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    The Problem, Profit, and the Link

    Allow me to introduce myself - my name is Xavier Finch. I'm the Founder and Chief Advocate at The Traffic Link for small, service-centered business owners and entrepreneurs. As a creative, I've often faced challenges keeping up with the day-to-day tasks it takes to run a profitable business. The marketing, the proposal writing, the follow-ups, lead tracking, the ups and downs, and ultimately success or falling short. I know what it's like to be the person with a skillset that has to do it all, barely leaving any time to do what we really love and went into business to do. Take this journey with me as we explore these and other problems that lead to profit while highlighting the links between those positions.
    en-us22 Episodes

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    Episodes (22)

    002 I Call My Avatar Bae - Identifying your dream customer

    002 I Call My Avatar Bae - Identifying your  dream customer

    The most important thing to do to increase your bottom line is to identify who your Avatar is. A vast majority of successful businesses know very early on who they are serving. It's like a long term, committed relationship. If you stay in good communication with them, you'll always stay poised to make a profit.  Listen, Like, Share and Follow or Subscribe

    001 The Introduction

    001 The Introduction

    Allow me to introduce myself... My name is Xavier Finch. I'm the founder and Chief advocate for small service centered business owners and entrepreneurs. 

    Throughout my career as a creative, I've often been faced with many challenges around keeping up with the day to day tasks it takes to run a profitable business. The marketing, the proposal writing, the follow ups and the lead tracking and ultimately falling short. I know what it like to be the person with a skill set that has to do it all barely leaving any time to do what we really love and went into business to do. 

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