Podcasting Your Brand

Considering a podcast for YOUR brand’s content offerings? Be sure your show not only represents your brand’s quality, mission, and message, but is also maximized for success! Pick up what Producer Jaime has been putting down since 2014 and learn the tools to properly launch and then build your brand through the power of podcasting. Welcome to Podcasting Your Brand! Remember: “The only thing more powerful than your voice is your spirit to use it.” So, turn that mic on. (Formerly, Business in the Bedroom) -------------------- Your Host, Producer Jaime, has been an award-winning professional podcast Host and Executive Producer since 2014. With tips ranging all the way from developing your show’s topic and the technical side of a podcast launch through higher-level aspirations of audience growth and monetization, Producer Jaime opens her books on how to achieve all your goals. She has built her business, Flint Stone Media, as a podcast production house and consultancy firm, successfully advising clients and her Florida Podcast Network hosts on branding through podcasts time and time again. And, on this show, she will also often dip into her past experiences in law school, as a web designer/developer, as an SEO expert, and as a data analyst to provide full-scope concepts to grow your business (with your podcast at the core). Plus, she’ll be bringing onto the show people who’ve been mentors, peers, community members, and clients to lend their voices, questions, and perspectives. Producer Jaime has achieved many accomplishments in the space, often recognized as a pioneer and thought leader in the podcast industry. And, she’s excited to show you the secret sauce that she’s used to cook up success, giving you the ingredients to jumpstart YOUR podcasting. So, follow along with Producer Jaime (and her infectious laugh!) and learn everything you need to know about Podcasting Your Brand. She just LOVES talking about podcasting and giving back to an industry that has given her so much. Remember: “The only thing more powerful than your voice is your spirit to use it.” So, turn the mic on! (And, if you are looking for the Season 1’s episodes that give practical advice for newbie entrepreneurs [known collectively as Business in the Bedroom], you can still catch that first season of shows at BusinessInTheBedroom.com.)

enFlint Stone Media LLC91 Episodes

Episodes (91)

Episode 69: Guesting to Grow Your Audience, with Kate Erickson Dumas (Podcasting 102)

Are you wanting to maximize the return on your time spent guesting on other shows? My Pro Podcasting Peer, Kate Erickson Dumas, takes a deep dive with me today on the power of being a guest on other podcasts in order to grow your own audience and business. First, we discuss some of the main pros of becoming a guest yourself–how it not only so easily translates into new listeners for you, but also generates other opportunities. Then, Kate helps us further explore some of her beyond-the-velvet-rope tactics that will help you create solid lift after every show you appear on. It’s my next Podcasting 102 topic ready to roll for you today. Listen in and let's do this...!

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

My Workshops: Launch Strong and Maximize Your Podcast's Potential with my Workshops!

Tip #32 from 3/16/2023: Add Your Show to Youtube (Instagram | TikTok)

Tip #35 from 3/21/2023: Mention Your Show in Your Email Signature Block (Instagram | TikTok)

Pro Podcast Peer: Kate Erickson Dumas of Entrepreneurs on Fire and Podcasters' Paradise, The Podcast Journal, Free Podcast Course, Follow Kate on LinkedIn | Twitter

More About Kate: Kate Erickson is the heartbeat at Entrepreneurs On Fire, an award winning podcast where John Lee Dumas interviews inspiring Entrepreneurs who are truly ON FIRE. She is also the host of Kate's Take, where she shares a behind-the-scenes look at running a 7-figure business; and co-host of Nicole & Kate Can Relate, a podcast about the power of conversations. Her goal: to help entrepreneurs achieve financial and lifestyle freedom.

Link: The Podcast Journal

Link: Free Podcast Course

Link: Producer Jaime Invited as a Panelist on Podcasting at the Mom 2.0 Summit!

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Follow me on social media:

Instagram: @FlintStoneMedia
Tik Tok: TikTok.com/@producerjaime
Clapper: @ProducerJaime | Join My Group on Clapper: Podcasting with Purpose
Facebook: Facebook.com/FlinttoneMedia
Twitter: @FlintStoneMedia
LinkedIn: Producer Jaime | Flint Stone Media
Clubhouse: @ProducerJaime

Already Have a Podcast? Check Out My FREE Tips | Producer Jaime’s Equipment Guide | Launch Strong and Maximize Your Podcast's Potential with my Workshops! | Let me coach you 1 on 1... | Download My Top Tips Pack

Working on Your Business Expertise? Monetize Your Expertise with Owwll App (Referral Code: PL954123 for a $10 credit!)

Favorite Tools I’m Affiliated with: Canva | 1SheetPRO | Riverside FM | Podopolo | PodPros

Additional Support Provided by: Flint Stone Media and Listeners Like You!!

