Episode #5 Cult Branding

In this episode, Business Modifaction Group owner, Patrick Lange discusses in great detail, what someone needs to consider and how they need to plan, if they're thinking of selling their business. If you're a business owner, this is a must hear episode! Even if you're not thinking about selling your company, this is pure gold, because one day - you just might. 

Dave McKean is President and CEO of Sherpa Chai, the amazing Nepali black tea company. Dave's background is diverse, from an executive position at Discovery channel, to launching his own hugely successful software company to leading Sherpa Chai to new heights. Listen to Dave discuss his processes and leadership skills, and how he helped Sherpa Chai hit record sales, even during the pandemic. Dave McKean's passion for his work and his company shine through in this wonderful podcast.

Business owners have a new resource to help generate highly profitable leads in today's fast-paced business environment. We are chatting with Dr. Terri Levine, best-selling author and Heart-repreneur. Dr. Levine discusses her process for creating meaningful business relationships and true, lasting success. Her new book "The Conversion Equation: A Proven Formula to Attract High-Level Prospects, Close More Sales and Increase Your Profitability" has the formula and is now available. Listen now and learn how to create massive success for your business!

Brian Johnson is a Texas-based advertising strategist, brand architect and e-commerce geek. He has served as a leader in online advertising and conversion rate strategy for nearly two decades. A trusted partner to tens of thousands of brands across the globe, Brian’s work has earned him a reputation as a disruptive force in a world brimming with new and interesting challenges.

Through his advertising agency, CANOPY Management, as well as his highly successful Amazon ad consultancy Amazon PPC Troubleshooting, Brian has helped companies dramatically improve their bottom lines with his peerless expertise in e-commerce, and how to connect new customers by responsibly leveraging the latest advertising practices and theories in new and exciting ways. His expertise is used widely by thousands of marketing teams in his software and unique training courses, and the results his products and services deliver continue to put him in high demand with companies both large and small around the world.

Charlotte Purvis is a consultant, trainer, coach, speaker and author of the new book THE CUSTOMER SERVICE FORMULA - How to communicate with your customers and boost your customer service brand.

Charlotte describes part of her process as the Three Fs - FRIENDLY + FORMAL + FOCUSED. It's simple, yet profound and Charlotte goes into detail how this simple formula can change your customer service brand!

Listen Now!

Ridge Muhly, Senior Vice President of Genre, one of the world's largest and oldest insurance companies discusses his processes for working with clients, managing a virtual sales force and dealing with the current crisis. His insights are invaluable. Take a listen!

Mark Eason, CEO of the national restaurant chain Firebirds talks about the business side, the people side and the community side of Firebirds. He discusses what it takes to run an evolving, growing business in the highly competitive restaurant industry. This podcast offers great ideas and fresh nuggets for anyone in a leadership position, no matter what your industry is.

Co-Founders Michael Houlihan & Bonnie Harvey tell their Barefoot Story in a most exciting and compelling way and discuss their innovative new program "Business Audio Theater." Michael and Bonnie discuss how they turned their Barefoot Spirit story into a very unique audio book. In fact, The Audiobook Publishers Association announced today that The Barefoot Spirit Audiobook is a Finalist for the 2020 Business/Personal Development Audiobook of the Year Award. The original paperback version of The Barefoot Spirit, How Hardship, Hustle, and Heart Built America's #1 Wine Brand was a New York Times Bestseller and chronicles the humble beginnings of the now ubiquitous Barefoot Wine brand. 

It's an Amazing Audio Book! Get your FREE Chapter Here!

Listen now to The Barefoot Story and learn how you can turn your business legacy into Audio Theater!

True Value President and CEO, John Hartmann discusses his vision and process for taking the famous do-it-yourself hardware store chain successfully into the future. The retail landscape is in a constant state of change and disruption. Independent hardware stores much accept that change is inevitable, but be willing to be disruptive and change themselves. Mr. Hartmann discusses how he is using innovation, communication and rock solid relationships to stay ahead of the retail evolution and create a sustainable and profitable environment for his retail customers. 

Recorded at the Royal Sonesta Hotel in downtown Houston. Scott sits down with Doug before the kickoff of Daikin's Be THE Pro Contractor Meeting to discuss innovation, culture, leadership and partnerships.