Starting As A New Realtor with Shelly Head

Join Brandon Head in an inspiring conversation with Marci Poticny, a successful real estate agent who reveals the secret behind her flourishing career. With a background in fundraising and business development, Marci entered real estate as a risk-taker, eager to explore the work-life balance and networking opportunities it offered. In this podcast, she shares how building relationships and finding her 'why' was crucial for her success. Marci also discusses how video marketing and social media propelled her business and how authenticity and care for clients are the keys to building a loyal following. Plus, get to know Marci beyond her real estate journey and her take on the transformative power of exercise. This podcast is a must-listen for anyone looking to excel in the real estate industry and beyond!

Timestamps

[00:00:03] Guest's Backstory: From Fundraising to Real Estate

[00:03:44] The Importance of Relationships in Real Estate

[00:07:24] Importance of Finding Your Real Estate "Why

[00:10:55] Navigating the Real Estate Industry

[00:13:59] Real Estate Business Mistakes and Lessons

[00:17:20] Struggles Starting Out in Real Estate

[00:21:06] Effective Business Generation Techniques

[00:24:59] The importance of video in real estate marketing

[00:28:17] Authenticity in Social Media Branding

[00:31:42] The Importance of Consistent Posting

[00:35:04] Building genuine connections with clients

[00:39:01] Importance of Relationships and Fitness for Real Estate Agents

[00:42:26] The Power of Consistent Fitness: Transforming Your Life

[00:46:20] The Importance of Self-Knowledge and Discipline

[00:49:48] Time Management for Entrepreneurs

[00:53:30] Marcy's goals and passion in real estate

Best Quotes

[00:00:24] I am so pumped to have you. Guys, I know for a fact that this is super, super, super out of Marcy's comfort zone. So we're gonna have some fun today with her

[00:04:01] I think a lot of people get lost in that aspect of it like you have to be able to do that kind of stuff to be successful in real estate

[00:08:08] Whatever wise that I had in my life drastically changed when my first child showed up. I realized that I needed to be in a place that probably allowed for a little bit more port. And that was probably the best decision that I made in my career at that time

[00:14:17] And so when I got into the business, you know, my idea and perception of real estate was very glamorous. I spent all this time money that I really honestly didn't even have invested because 1, I didn't even think of it as a business

All Quotes

[Unknown] Here are the four most notable, impactful, and important exact quotes from the podcast section:

[00:02:52] I'm a bit of a risk taker. And I don't really think things through a lot. I just tend to just kind of get an idea in my head and just make a jump

[00:05:56] I think once you accept the fact and then you have to question what is work life balance?

[00:00:24] I am so pumped to have you. Guys, I know for a fact that this is super, super, super out of Marcy's comfort zone. So we're gonna have some fun today with her

[00:00:39] I really appreciate you taking time out of your busy schedule to entertain me today in our 4 listeners that we have, our now fourth listener is going to be you hopefully

[00:10:42] I mean, real estate is so much more. I mean, you have to it's a full business that you're running

[00:10:22] And that was probably the best decision that I made in my career at that time

[00:04:01] I think a lot of people get lost in that aspect of it like you have to be able to do that kind of stuff to be successful in real estate

[00:02:20] I think I was a young chap that time, and I didn't really know much about real estate. What I did know is that, like, my husband did commercial at the time, and it looked like what he did was a lot of fun

[00:06:54] And so the relationship in and of itself is just like, so important to me

[00:12:33] I always find that that's 1 of the fun things about all of this because if you're in a constant state of learning new things, it keeps you engaged

[00:08:08] Whatever wise that I had in my life drastically changed when my first child showed up

[00:13:20] Oh, I didn't realize I could write off that much money and it'd make that big of an impact. I'm like, well, yeah. It's Gotta have the logs. Gotta have the logs. You didn't follow it. Right? Over learning

[00:12:06] Real estate is super attractive for people in that like, once you figure out the business ownership of it, it gets to be really cool

[00:09:50] I realized that I needed to be in a place that probably allowed for a little bit more port

[00:04:17] What I thought real estate was before I got into it is completely different. It's completely a hundred percent relationship based

[00:07:01] I had to, like, really dig deep and figure out, like, what my why is

[00:14:17] And so when I got into the business, you know, my idea and perception of real estate was very glamorous

[00:06:35] For me personally, it's I've learned that when I've gotten into this business, it's the quality of the relationship and the people I get to help, it supersedes anything and any, you know, check that you get in

[00:13:59] What are some of those things that that you were doing that wasn't bringing you to business, but like, you wanna let people know like, hey, don't spend your time on this stuff because this doesn't do anything for you

Blog Post

Article 1:

Topic: Defying Your Comfort Zone in Real Estate with Marcy Poticny from EXP Realty

In this episode of The Real Estate Collection, host Brandon Head interviews Marcy Poticny, a real estate expert from EXP Realty, who shares insights on stepping outside of your comfort zone. Marcy explains how she took a leap of faith and transitioned from a career in finance to real estate.

Tip 1: Take calculated risks: Marcy took a risk by pivoting to a new career path, but it wasn't a rash decision. She assessed her options and made an informed choice.

