Podcast Summary
First major studio gay romantic comedy 'Bros' released: Universal's 'Bros,' the first gay romantic comedy from a major studio, features authentic stories and representation for LGBTQ characters, breaking a long-standing industry barrier.
The film industry has made history with the release of "Bros," the first gay romantic comedy produced by a major studio, Universal, starring and co-written by Billy Eichner. The idea for the movie came from Eichner's friend and director, Nick Stoller, who wanted to create a romantic comedy about two perpetually single gay men. The long-awaited representation of LGBTQ characters in romantic comedies was held back by fear and hypocrisy from the industry, mainly due to the belief that it might deter mainstream audiences. Eichner and the cast, all of whom are LGBTQ, are grateful for the opportunity to portray authentic and honest stories about their lives. Despite the pressure of being the first, Eichner and the team managed to create a funny and authentic movie. The delay in representation for LGBTQ artists is regrettable, but the industry's progress is a step forward in promoting diversity.
Authentic storytelling breaks the mold: Creating relatable and engaging content involves authentic storytelling, free from industry norms, leading to commercial success and wider audience reach.
Authentic storytelling, free from labels or pressure to conform to industry norms, is key to creating relatable and engaging content for all audiences. Nick Stoller and Billy Eichner, the creators of the upcoming film "Bros," emphasized their focus on making a hilarious and heartfelt movie, rather than being the first or second gay film. Donna Langley, Universal Pictures' chairman, also highlighted her studio's commitment to producing movies that authentically represent diverse experiences and voices, as seen in their successes with films like "Straight Out of Compton," "Get Out," "Girls Trip," "Bridesmaids," and "Bros." By making movies that speak to underrepresented communities and providing original, authentic storytelling, these creators have found commercial success and the ability to reach wider audiences. Judd Apatow, who has made a career in Hollywood with various genres of films, shared his journey from creating movies centered around his own experiences to collaborating with diverse voices and stories. This authentic approach to storytelling breaks the mold of homogenized, cookie-cutter films and resonates with viewers, ultimately making for efficient and successful productions.
Judd Apatow's films explore personal stories and universal themes: Judd Apatow's films are deeply personal, drawing from his experiences and those of collaborators, and aim to resonate with audiences by exploring themes of love, growth, and the human experience.
Judd Apatow's films, including the new release "Bros," are deeply personal stories about people overcoming childhood traumas and obstacles to connect with others and find love. Apatow, who has worked with notable creators like Lena Dunham, Amy Schumer, and Kumail Nanjiani, draws inspiration from his own experiences and those of his collaborators. He encourages artists to delve into their personal stories and infuse their projects with authenticity and care. Apatow's work is influenced by classic romantic comedies, which he grew up watching and which are now less common. He aims to create films that resonate with audiences by exploring the universal themes of love, growth, and the human experience.
Exploring complex gay characters in a rom-com setting: The film 'Bros' challenges societal norms and brings smart, witty, and emotionally complex gay characters to the rom-com genre, which is experiencing a resurgence.
The film "Bros" aims to represent adult, smart, witty, and emotionally complex gay characters, drawing inspiration from movies like "Brokeback Mountain" and Judd Apatow's works. The title, which may seem ironic due to its association with the gay community, holds a deeper meaning as the movie explores themes of longing for certain types of masculinity, which is often put on a pedestal in society. The rom-com genre, which has faced a decline in recent years, may be experiencing a resurgence, with both "Bros" and "Ticket to Paradise" set for release in theaters. Despite the genre's ups and downs, there's hope that it will continue to evolve and bring sharp writing and relatable stories to audiences.
Modern romantic comedies evolve while keeping classic themes: Judd Apatow believes that good romantic comedies will continue to draw audiences to theaters, despite changes in the industry due to the pandemic.
The romantic comedy genre may not be dead but rather evolving and adapting to new forms. Modern romantic comedies like "Trainwreck," "Bridesmaids," and "The Big Sick" may not look like traditional rom-coms, but they still carry the deeply romantic themes and joyful experiences that audiences love. These movies, such as "Pretty Woman" and "You've Got Mail," are rewatchable classics that bring people together in theaters for a shared, joyful experience. The pandemic has led to changes in the industry, with movies being released in theaters for shorter periods before moving to streaming platforms. Judd Apatow, who straddles the creative and business sides of the industry, believes that good movies will continue to draw audiences to theaters, but the industry may not return to pre-pandemic levels of attendance. Despite the challenges, the magic and chemistry required to make a great romantic comedy still exists, and audiences will continue to seek out these heartfelt and joyful stories.
