advertising podcast

This week we talk about Space Jam: A New Legacy, a movie that somehow exists in the space between advertisement and film. Join us as we talk Alternative Space Jam Sports, the Plural of Space Jam, and the shameless inclusion of every WB character ever.

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Art by Jacob Wall. Check out his work on Instagram @JacobArtWall

Music by Logan McElroy. Check out more on Soundcloud.

Hare Jordan Ad: https://www.youtube.com/watch?time_continue=178&v=mdEGMGj8JsU&feature=emb_title

Aerospace Jordan Ad:

https://www.youtube.com/watch?v=qsQZ9_NPWww

Space Jam Website: https://www.spacejam.com

This week we talk about Black Widow and how it’s the real family we made along the way (we saved part of this description from our F9 episode).  Join us as we talk about Releasing Spiders, Russian Propaganda, and 2-for-1 Marketing Campaigns.

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Art by Jacob Wall. Check out his work on Instagram @JacobArtWall

Music by Logan McElroy. Check out more on Soundcloud.

Variety Article: https://variety.com/2021/biz/entertainment-industry/movie-marketing-fast-and-furious-black-widow-1234913351/

Get the slate ready because it's time for Take 30! This week we talk about F9: The Fast Saga and how it’s the real family we made along the way.  Join us as we talk about Space Diesel, Hitting Children with Cars, and Nurturing the Future Fans of the Franchise.

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Art by Jacob Wall. Check out his work on Instagram @JacobArtWall

Music by Logan McElroy. Check out more on Soundcloud.

Variety Article: https://variety.com/2021/biz/entertainment-industry/movie-marketing-fast-and-furious-black-widow-1234913351/

Get the slate ready because it's time for Take 29! This week we talk about Luca and all of the boring and/or incomprehensible decisions made to market this film.  Join us as we talk about Aquarium Tik Tok, Hidden Sea Monster Tails, and BIG Watermelon.

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Art by Jacob Wall. Check out his work on Instagram @JacobArtWall

Music by Logan McElroy. Check out more on Soundcloud.

Tell me this isn’t Big Watermelon: https://www.watermelon.org

Get the slate ready because it's time for Take 28! This week we talk about In the Heights and all of the unique challenges of marketing a musical. Join us as we talk about Piragua Truck Racing, Theater Kids, and not naming this film “Lin the Heights.”

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Art by Jacob Wall. Check out his work on Instagram @JacobArtWall

Music by Logan McElroy. Check out more on Soundcloud.

Refinery29 Article on Colorism in “In The Heights”: https://www.refinery29.com/en-us/2021/06/10523733/in-the-heights-colorism-casting-controversy

Blast Magazine article on marketing failures of “In the Heights”: 

https://blastmagazine.com/2021/06/13/warner-brothers-marketing-failed-in-the-heights/

Get the slate ready because it's time for Take, um, well this one doesn’t have a number. We’re doing Box Office Predictions (or BOPs) this week. Join us as we talk about Space Jam 2, M. Night Shyamalan’s Old, Suicide Squad, and more.

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Art by Jacob Wall. Check out his work on Instagram @JacobArtWall

Music by Logan McElroy. Check out more on 

Soundcloud

.

Get the slate ready because it's time for Take 12.5! Join us as we talk about Secret Bo, Beard Sales, and how COVID media is looking now.

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Art by Jacob Wall. Check out his work on Instagram @JacobArtWall

Music by Logan McElroy. Check out more on Soundcloud.

Get the slate ready because it's time for Take 27! Or is it time for the best prankcast of 2021? Join us as we talk about prank trailers, expressing love, and how our dads don’t listen to our podcast.

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Art by Jacob Wall. Check out his work on Instagram @JacobArtWall

Music by Logan McElroy. Check out more on Soundcloud.

Borat Subsequent Moviefilm LA Tims Piece: https://www.latimes.com/entertainment-arts/business/story/2020-10-28/borat-sequel-stunts-make-benefit-amazon-prime-in-an-era-without-event-movies

Bad Trip Trailer: https://www.youtube.com/watch?v=UjT9I6eb4p8

Borat Subsequent Moviefilm: https://www.youtube.com/watch?v=HOwaypo3jC4

Get the slate ready because it's time for Take 26! It’s the Battle of the Battle of the Bands! Join us as we talk about Recasting Scott Pilgrim, with Muppets, and maybe Jack Black too.