Tip 2: Embrace discomfort: Marcy admits that moving into real estate was initially out of her comfort zone, but she didn't allow fear to hold her back. Instead, she embraced the challenge and grew from it.

Tip 3: Learn from mistakes: Although Marcy faced a steep learning curve when she got into real estate, she was willing to learn from her mistakes and make changes as needed. This willingness to learn has propelled her to success.

This episode is an excellent listen for anyone who may be considering a career shift or trying to push past their limiting beliefs. As Marcy puts it, "It's about doing things that are scary and pushing ourselves". Tune in to learn how to take calculated risks and embrace new challenges.

Quote from Marcy: "I am so excited to be here and stepping outside of my comfort zone. Real estate is where I wanted to go, but I had a lot to learn once I got into it."

Article 2:

Topic: Balancing Work and Life in Real Estate with Marcy Poticny from EXP Realty

On this episode of The Real Estate Collection, Brandon Head talks to Marcy Poticny, a real estate professional from EXP Realty, about maintaining work-life balance in the industry. Marcy shares insights into her experiences and offers tips for achieving balance.

Tip 1: Set boundaries: Marcy notes that it's crucial to set boundaries and communicate them to colleagues, clients, and family. By setting realistic expectations and sticking to them, you can minimize stress and avoid burnout.

Tip 2: Prioritize self-care: Real estate can be a demanding industry, but it's important to prioritize self-care. Marcy emphasizes the need to rest, exercise, and engage in hobbies to maintain mental and physical health.

Tip 3: Practice time management: By managing your time, you can maximize your productivity and minimize wasted time. Marcy suggests carving out specific times for work and personal life and avoiding multitasking as much as possible.

This episode is a valuable listen for anyone in the real estate industry or those struggling to find a balance between work and life obligations. As Marcy puts it, "If you don't take care of yourself, you won't be able to take care of anyone else". Tune in to learn how to balance it all.

Quote from Marcy: "It's important to take care of yourself and prioritize self-care. Real estate can be demanding, but we have to remember to rest, exercise, and engage in hobbies".

Social Post

I want to know, like, where someone is coming from and how they got to where they are now. It's really interesting to hear that you were in finance before and then you made the jump to real estate. So today on The Real Estate Collective, we're talking with Marci Poticny from EXP realty about her journey from finance to real estate. Tune in now to hear her story 🎧🏡 #RealEstateCollective #BrandonHead #MarciPoticny #EXPRealty #FinanceToRealEstate #Podcast #RealEstateJourney

🚨Attention all real estate enthusiasts!🚨 Have you listened to The Real Estate Collective podcast hosted by Brandon Head yet? In this episode, Brandon interviews Marci Poticny from EXP realty about her journey from the finance world to real estate. Tune in now to hear her insights and get inspired 🎙️🏡 #RealEstateCollective #BrandonHead #MarciPoticny #EXPRealty #FinanceToRealEstate #Podcast #RealEstateEnthusiasts

🎧🔊 If you're looking for some inspiration today, check out The Real Estate Collective podcast with host Brandon Head and guest Marci Poticny from EXP realty. Marci shares her story of transitioning from finance to real estate and the challenges and rewards that came with it. Trust us, this episode is not to be missed! #RealEstateCollective #BrandonHead #MarciPoticny #EXPRealty #FinanceToRealEstate #Inspiration #Podcast

Resources

• The Real Estate Collective

Connect with Brandon Head

• LinkedIn

Connect with Marci Poticny

• Instagram
• Facebook

Other Materials

These materials help you promote your podcast. Quotes can be used for audio & video grams or quote cards. Blog and social posts will help your website and social media presence.

Welcome to the Real Estate Collective Podcast featuring your host, Brandon Head and Megan Vollmer. On today’s episode, Brandon learns more about how Megan got into real estate, her teaching background, as well as the market chaos in mid to late 2020 with low interest rates. They discuss the differences between a $600,000 home and a home in the 400-500k range, as well as the competition caused by the increasing influx of companies and people to Texas. Megan and Brandon cover the concept of full and partial waivers and the consequences of selling houses, as well as suggest a solution of using equity from a HELOC to make a down payment on a new house and renting out the current house. Lastly, they emphasize the need for agents to have a genuine desire to help others and to have an understanding and knowledge of the real estate business in order to be successful.

Timestamps

[00:04:09] The Impact of COVID on Real Estate.

[00:07:57] How Low Interest Rates Impacted the U.S. Housing Market in 2020

[00:12:08] The Price Range for Houses with At Least 1900 Square Feet and Little to No Renovations in the Grapevine Area

[00:16:19] The Effects of Rising Interest Rates on Buyers in a Competitive Market

[00:20:26] The Effects of a Competitive Housing Market on Making an Offer.

[00:24:53] The Dangers of Completing a Full Waiver of Home Purchasing and the Fast-Growing Real Estate Prices in Hollyville and Grapevine.

