Brandfetti

Time poor and want 7 of my top profitable copywriting lessons? Here it is. In this sharp shoot episode, I dive into 7 profitable copywriting lessons to help you up your copy and content game. 

Want to snag my 5 free copy e-lessons? Get it here wordfettigroup.com/freebie

And for more BTS follow me on @anitasiek and the team at @wordfetti

Truthbomb: deliver value, and the leads will come is NOT a content strategy. This episode is FOR you if you're currently feelin' like you're serving up value gems, but your followers ain't converting into customers. In this episode I dive into why simply sharing tips through social media may not be enough for your audience to say "HECK YES". and what you need to focus on instead. 

Want to get 5 e-lessons to uplevel your copy game? Grab it here: https://wordfettigroup.com/freebie 

Make sure you follow me on @anitasiek and the team at @wordfetti

There's a difference between copy and messaging. In this episode, I dive into the key characteristics that differ between the two concepts, why it's important you dive into your messaging BEFORE writing your copy, and some key questions to help you unpack it. 

Enjoyed this ep!? Be sure to hit subscribe so you are in the know when a new episode drops. 

Follow me on @anitasiek and the team at @wordfettiGet our 5 e-copy lessons: 
wordfettigroup.com/freebie

• Why I don't believe you should "price your worth" and what you should focus on instead;
• The 3 ways I suggest you look at pricing your offers and increasing your prices
• Why when it comes to growing and scaling, it's not just "scaling your revenue"

• How Kim navigated through overwhelm, stress and growing a business with 2 young children;
• The powerful husband wife duo dynamic her and her husband Jeff cultivate;
• What we did to increase their revenue (and profit) in the space of less than 12 months;
• How they have grown the business and created more white space in their calendar.

• The key questions I believe you must ask before considering an income diversification journey;
• Why "diversifying" isn't about creating more more more offers (and what you must consider instead);
• The 4 stages I went through to diversify both Wordfetti's income streams and my personal;
• How I went "backwards" to go forwards.

We have another incredible Fetti Mastermind case study on the Podcast today! Meet Justina, a fashion stylist, who doubled her prices, went ALL IN to her business full time and sold her dream offer to her dream client through the Mastermind experience.

In this episode, we dive into:

• How Justina doubled her prices and refined her service offerings;
• Navigating through the fears and wobbles when it comes to uplevelling and increasing prices;
• How to fall in love with “selling” and speaking to the value of the offer;
• Behind the scenes of creating a dream offer and selling it to a dream client

follow Justina here @beyond.styling

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Want to be my next success story!?

Applications to my high touch Fetti Mastermind is officially open TODAY. Designed for 6-7 figure founders who want to strategically and sustainably grow and scale their business for more revenue and freedom (minus the 12 hour days!), if you are ready to make 2024 your best year yet?!

Then DM me "FETTI ME" on Instagram @anitasiek, so you can get all of the information to join us.

Ever feel like you're a hamster on a wheel, my friend?! I have. It's a feeling I know well, and one I knew was not sustainable. In this episode, I share with you the 5 big potential reasons you may be feeling like a hamster on a wheel, and what you need to be focusing on instead to sustainably grow and scale your business.

Follow for more on @anitasiek
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Want to be my next success story!?

Applications to my high touch Fetti Mastermind is officially open TODAY. Designed for 6-7 figure founders who want to strategically and sustainably grow and scale their business for more revenue and freedom (minus the 12 hour days!), if you are ready to make 2024 your best year yet?!Then DM me "FETTI ME" on Instagram @anitasiek, so you can get all of the information to join us.

• The dynamic between having a business as a husband and wife duo;
• How we BETA launched, and officially launched their offer, achieving a wildly successful launch of over 3,000 + members;
• How they have leaned on their superpower in community and in product knowledge;
• How they are continuously evolving and up-leveling their offer through a community strategy.

• My burnout moment in 2019/2020, and my big AHHA realisation.
• How I personally navigate through moments of overwhelm, and "stress" in business and life.
• My 3 go-to questions that help re-align me (and that I lean on when I am in the thick of the "mess")

• A period of funk, hiding and wobbliness, and how Jen personally navigated through this.
• The tsunami wave of clarity moment for Jen that happened in the Mastermind, changed EVERYTHING in your life and in her business.
• Jen's strong belief on why and how women in their 50's can live their life in full colour and truly LOVE their life.
• The steps you can take if you feel misaligned.

Woop. The final part of the 3-part series between me and Steph Taylor and what we're coining, the biz besties editions - our 2024 predictions for online business.

In this episode, we dive into:

• What we are predicting in 2024, for online businesses overall;
• Why "value stacking" for digital courses may no longer be the THING people are looking for;
• How you can leverage some of our predictions for your business this year.

Follow Steph on @stephtaylor.co on Instagram.

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Applications to my high touch Fetti Mastermind will finally be open at the end of January 2024. This is designed for 6-7 figure founders who want to strategically and sustainably grow and scale their business for more revenue and freedom (minus the 12 hour days!).

If you are looking to productise your knowledge, create a more scalable way to get paid for the way you think in 2024, then this is for you.

