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    Andy Frisella - Build Your Mental Toughness!

    enJanuary 23, 2024

    Podcast Summary

    • Importance of mental toughness and accountability for entrepreneursSuccessful entrepreneur Andy emphasizes the significance of mental toughness and accountability for entrepreneurs, recommending the GrowthDay app and his new book on mental toughness.

      Personal development is crucial for growth, especially for entrepreneurs. Andy, a successful entrepreneur and friend of the speaker, emphasizes the importance of mental toughness and accountability in achieving success. He recommends the GrowthDay app for those seeking personal development and high-performance techniques. The conversation between the two friends is raw and real, with strong language used to emphasize points. Despite the challenges of entrepreneurship, their friendship and brotherhood have been invaluable to each other. Andy has written a new book on mental toughness, and his 75 hard program has gained immense popularity on social media. Overall, this conversation highlights the importance of resilience, accountability, and community in personal and professional growth.

    • Learning from a successful brand builderTo build a successful brand, focus on consistent execution, surround yourself with great people, and obsessively serve customer needs.

      Building a successful brand or business requires consistent execution, great people, and a strong culture. The speaker's partnership with a successful brand builder and entrepreneur allowed them to level up and grow exponentially. The speaker emphasizes that entrepreneurship is harder than it seems, and it's important to be real and authentic with audiences, even when things aren't going great. The speaker and their partner focus on having real conversations and addressing challenges behind the scenes to help others learn and grow. Ultimately, the key to success is serving the needs of customers in an obsessive way and surrounding oneself with great people.

    • The Reality of EntrepreneurshipEntrepreneurship demands mental toughness, ownership, and resilience to criticism. The glamorized portrayals of success can create false expectations, leading to disappointment and quitting. Understanding the challenges prepares one for the journey and increases the potential for success.

      Entrepreneurship is not for everyone, and it comes with significant mental, emotional, and physical challenges that are often overlooked in the glamorized portrayals of success. Entrepreneurship requires mental toughness, ownership, and a willingness to face criticism and negativity. The reality of building something great is much harder than it appears online, and the false expectations created by misrepresentations can lead to disappointment and even quitting. It's essential to understand the challenges and prepare for the journey to maximize the potential for success and contribute valuable ideas, businesses, and solutions to the world.

    • Navigating Entrepreneurial ChallengesEntrepreneurship involves hardships, but they can lead to growth. Seek support through personal development systems, therapy, or HR providers, and remember that successful entrepreneurs have faced similar struggles.

      Entrepreneurship can be mentally, physically, and emotionally challenging, but experiencing hardships such as setbacks, financial difficulties, and emotional turmoil may actually be signs that you're on the right path. Brennan Broussard's personal development system, Growth Day, can provide support during these tough times. Additionally, therapy, whether for serious issues or just for introspection, can be beneficial. Building a strong company culture, with the help of HR providers like Insparity, is essential for business growth and success. Despite the challenges, even successful entrepreneurs like Ed Mylett faced harder times in the beginning, sleeping in their stores and working long hours with little pay. However, these experiences shaped their journey and made them stronger.

    • Running a business takes time and patienceEntrepreneurship requires sacrifices and patience for years before seeing profits, but the experience is crucial for learning essential skills and building a solid foundation for future growth.

      Entrepreneurship often requires sacrifices and hard work for an extended period before seeing any significant profits. The speaker shared his personal experience of running a store as a side hustle for the first 10 years while working other jobs to keep it afloat. He emphasized that this delay in profitability is crucial for learning essential skills and building a solid foundation for future growth. However, as businesses grow and enter new phases, the challenges change, and entrepreneurs may face new hurdles such as coordinating large teams and forming partnerships with industry leaders. Ultimately, the responsibility of leading a business and providing for its stakeholders adds significant pressure, making the journey even more challenging.

    • Embracing Intensity as a Leader's StrengthIntensity and passion can be challenging but also valuable strengths for leaders. Embrace them and recognize their impact on success.

      Being passionate and intense, while challenging, can also be a great strength for leaders. The speaker acknowledges that the interviewee's intensity and care for people can be difficult to manage, especially as a business grows and the stakes get higher. However, these same traits have contributed to the interviewee's success and are admired by those around them. The speaker encourages the interviewee to embrace their intensity and recognize that it is a valuable asset, even if it comes with its own set of challenges. Additionally, the speaker shares that their own greatest strengths and weaknesses are intertwined, and they believe the interviewee may experience similar dynamics in their own life.

    • Embrace your unreasonableness and drive to succeedRecognize the benefits and challenges of having a strong drive to win and embrace self-awareness to maintain balance in life and relationships. Seek support from gracious and grateful people and learn from great leaders who embody these traits.