[00:32:26] The Impact of the Housing Market, Voting, and Interest Rates on Home Buyers

[00:36:31] Real Estate Investment: Navigating the Difficulties of Buying a Home with Limited Resources

[00:40:25] Recruiting Real Estate Agents Who Have a "Servant's Heart"

[00:44:34] Overcoming the Fear of Not Knowing: Learning in the Real Estate Industry

[00:48:45] Strategies for Agents to Successfully Market and Manage Unexpected Problems During Transactions

[00:53:30] Strategies for Successful Real Estate Business as a New Agent

[00:58:05] The Challenges of Being a Real Estate Agent

[01:02:23] The Importance of Maintaining Neutrality and Time Management in a Transaction

[01:06:22] Successful Real Estate Agents Over 40: Strategies for Organizational Efficiency and Building Word-of-Mouth Referrals

TOPICS

Real Estate Investing, 

Home Equity Line of Credit, 

How To Be A Successful Real Estate Agent

Time Management Tips

The Effects of A Competitive Housing Market

All Quotes

[00:31:33] "It's a long-term game. It is. And this is this is going to be interesting. This between the interest rates, the number of people moving in, I what Zillow has done, Opendora, those types of brokerages, if the next 10 years for real estate as a industry is going to be quite fascinating."

[00:20:16] "Do you know what the peak day to buy real estate is in the state of Texas? Is it fourth of July? It's May it's like May eleventh. Oh, most offers written on that day. Interesting. I wonder why May eleventh because summer Maybe you get in there before right as school is getting out. Yeah. So, you have all summer to get settled. Yeah. Transition period? Yeah. I guess. Because you close that next July or, like, July 11 ish?"

[00:45:43] "It the best deal is the deal that closes that everyone's happy with. Right."

[00:27:14] "It was another probably 80 to a hundred grand to raise the raise the property. And they tore down the 2 big ass Oak trees that were there. Like, it was just 1 piece of your I was I was hurt my heart to see that."

[01:03:52] "You're too you're getting too involved. Like, you're getting too close to this. You're taking this too personally, and that other agent can feel it and is taking advantage of your involvement. Trying to push the buttons."

[00:09:05] "You are crazy if you do not look at your interest rate and go get it refinanced. Crazy."

[00:09:25] "It's crazy to think about that. I saw something the other day as a side note. It was What was it? If you bought a 600000-dollar home at and locked in at, like, 2.75. That same house today in today's rate market would be 380000 dollars. The buying power is shrunk that much."

[00:15:12] "But it's a vastly different house. And for double that, you can get the mega mansion across the street."

[00:30:47] "Most agents on Wednesday are not going to have that conversation of don't sell your house. Right? Because then I'm not going to get paid. Just shot me in the foot. Right?"

[00:51:27] "It's the thank you. It's the happy birthday. It's the anniversary. Christmas. It's just a genuine contact point relationship builder, and it's a follow-up."

[00:55:10] "Pick up the phone. Don't just text, pick up the phone. Anybody listening, write that down, because that legit that no. That legit is the key. It's just having those honest relationship conversations."

[00:52:20] "You remember that I was a realtor before you remember that your neighbor's daughter is also a realtor. It's just being in front of people in a genuine, non-pushing kind of way because people don't want to be pushed on either."

[00:13:47] "It was the kind of house where I was like, hey, really, this is the 1 where you put in writing somewhere. I strongly recommend you do not purchase this home."

[00:22:35] "The good news about that is we have these starting to happen to where appraisals will start to catch up. Right? Oh, they have. Yeah. The last 6 months, we have seen more appraisals come in below value. Then we saw in 2 years."

[01:01:32] "I I think there's a whole amount of I I think you see this a lot on the seller side there. I think it's on both sides really, but that attachment and the it's very people take this stuff very personally. Oh, yes. It's completely different from commercial or even from investment. In an investment home you may or may not get, and that's fine. It's usually a numbers game. But when you are buying and selling personal homesteads, Residences. Yeah. Yeah. Because, typically, when you walk into a home, the whole idea is can you feel yourself and your family living there. And so you are automatically invested or you're trying to get invested as you walk through every single front door. Mean, that's the idea. Right? How much, you know, emotional investment does is this 1 worth? If I can walk in, I'm like, none. Out. Like, why are we standing here? Let's go."

[00:16:19] "The goal is to buy down but you have to be able to tolerate after the buy down just in case."

[00:06:33] "You should get into real estate. I was like, whoa, you know, I'm what are you talking about? You know, why why were you why would you ever think of that?"

[00:26:17] "It's finite. Right? Like, Colliville, Grapevine, South Lake is finite. And the only thing left to do is to tear down older houses and build new ones."

[Unknown] "You have to work on yourself as a person, the more you work on your business, the better off you're going to be, and the more that it shows. And you don't have to put side of that, I will say, is especially because I am in the new agent world, you know. That's who I work with. That's who I'm training. It is okay to say I don't know, and I will find out. Because in this industry, your bluster can get you into so much hot water. You cannot just spell out even what you think might be common sense your refrain should be."

[00:06:08] "My broker is my neighbor. And my very good friend. Both he and his wife are god's people and really just amazing."

[01:06:45] "Time is the actual most valuable asset. Forwarding really is the key."

[00:36:58] "We have officially outgrown it with 2 boys that are now big enough to be in 1 room and feel like they're taking over the entire house. I feel that from the depths of my soul."

