Shop Talk For Extraordinary Entrepreneurs

In today's competitive market, crafting an effective customer journey is key to winning and retaining customers. But what specific campaigns can you use to optimize each stage of that journey? 

In this week’s episode of Shop Talk, I reveal the 9 must-have campaigns that will transform your customer journey from ordinary to extraordinary. 

You'll learn how to engage, retain, and delight your customers at every touchpoint, driving loyalty and revenue for your business.

Check it out here: https://yourmarketingcoachonline.com/28 

#customerjourney #marketingcampaigns #marketing #shoptalk

Are you tired of struggling to convert leads into paying customers? Well, I'm here to introduce you to a system that will improve lead management, customer engagement, and, ultimately, revenue. I'm talking about your automated sales funnel!

In today's episode of Shop Talk, "How To Build An Automated Sales Funnel Like A Pro," I take a deep dive into all the steps you will go through to build a sales funnel that guides your prospects through the selling process from identifying your audience, to launching the funnel, and even optimizing it for incredible results.

By following the simple steps, you can create a sales funnel that works like a pro. So, listen to this episode and learn how to create a sales funnel today!

Snapshot of this episode:

• 0:40 - Benefits of an Automated Sales Funnel
• 4:34 - STEP 1 - Identify Your Audience
• 6:33 - STEP 2 - Create Your Irresistible Offer
• 11:27 - STEP 3 - Define Your Goal
• 12:44 - STEP 4 - Map Your Funnel
• 15:53 - STEP 5 - Create Your Content
• 16:56 - STEP 6 - Build Your Pages
• 18:19 - STEP 7 - Build Your Automated Campaign
• 21:09 - STEP 8 - Test the Funnel
• 22:26 - STEP 9 - Launch to Your Audience
• 23:01 - STEP 10 - Analyze And Optimize

The best way to gain exposure for your business is through content. But the question is - do you see yourself as a content creator?

In my latest episode of Shop Talk, "Mastering the Art of Social Media: 7 Steps to Crafting Your Winning Strategy," I explain why content creation is so critical to your business and give you super simple solutions to creating a strategy that will make content creation a breeze!

No matter what you tell yourself, you ARE a content creator! So, listen to this episode to get a clear picture on how to make these strategies work for you!

Summary of this episode:

• 1:00 - The Content Creator Within
• 4:51 - Create Your Key Content Pillars
• 10:27 - Identifying Topics To Talk About
• 13:25 - Sourcing Topic Ideas
• 23:25 - Scaling Your Content Creation

Links mentioned:

None

Do you find yourself constantly busy but not making progress in your business? Are you unsure which marketing strategies will work for you and tired of trying one tactic after another without seeing results?

In this episode of Shop Talk, "The Ultimate Breakthrough Business Formula," I share precisely what you need to know to move the needle in your business! From creating awareness to nurturing prospects into paying customers and even taking it up a notch by delighting your customers to create ambassadors, I'll share the exact process I have used to help my clients and build my own business.

If you're ready for a comprehensive guide to business growth, listen to "The Ultimate Breakthrough Business Formula" and take your business to new heights!

Snapshot of this episode:

• 1:39 - A Proven Method For Business Growth
• 3:22 - The Breakthrough Formula
• 6:21 - Marketing Your Business For Success
• 19:00 - Strategies for Effective Sales Conversion
• 21:36 - The Power of Delighting Your Customers
• 31:33 - Why Your Business Strategies May Not Be Working
• 38:25 - How I Can Guide You Toward Your Goals
• 39:17 - The Path To Success

Links mentioned:

Business Breakthrough Audit

It's no secret that the current state of the economy has many entrepreneurs worried about what their future holds. But you don't have to be!

In this episode of Shop Talk, "Accelerate Your Income: How to Increase Your Income and Reach Your Financial Goals," I offer valuable tips on how to grow your business, even in a down economy. From the power of perseverance to building trust and authority online, I cover a range of strategies to help you succeed.

So, listen to this episode for all this and more as you learn to cultivate a winning mindset and embrace the opportunities that lie ahead!

