2023 Recap - Amazon Year in Review
2023 is coming to a close, and what a year it's been for Amazon sellers! From Andy Jassy's cost-cutting measures to the rise of TikTok Shop, there's been no shortage of change and disruption.
In this episode, Shannon and I discuss our January predictions of what would happen in 2023 and take scores based on what we got right and wrong.
You know, when I look back at this year, our crystal balls were a little foggy, but we gave it our best shot. Predicting the twists and turns of the eCommerce world is no easy feat. We did okay, though.
We both expected to see increased antitrust scrutiny of Amazon in 2023. This prediction also came true, with the FTC filing a lawsuit against Amazon in September. The outcome of this lawsuit is still uncertain, but it could have a major impact on Amazon's business in the years to come.
Tune in to this episode to hear how we did with our predictions and what we expect going into 2024!
Key Takeaways
Intro (00:00)
Amazon growth and profitability in 2023 (01:51)
Amazon acquisitions and antitrust concerns (06:50)
Advertising and influencer marketing (12:01)
Buy with Prime predictions (19:39)
Amazon treating sellers like true partners (25:11)
Amazon disruptors in 2023 - TikTok? (27:31)
Sourcing moving away from China (34:54)
Additional Resources:
- Schedule a FREE consultation with the Ave7 team
- Grab the FREE Amazon Seller Central Checklist
- Get the book “The Amazon Jungle” book by Jason Boyce
- Learn more about Avenue7Media
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Day 2 Podcast has a goal of helping Amazon sellers learn how to launch, grow and protect their brand on the world's largest online marketplace (and beyond).
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