Beyond Interior Design

This episode of the Beyond Interior Design podcast explores the transformative potential of design. We’ll focus on creating impactful spaces that prioritize people's needs and incorporate behavioral design principles.

1. How to focus on the impact of our designs on people rather than just the aesthetics?
2. What role does behavioral design play in creating well-designed spaces?
3. How to balance certainty vs uncertainty in our designs to create engaging experiences?
4. Discover new ways how we can create spaces that make people feel comfortable?
5. Is the overall experience of a space more important than the specific details or features?
6. How can we incorporate the basic stages of human behavior into our interior designs?
7. How can we address our clients’ the real problems, and not make assumptions based on surface-level requests?
8. What is the difference between design thinking and behavioral designing?
9. How can we work with clients that have their own perception of beauty and style?
10. How can we balance our expertise and intuition to create meaningful designs?

More about Callie on instituteofinteriorimpact.com/callie

This Beyond Interior Design podcast episode explores the transformative power of manifestation. We’ll be talking about the role of language in shaping our reality, and the current global shift in consciousness. It also delves into how interior designers can balance their creative flow, and offers insights on unlocking the power of your thoughts. We overcome limiting beliefs about money and embrace challenges as opportunities for growth.

1. What does it mean to manifest a life on your own terms?
2. How can we tap into the power of the universe and work with it?
3. What is the significance of language and words in creating our reality?
4. What is the current global shift in consciousness and spirituality?
5. How can designers balance their creative flow with client needs?
6. How can intuition and feelings be integrated into the design process effectively?
7. How do thoughts and frequencies influence the creation of our reality?
8. How can we overcome limiting beliefs about money and transform our financial reality?
9. How can we achieve goals effortlessly through intention and visualization?
10. How can challenges be embraced as growth opportunities to manifest dreams?

Go to: beyondinteriordesign.CLUB

This Beyond Interior Design podcast is all about the power of interior designers to drive sustainable design. We’re discussing the importance of asking the right questions, providing tools to support sustainable decision-making, and inspiring designers to make informed choices for a better world.

1. Why is sustainability important especially for interior designers?
2. How can interior designers influence both consumers and producers in sustainability?
3. What do labels like eco-friendly, sustainable, durable, circularity, and green mean?
4. How can interior designers integrate sustainability thinking?
5. What are the challenges we face in achieving sustainability in interior design?
6. How can interior designers create positive impact and influence?
7. How can we overcome the "All or Nothing" mentality in sustainability?
8. What are the key points to consider for sustainable interior design?
9. Why is modularity important in interior design?
10. How can interior designers increase the demand for sustainable products?

Do you want to connect with Anita? Please go to: www.instituteofinteriorimpact.com/ankita

Go to: beyondinteriordesign.CLUB

This Beyond Interior Design podcast episode focuses on the challenges and strategies for interior designers and architects in communicating our value and expertise to clients. We discuss the importance of understanding client needs, asking the right questions, showcasing problem-solving abilities, and emphasizing the broader impacts of design beyond aesthetics.

1. What are some common challenges faced by interior designers and architects?
2. How can interior designers achieve a balance between work and personal life?
3. Is there a difference between balancing work and life versus integrating them?
4. How can interior designers manage time effectively and optimize productivity?
5. How can interior designers use creativity in designing their business?
6. How interior designers get creative freedom by implementing processes and systems?
7. How design principles can be used to communicate effectively to clients?
8. What is the importance of setting up a client qualification process?
9. How to communicate the story and value of interior design in an image-driven cultures like Instagram?
10. How can designers effectively communicate the value they bring beyond aesthetics? 

Do you want to connect with Tyler? Please go to: www.instituteofinteriorimpact.com/tyler

Go to: beyondinteriordesign.CLUB

This Beyond Interior Design podcast episode discusses the importance of creating a personalized and human-centered approach in service and experience design. We discuss the need to understand and meet the needs of clients, break traditional scripts, and design environments that foster meaningful interactions.

1. Why should potential clients choose you for their design needs?
2. How do you stand out from the competition in the services you provide?
3. How do you create magic in your design studio?
4. Is becoming a better designer the key to success?
5. Why is experience the key factor in branding and marketing?
6. How can we incorporate more human elements into service and design?
7. In what ways can service design and actual design complement each other?
8. Why understanding the desired experience is so important when designing?
9. How can we design for different generations, with their behaviors and expectations?
10. How can we break the script and change perceptions in interior and experience design?

