Goop shocks audiences, TikTok announces an incredible new feature for creators and celebrities are losing their luster.

Show Notes:

1. Mitzi is back after a few weeks away!
2. First up, LVMF is getting into the entertainment space. What do we want to see from them?
3. Next, are SKIMS campaigns the new Vogue cover?
4. Is there going to be a Freaky Friday sequel? Everything we know. 

That’s all for this week’s tea. We’ll be back next week with a new episode.

Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi). 

This episode was co-hosted by Morgan (@morganonsocial). 

For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.

Show Notes:

1. Meet Neha! Arcade’s newest Social Media Lead. 
2. First up, everyone is talking about the Rhode phone case. We talk through what’s so genius about the design. 
3. Today’s hot tea: What was billed as an immersive Willy Wonka-inspired event turned out to be a horror show comparable to Fyre Fest. What went wrong? Or… did it go wrong?
4. Last up, Wendy’s is talking about introducing surge pricing and people are not happy. 

That’s all for this week’s tea. We’ll be back next week with a new episode.

Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi). 

This episode was co-hosted by Mel (@melanielaurene) and Neha (@ok_neha).

For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.

Show Notes:

1. This week on The Sip: Instagram is adding a Carousel feature to Reels (and it’s giving us deja-vu), Instagram is also limiting hashtags and YouTube mobile studio got some good updates. 
2. First up: The People’s Choice Awards had some interesting moments. Our thoughts on TikTokers going to award shows, Adam Sandler’s speech and more. 
3. Next up, Walmart is acquiring Vizio TV and their operating system. It’s a fascinating move as Walmart continues to step into the advertising space. 
4. And finally, were you even on the internet this week if you didn’t fall into the lore of the 52-part series? Why did this content perform so well?

That’s all for this week’s tea. We’ll be back next week with a new episode.

Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).

This week's episode was co-hosted by Harrison Neef (@harrisonneefcreative) and Miu Au (@whoismiu).

For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.

Show Notes:

1. This is episode 100!! How we came up with the idea (over wings) and how it has served us as an agency. 
2. This week on The Sip: YouTube gave us a feature nobody asked for (but maybe we’ll like?), Threads lets you see your liked posts and more. 
3. Today’s hot tea: We need to break down this year’s Super Bowl. We talk memorable moments, our real thoughts on the commercials, Kanye’s stunt and, of course, the game. 
4. Beyoncé announced her new album and we have thoughts! How she announced it, our thoughts on it being country-themed and the cool connection to Calgary.

That’s all for this week’s tea. We’ll be back next week with a new episode.

Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi). 

For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.

Show Notes:

1. Arcade is looking for paid interns! Apply here: https://www.arcadearcade.ca/careers 
2. First up! Snapchat is positioning themselves as the “antidote” to social media. Is that really what they are?
3. Next up, Michael Cera got lumped in with CeraVe and the brand responded with an elaborate campaign. Did we need this?
4. Last, do you ever pay attention to how much you’re scrolling? This brand is sharing the impact in their thumb vs feet challenge. 

That’s all for this week’s tea. We’ll be back next week with a new episode.

Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi). 

This week’s episode was co-hosted by Harrison (@harrisonneefcreative) and Morgan (@morganonsocial).

For more from Arcade, follow us on Instagram and TikTok @helloarcade. 

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.

Show Notes:

1. Check out our Trend Report: https://scanclub.substack.com/p/what-digital-audiences-want-in-2024
2. On The Sip: Instagram launches Flipside, polls are available for Reels and Feed posts, TikTok adds an option to swap backgrounds and WhatsApp adds an AirDrop-like tool.
3. First up! Super Bowl ads are rolling out and we have some thoughts. On our radar? DoorDash’s strategic move. 
4. Next up: Universal Music Group has officially removed their catalog of music from TikTok. What does this mean for marketers?
5. Finally, history was made this week as the first ever human patient received a Neuralink implant. 

That’s all for this week’s tea. We’ll be back next week with a new episode.

Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi). 

This week’s episode was co-hosted by Harrison (@harrisonneefcreative) and Mike (@mmmiiike.

For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.

Show Notes:

1. Check out the Trend Report: https://scanclub.substack.com/p/what-digital-audiences-want-in-2024
2. Thoughts around the Superbowl and who we hope to see playing. 
3. This week’s sip: TikTok is testing 30 minute uploads, you can finally cancel in progress Instagram Stories and BeReal is back!
4. Today’s first story: Solo Stoves’ CEO was replaced after their Dogg campaign didn’t get the sales the company expected. It has us wondering, where is their CMO?
5. Next up: Oscars’ nominations are out and Barbie fans are not happy. 
6. Finally, Netflix has struck a 5 BILLION DOLLAR deal to stream WWE starting in 2025. What??

That’s all for this week’s tea. We’ll be back next week with a new episode.

Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi). 

For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.

Show Notes:

1. See the full Trend Report (free!): https://scanclub.substack.com/p/what-digital-audiences-want-in-2024
2. A first sip: The metaverse is still very much a priority as Meta plays the “long game” with consumers. 
3. Next up, Vogue confuses readers with Usher cover. Here’s what they should have done instead. 
4. Finally, the Coachella lineup is out! How do the acts they chose relate to trends we’re seeing with fans?

That’s all for this week’s tea. We’ll be back next week with a new episode.

Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi).

This week’s episode was co-hosted by Morgan (@moseylifestyle) and @Alyssa (@alyssayuhas)

For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.

Show Notes:

1. We’re back for our first episode of 2024 and Mike is in his comfort creator era.
2. Major announcement: Arcade’s first marketing Trend Report is being released next week! Subscribe to get your copy for free: https://scanclub.substack.com/ 
3. Our first story: The Golden Globes had some very… interesting moments. Here’s what we thought.
4. Next up, Nike and Tiger Woods have officially ended their 27-year partnership. Why? We have our theories.
5. Finally, Kim Kardashian’s mobile game is officially shut down and players are not happy!

That’s all for this week’s tea. We’ll be back next week with a new episode.

Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi). 

For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.

This episode is something different as we wrap up 2023; we’re sharing our top 3 marketing, pop culture and tech stories from the year and the top 3 things we watched. From ChatGPT and Threads, to Elon’s acquisition of Twitter, this has been quite the year!

That’s all for this week’s tea. We’ll be back next week with a new episode.

Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi). 

For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.