Remember: "The only thing more powerful than your voice is your spirit to use it." So, turn that mic on. ~ Producer Jaime

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Production House: Flint Stone Media

Podcasting Your Brand

enApril 04, 2023

Episode 68: Affiliate Links for More than Pocket Money (Podcasting 102)

Remember the pure joy of finding pocket change in a couch cushion as a kid? Well, let’s bring that feeling back! After a quick definition of affiliate links and promo codes, I will run down the basics of creating these links and codes for yourself and where to best use them. Then, we will hold that idea up to the light, polish it off, and sharpen it up a bit to reveal its true potential in your podcasting! I will cover with you the strategies my clients and I have used over the years to create experiences for our listeners and partnerships for our pocketbooks through these programs. It’s my next Podcasting 102 topic ready to roll for you today. Listen in and let's do this...!

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

My Workshops: Launch Strong and/or Maximize Your Podcast's Potential with my Workshops!

Tip #27 from 3/09/2023: Want to Monetize? Have Answers and Documents at the Ready!! (Instagram | TikTok)

Tip #29 from 3/13/2023: Get to Know Your Average Episode Consumption Duration (Instagram | TikTok)

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Follow me on social media:

Instagram: @FlintStoneMedia
Tik Tok: TikTok.com/@producerjaime
Facebook: Facebook.com/FlinttoneMedia
Twitter: @FlintStoneMedia
LinkedIn: Producer Jaime | Flint Stone Media
Clubhouse: @ProducerJaime

Working on Your Business Expertise? Monetize Your Expertise with Owwll App (Referral Code: PL954123 for a $10 credit!)

Favorite Tools I’m Affiliated with: Canva | 1SheetPRO | Riverside FM | Podopolo | PodPros

Additional Support Provided by: Flint Stone Media and Listeners Like You!!

Remember: "The only thing more powerful than your voice is your spirit to use it." So, turn that mic on. ~ Producer Jaime

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Production House: Flint Stone Media

Podcasting Your Brand

enMarch 28, 2023

Episode 67: Creative Revenue Streams, with Alex Sanfilippo (Podcasting 102)

What has been the most creative way that YOU have built revenue related to your podcast? Over the years of building my brand through podcasting, I have come up with some quite creative ways to monetize. The opportunities go well above and beyond the pre-produced sponsored ads. And, through meeting so many other podcasters over the years, I have always been impressed with just how outside-the-box we all can get. My guest Pro Podcasting Peer today, Alex Sanfilippo of PodPros and PodMatch, is one of my podcasting friends who has been amazing to watch over the years in just this regard–and to another level. He has created the platforms that so many of us have used to build up our podcasting skills, grow our audiences, and ultimately monetize. So, Alex and I are going to come together and discuss creative revenue streams for YOUR podcasting. It’s my next Podcasting 102 topic ready to roll for you today. Listen in and let's do this...!

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

My Workshops: Launch Strong and Maximize Your Podcast's Potential with my Workshops!

Tip #22 from 3/02/2023: Considerations When Shopping for a Network to Join... Aside from Just the Theme, Genre, and Niche (Instagram | TikTok)

Pro Podcast Peer: Alex Sanfilippo of PodPros and PodMatch | Pick up his PodMatch Mastery Book Series!

More About Alex: Alex Sanfilippo is the host of Podcasting Made Simple, and the founder of PodPros.com, a software company specifically focused on creating solutions that serve independent podcast hosts and guests.

Link: PodMatch Mastery Book Series

Link: Quick Wins For Podcasters (On Either Side of The Mic)

Tip #26 from 3/08/2023: Want to Monetize? You HAVE to Set the Table of Opportunity (Instagram | TikTok)

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Follow me on social media:

Instagram: @FlintStoneMedia
Tik Tok: TikTok.com/@producerjaime
Facebook: Facebook.com/FlinttoneMedia
Twitter: @FlintStoneMedia
LinkedIn: Producer Jaime | Flint Stone Media
Clubhouse: @ProducerJaime

Working on Your Business Expertise? Monetize Your Expertise with Owwll App (Referral Code: PL954123 for a $10 credit!)

Favorite Tools I’m Affiliated with: Canva | 1SheetPRO | Riverside FM | Podopolo | PodPros

Additional Support Provided by: Flint Stone Media and Listeners Like You!!

Remember: "The only thing more powerful than your voice is your spirit to use it." So, turn that mic on. ~ Producer Jaime

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Production House: Flint Stone Media

Podcasting Your Brand

enMarch 21, 2023

Episode 66: Getting Your Listeners to Listen All the Way Through (Podcasting 102)

I will be presenting you with four hooks to get your listeners to listen all the way through to the end of your episodes–along with my caveats that go along with each. It’s my next Podcasting 102 topic ready to roll for you today. And, of course, I will also share with you two of my recent daily podcasting tips AND announce a new opportunity to help you level up. Listen in and let's do this...!

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

Tip #15 from 2/21/2023: It's All About Your Listeners! (Instagram | TikTok)

Tip #18 from 2/24/2023: Creating Great Interview Moments (Instagram | TikTok)

Link: Maximize Your Podcast's Potential with my Workshop!