Here you can find out more about Victoria Taylor:
http://instituteofinteriorimpact.com/victoria

Join beyondinteriordesign.club

Go to: beyondinteriordesign.CLUB

This Beyond Interior Design Podcast explores the intersection of real estate and interior design. We’ll discuss the impact of computer-generated images, the role of interior designers in property development, and provide insights on design considerations and avoiding common mistakes.

1. How do you create a personalized feeling in a large-scale project? 
2. How do you cater to the needs of different buyers?
3. How do you ensure a balance between affordability and luxury?
4. What factors influence the selection of materials and products?
5. What are common mistakes interior designers make in real estate design?
6. How do you differentiate your designs from competitors?
7. How does the digital revolution impact the real estate industry?
8. Why are powder rooms and bathrooms important spaces to focus on in interior design?
9. How can interior designers avoid copying each other and provide more choice to clients?
10. What is the ultimate goal for interior designer in the coming years?

> Here you can find out more about Lorena Gaxiola:

https://instituteofinteriorimpact.com/lorena/

Go to: beyondinteriordesign.CLUB

This Beyond Interior Design podcast is about exploring the future of office design. It delves into the evolving needs and challenges of the workforce, the importance of creating spaces that prioritize people's well-being and productivity. But also the role of experimentation and continuous learning in designing effective office environments. 

1. How has the shift towards remote work and digital-first reality impacted office design?
2. What is the new focus in office interior design?
3. How does a design strategist translate a business's needs into physical office spaces?
4. How can interior design enhance productivity and employee well-being?
5. Why is it important to consider psychological safety in office interior designs?
6. How should you start an office design project and who should you understand before designing?
7. How does understanding the client's challenges allow for greater creative freedom?
8. How can interior design help create a sense of understanding and affinity with the client?
9. How can design be a tool to enable clients to meet their challenges powerfully?
10. How can the office space be used as a tool for the operation of a business, rather than just housing employees?

> Here you can find out more about Kristoff DuBose:

https://instituteofinteriorimpact.com/kristoff/

Go to: beyondinteriordesign.CLUB

This Beyond Interior Design podcast highlights how interior designers and interior architects can earn better. By enhancing their value, defining ideal clients, setting clear expectations. This way you attract better clients, and increase fees.

1. How can you determine your ideal clients?
2. What is the importance of setting clear expectations with clients?
3. How can designers avoid scope creep and protect their profitability?
4. What strategy can be used to handle clients who request additional services?
5. Why is it important to say ‘no’ to certain clients?
6. How can raising prices help in attracting better clients?
7. How can you differentiate yourself as an interior designer?
8. What are the key factors in creating a winning advantage as a designer?
9. What role does price play in differentiation?
10. How can you differentiate yourself through your brand and reputation?

Here you can find out everything about June Jewell.

Go to: beyondinteriordesign.CLUB

This Beyond Interior Design podcast is about understanding different types of clients and designing spaces that cater to their specific needs and preferences. It discusses how different individuals have varied approaches to design, like focussing on details and research, prioritizing ease and relaxation instead of functionality and organization. Emphasizes the importance of taking a great brief from clients, understanding their temperament, and creating environments that enhance their mood, well-being, and overall happiness.

1. Why is it important for interior designers to understand behavioral psychology?
2. How can interior designers modify their behavior to accommodate different client temperaments?
3. What are the four communication styles or temperaments?
4. How can you recognize those temperaments?
5. How can designers handle clients with different temperaments?
6. How do they want to feel in their new interior design environment?
7. What is the importance of asking clients questions and letting them take control?
8. How can you design spaces that make people's lives happier?
9. Do we determine our mood by the environment?
10. How can interior designers fulfill clients' specific preferences while maintaining a diverse design portfolio?

You can read all about Deborah over here. 

Go to: beyondinteriordesign.CLUB

This Episode of the Beyond Interior Design podcast offers valuable insights for interior designers on creating immersive brand experiences. We talk about the importance of your identity, using creativity and strategy, and incorporating storytelling into interior design. It shares practical examples and tips for managing client expectations and pitching ideas. This is how you design a memorable interior design experience. 

1. Do interior designers tend to take their work too seriously?
2. How can interior design go beyond traditional boundaries and explore the extraordinary?
3. What is the role of storytelling and illusion in creating impactful brand experiences? 
4. How can we create clients that actively participates and engages with interior design?
5. How can curiosity and exploration play a crucial role in design? 
6. What can interior designers do to ignite a sense of wonder and creativity within their clients?
7. How can you convince a client to step out of their comfort zone?
8. What are some principles or strategies for selling a creative concept to a client?
9. How can you communicate with your clients effectively for a collaborative relationship?
10. How can interior designers create memorable and engaging experiences?