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Art by Jacob Wall. Check out his work on Instagram @JacobArtWall

Music by Logan McElroy. Check out more on Soundcloud.

Scott Pilgrim Twitter Account: https://twitter.com/scottpilgrim

Why Scott Pilgrim Tanked - The Wrap: https://www.thewrap.com/scott-pilgrim-vs-box-office-how-something-so-good-did-so-bad-20335/

Get the slate ready because it's time for Take 25! Lots of talk in this one about carving out your space in the animation market and making brand films. Join us as we talk about Doug the Pug, Naughty Dads, and tiny bricks you can build stuff with?

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Art by Jacob Wall. Check out his work on Instagram @JacobArtWall

Music by Logan McElroy. Check out more on Soundcloud.

The Mitchells vs. The Machines Trailer: https://www.youtube.com/watch?v=_ak5dFt8Ar0

The LEGO Movie Trailer: https://www.youtube.com/watch?v=fZ_JOBCLF-I

The Guardian Article: https://www.theguardian.com/media-network/media-network-blog/2014/apr/17/lego-movie-content-marketing

Everything is Awesome Music Video: https://www.youtube.com/watch?v=StTqXEQ2l-Y

Get the slate ready because it's time for Take 24! We talk about the history of Mortal Kombat advertising and the beautiful legs of the short-lived original live-action Sonic. Join us as we talk about Hardshirt Goldturtle, Human Sonic, and How to Ask Sonic on a Date.

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Art by Jacob Wall. Check out his work on Instagram @JacobArtWall

Music by Logan McElroy. Check out more on Soundcloud.

Marketing Week MK Article (2005): https://www.marketingweek.com/asa-investigates-violent-mortal-kombat-viral-ad/

Mortal Kombat Movie Website: https://www.mortalkombatmovie.com/

“Speed Me Up” Music Video: https://www.youtube.com/watch?v=dCuCpVPkWDY&feature=youtu.be

Get the slate ready because it's time for Take 23! This week, Alyssa and Logan talk about Nomadland and Sound of Metal. Amazon didn’t pay us for this episode. Not yet, at least. Join us as we talk about Bold Predictions, Water Bottles for Water Only, and Tricking Amazon into Paying for Nomadland.

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Art by Jacob Wall. Check out his work on Instagram @JacobArtWall

Music by Logan McElroy. Check out more on Soundcloud.

Nomadland Trailer: https://www.youtube.com/watch?v=6sxCFZ8_d84

Sound of Metal Trailer: https://www.youtube.com/watch?v=VFOrGkAvjAE

Release Strategy for Nomadland (Indiewire): https://www.indiewire.com/2021/01/inside-release-strategy-for-searchlight-nomadland-hulu-imax-and-oscars-1234609520/

Making Sound of Metal (ScreenDaily): https://www.screendaily.com/features/the-fight-to-make-sound-of-metal-hollywood-didnt-want-to-hear-about-heavy-metal-and-deaf-people/5157945.article#:~:text=It%20was%20the%20end%20of,but%20it%20did%20not%20proceed

Get the slate ready because it's time for Take 22! This week, Alyssa and Logan talk about The Shape of Water and Get Out. Alyssa pranks Logan real good at the end of this one. Join us as we talk Fish Relations, Sunken Place Tea, and the probability of Guillermo del Toro hearing this.

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Art by Jacob Wall. Check out his work on Instagram @JacobArtWall

Music by Logan McElroy. Check out more on Soundcloud.

How Oscar winner ‘The Shape of Water’ was made for just $20 million: https://www.marketwatch.com/story/how-the-shape-of-water-was-made-for-just-20-million-2017-11-29#:~:text=The%20film%20was%20only%20made%20for%20%2420%20million

How Jordan Peele’s Genius Marketing Campaign Led to the Success of “Us”: https://bettermarketing.pub/how-jordan-peeles-genius-marketing-campaign-led-to-the-success-of-us-973ea3d6ea3f

Get Out Marketing Tapped into Relationship Between Racism and Horror: https://variety.com/2017/biz/news/jordan-peele-get-out-marketing-racism-horror-1202012833/

The Shape of Water O-Fish-al Trailer: https://www.youtube.com/watch?v=XFYWazblaUA

Get Out Official Trailer: 

https://www.youtube.com/watch?v=DzfpyUB60YY

Get the slate ready because it's time for Take 21! This week, Alyssa and Logan talk about Godzilla vs. Kong and Alien vs. Predator. And alien goo. Lots of alien goo discussion.  Join us as we talk about Talk Show Appearances, Lizard vs Monkey Ripoffs, and Alien Goo Slip-n-Slides.