[00:00:55] "At the core, I'm a teacher. I grew up teaching my stuffed animals actually to help myself learn."

[00:14:37] "It's about 1900 square feet. But it is beautifully remodeled, completely gutted, redone. They took what was the garage, converted it into a mask or suite."

[00:24:43] "It's just going to be interesting to see where these Are they coming in with waivers or are they just going over. Both. No. They have both. They have parcels in full."

[00:05:07] "Nobody wants to work for a thousand dollars a month. I mean, it was basically 2 thirds of my salary is going to day care and the time that dose didn't make any sense."

[00:43:56] "She can see and feel when somebody has dollar signs in their eyeballs. That is just like you can see and feel when somebody is smiling at you on the other side of a phone, you can feel greed. I mean, it is Right."

[00:18:46] "It's putting it's taking that expectation out of and putting in reality. Right? Which is what people need. Right."

[00:34:14] "Worse for me would be when you start creeping zulek 09:10 double digits, you know, like that is where honestly we're going to start telling people just hold where you are unless you have to move for some reason. Because now you're looking at, like, highway robbery type. And potentially just simply not being able to to buy at all. Right?"

[00:34:38] "It's either chasing people out again or, you know, there's without any relief and sight, like, they're supposed Fannie was saying last year, March was going to be, like, the cut point for 4 and a half rates. So L0L to that. Right? That's such volatility, which, again, I mean, I don't I'm not trying I don't want to be scaring people here because these are but these are the conversations we have to have."

[00:19:09] "Now the overage is maybe 20 to 30 grand without a waiver. Or maybe with a partial waiver, but it's not what we were seeing, height of COVID, summer 22, summer 21, where it was a hundred thousand dollars full waiver, like, maybe you might pass through with an inspector, you know, if it's not that, but if the interest rates go anywhere near 5, I'm gonna call it 5 even because of the amount of businesses that are coming to Texas, people are flocking here."

[Unknown] "Your vote matters, and I will leave it at that. Yeah. I mean, we just went to Austin yesterday. We listened to senators in House of representatives feel every single time when this came up, that's what they said. Your vote matters. If things don't get fixed."

[01:07:26] "It only took 40 years. It's fine."

[00:37:35] "It's like, oh, hey. Well, you know, and then you're competing with people and it's just it's a it's a tough position for folks, and I really feel for people on that. But it's, you know, again Were you or you or you changed your mindset a little bit? You think of it as opportunity to learn more about the craft and really do the living flip."

[00:11:39] "That's double what you told me it was going to be. Or a quarter, 25 percent more of what you told me it was going to be."

[01:00:10] "Ride a passenger. Yeah. And get in the car with your mentor and drive around with them. Yes. That's what they are there for. I love that."

[01:08:52] "Get your direct system, figure it out. There are ones that you can purchase. My it's just an Excel spreadsheet, and it is every single person I have met. It's their names, address, birthdays, contacts information, spouse's names, children's names."

[00:38:17] "Now I walk in the house, and you should listen or see the faces of clients. I'm like, well, you're not down that wall. You push this out. You lower this countertop. You know, you can do all these things. These are all doable."

[00:57:39] "It's all about closing loop pulls. Basically. Application is better when you understand the application."

[01:07:44] "My goal is to have the best brokerage and colleague role. May not be the most number of agents. It may not be the biggest volume, but I want our rep's mutation to continue to be gold in this community and then branch out from there."

[00:01:35] "It's in my blood and heart."

[01:06:15] "There's a lot of power in no. It took me a long time to figure that out."

[01:10:00] "It's 7 to 12 is how you get remembered. And if not, it's going to go to the last person that They saw. Went by their eyeballs or their ears. Yep. 100 percent."

[00:10:22] "But when you get to the higher end clients who have all that liquid money in banks, they're making money even when those mortgage rates were low -- Right. -- or they're making money now that they're high. Because the bank rates are high."

[00:29:57] "He doesn't get charged on if he has the HELOC. And then if he rents it off, he still uses it."

[00:28:09] "we tell clients all the time. If there is any way you cannot sell your house, in order to buy the next 1? Yes. You should keep it."

[00:59:16] "If you are made to feel in any way whether it's intentional or unintentional that you are bothering your broker. Find a new one. Period."

[00:59:56] "That you're new and you don't know what to do is a thing. Like, you can it's okay to learn, and that's how you learn. You have to go through that stuff. You have to ask the questions. It's an important part of the whole right."

[00:42:58] "It is a servant's heart, honestly. That's what I would say is people are coming into this from career paths where money was not the object of desire. The objective desire was to make other people's lives better in some form or fashion, whether that was through police were nursing, teaching, and now in real estate, our goal is to make someone's life better."

[00:17:21] "If we can get it down into the low below 5, closer to 4, like, that's a thousand-dollar difference in a 600-price range. Right."

[00:15:02] "You can go here for 600, and you can go here for 600. And as the crow flies, that's only 2 miles apart. Same city, both Grapevine."

[00:36:47] "It's a pain point. Right? And it's just simple as that, like, we're in the position because we got in at the absolute lowest in 2019. Let me estimate how low they're interest rate is. I mean, it's basically giving away money. It's free money at that point. How are you going to give that up?"