Summary of this episode:

• 1:03 - The Power of Perseverance: A Story of Starting Over in Tough Times
• 12:52 - Investing in Your Success
• 17:04 - Building Trust and Authority Online
• 20:24 - Building a Strong Network of Connections
• 29:32 - Focus on Finding The Fastest Path to Cash
• 32:31 - Simplify and Innovate - Don't Start Over
• 36:48 - Doubling Down on Your Business in Times of Crisis
• 41:30 - How Power Partnerships Can Benefit Your Business
• 44:27 - Getting Out of Your Comfort Zone
• 45:30 - The Importance of Options and Mindset in Entrepreneurship

Links mentioned in this episode:

Extraordinary Entrepreneur Facebook Group

Everyone wants to be seen as credible, but what about positioning yourself as an authority in your field? No matter where you are in your journey, anyone can be seen as a leader without striving for perfection!

In this episode of Shop Talk, "How To Position Yourself As An Authority In Your Field," I'll teach you what you need to know to set yourself apart as an industry expert by embracing your individuality.

You don't need to know everything to make an impact - you just need to believe in yourself and deliver the value you offer to your perfect ideal customer. By serving your audience and providing them value and support, you'll be well on your way to making a difference in your industry!

Snapshot of this episode:

• 1:41 - Why Striving To Be The Best Can Set You Up For Failure
• 4:15 - Positioning Yourself As An Authority - 3 Mindset Shifts
• 11:17 - How to Build Trust and Authority
• 27: 43 - Creating Content Seamlessly
• 37:20 - Top Content Creation Resources for Entrepreneurs

Links mentioned:

Extraordinary Entrepreneur Facebook Group

Masterclass

Udemy

Patreon

Are you like many entrepreneurs who dread individual sales interactions? Let me tell you - you're not alone.

But without selling, your business won't survive. The good news is that alternative ways to sell your programs, products, and services exist.

In this episode of Shop Talk, "4 Ways To Sell Your Programs, Products, or Services (That's NOT 1:1)," I share strategies that help you up your selling game and scale your business. By leveraging these techniques and understanding the difference between marketing and sales, you can effectively grow your business without the stress of 1:1 selling!

Snapshot of this episode:

• 3:15 - The Difference Between Marketing And Sales
• 10:33 - 4 Strategies to Sell Without 1:1 Selling
• 13:52 - The 5 Stages Of A Sales Funnel
• 20:56 - The Reality of the Sales Funnel

Links mentioned:

Extraordinary Entrepreneur Facebook Group

Starting an online business doesn't have to take forever. In fact, you can be up and running in less than a week!

In my latest episode of Shop Talk, "7 Simple Steps to Launch Your Online Coaching or Consulting Business Without Spending a Dime (in the next 7 days)," I share with you how I quickly started a business from scratch and how you can do it too!

In this episode, you will learn how to determine what you have to offer that can be leveraged into a business, the practical steps you need to take to get up and running, and what you need to do to grow and thrive. With this plan, you can start or streamline your online business today!

Snapshot of this episode: 

• 2:15 - Finding Your Motivation To Move Forward
• 13:55 - Shake Your Money Maker
• 15:40 - Ask Yourself, “Who Can I Help?”
• 16:52 - Come Up With An Irresistible Offer
• 18:12 - Make Sure You Have A Way To Collect Payments
• 18:43 - Setup Your Online Presence
• 20:04 - Implement a Marketing Strategy
• 23:40 - Outline Your Sales Process

Links mentioned:

Extraordinary Entrepreneur Facebook Group

Is email marketing dead?

On this episode of Shop Talk, this is the topic I explore with my special guest Scott Hartley. We take an in-depth look into the best practices for creating a successful email campaign for small businesses that boost engagement and keep your emails out of the spam folder!

We'll help you understand how to create a compelling email campaign that provides value and builds relationships with your customers without being "spammy." So if you want to make sure your emails are hitting the inbox every time, check out our conversation so you can start building a successful email campaign to grow your business!

Snapshot of this episode:

• 2:41 - The Purpose Of Email Marketing
• 5:27 - Building A Relationship Through Email
• 13:26 - Tips For Creating A Successful Email Campaign
• 21:46 - Avoiding The Spam Folder

It's one thing to capture leads in your business. But as entrepreneurs, we all want quality leads.

In this episode of Shop Talk, I will teach you how to use lead magnets to your advantage! When done right, lead magnets can be used as a powerful tool to attract and retain clients.

I'll share with you the four key aspects of creating a successful lead magnet and how I have implemented them in different strategies in my business. With these simple strategies, you will have a new perspective and an effective way to grow your business today!

Snapshot of this episode:

• 2:51 - The Old Lead Generation Process
• 3:53 - The 4 Focuses To Capture Quality Leads
• 14:00 - Lead Magnets That Convert
• 26:57 - Scheduling The Discovery Call

Links mentioned:

Websites That Work Challenge