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Follow me on social media:

Instagram: @FlintStoneMedia
Tik Tok: TikTok.com/@producerjaime
Facebook: Facebook.com/FlinttoneMedia
Twitter: @FlintStoneMedia
LinkedIn: Producer Jaime | Flint Stone Media
Clubhouse: @ProducerJaime

Working on Your Business Expertise? Monetize Your Expertise with Owwll App (Referral Code: PL954123 for a $10 credit!)

Favorite Tools I’m Affiliated with: Canva | 1SheetPRO | Riverside FM | Podopolo

Additional Support Provided by: Flint Stone Media and Listeners Like You!!

Remember: "The only thing more powerful than your voice is your spirit to use it." So, turn that mic on. ~ Producer Jaime

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Production House: Flint Stone Media

Podcasting Your Brand

enMarch 14, 2023

Episode 65: AI and ChatGPT, with Mark Savant (Podcasting 102)

ChatGPT has certainly created an avalanche of applications and opportunities for podcasting–well beyond anything we have had at our fingertips before–and I have my first Pro Podcasting Peer joining in to talk about it. AI (Artificial Intelligence) has long-impacted what we do as podcasters. For example, AI has given us some helpful communication tools, such as automated DM responses and meeting emails for recording sessions. Also, much of how we have interacted with AI has been mostly out of our control–such as how the discoverability algorithms work on the different podcast platforms. Mark Savant of Mark Savant Media and the After Hours Entrepreneur Podcast and I are going to talk about AI’s shiny new object: ChatGPT. It’s my next Podcasting 102 topic ready to roll for you today. Listen in and let's do this...!

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

Tip #11 from 2/14/2023: What Makes the Perfect Podcast Partner--Your Co-host! (Instagram | TikTok)

Pro Podcast Peer: Mark Savant of the After Hours Entrepreneur Podcast and the After Hours Entrepreneur Mastermind | Mark’s AI Cheat Sheet

More About Mark: Mark hosts the After Hours Entrepreneur podcast, runs a podcast production agency, and leads a business mastermind. Mark is a technology enthusiast. He feels emerging technologies like AI, virtual reality, NFTs, and blockchain are going to be the greatest disruption of our lifetime. When not growing his business or talking tech, you can find him spending time with his wife and 2 kids on the beach in south Florida.

Link: ChatGPT

Tip #14 from 2/17/2023: Cross-fading Your Editing (Instagram | TikTok)

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Vocal Editor: Paul Stevens

Follow me on social media:

Instagram: @FlintStoneMedia
Tik Tok: TikTok.com/@producerjaime
Facebook: Facebook.com/FlinttoneMedia
Twitter: @FlintStoneMedia
LinkedIn: Producer Jaime | Flint Stone Media
Clubhouse: @ProducerJaime

Already Have a Podcast? Check Out My FREE Tips: on Instagram (@FlintStoneMedia) or on TikTok (@ProducerJaime) | Producer Jaime’s Equipment Guide | Take my Podcast Booster Class! | Let me coach you 1 on 1... | Download My Top Tips Pack

Working on Your Business Expertise? Monetize Your Expertise with Owwll App (Referral Code: PL954123 for a $10 credit!)

Favorite Tools I’m Affiliated with: Canva | 1SheetPRO | Riverside FM | Podopolo

Additional Support Provided by: Flint Stone Media and Listeners Like You!!

Remember: "The only thing more powerful than your voice is your spirit to use it." So, turn that mic on. ~ Producer Jaime

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Production House: Flint Stone Media

Podcasting Your Brand

enMarch 07, 2023

Episode 64: (Re)Visiting Your Launch Trifecta (Podcasting 101)

What is the most important consideration when launching a podcast? This question was posed to me recently, and I thought my trifecta answer of your why, your ecosystem, and your plate was applicable to all podcasters–whether you are preparing for episode 1, 100, or 1,000 of your show. In order to be sure you are hitting your audience and content targets, you need to look at your show with fresh eyes every-so-often. And, that is what we are going to do today. I will explain the different sides of the all-important “why” question, breakdown the various pieces of your ecosystem, and help you figure out how much of your plate you can devote to your show moving forward. And, along the way, I reveal my thoughts on all three for myself, and how they impacted the changes you are going to experience with the future of this show. At the end of this episode, you will be able to orient (or, reorient) your podcast–just like I have–to hit its full potential! It’s my next Podcasting 101 topic kicking off Season 3 for you today. Listen in and let's do this...!

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

Tip #9 from 2/10/2023: Always Have a Backup Recording (Instagram | TikTok)

Link: Podcasting Your Brand Episode 34 – My Mirror Exercise (Thoughts Before Launching, Part 2: The Why)

Link: Podcasting Your Brand Episode 35: Examining Your Ecosystem (Thoughts Before Launching, Part 3: The Who)

Link: Podcasting Your Brand Episode 36: What’s On Your Plate? (Thoughts Before Launching, Part 4: The When)

Tip #11 from 2/14/2023: What Makes the Perfect Podcast Partner--Your Co-host! (Instagram | TikTok)

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Follow me on social media:

Instagram: @FlintStoneMedia
Tik Tok: TikTok.com/@producerjaime
Facebook: Facebook.com/FlinttoneMedia
Twitter: @FlintStoneMedia
LinkedIn: Producer Jaime | Flint Stone Media
Clubhouse: @ProducerJaime

Working on Your Business Expertise? Monetize Your Expertise with Owwll App (Referral Code: PL954123 for a $10 credit!)

