Podcast Summary
Betty's Creative Upbringing Shaped Her Approach to NFTs: Betty, inspired by her musical and creative parents, found her way to the NFT space where she sees it as a tool for social change and disruption.
Betty, the founder of Deadfellas, is a creative individual who grew up in a supportive environment that celebrated artistic endeavors. Her upbringing, with parents who were both musicians and creatives, instilled in her a deep appreciation for creativity and the value of challenging traditional systems. Betty's professional journey led her to the NFT space, where she sees the technology as a catalyst for social change and disruption in various industries. Deadfellas focuses on digital identity and storytelling, and Betty's personal experiences have shaped her approach to this exciting and evolving field. Her background highlights the importance of nurturing creativity and embracing unconventional paths.
Personal experiences of leadership and societal shifts towards women: Embrace your leadership traits, challenge societal norms, and follow your passions for a fulfilling path to success
Creativity and leadership are inherent traits for many individuals, regardless of gender or age. The speaker shares her personal experience of being labeled "bossy" as a child but embracing it as a sign of leadership. She also highlights the evolution of societal attitudes towards women in leadership roles and the changing definition of success, particularly for Gen Z. The speaker encourages individuals to identify what works for them and lead with their passions, rather than following a traditional path that may not be fulfilling or realistic. She advocates for a shift in societal norms and the redefinition of success, applauding those who challenge the status quo.
Embracing the value of unexpected experiences: Unexpected experiences, even those that seem negative, can lead to valuable lessons and new opportunities. Stay open to new ideas and technologies for unexpected growth.
Life experiences, even those that may seem negative or wasteful at the time, can provide valuable lessons and set us on new paths. The speaker shares how the death of her best friend at age 19 caused her to question her career path and introduced her to the concept of the "waste of time fallacy." This experience taught her to embrace the non-linear nature of life and professional growth. Another key takeaway is the transformative power of new technologies and discoveries. The speaker's introduction to NFTs was a lightbulb moment for her, leading her to create in this medium. She encourages everyone to stay open to new ideas and technologies, as they can bring about unexpected opportunities and growth.
Web 3: A Catalyst for Change in Digital Identity and Community Building: Web 3 technology offers transformative potential for digital identity, ownership, and community building, with examples in digital art and royalties. Digital identity is an important tool for self-expression and forming communities, and Web 3 has the potential to revolutionize industries like education and real estate.
The discovery of Web 3 technology was a catalyst for the speaker, who had previously worked in creative industries and social justice, leading her to explore new possibilities in digital identity, ownership, and community building. Web 3 offers the potential for larger-scale change and benefits, as seen in the example of digital art and royalties. Digital identity, an extension of physical identity, is an important tool for self-expression and forming communities in the digital age, similar to social signaling in physical contexts. The speaker was particularly fascinated by the potential of Web 3 to revolutionize industries like education and real estate, and saw the potential for profile pages to serve as powerful tools for self-expression and community formation. Overall, the speaker's experience highlights the transformative potential of Web 3 technology and the importance of digital identity in our increasingly digital world.
The speaker's journey in the NFT space was shaped by the CryptoPunks community but lacked representation and alignment with her identity.: Despite initial misalignment, the speaker found value in the NFT community's historical significance, connections, and opportunities. Her journey emphasizes the importance of finding inclusive spaces where one can feel seen and represented.
The CryptoPunks community played a significant role in shaping the speaker's experience in the NFT space. However, they didn't initially resonate with her due to a lack of representation and alignment with her identity. She sought out spaces where she felt a sense of belonging and engagement. The speaker's journey led her to create a project that aimed to provide a more inclusive and gender-ambiguous space, where anyone could find a representation of themselves. The community's historical significance and its role in facilitating connections and opportunities made it a pivotal part of the speaker's journey in the NFT world. Even though things change, the speaker views the community as a steward of knowledge and a proponent of diversity and inclusivity. Her experience highlights the importance of finding spaces where one can feel seen, represented, and engaged.
From idea to reality: Overcoming obstacles with help: Don't give up on ideas, ask for help when needed, and persist through challenges to bring your vision to life
Ideas can strike at any moment, and seizing the opportunity to bring them to life requires quick action and sometimes a little help from others. The speaker shared how they constantly have ideas but must discern which ones are worth pursuing. During one particular moment, they locked onto the idea of creating a spooky, macabre project, inspired by societal fascination with the macabre and the enduring popularity of things like Grimm's fairy tales and Goosebumps. However, they didn't have enough money to register the domain name for their project right away, so they had to ask a friend for help. The project took several months of hard work amidst running an agency, having clients, and dealing with the challenges of the pandemic and lockdown with three kids. The speaker emphasized the importance of not giving up on ideas and being willing to ask for assistance when needed.
Staying focused on goals despite skepticism: In the creative field, determination and confidence, regardless of gender, are essential for success. Stay focused on goals, ignore critics, and believe in the potential of your project.
Determination and confidence, regardless of gender, are crucial for success in the creative field. The speaker, who has had experience dealing with skepticism due to her gender, emphasizes the importance of staying focused on one's goals and not letting others' opinions deter from one's belief in the project's potential. She shares her personal experience of being underestimated due to her academic performance in the past, which parallels the challenges she faces in the NFT space being a woman in a male-dominated industry. Despite the biases and criticisms, she remains confident and unfazed, knowing that her experience and passion set her apart. In the ever-evolving world of NFTs, she encourages staying optimistic and continuing to innovate, rather than being discouraged by market fluctuations.
NFTs are more than just digital collectibles: Betty NFT encourages focusing on NFTs as a cultural phenomenon with long-term potential, despite cryptocurrency volatility
While the volatility of cryptocurrency may raise concerns about the longevity of NFT projects, the value of the culture and community being built around these brands should not be underestimated. Betty NFT, a creator and advocate in the NFT space, emphasizes that NFTs are not just Beanie Babies, but a forever thing with potential for long-term growth. She encourages the audience to look beyond the turbulence of the currency and focus on the macro perspective of NFTs as a cultural phenomenon. Betty can be found on Twitter (@bettynft), Instagram (@betty.dfc), and the Deadfellas website (deadfellas.io), where you can learn more about her projects and the positive impact they aim to make in the world of NFTs and beyond. Deadfellas is known for promoting culture, social change, and empowering content creation using their IP. Betty invites her audience to join her in challenging structures and systems and building a vibrant and empowering community.