      Having a strong drive to win and succeed, along with the ability to handle pressure, can lead to great achievements in life. However, it can also bring mental anguish and difficulty in relationships. The speaker acknowledges the negative aspects but also embraces the unique qualities that make him unreasonable and a roller coaster in life. He encourages listeners to stay unreasonable but also become more self-aware, and surround themselves with people who have grace and gratitude. Great leaders, like Belichick and Phil Jackson, have similar traits and have brought success to their teams. The speaker also emphasizes the importance of mental peace and fitness, which he has worked on to balance his intense drive.

    • From winning the day to making a differenceAndy Frisella's success story emphasizes the importance of a systematic approach to life, continuous improvement, and recognizing the need to address health and mental toughness to reach new heights. It also highlights that success isn't just about personal gain but making a positive impact on others' lives.

      Andy Frisella, despite his impressive accomplishments in business, wealth, and physical transformation, remains humble and focused on continuous improvement. He attributes his success to his systematic approach to life and a realization that there's no magic to it – if you win the day, you have the magic needed to achieve your goals. However, he recognized that to reach the next level, he needed to address his health and mental toughness. His experiences with illness and observing the struggles of others fueled his mission to build something that could help others achieve their dreams. Ultimately, Frisella's story serves as a reminder that success is not just about personal gain, but also about making a positive impact on others' lives.

    • Transforming focus from physical to mental strengthMental weakness underlies struggles with self-control and personal growth. Develop mental toughness by viewing challenges as mental tests and addressing dangerous behaviors.

      Mental toughness is not an inherent trait, but a skill that can be developed through intentional exposure to hard situations and overcoming them. The speaker, inspired by the Iron Cowboy's words, transformed his perspective on personal growth from focusing on physical appearance to mental fortitude. He recognized that mental weakness was the root cause of his struggles with diet and self-control, and that changing his internal dialogue and viewing challenges as mental tests was key to making lasting improvements. Additionally, the speaker emphasized the importance of recognizing and addressing dangerous behaviors, such as using phones while driving, and utilizing resources like NetSuite by Oracle to help in business endeavors.

    • Recognize and overcome insecuritiesSelf-love and acceptance are important, but should not lead to complacency. Use NetSuite to improve business performance and recognize personal insecurities to overcome them, striving for self-improvement.

      While self-love and acceptance are important, they should not be used as an excuse for complacency or settling for unacceptable standards. NetSuite, with its customized business solutions, can help businesses improve their performance and reach their goals, just as individuals should strive to better themselves and not accept their current situation as perfect. The speaker emphasizes the importance of recognizing one's insecurities and working to overcome them, rather than wallowing in self-delusion or self-hatred. Ultimately, everyone has the potential to be the best version of themselves, and it's important to use the tools and resources available to us to reach our full potential.

    • The importance of self-belief and challenging relationshipsBelieve in yourself and surround yourself with people who push you to grow, even if it's uncomfortable. Demand high standards and cannot tolerate mediocrity for a fulfilling life.

      Love and belief in oneself and others are essential for personal growth and reaching one's full potential. The speaker emphasizes the importance of having people in one's life who challenge and push us to be better, even if it's uncomfortable at times. He shares his own experience of having a coach who was hard on him but ultimately helped him develop a pattern of high standards and belief in his abilities. The speaker also mentions that he demands the same from his friends and cannot tolerate mediocrity or apathy. Ultimately, the speaker believes that this approach leads to a fulfilling and meaningful life.

    • Navigating Negative Energy for Entrepreneurial GrowthLearn to internalize negative energy and use it as motivation for productive action, admire figures who embrace challenges and use adversity to fuel success.

      Entrepreneurship and personal growth involve navigating both positive and negative energies. According to the speaker, the negative energy is more common and comes from people who don't believe in your dreams or goals. However, instead of letting it bring you down, you should learn to internalize it and use it as motivation to take productive action. The speaker emphasizes the importance of being proficient in leveraging both positive and negative energies to reach greater heights. He also mentions his admiration for figures like Jocko Willink and David Goggins, who have shown the power of embracing challenges and using adversity to fuel success.

    • Use challenges as fuel and expand your visionSurround yourself with inspiring people, use negativity as motivation, and have a clear mission and purpose to fuel growth

      Success isn't just about leveraging the challenges and negativity that come your way, but also having a clear vision and being exposed to bigger ideas and experiences. As the speaker shared, it's essential to pay attention to the hate and use it as fuel, but also surround yourself with people who expand your vision and help you dream. Material possessions and achievements can only take you so far, and it's the historic impact and helping others discover their gifts that truly motivates and fulfills us. Success provides a platform, and it's crucial to have material goals to keep pushing through tough times, but ultimately, having a bigger mission and purpose is what keeps us engaged and growing.

    • Embracing Challenges and Facing RealityTaking on bigger challenges can lead to success and fulfillment. Use Indeed for efficient hiring. Face reality and operate with what is to overcome obstacles.

