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    THE FIRE REDDIT AMA!

    enMay 30, 2017
    What trends in digital advertising did Gary Vaynerchuk mention?
    How does Gary suggest hip hop musicians gain a following?
    What role does AI play in digital marketing according to Gary?
    Why is HR viewed positively at Gary's company?
    What strategy does Gary recommend for building a successful brand?

    Podcast Summary

    • Gary Vaynerchuk on Audio in Digital AdvertisingGary Vaynerchuk emphasizes the value of audio in digital advertising, suggesting podcasting, Alexa skills, and Google Home for time-saving reach. Offer free music to expand reach, work efficiently, and avoid wasting time.

      Gary Vaynerchuk, in this Reddit Q&A session, emphasized the importance of audio in digital advertising as a top trend. He strongly believes that podcasting, Alexa skills, and Google Home platform are valuable as they save humans time. To gain a following, particularly for a hip hop musician, he suggested offering free music to content creators to expand reach and provide value. Gary Vaynerchuk emphasized the importance of hard work and efficiency, working 15 hours straight without wasting any minutes. He advised creating tasks, maximizing efficiency through assistants, and avoiding wasting time on unnecessary activities.

    • Embracing New Experiences and the Growth of Influencer MarketingGary Vaynerchuk emphasizes trying new experiences, focusing on opportunities, values authenticity, and sees influencer marketing becoming a trillion-dollar industry. He also advises exploring options and getting into the 'yes business', and looks for effective college ambassadors.

      Gary Vaynerchuk emphasizes the importance of trying new experiences and focusing on potential opportunities rather than limitations. He also believes that influencer marketing will continue to grow significantly in the next few decades, eventually becoming a mature market worth trillions of dollars. Additionally, he values authenticity and the ability to maintain a sense of humor while engaging with clients and building a personal brand. For those unsure about their life direction, he advises exploring various options and getting into the "yes business." Regarding college ambassadors, he looks for individuals who can leverage their influence and audience effectively, similar to influencers. He also expressed interest in the Medium platform and believes it holds potential. Despite stopping blog posts due to a lack of a dedicated writer, he plans to resume publishing when he has one. Finally, he thinks websites with great written content are still important. The single question he finds surprising no one has asked yet is a classic Reddit question.

    • Graham Stephan's Motivations and BeliefsEntrepreneur Graham Stephan values friendship, believes in influencer marketing's growth, and advises buying, holding stocks, saving early, and being curious.

      Graham Stephan, a successful entrepreneur and influencer, is driven by a desire to bring value to others through Q&A sessions, fueled by a chip on his shoulder and feelings of guilt and gratitude. He values friendship within business and believes that influencer marketing will continue to grow. Regarding investing, Graham advises buying and holding onto stocks like Amazon and Facebook, despite potential market crashes. He also emphasizes the importance of saving and investing early. Lastly, Graham expressed curiosity about the collective home screen of every 15-year-old in America.

    • Identify industry gaps and grow through themTo build a successful brand, focus on understanding your audience and leveraging your strengths. Identify gaps in your industry and use them as opportunities to learn and grow. Trust your intuition and engage directly with your audience to understand their needs and preferences. Consistently execute well and stay true to yourself.

      Understanding your audience and focusing on your strengths are key to building a successful brand. Gary Vaynerchuk emphasizes the importance of identifying what you don't understand yet in your industry and using that as an opportunity to grow. He also recommends being present on multiple platforms, but only if your ambition and skills allow for it. Instead of relying solely on analytics, Vaynerchuk suggests trusting your intuition and engaging directly with your audience to understand their needs and preferences. For those starting out, especially in the fashion industry, he advises executing well and consistently to earn respect and recognition. Ultimately, building a brand is about taking risks, learning from mistakes, and staying true to yourself.

    • Young age doesn't limit impact in industriesFocus on providing value, learn to say yes and no effectively, and consider gaining experience through working for an entrepreneur instead of relying on costly college education.

      Focusing too much on being accepted in an industry before making significant contributions and blaming it on age is a waste of time. Instead, executing and providing value to others is key. Kobe and LeBron are examples of young individuals who made an impact in their respective industries by performing exceptionally. Additionally, learning to say yes and no effectively and maintaining control of one's balance is essential to avoid being a pushover. Creating entrepreneurial schools from kindergarten through 12th grade is a suggested change to America's education system to better prepare students for the business world. Collecting debt to attend college for entrepreneurship is not practical and is a poor investment. Working for an entrepreneur and gaining experience is a more lucrative option than attending a costly college. These are the key insights from the discussion.