Here you can find a lot more information about Grant Dudson.

Go to: beyondinteriordesign.CLUB

Form Follows Meaning, that's our philosophy here at the Institute of Interior Impact. It's the fascination world of intuition, a world of feelings, emotions and memories, associations. A heart centered world, human-to-human, connection. People are craving for it these days. 

If you want to connect with your client on a deeper level, you need to find out first a way to open up your client. And that's not always easy. Therefore I felt I had to share this story with you. This is how one object, one interior design item, can tell you exactly what you need to design to make real impact!      

Please, get inspired by this special episode Beyond Interior Design: 
"Mirror Mirror on the wall". 

Go to: beyondinteriordesign.CLUB

Marc Müskens and Yalin Tan delve into the transformative impact Covid had on the design landscape. They discuss how professionals, including interior designers, have adapted to the challenges of remote work while redefining the way we think about workplace design.

Get ready to uncover the advantages and hurdles of online communication in the realm of interior design. As they explore these intriguing aspects, you'll gain fresh perspectives on creating innovative spaces in our ever-changing world.

But this episode goes further than aesthetics. Marc and Yalin reveal the keys to nurturing meaningful connections and fostering creativity in the digital age.

1. Designing in a Hybrid World: Explore how interior design thrives in a mix of virtual and physical spaces, offering new creative possibilities.
2. Crafting an Eye-Catching Portfolio: Learn the art of curating a portfolio that showcases your design talent and unique vision.
3. Time Management for Impact: Discover time-saving strategies for impactful online presentations, making the most of every minute.
4. Building Your Ideal Design Team: Find out how to create a dream team with diverse skills for innovative and efficient design projects.
5. Effective Leadership and Team Bonding: Understand the importance of leadership and fostering strong connections, especially with a younger generation of designers.
6. Designing with Purpose: Elevate your designs by considering sustainability and health, making a positive impact.
7. Unlocking Team Potential: Encourage team members to bring their unique talents and perspectives to the table, unlocking hidden potential.
8. Client Collaboration: Learn how involving clients in the design process can lead to exceptional results.
9. Embrace Lifelong Learning: Stay passionate about interior design by continuously learning and gaining fresh insights.
10. Flexible Work for Creative Freedom: Embrace flexible work arrangements like hybrid offices to boost creativity and maintain team spirit.

Don't miss out on these valuable insights to stay ahead in the ever-changing world of interior design!

Go to: beyondinteriordesign.CLUB

If you don’t know me yet, I’m Marc Muskens, born with a fanatical obsession for interior design! Together with my friend and business partner Sven van Buuren, I’m the owner of interior design firm Masters of Interior Design and we’re the founders of The Institute of Interior Impact; with a community - as we speak - over 165.000 interior design professionals. 
It’s a global Institute where we connect and train interior designers from around the world. I care a great deal about ‘how’ it looks, but  I’m even more interested in ‘why’ it’s looks like that. 

That's why we started this podcast: Beyond Interior Design. 

We will invite inspiring interior design experts that have a great story to tell and love to dig deeper. Of course we would like to surround ourselves in a beautiful environment, but the higher goal or purpose is creating designs that contribute: designed for the long term. 

Our environment has a huge impact on us as human beings. On how we live, how we work, how we play… how we act, react, behave… how we grow.  Together we have the power to design this world. And in my opinion: Who has the power, has the responsibility. 

We are the #changemakers of the world. We have always been, through all of humanity. Look at the Egyptian empire, the pyramids. And what about the Roman empire? More than 2000 years later, people still come to Rome to admire the might and strength of Roman architecture and design. And it all started with an idea… Every single building started with an idea, a sketch from a creative mind. We can ‘decide’ to make a change.

So, what does the interior design future look like? Together we can shape it. We have the power to not only shape our own future, but the future of the world we live in. 
As you know, change comes in waves. Sometimes rapidly and sometimes slowly. Well… the world around us is changing rapidly, we know that! But does our profession?

We’re going to explore exiting combinations of interior design and health, interior design and technology, psychology, sustainability, culture, nature, entrepreneurship and for sure other sometimes unknown areas. We’re going to fly high and dive deep. And straight through if we have to. 

Are you ready to discover the world Beyond Interior Design?

Go to: beyondinteriordesign.CLUB