Influence Weekly

In today's episode, we'll cover an Irish university that is offering a bachelor's degree in influencing, the success of Mike Kruzich in adapting to TikTok and running a content agency, and the remarkable increase in value of Glasgow influencer Jamie Genevieve's companies thanks to her online following and makeup tutorials.

In today's episode, we'll cover the success of beauty influencers on TikTok, the BBC's Creator Lab Program bridging the gap between social media and TV production, and Celsius' partnerships with influencers to raise brand awareness.

In today's episode, we'll cover YouTube's new AI-powered creator tools, Jeff Yass' donation to Club for Growth to keep TikTok in the US, and CeraVe's "ClearItUpLikeADerm" campaign with TikTok creators and dermatologists to promote acne care.

In this week's episode, we'll cover TikTok's launch of TikTok Shop, we'll get influencer marketing insights from Sammy Hauser the founder of "Viral Action", and discuss how social media creators are reshaping New York Fashion Week.

Welcome to Influence Weekly, the podcast that dives deep into influencer marketing and the creator economy. Explore news, trends, hear stories, and get behind-the-scenes with industry leaders. In today's episode, we'll cover the launch of Influence Weekly's podcast, how TikTok is achieving higher engagement rates for branded content and how Saks is embracing curated online shopping for their fall 2023 campaign.