherit a massive wealth transfer from the baby boomer generation, but they may not feel equipped to handle it due to a lack of communication and constantly changing financial rules. Embracing and understanding your financial resources is crucial to enjoy and make the most of them.

    • Factors affecting rent vs buy decisionConsider personal finances, location, market conditions, length of stay, and consult with financial professionals before deciding between renting and buying a home.

      The decision between renting and buying a home depends on various factors including personal financial situation, location, and market conditions. The American dream of homeownership as a source of wealth creation is not universally true, especially in expensive cities where renting can be cheaper. Timing is crucial, as the length of stay in a home can impact the overall cost. For some, homeownership may provide security and alleviate housing insecurity. However, it's essential to consider the opportunity cost of tying up funds in a physical asset versus investing in other areas. Ultimately, it's important to assess individual circumstances and consult with financial professionals to make an informed decision.

    • Real Estate and Financial Planning: Important Parts of Asset AllocationConsider diversification and cash flow in real estate investments. Seek a good fit with a CFP for financial stress reduction. Starting a financial planning career offers opportunities for entrepreneurship and flexibility.

      Real estate can be an important part of one's asset allocation, but it's crucial to consider diversification and cash flow. For those considering a career as a Certified Financial Planner (CFP), it's a great field with opportunities for entrepreneurship and flexibility. It's never too late to start, and finding a good fit with a financial planner is essential when looking to reduce financial stress. Katie, a CFP, shared her personal experience of starting her practice while balancing family life. She emphasized the importance of personality and fit when hiring a financial planner. Domain Money, where Katie works, can be found on Instagram and their website for those interested in financial planning services or building a career in the field. Remember, it's okay to seek help with personal finances, even if you're knowledgeable in other areas.

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