[00:37:14] "It's like, okay. Well, you know, we have we have to upgrade, but there the issue with us in this area is all the things we've been talking like, the upgrade is going to have to be the 05:50 to 06:50 range."

[00:10:55] "And then when that happened, those same people get kind of prissy pants is not the right word, but I'm going to use it. That they can't buy that same house now. They're like, well, we're chased out the market. And, unfortunately, the market is high enough where have higher prices now."

[00:03:19] "We did not head hunt. We don't we never advertise that we're hiring people We never call. We never email. People only ever come to us."

[00:44:31] "The real estate community is very small, actually. Like, there are a ton of agents and there are a ton of lenders but there aren't a lot of true, let's call them, full time professionals. And when you get into that, kinda circle. Man, it's it's like an old voice club. Like, you better not make some of the big dogs angry or it will come back around."

[00:49:36] "I don't know, but I will find out for you."

[00:12:32] "There's a big difference in our neighborhoods between a 04:50 and a 600."

[00:07:00] "He looked at me a couple months later, and he was like, well, that's really good. You should get your license."

[00:40:49] "My tech 2 people at the same time and say whoever gets it first gets the lead type of thing, you know."

[01:04:46] "Once you tell me you want to buy this house or sell this house, that's the goal. Right? Once you've been agreed to the contract, but everything we do from there should be to get us to that end goal, which is to buy or sell the property."

[00:55:32] "The best book is waiting a second. Uh-huh. The ninja spelling. Love this book for new agents. By Larry Kendall, ninja spelling. It's amazing. It's really good."

[00:24:53] "It's like the partial ones are the, obviously, the ones that we get to see. And then the full waiver I guess we see both, really. But I mean, I just it's a dangerous game. Right? Like, you generally have to have some money."

[00:01:44] "We are a small, not quite boutique brokerage, but we don't have a brick and mortar, and we all work within our own homes."

[Unknown] "So it's a gentle drip system of contacts. Right? So, it's the text message of Happy Thanksgiving, happy New Year, like, simple stuff that is a touch point, that is just a little glimmer of a reminder."

[00:59:50] "If you're calling about separate things, keep on calling me."

[00:21:44] "It's in that really competitive zone of the 03:50 to 400 range. Yep. And that is the hardest to act. Like, it breaks my heart when I I have to ask people in that price range. If they can come up with more money. I mean, it's hard. It's hard. Because they don't have it or they're having issues."

[00:25:42] "It's only gone up. And 2 years ago when we thought it was crazy. Right? Like, we all should have bought the whole neighborhood 10 years ago 10 years ago when the values were hacked. But, like, you know, we didn't have the money. We wish we didn't. It's gonna be the same story. Yeah. People are still coming to Texas. It is Hollyville is almost built out. Right? When

[00:48:12] "It is. I don't I don't know. And you have it you have it right."

[00:27:27] "Now there's this big, just square Yep. 2 story houses there. It's like it's the obscenest thing."

[00:10:22] "When you get to the point where you feel like you're on the wrong side, and it's still your fiduciary responsibility to represent them. Yeah. And you're basically just saying, please don't shoot the messenger. I understand how much these stinks. I'm not getting paid if this doesn't go through either, like, but my job is to represent them in the way that they want to be represented. Right."

[00:40:57] "It's an instant industry. Nobody's really to wait."

[00:51:55] "Because there are realtors are diming a dozen. Right? And we can all talk about how we're the best, but it's the follow-up that really sets you apart."

[00:57:21] "For new agents, I don't recommend it until they have written a few contracts because just like anything, it's you need to actually be hands on to understand the theory."

[00:33:59] "But I mean, where is this sort of it's still it's still not that bad. Like, that's what you know, if if you Correct. So I mean, yeah. Like, it's it's still time to buy."

[00:44:16] "But you may fool someone once, but you're probably not gonna fool them over and over again. Any fool enough people, it gets around."

Episode Links:

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• LinkedIn

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• Website
• Facebook
• Instagram

Call to Action

If you enjoyed this podcast and want to support us, please subscribe on the platform you listen to podcasts from, leave a review and share with your friends. We’d greatly appreciate it!

Introducing The Real Estate Collective! Hosted by Brandon Head this podcast is all about the business of real estate and the challenges and successes experienced by agents. On this episode Brandon interviews Ashley Hart, a real estate agent from Keller Williams in Flower Mound, Texas. Ashley has been in the business for four years and learned a lot about customer service from a well-known real estate mogul.

Ashley divulges how she's had to defy nay-sayers who downplayed her success in the business but has been determined to prove them wrong. Ashley emphasizes being genuine and authentic while also talking about having to juggle being a real estate agent and a mother of three. She talks about converting her dining room into a playroom for her children and being intentional about not working open houses during her kids' soccer games.

Ashley also talks about how her experience has shaped her ability to help her clients – how her empathy and understanding of their situations has helped her be successful. She discusses how to build a successful business and that a key element is to not just concentrate on the aesthetics, but to bring a level of consistency and reliability.

Overall, The Real Estate Collective offers inspiring advice from experienced professionals, and Ashley gives insightful tips on how to build a successful real estate business. Tune in to the next episode of The Real Estate Collective for more inspiring stories from the world of real estate.