Movies defied expectations during the pandemic: Innovative marketing strategies and high-quality productions led to box office successes despite industry doubts and rapid change
Even in the face of industry doubt and rapid change, producing high-quality movies and trusting one's gut instinct can lead to great success. The pandemic period saw numerous proclamations about the demise of theatrical experiences and the rise of streaming. However, as Donna noted, movies like "Minions," "Jurassic World," "Nope," and "Black Phone" defied expectations and performed exceptionally well at the box office. Innovation in marketing, particularly for animated movies like "Gentle Minions," has been a key area of growth. Organic marketing through platforms like TikTok and unique marketing strategies, such as creating a music video with a popular artist, have helped broaden the appeal of movies and reach new audiences.
Balancing organic growth and marketing in entertainment: Successful marketing in entertainment balances creating engaging content with allowing it to resonate organically with audiences. Unexpected success like the Gentlemen's movement requires careful consideration before intervention.
Successful marketing in the entertainment industry requires a balance between creating engaging content and allowing it to organically resonate with audiences. Illustrated by the example of the "Gentlemen's" phenomenon, a viral video and emotional connection with fans can lead to a significant impact, even if it's not directly manipulated by marketing efforts. This approach contrasts with traditional marketing methods and the digital space's demands for capturing attention quickly. When faced with unexpected success, such as the Gentlemen's movement, it's essential to carefully consider whether intervention is necessary or if it should be left to the audience. Additionally, the entertainment industry is continuously experimenting with new formats, like watching movies in the metaverse or through goggles, but the speaker expresses skepticism about these innovations as potential replacements for traditional viewing experiences. Instead, the focus should be on enhancing existing methods to cater to the evolving audience and their preferences.
Discussing innovation in movies through representation and 3D technology: The importance of authentic representation and casting underrepresented talent, especially in the LGBTQ community, leads to innovative storytelling and showcasing diverse talent in the film industry.
Innovation in movies comes from the content itself and finding ways to keep stories and characters alive, especially with franchises. This was discussed in relation to the evolution of 3D technology and the importance of representation in films, specifically the LGBTQ community. In the case of the movie "Bros," the filmmakers intentionally cast a nearly all-LGBTQ cast to shine a light on underrepresented talent and to create authentic representation. The conversation also touched upon the historical lack of opportunities for openly LGBTQ actors to play high-profile roles and the importance of giving them a chance to shine. The film is not meant to be a sanctimonious or convincing piece for those who hold homophobic views, but rather an opportunity for representation and showcasing the talent of the LGBTQ community in the entertainment industry.
Exploring humor in LGBTQ representation in film: The new comedy film highlights the importance of authentic representation and self-deprecation within the LGBTQ community, while addressing timely and relevant issues through humor.
The new comedy film, with its diverse cast and subject matter, allows for humor that might not have been possible with straight actors. The writers and actors discuss the importance of representing the LGBTQ community in film and the challenges of keeping the content relevant and timely. The movie, set in an LGBTQ history museum, allows for characters to poke fun at each other, and the creators believe that the community's openness to self-deprecation makes it an ideal subject. Additionally, the film's writer shares an example of how a scene about LGBTQ history education in schools, written in 2019, has taken on new significance in light of recent controversies. The film's upcoming release, "She Said," is a journalism movie about Jodi Kantor and Megyn Tooey's investigation of Harvey Weinstein, offering a nuanced look at the lives of the two journalists and their pursuit of the story.
A poignant tribute to journalistic integrity and humanity in 'The Report': The Report showcases the importance of journalistic integrity and human values in the face of political and civil challenges.
The new film "The Report" is not only a gripping exploration of real-life events at the New York Times, but also a poignant tribute to journalistic integrity and humanity. The film, shot in the iconic New York Times building, offers a unique insight into the lives of journalists and the importance of their work. The film's release comes at a time when civil liberties are under threat, making it an essential addition to the ongoing conversation. Judd Apatow, the film's producer, is proud of the film and its wide release in 3,000 movie theaters across North America. He is also in the early stages of writing a new comedy, "Ex Husbands," with Paul Rudnick, about a gay divorce, which promises to be another entertaining and thought-provoking project.