Commerce Today

In the first episode of our series on Amazon Mastery, we dive deep into the art and science of optimizing your product listings for maximum impact. Discover how high-quality images, detailed descriptions, and the strategic use of A+ Content can transform your products from mere listings to compelling narratives that capture the imagination and wallets of customers. We'll also break down the essentials of Amazon Advertising, guiding you through the maze of Sponsored Products, Sponsored Brands, and Sponsored Display Ads to amplify your product's visibility. Plus, get insider tips on aligning with Amazon's search algorithm to enhance your product's ranking and visibility. Whether you're a seasoned seller or new to the platform, this episode is packed with actionable strategies to elevate your brand on Amazon.

This episode uncovers the promising potential of live streaming e-commerce, based on insights from the study "Socio-technical systems and trust transfer in live streaming e-commerce." It emphasizes the importance of live streaming for businesses entering this space in 2024, discussing the "science of stickiness," trust's pivotal role, and their effects on purchase intentions. Offering practical insights and expert advice, the episode guides businesses on adopting live streaming to innovate sales strategies and boost customer engagement for the upcoming year.

Join Joshua Warren and Darin Newbold as they explore how Disney World's unparalleled experiences and customer service can inspire ecommerce strategies. Learn actionable insights to make every customer's shopping experience feel uniquely magical.

We’ve gone hands-on with Apple's Vision Pro and the promise of a new dimension in online shopping. While currently, a mere fraction of e-commerce users own a Vision Pro, Apple's history with the iPad suggests a potentially similar disruptive impact on the e-commerce industry. This episode will explore firsthand experiences with the Vision Pro, highlighting the best and worst e-commerce experiences and offering insights into how websites can evolve to meet the demands of XR technology. From navigating through Apple's intuitive online store to struggling with Amazon's cluttered interface, we'll cover the good, the bad, and the necessary improvements to make e-commerce truly immersive. Stay tuned as we delve into the future of shopping with Apple's latest venture into XR.

Join Darin and Creatuity’s HR Director Karolina Hajdukiewicz in this dynamic episode of Commerce Today, as they unravel the secrets of transforming an e-commerce team into a powerhouse. Dive deep into the heart of a thriving company culture, discovering the pivotal roles of a unified mission, essential soft skills, and robust accountability. Gain expert insights into the strategic use of competency models and the innovative edge of development centers for real-time skill enhancement. This episode is your gateway to fostering a resilient and high-performing team, poised to excel in the ever-evolving e-commerce landscape.

Join Darin and special guest Andrea Sims as they explore the fundamentals of successful e-commerce in our new episode. They'll share insights on design, user experience, and more, making it an essential listen for anyone in the digital retail space.

In this episode of Commerce Today, we dive into the actual 2023 holiday e-commerce sales results, comparing them against last year's forecasts. We'll break down key insights and trends, and more importantly, we'll provide actionable strategies for e-commerce businesses to enhance their performance in 2024. Whether you're looking to boost your holiday sales or overall profitability, this episode is packed with valuable advice and big projects to start now in preparation for the 2024 holiday season.

Join us as we explore shifts in omnichannel retailing in 2024. We'll delve into how the integration of online and physical retail spaces, along with advanced technologies like augmented reality, are revolutionizing the shopping experience. The episode will discuss the rise of unique retail formats like pop-up shops and the shifts in consumer shopping behaviors, with insights on how these changes are reshaping business strategies for Ecommerce Directors.

Join us on Commerce Today as hosts Darin and Brad Moss, VP of Sales, unravel the benefits of E-commerce B2B Marketplaces for hosts, sellers, and buyers. This episode is packed with insights and practical advice for anyone looking to understand or leverage these dynamic digital platforms.

Join Darin and special guest Daniel, Director of Ecommerce Solutions, in an engaging episode of 'Commerce Today.' Dive into the crucial role of agencies in ecommerce decision-making in today's fiercely competitive digital market. Discover how agencies provide key insights into consumer trends, innovative marketing, and tech advancements. Learn about the impactful synergy between in-house teams and agencies, and how this collaboration leads to pioneering outcomes. With Daniel's firsthand experience and expert insights, this episode is a must for e-commerce professionals seeking to elevate their business.