Key Takeaways:

The Benefits of Learning Customer Service Skills from a Successful Person

 Overcoming Challenges to Reach Success

 Negotiating a Home Purchase

 Real Estate Success as a Rookie Agent

 Authenticity and Genuine Self-Expression

 Effective Empathy: Understanding Emotional Signals in Your Clients

 Balancing Motherhood and a Career

 Sacrificing for Family: Balancing Business and Parenthood

 The Benefits of Compassionate Business Practices

 Starting a Business with Social Media

Topics with Timestamps:

[00:03:24] The Benefits of Learning Customer Service Skills from a Successful Person

[00:06:51] Overcoming Challenges to Reach Success

[00:10:07] Negotiating a Home Purchase

[00:13:05] Real Estate Success as a Rookie Agent

[00:16:18] Authenticity and Genuine Self-Expression

[00:19:50] Coping with the Unexpected Loss of a Loved One

[00:23:13] Effective Empathy: Understanding Emotional Signals in Your Clients

[00:26:51] Balancing Motherhood and a Career

[00:30:25] Sacrificing for Family: Balancing Business and Parenthood

[00:33:44] The Importance of Family Communication and Connection.

[00:37:09] The Benefits of Compassionate Business Practices

[00:41:04] Starting a Business with Social Media

[00:44:33] Benefits of Incorporating CrossFit Into Your Workouts

[00:48:02] Focus on Serving Clients and the Importance of Contracts in Real Estate Agencies

[00:51:31] Real Estate Challenges: Balancing Achieving Goals With Meeting Demands

[00:55:02] The Benefits of Teamwork

[00:58:39] Finding a Balance Between Ego and Reality

[01:02:08] Successful Team Building Strategies

[01:05:31] The Impact of Our Actions on Others

[01:08:44] Real Estate Investing Strategies

Notable Quotes:

“It's not about the money. It's about the relationships. It's about the people. It's about the stories. It's about the memories. It's about the moments that you get to share with somebody. That's what it's all about.”

“In real estate, what is that one more? Right? For me, it's one more. One more call, one more ‘thinking of you’, one more ‘here's a gift that I saw when I was out and about, and it made me think of you’. Right? It's being intentional with every step of the process.” [00:15:13 - 00:15:28]

“And when you think about real estate, it's also messy. Right? You've got death and you've got divorce and job loss and relocation and some really heavy scary stuff. And because I've lived through that experience, I now get to be that person where I pick up the pieces of a life and help carry them from Point A - needing to sell, to Point B - the closing table.” [00:21:36 - 00:21:58]

“When God closes the door, he also opens a window. I just take care of people in the ways that people took care of me. If that means showing up at their house and packing boxes, then I'm showing up at their house and packing boxes. Nobody succeeds alone. And there were people that helped me along the way, and I want to be that person for you.”

Resources

• The Real Estate Collective

Connect with Brandon Head

• LinkedIn

Connect with Ashley Hart

• Facebook
• Realtor.com

Call to Action

If you enjoyed this podcast and want to support us, please subscribe on the platform you listen to podcasts from, leave a review and share with your friends. We’d greatly appreciate it!

Leslie was born and raised in Austin, TX. She came to Denton first in 2000 to attend the University of North Texas earning her degree. In 2005, she became an elementary educator and taught for 13 years. Leslie decided to take her passion of creating relationships and helping others by attaining her real estate license in 2019, where she began with Keller Williams.

She currently hangs her license with Fathom Realty while keeping true to her goal of providing clients with a seamless transition and positive experience going into their new home.

Outside of working, she enjoys spending time with her daughter, family and friends. When Leslie is not busy with her role as both single mother and Real Estate agent, she is an active runner who likes the outdoors, traveling, and
live music.

The Real Estate Collective is your go-to podcast for cutting-edge advice from an industry professional. Your host Brandon Head is joined by guest Leslie Fiero-Schmidtke, a friend he has known since college. They cover topics such as the challenge of providing good service to customers, the necessary skills to be a successful real estate agent, the importance of budgeting and the trends of the market. Listen in to The Real Estate Collective to gain real-world advice and insight from an industry insider. Host Brandon Head and his guests will provide you with everything you need to know to become a successful real estate agent. Don't miss out - tune in to The Real Estate Collective for helpful tips and tricks to stay ahead of the game.

Key Takeaways:

• The Benefits of Taking a Leap of Faith in Your Career
• Building a Career as a Real Estate Agent
• Real Estate Agents and Brokerages: Reputation and Services
• The Challenges of Working in Real Estate
• The Pros and Cons of Residential vs Land Investing.
• Successful Real Estate Agent: Lessons Learned throughout Career
• The Benefits of Asking Questions When Dealing with Customers
• Change of Plans: Exploring the Impact of Contract Cancellations
• Tools for Budgeting and Planning for Financial Success
• Surviving the Slow Season as a Freelancer

Topics with Timestamps:

[00:07:55] The Benefits of Taking a Leap of Faith in Your Career

[00:11:45] Building a Career as a Real Estate Agent

[00:15:29] Real Estate Agents and Brokerages: Reputation and Services

[00:19:19] The Challenge of Being a Good Real Estate Agent

[00:26:29] The Challenges of Working in Real Estate

[00:30:11] The Pros and Cons of Residential vs Land Investing.

