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    B² (B Squared) Discuss LinkedIn

    Learn about LinkedIn from two experts, Bruce Bixler and Bruce Bennett. Our podcast has you in mind by explaining and discussing LinkedIn. There are many features and benefits to using LinkedIn to market yourself. We welcome questions from our listeners, so if there is a topic you would like us to explore in an episode, please email us.
    enBruce Bennett46 Episodes

    Episodes (46)

    Ellipsis Settings

    Ellipsis Settings
    Did you know that there are available settings anytime you see the ellipse symbol (three dots) on a #LinkedIn page? @Bruce Bixler and I discuss these settings that are scattered throughout LinkedIn. This 20-minute episode of B² Discuss LinkedIn will help you identify where these settings can be found. Send us a message If you have a question or topic you want us to review.
    #careers #personaldevelopment #networking

    100 Skills

    100 Skills
    Do you know that #LinkedIn is constantly changing? You can now have 100 skills listed! @Bruce Bixler and I discuss the new change in the Skills section and how it makes a difference in your profile. This 10-minute episode of B² Discuss LinkedIn will help you rise in search search results by utilizing all your skills. Send us a message If you have a question or topic you would like us to discuss,
    #careers #personaldevelopment #networking

    Searching Filters

    Searching Filters
    Did you know that #LinkedIn is constantly changing its search filters? @Bruce Bixler and I discuss the various filters that are available whether you are searching for people, companies or jobs This 18-minute episode of B² Discuss LinkedIn will help you search more effectively and efficiently. Send us a message If you have a question or topic you would like us to discuss,
    #careers #personaldevelopment #networking

    AI take 3

    AI take 3
    Did you know that #LinkedIn has used #Artifical Intelligence for several years? AI is here to stay and help people in their writing content. @Bruce Bixler and I discuss this element oh now you can use it on your profile. BRUCE offers several locations where you can receive free training on this topic. This 17-minute episode of B² Discuss LinkedIn will help you add this important element. Send us a message If you have a question or topic you would like us to discuss,
    #artificialintelligence #careers #personaldevelopment

    OpentoWork

    OpentoWork
    If you are in a career transition, do you incorporate the Open to Work option on your #LinkedIn profile? Listen to
    @Bruce Bixler and I discuss this option for your profile. This 10-minute episode of B² Discuss LinkedIn will help decide whether to add this element to your job search. Send us a message If you have a question or topic you would like us to discuss,
    #jobseekers #careers #personaldevelopment

    Banner Background

    Banner Background
    Adding media to a #LinkedIn profile is a great way to make yours stand out from the rest. Incorporating a custom banner image is an easy step. Listen to
    @Bruce Bixler and I discuss this element to promote your profile. This 12-minute episode of B² Discuss LinkedIn will help you add this important element. Send us a message If you have a question or topic you would like us to discuss,
    #jobseekers #careers #personaldevelopment

    LinkedIn Updates

    LinkedIn Updates
    It is difficult to keep up with all the changes #LinkedIn does on a monthly basis. This episode of B² Discuss LinkedIn explores several new changes. Listen to @Bruce and I discuss several new or moved elements for your profile. Send us a message If you have a question or topic you would like us to discuss,
    #socialmedia #careers #personaldevelopment

    Using Hashtags in Posting Activity

    Using Hashtags in Posting Activity
    Posting activity on #LinkedIn can be a great platform to get your message out. But do you take advantage of utilizing a relevant # and/or tagging an individual or company? A #LinkedIn feature that is helpful is discussed by @Bruce Bixler and me important topic to take your profile visibility to the next level in this episode of B² Discuss LinkedIn.

    Jobs Tab

    Jobs Tab
    LinkedIn is constantly changing and updating its website. Have you noticed the recent changes in the Jobs Tab? If not, @Bruce Bixler and I discuss this important aspect of your opportunities for career advancement. Listen to this episode of B² Discuss LinkedIn to find out new elements on the job search tab.
    #careers #jobseekers #personaldevelopment

    Video & Audio

    Video & Audio
    #LinkedIn is a great platform to get your message out. But do you take advantage of the audio or video elements that LinkedIn features? @Bruce Bixler and Bruce Bennett discuss these two important elements to take your profile visibility to the next level in this episode of B² Discuss LinkedIn.

    SEO

    SEO
    #LinkedIn is a popular social media platform for people, companies, groups, or opportunities. There are many elements that you can add but do you consider Search Engine Optimization when editing your profile or posting activity? @Bruce Bixler and Bruce Bennett discuss the many options to improve your profile visibility in this episode of B² Discuss LinkedIn.

    Advanced Search Boolean

    Advanced Search Boolean
    Searching for companies, people or opportunities can be challenging on LinkedIn. This is one element on #LinkedIn that has many options and using Boolean operators can better target your search results. @Bruce Bixler and Bruce Bennett discuss this advanced technique and why you might want to incorporate it in this episode of B² Discuss LinkedIn.

    https://www.youtube.com/watch?v=WLMZknK3Yb4
    #careers #socialmedia #personaldevelopment

    LinkedIn Cover Story

    LinkedIn Cover Story
    The Cover Story is a relatively new and little-used element on a profile. This feature can provide great insight into you and your career goals or activity. @Bruce Bixler and Bruce Bennett discuss this option and why you might want to incorporate it in this episode of B² Discuss LinkedIn.

    LinkedIn Algorithm

    LinkedIn Algorithm
    Algorithms make a difference in your #LinkedIn experience. This topic is often thought of as an unknown and mysterious factor. @Bruce Bixler and Bruce Bennett discuss this option and why it is important to understand in this episode of B² Discuss LinkedIn.

    Skills ETC

    Skills ETC
    #Skills are a vital part of your resume and #LinkedIn profile. In this episode of B² Discuss LinkedIn, the two Bruces revisit an important topic from two years ago. Skills and Endorsements are searchable items that help you along your career path. Listen to @Bruce Bixler and Bruce Bennett discuss how your Skills Path is important.

    Provided Services

    Provided Services
    Service providers can now list the services they provide on their LinkedIn profiles. This is one of the many new features #LinkedIn is adding all the time. @Bruce Bixler and Bruce Bennett discuss this option and why you might want to incorporate it in this episode of B² Discuss LinkedIn.

    LinkedIn Polls

    LinkedIn Polls
    Creating Polls is another recent new feature #Linkedin introduced in 2021. @Bruce Bixler and @Bruce Bennett discuss the pros and cons of using the new option during this episode of B² Discuss LinkedIn. Is it a feature worth using? Let us know your thoughts on this topic.