Favorite Tools I’m Affiliated with: Canva | 1SheetPRO | Riverside FM | Podopolo

Additional Support Provided by: Flint Stone Media and Listeners Like You!!

Remember: "The only thing more powerful than your voice is your spirit to use it." So, turn that mic on. ~ Producer Jaime

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Production House: Flint Stone Media

Podcasting Your Brand

enMarch 07, 2023

Episode 63: Sizzle Reel of My Daily Podcasting Tips (Podcasting 101)

We are gearing up for Season 3 of Podcasting Your Brand! Listen in for a mix of my new daily podcasting tips that I’ve been posting on Instagram (@FlintStoneMedia) and TikTok (@ProducerJaime). Plus, I will update you on the exciting changes for Season 3 that will elevate the value of this show and its ability to help YOU become a better podcaster. Gear up for Season 3, listen in to my carousel of daily tips, and let's do this...!

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

Tip #1 from 1/31/2023: Go Into the Spaces that Serve the People You Want to Serve (Instagram | TikTok)

Tip #2 from 2/1/2023: Brainstorming Session to Give Yourself a Runway of Ideas and Confidence (Instagram | TikTok)

Tip #3 from 2/2/2023: Episodes Should be as Long as a Mini-Skirt (Instagram | TikTok)

Tip #5 from 2/6/2023: Two Main Sound Considerations: Background and Echo (Dynamic Mics) (Instagram | TikTok)

Tip #8 from 2/9/2023: Know How to Use Your Equipment in General (Instagram | TikTok)

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Follow me on social media:

Instagram: @FlintStoneMedia
Tik Tok: TikTok.com/@producerjaime
Facebook: Facebook.com/FlinttoneMedia
Twitter: @FlintStoneMedia
LinkedIn: Producer Jaime | Flint Stone Media
Clubhouse: @ProducerJaime

Already Have a Podcast? Check Out My FREE Tips: on Instagram (@FlintStoneMedia) or on TikTok (@ProducerJaime) | Producer Jaime’s Equipment Guide | Maximize Your Podcast's Potential with my Workshop! | Let me coach you 1 on 1... | Download My Top Tips Pack

Working on Your Business Expertise? Monetize Your Expertise with Owwll App (Referral Code: PL954123 for a $10 credit!)

Favorite Tools I’m Affiliated with: Canva | 1SheetPRO | Riverside FM | Podopolo

Additional Support Provided by: Flint Stone Media and Listeners Like You!!

Remember: "The only thing more powerful than your voice is your spirit to use it." So, turn that mic on. ~ Producer Jaime

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Production House: Flint Stone Media

Podcasting Your Brand

enFebruary 28, 2023

Episode 62: Holiday Podcasting Guide (Podcasting 102)

Today, I want to make sure you are thinking strategically about your podcast in terms of the holidays and heading into the new year. What should be on your end-of-year to-do list? And, what opportunities might you be able to take advantage of? Well, I will first be sharing some considerations you should think through and plan for in terms of how the holidays will impact your show’s production and release schedule. Then, I will help you find those special holiday-related opportunities you do NOT want to miss out on. And, finally, I will end with a couple of thoughts on how to plan for your next year of podcasting. It’s my next Podcasting 102 topic ready to roll for you today. Listen in and let's do this...!

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

Link: Podfest Multimedia Expo

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Follow me on social media:

Instagram: @FlintStoneMedia
Tik Tok: TikTok.com/@producerjaime
Facebook: Facebook.com/FlinttoneMedia
Twitter: @FlintStoneMedia
LinkedIn: Producer Jaime | Flint Stone Media
Clubhouse: @ProducerJaime

Working on Your Business Expertise? Check Out My Other Show FULL of Business Tips: Owwll Podcast | Monetize Your Expertise with Owwll App (Referral Code: PL954123 for a $10 credit!)

Favorite Tools I’m Affiliated with: Canva | 1SheetPRO | Riverside FM | Podopolo

Additional Support Provided by: Flint Stone Media and Listeners Like You!!

Remember: "The only thing more powerful than your voice is your spirit to use it." So, turn that mic on. ~ Producer Jaime

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Production House: Flint Stone Media

Podcasting Your Brand

enNovember 21, 2022

Episode 61: Engaging with Your Listeners (Podcasting 101)

Audience engagement is a key component to the success of most podcasts and podcasters. So, how do you do it? I will first run through the many benefits that come from engaging with your listeners. Then, I will give you a run down of ways to have that kind of back-and-forth relationship with your audience that goes well beyond your closing calls to action. And, nope… I am NOT talking about social media. It’s my next Podcasting 101 topic ready to roll for you today. Listen in and let's do this...!