Join the waitlist here: www.anitasiek.com/waitlist

Part 2 to the bonus episode with Steph Taylor where we invite you behind the scenes of a fireside chat between us as we reflect on 2023.

In this episode, we dive into a debrief on both our launches in 2023.

- What we tested and what didn't work well;

- What did work well for us in our launches in 2023;

- The mindset wobbles that we both experienced in 2023 during our launches

- How you can use the strategies we tested in 2023 (which worked) in your next launch.

Follow Steph on @stephtaylor.co on Instagram.

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Applications to my high touch Fetti Mastermind will finally be open at the end of January 2024. This is designed for 6-7 figure founders who want to strategically and sustainably grow and scale their business for more revenue and freedom (minus the 12 hour days!).

If you are looking to productise your knowledge, create a more scalable way to get paid for the way you think in 2024, then this is for you.

Join the waitlist here: www.anitasiek.com/waitlist

Steph Taylor (my biz bestie) is back on Brandfetti, and we're taking you behind the scenes of this fireside chat we had together where we reflected on our year of 2023.

Steph is an online business strategist who helps business owner build a profitable online biz where they can be offline.

In this episode, we dive into:

- The biggest lessons and challenges from 2023.

- Why taking action can be so tricky, especially when procrastination and the fear of imperfection are hovering close by.

- The importance of experimenting and learning from actions rather than remaining stagnant.

- How managing expectations and boundaries helps to clarify communication in business.

- Why managing your energy and focus needs to be strategic, especially when dealing with customer service and demands.

Follow Steph on @stephtaylor.co on Instagram.

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Applications to my high touch Fetti Mastermind will finally be open at the end of January 2024. This is designed for 6-7 figure founders who want to strategically and sustainably grow and scale their business for more revenue and freedom (minus the 12 hour days!).

If you are looking to productise your knowledge, create a more scalable way to get paid for the way you think in 2024, then this is for you.

Join the waitlist here: www.anitasiek.com/waitlist

• The difference between Top Voice vs Community Top Voice;
• My experiment: what I did, the frequency of my posts, what I leaned on to content plan on LinkedIn and how I repurposed my content;
• How I got Community “Top Voice” for Copywriting in 60 days (with almost half of those days in December, where I was on holidays and didn’t post);
• How I made “showing up” on LinkedIn a fun part of my day;
• What I believe will do well on LinkedIn in 2024.

• the agenda I had set for us for the VIP Planning Day;
• tips and ways you can create an inspirational day off-site;
• and my 3 personal insights and takeaways from the day.

It's time for my annual predictions for content, marketing and business! In this episode, I'll be sharing with you the key predictions I feel we'll be seeing in the realm of content and marketing this year. I got a LOT of it right last year, so let's see how we go this year, eh!?

Enjoy this episode? Take a screenshot and share it with me on Instagram @anitasiek, I'd love to say Hi!

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Applications to my high touch Fetti Mastermind will finally be open at the end of January 2024. This is designed for 6-7 figure founders who want to strategically and sustainably grow and scale their business for more revenue and freedom (minus the 12 hour days!).

If you are looking to productise your knowledge, create a more scalable way to get paid for the way you think in 2024, then this is for you.

Join the waitlist here: www.anitasiek.com/waitlist

WE ARE BACK! Hello 2024! In this first episode for 2024, I thought I'd take you behind my journal and peek into the 7 biggest lessons I took away from the 2023 year. The year 2023 for me personally was challenging, but the duality of it is it was also the most growth I've ever experienced both personally and as a business.

So let's take a peek.

Enjoy this episode? Take a screenshot and share it with me on Instagram @anitasiek, I'd love to say Hi!

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Applications to my high touch Fetti Mastermind will finally be open at the end of January 2024. This is designed for 6-7 figure founders who want to strategically and sustainably grow and scale their business for more revenue and freedom (minus the 12 hour days!).

If you are looking to productise your knowledge, create a more scalable way to get paid for the way you think in 2024, then this is for you.

Join the waitlist here: www.anitasiek.com/waitlist

Yep, you heard it right. 2 hours. One month's worth of content. So how the heck do I create content for the entire month in the space of 2 hours? Wrap your ears into this episode as I share with you the BTS look as to how I do it.
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Pssst. Want a freebie?
Of course you do!
-
Sign up to our 5 e-copy lessons below, where everyday I'll land in your Inbox with simple tweaks you can make in your copy to level it up! From ad copy, website copy and more. wordfettigroup.com/freebie

Ever heard of some marketing advice that just makes you go "ICK"?! Yeah. Well, I ain't gonna lie, there's definitely been a few of those circling around this year. In this episode, inspired by the conversations I've overheard, and those that I am hearing and seeing, here are some of the worst marketing "advice" I've heard this year and what I feel like you should focus on instead.
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Pssst. Want a freebie?
___
Of course you do!
___
Sign up to our 5 e-copy lessons below, where everyday I'll land in your Inbox with simple tweaks you can make in your copy to level it up! From ad copy, website copy and more. wordfettigroup.com/freebie