[00:33:51] Successful Real Estate Agent: Lessons Learned throughout Career

[00:37:52] The Benefits of Asking Questions When Dealing with Customers

[00:45:22] Change of Plans: Exploring the Impact of Contract Cancellations

[00:52:47] Tools for Budgeting and Planning for Financial Success

Notable Quotes:

“Make time every single day to call. Nobody answers their phone. You know, that's the number 1 complaint about realtors is they're non-communicative.”

“Don't work for free for anybody. Put a price tag on your value for what you do.” 

“My biggest focus was building my sphere and my clients because I wanted them to come back to me and to refer me out. Not necessarily, hey, let's get this transaction done and move on. It's a mark of a good agent when you can create your business off of referrals by the way.”

“The true challenge of a really good agent is education. And if you approach it with education and service, you have a buyer for life that will sit there and feed you people along the way.”

“I represent the person, not the house, not the property. And I think that making that kind of like my motto has really helped me out.” 

Resources

• The Real Estate Collective

Connect with Brandon Head

• LinkedIn

Connect with Leslie Fiero-Schmidtke

• Instagram
• Facebook

Call to Action

If you enjoyed this podcast and want to support us, please subscribe on the platform you listen to podcasts from, leave a review and share with your friends. We’d greatly appreciate it!

The Real Estate Collective podcast is a must-listen for anyone in the real estate industry. Hosted by Brandon Head and featuring special guest Shelly Head, the podcast covers a wide range of topics related to the business. In the latest episode, Brandon and Shelly tackle how to stay organized and intentional while navigating the stress of work-life balance. Shelly shares some of her experiences transitioning from being a Pediatric Nurse into the real estate world. They also discuss how to connect with clients and be proactive to gain business. Brandon and Shelly also remind listeners to care for their health and wellbeing as a foundation for success and discuss the benefit of taking the time to build relationships. Tune into The Real Estate Collective podcast to hear Brandon and Shelly's insights and advice on the business.

Key Takeaways:

• Time Management Strategies
• The Pressure of Multi-Tasking for Women
• Navigating A Career Change in a Different Time Zone
• The Impact of the Drop in Loan Officers and Realtors Nationwide
• Developing People Skills for Success
• Accountability when Working as a Self-Employed Professional

Topics with Timestamps:

[00:04:14] Time Management Strategies

[00:07:37] The Pressure of Multi-Tasking for Women

[00:11:08] Navigating A Career Change in a Different Time Zone

[00:14:44] The Impact of the 33 Percent Drop in Loan Officers and Realtors Nationwide

[00:18:30] Developing People Skills for Success

[00:21:48] The Benefits of Proactivity for Business Growth

[00:25:26] The Benefits of Early Cancer Detection

[00:29:24] Finding Balance Between Work and Family Life 

[00:33:00] Breaking the Cycle of Family Stress

[00:36:25] The Importance of Being an Advocate for Your Child

[00:39:59] Accountability when Working as a Self-Employed Professional

[00:43:55] Exercise for Health and Stress Relief

[00:48:01] The Benefits of Building Relationships in Real Estate Sales

[00:51:50] Being Patient and Understanding the Real Estate Market

Notable Quotes:

"I think it's just really for me trying to figure out how to be as organized and intentional as I can. So I'm kinda working through that now. Scheduling my day out. Scheduling it down to the minute." 

"I think that women in general, most women, I'm not saying all, and I'm not saying dads aren't present, but I'm just saying that moms feel this pressure to take care of the household in this in the sense of taking care of everybody, loving on everybody, making sure everybody's got what they need."

“It just kind of explains and shows people I think that no matter where you're at in life and what's going on, you're capable of stuff if you just wanna do it.” 

“I'm busting my ass to pay these people to take care of my kids. And then I don't get to spend time with my kids. And I'm like, it's similar to somebody saying, okay, I'm gonna have a baby. And then now I have to go work to pay for daycare. And I'm barely making enough to cover day care. And it's like, well, what are you doing? It's a vicious cycle.”

“Just reminding yourself that if you're in a specific phase or period in your life where in order to be successful, something else has to give, and if that thing is more to sacrifice time with your family in order to be successful because of where your kids are at or where your family's at, that maybe just realizing for now may not be the time. For me in my mind, I think, okay, Right now, my kids are 3 and 5. And I know once they start school, the busy will shift to a different kind of busy and maybe it'll be easier to put a little bit more into work. But I think if you can just kind of realize that it's not gonna be that way forever you can find what keeps you balanced and fulfilled, that’s the trick.”

Resources

• The Real Estate Collective

Connect with Brandon Head

• LinkedIn

Connect with Shelly Head

• Facebook

Call to Action

If you enjoyed this podcast and want to support us, please subscribe on the platform you listen to podcasts from, leave a review and share with your friends. We’d greatly appreciate it!