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

Link: Podfest Multimedia Expo

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Follow me on social media:

Instagram: @FlintStoneMedia
Tik Tok: TikTok.com/@producerjaime
Facebook: Facebook.com/FlinttoneMedia
Twitter: @FlintStoneMedia
LinkedIn: Producer Jaime | Flint Stone Media
Clubhouse: @ProducerJaime

Working on Your Business Expertise? Check Out My Other Show FULL of Business Tips: Owwll Podcast | Monetize Your Expertise with Owwll App (Referral Code: PL954123 for a $10 credit!)

Favorite Tools I’m Affiliated with: Canva | 1SheetPRO | Riverside FM | Podopolo

Additional Support Provided by: Flint Stone Media and Listeners Like You!!

Remember: "The only thing more powerful than your voice is your spirit to use it." So, turn that mic on. ~ Producer Jaime

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Production House: Flint Stone Media

Podcasting Your Brand

enNovember 14, 2022

Episode 60: Structuring Your Podcast with Monetization in Mind (Podcasting 102)

I had the honor of presenting twice virtually at the 4th annual Afros & Audio Podcast Festival this past October, and I am sharing one of those presentations on monetization here with you today! I will be highlighting the tactics I have used over the years to design shows that are ripe for sponsorship and other types of monetization. First, I will explain why, as a blanket rule for podcasters, the CPM model of advertising is NOT an ideal way to go and instead offer you an alternative approach. From there, I will give you a roadmap for tapping into your resources to prime your show’s format for monetization and share various ways to monetize your show above and beyond packing it full of ads and turning off your listeners. Come discover several, less-obvious ways to monetize your podcast platform and optimize the return on investment with every episode. It’s my next Podcasting 102 topic ready to roll for you today. Listen in and let's do this...!

Monetization Topics Covered In This Presentation:

Why the CPM Model is the devil, haha!
Venn diagram for potential sponsors
Design show with monetization in mind at each step:
- Who’s going to be involved (guests, building a community)
- What segments can you have added value
Terms no less than 4 monthS
Sponsored show segments:
- Highlighted products
- Ongoing content contributors
Media partners
Links in show notes
Banner ads on website
Social media posts
Facebook Lives with the sponsor

Link to Sound File for Sight Impaired: Click Here

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

Link: Producer Jaime to Give Two Virtual Presentations at the 4th Annual Afros & Audio Podcast Festival | Visit Afros and Audio

Link: Podcasting Your Brand Episode 35: Examining Your Ecosystem (Thoughts Before Launching, Part 3: The Who)

Link: Podfest Multimedia Expo

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Follow me on social media:

Instagram: @FlintStoneMedia
Tik Tok: TikTok.com/@producerjaime
Facebook: Facebook.com/FlinttoneMedia
Twitter: @FlintStoneMedia
LinkedIn: Producer Jaime | Flint Stone Media
Clubhouse: @ProducerJaime

Working on Your Business Expertise? Check Out My Other Show FULL of Business Tips: Owwll Podcast | Monetize Your Expertise with Owwll App (Referral Code: PL954123 for a $10 credit!)

Favorite Tools I’m Affiliated with: Canva | 1SheetPRO | Riverside FM | Podopolo

Additional Support Provided by: Flint Stone Media and Listeners Like You!!

Remember: "The only thing more powerful than your voice is your spirit to use it." So, turn that mic on. ~ Producer Jaime

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Production House: Flint Stone Media

Podcasting Your Brand

enNovember 07, 2022

Episode 59: Website Content that Boosts Your Podcast's SEO (Podcasting 102)

I will share with you the four main positive drivers for search engine optimization that I want you to focus on to organically grow the exposure for your show through your podcast’s website content: 1) keeping your site fresh and up-to-date, 2) site relevancy, 3) linkbacks, and 4) the average time spent by visitors on your site. And, all four of these positive drivers for SEO are super easy to take advantage of, once I let you in on a few simple tricks. So, first I will explain these SEO drivers and then I will give you habits to incorporate into your podcast workflow and your website content that will really help you take advantage of these concepts. It’s my next Podcasting 102 topic ready to roll for you today. Listen in and let's do this...!

Link to Sound File for Sight Impaired: Click Here

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

Business in the Bedroom Episodes with Deeper Dives on Websites:

Link: Podfest Multimedia Expo

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Follow me on social media:

Instagram: @FlintStoneMedia
Tik Tok: TikTok.com/@producerjaime
Facebook: Facebook.com/FlinttoneMedia
Twitter: @FlintStoneMedia
LinkedIn: Producer Jaime | Flint Stone Media
Clubhouse: @ProducerJaime

Working on Your Business Expertise? Check Out My Other Show FULL of Business Tips: Owwll Podcast | Monetize Your Expertise with Owwll App (Referral Code: PL954123 for a $10 credit!)

Favorite Tools I’m Affiliated with: Canva | 1SheetPRO | Riverside FM | Podopolo

Additional Support Provided by: Flint Stone Media and Listeners Like You!!