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Art by Jacob Wall. Check out his work on Instagram @JacobArtWall

Music by Logan McElroy. Check out more on Soundcloud.

Mobile365 Promo Information: 

https://mediatel.co.uk/news/2004/10/08/mobile-marketing-pushes-alien-versus-predator-film

Get the slate ready because it's time for Take 20! This week, Alyssa and Logan talk about Parasite and Knives Out. If you turn it off before the last 30 seconds, you’ll avoid Logan trying to do the Benoit Blanc voice.  Join us as we talk about Painful Blu Ray Releases, Fake Stabbing People, and Benoit Blanc’s True Crime Podcast.

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Art by Jacob Wall. Check out his work on Instagram @JacobArtWall

Music by Logan McElroy. Check out more on Soundcloud.

Digital Media Management Knives Out Case Study

Get the slate ready because it's time for Take 19! This week, Alyssa and Logan talk about Zack Snyder’s Justice League and Justice League (2017). We try to define the term “Director’s Cut.”  Join us as we also talk about Pop Up Cyborg Ads, Travelling Theatre, and Justin’s League.

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Art by Jacob Wall. Check out his work on Instagram @JacobArtWall

Music by Logan McElroy. Check out more on Soundcloud.

American Foundation for Suicide Prevention

Get the slate ready because it's time for Take 18! This week, Alyssa and Logan talk about Raya and the Last Dragon and Moana. We also do a mad lib. This is not a joke. Join us as we talk about Raya’s Digital Advertising, Bloodborne’s Raya DLC, and The Most Merchandisable Sidekick.

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Art by Jacob Wall. Check out his work on Instagram @JacobArtWall

Music by Logan McElroy. Check out more on 

Soundcloud.

Get the slate ready because it's time for Take 17! This week, Alyssa and Logan talk about I Care a Lot and Gone Girl. The Rosamund Pike collection. Join us as we talk about Avenging Grandmas, Frito Cookies, and The Birds, The Bees, and Death.

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Art by Jacob Wall. Check out his work on Instagram @JacobArtWall

Music by Logan McElroy. Check out more on Soundcloud.

Gone Girl Viral Marketing: http://www.movieviral.com/2014/07/05/gone-girl-viral-marketing-campaign-has-evidence-of-a-new-trailer/

Gone Girl Marketing Strategy: https://www.thewrap.com/how-fox-marketed-gone-girl-into-a-hit-by-keeping-its-secrets/

In this episode, we discuss what is probably the most famous video game of the last 4 - 5 years: Fortnite. Using the Four P's framework we break down what Fortnite did right and how it has become a marketing channel in its own right attracting monster brands like Marvel, Star Wars and more. 

External links referenced:

• Rob's in-depth Fortnite article. CLICK HERE

Audio-Visual assets:

• Imagery: Photo by Matthew Brodeur on Unsplash
• Music: Hot Thang by Daniel Fridell. CLICK HERE

Get the slate ready because it's time for Take 16! This week, Alyssa and Logan talk about Barb and Star Go to Vista Del Mar and Girls Trip. Google Ads finally makes an appearance on the show!  Join us as we talk about shrimp costumes, another perfect tagline, and why Girls Trip belongs on Criterion.

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Art by Jacob Wall. Check out his work on Instagram @JacobArtWall

Music by Logan McElroy. Check out more on Soundcloud.

Barb and Star Go to Vista Del Mar Trailer: https://youtu.be/KlGtllX6RFE

Girls Trip Trailer: https://youtu.be/7jE61BzKmgQ

Take the Girls Trip Quiz: 

https://app.powster.com/universalstudios/girls-trip/us/quiz/?campaign=powster_movies