    • The value of experience and continuous learningGaining knowledge and experience, regardless of source or industry, can lead to unexpected financial gains and personal growth. Persistently finding the right fit for your skills and adapting to new opportunities are essential for success.

      Experience and knowledge gained, regardless of the source or industry, can be valuable in unexpected ways. The speaker shares how he wishes he had understood venture capital and financial concepts earlier, which could have led to significant financial gains. He also emphasizes the importance of not trying to convince hiring managers of the relevance of previous experience, but rather finding the right fit through persistence. Additionally, he highlights the importance of family health and encourages starting over as an opportunity to appreciate one's own growth and potential. The speaker's perspective underscores the importance of continuous learning and adaptability in personal and professional life.

    • Embracing unconventional approaches and patience for successBelieve in your intent, embrace criticism, and prioritize time for valuable relationships to grow

      Success often requires patience and an unconventional approach. The speaker shares his experience of being a bottleneck and prioritizing time for seemingly less important things, while struggling to make time for those who could potentially bring significant value. He embraces being misunderstood and finds motivation in criticism. His mantra for making difficult decisions quickly is to believe in his intent. If starting from scratch with no resources, he would use his knowledge to sell and build wealth. The speaker's unique perspective and determination have driven him to grow beyond his initial role as a salesperson and become an operator.

    • Starting from nothing and using creative means to succeedPersistently adapt and choose the right people to build a successful business while staying true to your values.

      Success often requires unconventional methods and a willingness to adapt. The speaker shares his experiences of starting from nothing and using creative means to acquire resources, build a following, and sell his art. He emphasizes the importance of intuitively choosing the right people to work with and being authentic in one's actions. Additionally, he criticizes the trend of using tragedies for personal gain and encourages genuine altruism. To build a successful business, especially as a nutrition coach, one must sell a product or service, and scalability is a key factor. The speaker also emphasizes the importance of vetting people and staying true to one's values. Overall, the conversation highlights the importance of persistence, authenticity, and adaptability in achieving success.

    • Leveraging Influencer Marketing for Brand AwarenessGive away apparel for free or pay influencers for promotion to expand reach and gain recognition. Provide more value than received and engage with audiences on various platforms.

      Building brand awareness for a company, especially in the apparel industry, can be achieved through strategic partnerships with social media influencers. Gary Vaynerchuk, a successful entrepreneur and businessman, suggests giving away apparel for free or paying influencers for promotion to expand reach and gain recognition. He shared his experience of dominating in the business world and being recognized by industry insiders, emphasizing the importance of providing more value than one receives. Gary also expressed his bullishness on cryptocurrency and encouraged exploring various platforms for answering questions and engaging with audiences, such as Reddit and Quora. For individuals facing personal dilemmas, Gary advised considering both options carefully and making informed decisions based on circumstances. Lastly, he emphasized the importance of expanding one's network and providing value to others to achieve ultimate leverage in life.

    • Connecting with Experts for Valuable InsightsPersonally connecting with experts provides unique perspectives and valuable insights. HR is viewed positively as an offensive function, AI should enhance human capabilities, charisma can be influenced by confidence, and Portuguese red wines offer great value.

      While there are numerous platforms for conducting Q&A research on the internet, the most valuable upside comes from personally connecting with experts, such as Jake Benrubi or Claude, the chief card officer. HR, often viewed negatively in large organizations, is seen differently at this company, where it's treated as an offensive function focused on good behaviors and lack of politics. Regarding AI and digital marketing, it's essential to use it to enhance human capabilities rather than replace them entirely. Charisma, though some argue it can't be learned, can have confidence siphoned from those around us, leading to its manifestation. Lastly, underpriced Portuguese red wines offer excellent value in the wine world, acting as an arbitrage between their actual quality and cost.

    • Trusting Our Instincts and ValuesRecognize the importance of our perspectives in guiding actions and experiences. Trust intuition and find opportunities to give back to things we value. Reflect on beliefs and encourage self-reflection.

      Our perspective shapes our actions and experiences. The speaker in this conversation recognized the importance of his own intuition and values in guiding his decision to volunteer for an organization. He acknowledged that it can be challenging to assess our own perspectives objectively, especially when they are deeply held beliefs. However, the speaker emphasized the significance of following our intuition and finding opportunities to give back to things we value. He also highlighted the importance of self-reflection and encouraged listeners to review his podcast and share their thoughts. Overall, the conversation underscores the importance of trusting our instincts and staying true to our values.

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