Remember: "The only thing more powerful than your voice is your spirit to use it." So, turn that mic on. ~ Producer Jaime

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Production House: Flint Stone Media

Podcasting Your Brand

enOctober 31, 2022

Episode 58: Your Podcast’s Website (Podcasting 101)

You MUST have a website for your podcast (or at least, a landing page for it on your main website). And, I’ll start off today by telling you why. Then, I will discuss the general rules of any good website structure and framework and run through some key points on website design for a podcast website specifically–including the essential content elements that any podcast’s web presence should include. Plus, I remind you to make your podcast’s website mobile-friendly and share a few best practices on what NOT to do. And, I will end by recommending a tool that makes accomplishing all of this for your show ridiculously easy. It’s my next Podcasting 101 topic ready to roll for you today. Listen in and let's do this...!

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

Link: Podpage

Link: How To Make Your Website Mobile Friendly? (2023 Guide)

Sample Websites for Your Reference:

Business in the Bedroom Episodes with Deeper Dives on Websites:

Link: Podfest Multimedia Expo

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Follow me on social media:

Instagram: @FlintStoneMedia
Tik Tok: TikTok.com/@producerjaime
Facebook: Facebook.com/FlinttoneMedia
Twitter: @FlintStoneMedia
LinkedIn: Producer Jaime | Flint Stone Media
Clubhouse: @ProducerJaime

Working on Your Business Expertise? Check Out My Other Show FULL of Business Tips: Owwll Podcast | Monetize Your Expertise with Owwll App (Referral Code: PL954123 for a $10 credit!)

Favorite Tools I’m Affiliated with: Canva | 1SheetPRO | Riverside FM | Podopolo

Additional Support Provided by: Flint Stone Media and Listeners Like You!!

Remember: "The only thing more powerful than your voice is your spirit to use it." So, turn that mic on. ~ Producer Jaime

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Production House: Flint Stone Media

Podcasting Your Brand

enOctober 24, 2022

Episode 57: SEO Basics for Podcasting (Podcasting 101)

Today, we will decode the power of SEO for your podcast! I will start off with a brief intro into the concept of search engine optimization and by sharing an SEO-inspired listener question. Then, I will help you boost the relevancy of your list of keywords from Episode 56 with two of my favorite online tools for finding both the best keywords for your content, and also the best content for your keywords. Next, I will run through optimizing your podcast’s general hosting account settings for discoverability and share my method for putting together SEO-friendly episode titles and descriptions. And, I will end this Podcasting 101 topic with some final SEO thoughts–and, spoiler alert–they aren’t from me. Listen in and let's do this...!

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

Link: PodPros Q4 Virtual Event

Link: Producer Jaime to Give Two Virtual Presentations at the 4th Annual Afros & Audio Podcast Festival

Link: What Is SEO…? - by Moz

Link: Using Moz for Keyword Research

Link: AnswerThePublic

Link: Elikqitie from the Travel Gluten Free Podcast

Link: Podfest Multimedia Expo

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Follow me on social media:

Instagram: @FlintStoneMedia
Tik Tok: TikTok.com/@producerjaime
Facebook: Facebook.com/FlinttoneMedia
Twitter: @FlintStoneMedia
LinkedIn: Producer Jaime | Flint Stone Media
Clubhouse: @ProducerJaime

Working on Your Business Expertise? Check Out My Other Show FULL of Business Tips: Owwll Podcast | Monetize Your Expertise with Owwll App (Referral Code: PL954123 for a $10 credit!)

Favorite Tools I’m Affiliated with: Canva | 1SheetPRO | Riverside FM | Podopolo

Additional Support Provided by: Flint Stone Media and Listeners Like You!!

Remember: "The only thing more powerful than your voice is your spirit to use it." So, turn that mic on. ~ Producer Jaime

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Production House: Flint Stone Media

Podcasting Your Brand

enOctober 17, 2022

Episode 56: Naming Your Podcast (Podcasting 101)

I will begin turning your attention now toward marketing that great content you have been working on in order to help find and grow your audience. And, that begins with naming your podcast! So, I will first discuss how the best name for a show often lies at the intersection of being matter-of-fact and being clever. Then, I will encourage you to cross your T’s and dot your I’s with some due diligence checks for the name you land on. Then, I’ll remind you not to let your search for the “perfect” name deter you from getting your show off the ground. And, I’ll end with thoughts on whether or not you should ever change your podcast’s name. It’s my next Podcasting 101 topic ready to roll for you today. Listen in and let's do this...!

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

Links: Cat Corchado Welcomes Producer Jaime Legagneur to Live, Love, Laugh (and Zombies?) on Sisters in Service | Direct Link To Cat’s Episode

Link: Podfest Multimedia Expo

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Follow me on social media:

Instagram: @FlintStoneMedia
Tik Tok: TikTok.com/@producerjaime
Facebook: Facebook.com/FlinttoneMedia
Twitter: @FlintStoneMedia
LinkedIn: Producer Jaime | Flint Stone Media
Clubhouse: @ProducerJaime

Working on Your Business Expertise? Check Out My Other Show FULL of Business Tips: Owwll Podcast | Monetize Your Expertise with Owwll App (Referral Code: PL954123 for a $10 credit!)