      Taking on bigger purposes and challenges, even if they're outside of our comfort zone, can lead to both success and fulfillment. The speaker emphasized that he doesn't have it all figured out and that everyone encounters obstacles and hardships. When it comes to hiring, the speaker recommends using Indeed to find qualified candidates efficiently. The speaker also shared that his father raised him and his brother as realists, teaching them to face reality and operate with what is, rather than what they want it to be. The speaker expressed gratitude for his challenging upbringing, as it equipped him for the world and taught him valuable lessons. Overall, the speaker encourages embracing challenges and facing reality head-on to achieve success and fulfillment.

    • Breaking free from the fear of not being acceptedEmbrace challenges and live authentically to achieve success and happiness, rather than seeking acceptance and fitting in.

      Limiting experiences and the fear of not being accepted by others can hinder personal growth and success. The speaker, who grew up feeling unaccepted and bullied, learned to not let that desire for acceptance hold him back. He encourages people to break free from the expectations and limitations set by others and live their lives authentically, even if it means coloring outside the lines. This mindset, as discussed in the book on mental toughness, is essential for achieving greatness and happiness. The speaker's success and the success of his employees can be attributed to their ability to embrace challenges and perform at high levels, rather than striving for acceptance and fitting in.

    • Mental Toughness: Navigating Life's Challenges with ResilienceMental toughness is vital for entrepreneurs and business people to succeed in life. Focus on decision-making, internal dialogue, and daily routines to build resilience, producing consistently even during adversity.

      Mental toughness is crucial for navigating life's challenges, especially for entrepreneurs and business people. The book "75 Hard" by Andy Frisella emphasizes this concept and provides practical steps to develop mental resilience. By learning to operate effectively during good and bad times, we can create a significant advantage in various aspects of our lives. This includes personal growth, career success, and even being a better partner or parent. The book encourages readers to focus on their decision-making process, internal dialogue, and daily routines to build mental toughness. Ultimately, this skillset can help us produce consistently, even when faced with adversity, widening the gap between us and our competitors.

    • Identifying Legitimate Coaches or MentorsResearch and ask critical questions before joining any program to ensure credibility and avoid scams. Look for factors like length of time in business, number of customers served, and team size.

      Identifying legitimate coaches or mentors from the multitude of options available on the internet can be a challenging task, especially for young entrepreneurs. It requires perspective and experience to distinguish between those who genuinely deliver results and those who are all show. The internet is filled with both legitimate resources and scams, making it essential for individuals to ask critical questions before joining any program. Factors such as the length of time a coach or mentor has been in business, the number of customers they have served, and the size of their team can provide valuable insights into their credibility. It's important to remember that everyone's journey is unique, and what works for one person may not work for another. Ultimately, taking the time to research and ask questions can save individuals valuable time, resources, and frustration in the long run.

    • Research and ask questions before buying or learningThoroughly research and ask questions to differentiate between genuine and fraudulent sources, and consider the sacrifices involved in achieving success with supportive people.

      When considering buying from or learning from someone, it's important to do thorough research and ask questions. Not everything presented may be as it seems, and it's crucial to differentiate between tools and a complete business. Successful people are willing to share their mistakes and accomplishments, and asking questions can help separate the genuine from the fraudulent. The journey to success often comes with sacrifices, and it's essential to surround yourself with people who can support you through it. Ultimately, determining if something is worth it depends on how one values that worth.

    • Finding meaning through struggles and helping othersStruggles shape us, helping others creates a ripple effect, truth-speaking inspires change, focus on service to make a difference.

      Our lives matter and have the potential to make a significant impact on others. The speaker shares his belief that the struggles and hardships we face in life shape us and give us unique perspectives to make a difference. He encourages recognizing the value of helping others and the ripple effect it can have on many lives. The speaker also emphasizes the importance of speaking the truth and exercising our freedoms, even if it's uncomfortable, to create awareness and inspire change. Ultimately, the speaker encourages focusing on the service we can provide to others and the difference we can make in their lives.

    • The Importance of Open-Mindedness and Mental ToughnessEmbracing diverse perspectives and engaging in healthy dialogue with those we disagree with demonstrates mental toughness and strength. Being open to new ideas and perspectives fosters personal growth and problem-solving. Mentally tough individuals can handle disagreements and stay in environments where they encounter opposing viewpoints.

      Having diverse perspectives and being open to disagreements is essential for personal growth and problem-solving. Surrounding ourselves only with people who share the same opinions can hinder development and prevent us from expanding our horizons. Embracing differences of opinion and engaging in healthy dialogue with those we disagree with demonstrates mental toughness and strength. By being open to new ideas and perspectives, we create a healthier friendship, relationship, and society. A mentally tough person can handle disagreements and stay in environments where they encounter opposing viewpoints. Conversely, mental weakness is shown when one is unwilling to engage in dialogue or be open to new ideas. So, let us all strive to be mentally tough individuals who can handle diverse perspectives and engage in healthy dialogue. Share this episode and spread the message of the importance of open-mindedness and mental toughness.

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