Welcome to another episode of The Real Estate Collective with your host, Brandon Head! In this episode, Brandon highlights the importance of understanding that interest rates are not the defining factor when considering the purchase of a home. Brandon explains how the median sale price in Texas is $325,000 with an average of 37 days on market for December and a month-over-month decrease of 7.3%. Homeowners who have owned for the past two years or more have gained substantial equity in their homes and owning a home makes individuals 40 times richer than those who rent. The last thing Brandon reminds us of is how a relationship with a lending partner can help provide assistance and advice on the market and how best to capitalize on it. Next episode promises to feature the host’s wife with a great story about getting started in real estate.

You don’t want to miss it!

Topics Discussed and Key Points:

●Using Home Equity for Financial Freedom

●The Pros and Cons of Homeownership

●Understanding Net Worth and Foreclosure

●The Benefits of Having a Good Lending Partner

Timestamps

[00:04:28] Decline in Home Sales in December

[00:09:00] Home Equity & Financial Freedom

[00:13:06] What Are The Benefits To Homeownership

[00:14:01] Understanding Net Worth and Foreclosure

[00:17:38] The Benefits of Having a Good Lending Partner

Notable Quotes

“I need y'all to have the conversation with your clients that interest rates aren't everything.”

"Those that have owned homes at least for the last 2 years and further have gained a substantial amount of equity in their house. Think about all the things that they can do with equity. Get people comfortable talking to you about debt."

“We still don't have a whole lot of homes on the market, which is problematic because when the market kicks back up, when interest rates drop as they're supposed to, because inventory is a little bit lower, it's gonna be a feeding frenzy."

"House money is still substantially cheaper than credit card debt. You're looking at 19 percent to 25 percent to 29 percent on credit cards versus 6 percent on a house."

"Foreclosure is not always the answer and it's the worst solution usually because it not only affects you long term, but mentally speaking can wreak havoc on you as well."

"If you have a great lending partner, you utilize it just like that as a partnership. You call them, you ask them ‘hey, what's going on?’ I guarantee you. If they're not calling you once a week or once every other week to just talk about market stuff, talk about what you're seeing. A good lending partner knows how to piece those things together."

Resources

●The Real Estate Collective

Connect with Brandon Head

●LinkedIn

Call to Action

If you enjoyed this podcast and want to support us, please subscribe on the platform you listen to podcasts from, leave a review and share with your friends. We’d greatly appreciate it!

Welcome to the first episode of The Real Estate Collective with your host, Brandon Head! Brandon is a mortgage loan originator from Colleyville, Texas. He began his career in commercial lending before transitioning to gym sales and then to his current role. Brandon is also a CrossFit enthusiast. This 2023 Real Estate Podcast will feature interviews with realtors, lenders, title reps, and other industry professionals from the DFW area, discussing changes that have taken place in the real estate market over the past few years. The podcast will roll out one episode per week, with the goal of two, and a weekly market update. Be sure to leave a review if you enjoyed this episode! New ones will be released soon.

Topics Discussed and Key Points:

● Introducing Your Host Brandon Head

● The Evolving Dallas-Fort Worth Real Estate Market

● Real Estate Podcasting

Timestamps

[00: 00: 28] Brandon Head’s Career Journey and the Real Estate Collective Podcast

[00: 03: 52] Real Estate In the DFW Market

[00: 08: 12] Upcoming Episodes of the Real Estate Collective

Notable Quotes

"I tend to get along with people. So, you know, here we are."

"My goal here is to Find those people that have these stories that may resonate with others."

"It seems to me there's an increase in coaching in every industry over the last couple years. Like, that's the thing to do."

"I was thinking about another thing where we could do some market updates, but as I thought deeper and deeper on that, I had another idea that for folks that listen to this, we could set it up to where you could subscribe to a weekly email based, you know, hey, here's a new release. Also, here's a weekly update."

"The DFW real estate market has had a lot of changes over the last few years. The podcast will feature realtors, lenders, title reps and other industry professionals."

Resources

● The Real Estate Collective

Connect with Brandon Head

● LinkedIn

Call to Action

If you enjoyed this podcast and want to support us, please subscribe on the platform you listen to podcasts from, leave a review and share with your friends. We’d greatly appreciate it!

I want to thank you for dropping by and diving into a little bit about why we started this podcast in the first place. backstory on me, I am a mortgage loan originator here in the Dallas Fort Worth market, which will be our focal point. And I wanted to start this podcast to really highlight real estate professionals in our areas. 

These are all the pros involved in a real estate transaction. Although we will mainly highlight agents and their goings on, spotlighting them bring some value and insight into what's going on in a market and hopefully make you as a real estate pro a little bit better. As we move along with this. 

The goal is to have a weekly interview with these professionals kind of dive into their business, what makes them tick, what makes them successful, that coming up what they struggled with what they still struggle with all of the fun stuff in between diving into their business, and hopefully getting more value into your business as well. Down the road. 

We hope to have some quarterly roundtable discussions with a whole bunch of professionals about what went on in the market then. Maybe the last month what is foreseen to happen within the next month or that year. Really get down to the nitty-gritty and maybe we'll even get some market updates out here. That's kind of the plan with this. 

Again, I appreciate you stopping by I'm looking really forward to launching this. We'll see you on the first episode.