Favorite Tools I’m Affiliated with: Canva | 1SheetPRO | Riverside FM | Podopolo

Additional Support Provided by: Flint Stone Media and Listeners Like You!!

Remember: "The only thing more powerful than your voice is your spirit to use it." So, turn that mic on. ~ Producer Jaime

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Production House: Flint Stone Media

Podcasting Your Brand

enOctober 10, 2022

Episode 55: Taking Your Solo Content Up a Notch (Podcasting 102)

For my next Podcasting 102 topic, let’s work together to take your solo episodes up a notch! First, I will start by answering a question I brought up on the last episode: why you should share stories of both your own wins AND your losses. Then, I will run through my list of the various types of solo content I have used for my own shows or suggested for clients over the years, so that you can have an initial grab bag of ideas for including solo content in your podcasting. Then, I will end with suggestions for capitalizing on your solo content by incorporating it into other efforts you are already making and content you are already producing to build your brand’s exposure. I will help you figure out how to make it all work together. Listen in and let's do this...!

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

Links: Producer Jaime Asked to Key Note Address for the School District of Palm Beach County’s Entrepreneur Day | Which I Then Repurposed as Content for: Business in the Bedroom Episode 31: My Key Note Address for National Entrepreneurs Day

Link: Podcasting Your Brand Episode 48: Stitching Together Your Sizzle Reel (Podcasting 102)

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Follow me on social media:

Instagram: @FlintStoneMedia
Tik Tok: TikTok.com/@producerjaime
Facebook: Facebook.com/FlinttoneMedia
Twitter: @FlintStoneMedia
LinkedIn: Producer Jaime | Flint Stone Media
Clubhouse: @ProducerJaime

Working on Your Business Expertise? Check Out My Other Show FULL of Business Tips: Owwll Podcast | Monetize Your Expertise with Owwll App (Referral Code: PL954123 for a $10 credit!)

Favorite Tools I’m Affiliated with: Canva | 1SheetPRO | Riverside FM | Podopolo

Additional Support Provided by: Flint Stone Media and Listeners Like You!!

Remember: "The only thing more powerful than your voice is your spirit to use it." So, turn that mic on. ~ Producer Jaime

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Production House: Flint Stone Media

Podcasting Your Brand

enOctober 03, 2022

Episode 54: Keeping Your Solo Episodes within Scope (Podcasting 101)

For my next Podcasting 101 topic, I am going to dive into how to keep your solo episodes within the scope of your subject matter, so as to not overwhelm your listeners. First, I will discuss keeping your listeners in mind when deciding how detailed into the weeds to go in your solo content. But, I will also explain why you have to keep YOURSELF in mind when deciding on how detailed to go in your content prep. And, at all times, you must avoid making a solo episode too focused on yourself. So, I will go over that with you, as well. And, I will have one more final note for you that just may be the most important thing for you to keep in mind, when you get ready to hit that microphone. Listen in and let's do this...!

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Follow me on social media:

Instagram: @FlintStoneMedia
Tik Tok: TikTok.com/@producerjaime
Facebook: Facebook.com/FlinttoneMedia
Twitter: @FlintStoneMedia
LinkedIn: Producer Jaime | Flint Stone Media
Clubhouse: @ProducerJaime

Working on Your Business Expertise? Check Out My Other Show FULL of Business Tips: Owwll Podcast | Monetize Your Expertise with Owwll App (Referral Code: PL954123 for a $10 credit!)

Favorite Tools I’m Affiliated with: Canva | 1SheetPRO | Riverside FM | Podopolo

Additional Support Provided by: Flint Stone Media and Listeners Like You!!

Remember: "The only thing more powerful than your voice is your spirit to use it." So, turn that mic on. ~ Producer Jaime

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Production House: Flint Stone Media

Podcasting Your Brand

enSeptember 26, 2022

Episode 53: Structuring Your Solo Episodes (Podcasting 101)

For my next Podcasting 101 topic, I want to switch gears from talking about guested episodes to having great solo episodes. First, I’ll begin with reasons why incorporating solo episodes into your podcasting endeavors can help boost your brand so powerfully. Plus, I’ll share some thoughts on why, with a solo episode, it is more important than ever to give it a good structure. And, I will dive into how to then structure your episode’s content for that best episode flow. And, I’ll end with a quick final note on keeping your episodes within the scope of your topic, which will lead you into next week’s episode. Listen in and let's do this...!