- Dive into an exhilarating 15-minute journey with Darin and Joshua on 'Commerce Today', where they unravel the often-ignored power of trustworthiness in SEO for ecommerce success. This episode shifts the focus from traditional tactics like backlink building to the pivotal role of trust in driving sales and organic traffic. Anchored in a thought-provoking HubSpot article, our hosts challenge outdated SEO norms, spotlighting the importance of content that's not just Google-friendly but also educational and engaging. Perfect for Ecommerce Directors seeking immediate, actionable strategies, this episode is a goldmine of tips and techniques to transform your business into a credible, authoritative force in the digital marketplace. Tune in and discover how to craft content that doesn’t just rank – it resonates and revolutionizes!

Join us as we explore the dos and don'ts, best practices, and common pitfalls to avoid when working with agency partners. Whether you're a Director of Ecommerce looking to revamp your strategy or a newcomer to the ecommerce scene, this episode is your ultimate guide to achieving ecommerce excellence through effective agency collaborations.

In this episode of Commerce Today, we delve into the critical practice of implementing code freezes in e-commerce, especially during peak seasons. Inspired by the recent Shopify outage, we explore the timing and rationale behind code freezes to maintain site stability.

In this episode of our podcast, we're diving into the exceptional $76.8 billion e-commerce spending recorded in October and what it means for businesses post-Thanksgiving. Discover key trends such as the significance of early holiday shopping, the rise of mobile commerce, and strategic discounting practices. Whether you're reflecting on your Cyber Week performance or planning for the next phase of holiday sales, this episode is packed with expert insights and actionable strategies for e-commerce owners. Join our hosts, Darin and Josh, for a comprehensive analysis and learn how to capitalize on these trends to enhance your sales strategy in the ongoing festive season.

In this eye-opening episode of Commerce Today, we delve into the vibrant spectrum of neurodiversity and its implications for e-commerce. Inspired by Walmart's recent strides towards sensory-friendly shopping experiences, we explore why and how e-commerce shops can become more inclusive for individuals with sensory processing differences. Join us as we unpack practical insights and strategies to create a digital storefront that welcomes all users. This isn’t just about compliance—it's about connection.

Today we’re discussing 7 unexpected AI tools that ecommerce managers can use right now to boost their business and improve their work.

Step into the future of retail with "Harvesting Success," a groundbreaking podcast episode that unveils the art of creating a flawless Omnichannel ecosystem. We're taking you behind the scenes of a revolutionary blend of Adobe Commerce Cloud, Magento, and a bespoke React application. Experience first-hand how this headless, custom-engineered platform can supercharge operational efficiency and uplift the consumer experience, seamlessly connecting the dots between click and pick-up, online browsing and doorstep delivery. Get an exclusive look at how we're redefining the user interface for retail associates, making it more intuitive, responsive, and capable of propelling service to new heights. This isn't just tech talk; it's a masterclass in implementing strategic, phased e-commerce innovation that's genuinely built for the real world, where functionality triumphs and results reign supreme. If you're passionate about the transformative potential of personalized technology in retail or just curious about where the industry is headed, "Harvesting Success" is your digital front row seat. Tune in and join the dialogue as we dissect and discuss the technologies shaping the next wave of retail brilliance. Don't just keep up with the trends — stay ahead of them with insights from the leading edge of retail tech.

Darin and Josh tackle the evolving world of holiday ecommerce on the newest episode of Commerce Today. From the rise of mobile shopping to Gen Z's early buying trends and Adobe's unexpected data, they cover it all. Want the inside scoop on this year's online shopping surge? Tune in for insights that could transform your holiday strategy!

We look at how being aware of the macroeconomic cycle can help ecommerce brands leapfrog the competition and share a strategy that has helped countless businesses move from incremental to transformative growth in revenue and profitability. We combine all of this to show what you should plan to do in the first half of 2024.

Unlock the secrets of building a standout brand in our riveting podcast, "Crafting Distinctive Brand Identity: Beyond the Basics." This episode is a deep dive into the significance of brand identity, exploring how it’s not just about stating your industry but about amplifying impact, engraining values, and uplifting customer experiences. Learn about the symbiotic relationship between brand identity and a sense of belonging among employees and customers. We decode the art of delivering more than just services, spotlighting brands like Disney that have mastered this craft. Whether you’re an entrepreneur, a marketing professional, or simply intrigued by the world of branding, this podcast offers a goldmine of practical steps, reflections, and insights from successful brand stories. Tune in to challenge your perspectives, gather invaluable insights, and walk away with a blueprint for building a brand that resonates and endures!