Link to Sound File for Sight Impaired: Click Here

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

Link: Producer Jaime Featured in Podcast Magazine’s “40 Over 40 in Podcasting” List for 2022

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Follow me on social media:

Instagram: @FlintStoneMedia
Tik Tok: TikTok.com/@producerjaime
Facebook: Facebook.com/FlinttoneMedia
Twitter: @FlintStoneMedia
LinkedIn: Producer Jaime | Flint Stone Media
Clubhouse: @ProducerJaime

Working on Your Business Expertise? Check Out My Other Show FULL of Business Tips: Owwll Podcast | Monetize Your Expertise with Owwll App (Referral Code: PL954123 for a $10 credit!)

Favorite Tools I’m Affiliated with: Canva | 1SheetPRO | Riverside FM | Podopolo

Additional Support Provided by: Flint Stone Media and Listeners Like You!!

Remember: "The only thing more powerful than your voice is your spirit to use it." So, turn that mic on. ~ Producer Jaime

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Production House: Flint Stone Media

Podcasting Your Brand

enSeptember 19, 2022

Episode 52: Creating Great Interview Moments (Podcasting 102)

Let’s amp up these guest-related lessons to Podcasting 102! Today, I am reviewing with you how I have learned to create great interview moments over the years. And, that begins with how you start the interview in the first place. Then, I will take you through recognizing those moments of uniqueness, relation, or difference (whether prepped for or spontaneous) and discuss how to utilize them. Then, whether deciding to work a hard pivot into the conversation or to let a question go, I will help you navigate how to keep your interview flowing naturally. Finally, I will end with just that: how to end your guest interviews. Listen in and let's do this...!

Link to Sound File for Sight Impaired: Click Here

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

Link: Producer Jaime Invited as a Guest on “The Fittest Fat Kid You Know” Podcast!

Link: People of Florida Episode 2: Charlotte Merle-Smith from Ocala and Guest Storyteller Cidelca from La Perle De Miami

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Follow me on social media:

Instagram: @FlintStoneMedia
Tik Tok: TikTok.com/@producerjaime
Facebook: Facebook.com/FlinttoneMedia
Twitter: @FlintStoneMedia
LinkedIn: Producer Jaime | Flint Stone Media
Clubhouse: @ProducerJaime

Working on Your Business Expertise? Check Out My Other Show FULL of Business Tips: Owwll Podcast | Monetize Your Expertise with Owwll App (Referral Code: PL954123 for a $10 credit!)

Favorite Tools I’m Affiliated with: Canva | 1SheetPRO | Riverside FM | Podopolo

Additional Support Provided by: Flint Stone Media and Listeners Like You!!

Remember: "The only thing more powerful than your voice is your spirit to use it." So, turn that mic on. ~ Producer Jaime

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Production House: Flint Stone Media

Podcasting Your Brand

enSeptember 12, 2022

Episode 51: Interviewing Basics (Podcasting 101)

Let us head to the next station stop on this guest interview track and finally get into discussing the interview itself! I’ll start off this next Podcasting 101 topic with one of my NUMBER ONE rules when it comes to pretty much anything–and that includes having a good interview. Then, we will step through the basic process of interviewing a guest: introducing them and getting things started, navigating through the conversation, and finally, ending the interview. And, this episode is also the perfect time for me to share one of my favorite analogies: The Road Trip. Listen in and let's do this...!

Link to Sound File for Sight Impaired: Click Here

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

Link: Business in the Bedroom Episode 9: Sales… Less Talking, More Listening

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Follow me on social media:

Instagram: @FlintStoneMedia
Tik Tok: TikTok.com/@producerjaime
Facebook: Facebook.com/FlinttoneMedia
Twitter: @FlintStoneMedia
LinkedIn: Producer Jaime | Flint Stone Media
Clubhouse: @ProducerJaime

Working on Your Business Expertise? Check Out My Other Show FULL of Business Tips: Owwll Podcast | Monetize Your Expertise with Owwll App (Referral Code: PL954123 for a $10 credit!)

Favorite Tools I’m Affiliated with: Canva | 1SheetPRO | Riverside FM | Podopolo

Additional Support Provided by: Flint Stone Media and Listeners Like You!!

Remember: "The only thing more powerful than your voice is your spirit to use it." So, turn that mic on. ~ Producer Jaime

-----------------

Production House: Flint Stone Media

Podcasting Your Brand

enSeptember 05, 2022

Episode 50: Content Prep for Your Interviews (Podcasting 101)

I’m going to continue helping you become the BEST podcast host for your guests that you can be. And, on this Podcasting 101 episode, I will focus with you on preparing the content for your guest interviews, starting with the decision whether to send boilerplate questions to your guest ahead of time. Plus, I will reveal the two questions I always recommend that you ask guests before you interview them. Then, I will take you through my process of researching your guest, preparing your topic points, and organizing your questions to maximize the flow of your conversation. And, I will also share with you the two particular elements I want you to be looking for when you are researching your guest in the first place, so you can create great moments in your interviews. Listen in and let's do this...!

Host, Lead Editor, and Executive Producer: Producer Jaime ("Jemmy") Legagneur | Email Me! (Jaime@FlintStoneMedia.com)

Connect with the Show and Leave a Voice Message: PodcastingYourBrand.com

Follow me on social media: