amazon agency

2023 is coming to a close, and what a year it's been for Amazon sellers! From Andy Jassy's cost-cutting measures to the rise of TikTok Shop, there's been no shortage of change and disruption.

In this episode, Shannon and I discuss our January predictions of what would happen in 2023 and take scores based on what we got right and wrong.

You know, when I look back at this year, our crystal balls were a little foggy, but we gave it our best shot. Predicting the twists and turns of the eCommerce world is no easy feat. We did okay, though.

We both expected to see increased antitrust scrutiny of Amazon in 2023. This prediction also came true, with the FTC filing a lawsuit against Amazon in September. The outcome of this lawsuit is still uncertain, but it could have a major impact on Amazon's business in the years to come.

Tune in to this episode to hear how we did with our predictions and what we expect going into 2024!

Key Takeaways

Intro (00:00)

Amazon growth and profitability in 2023 (01:51)

Amazon acquisitions and antitrust concerns (06:50)

Advertising and influencer marketing (12:01)

Buy with Prime predictions (19:39)

Amazon treating sellers like true partners (25:11)

Amazon disruptors in 2023 - TikTok? (27:31)

Sourcing moving away from China (34:54)

Additional Resources:

- Schedule a FREE consultation with the Ave7 team

- Grab the FREE Amazon Seller Central Checklist

- Get the book “The Amazon Jungle” book by Jason Boyce

- Learn more about Avenue7Media

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Day 2 Podcast has a goal of helping Amazon sellers learn how to launch, grow and protect their brand on the world's largest online marketplace (and beyond).

Follow us on your favorite podcast platform so you never miss an episode!

In this episode, we continue to talk to Adam Hertzman, employee #1 and former VP of Business Development at reCommerce, an amazon seller that grew their sales from $0 to $100M/year in just 2 years. Adam tells an incredible story on how the start-up evolved to reCommerce (now reCom), an exclusive reseller of branded supplements, selling over $500M/year on Amazon Seller Central.

In this episode we switched roles, and Adam (previous guest) is hosting Thomas Syvertsen who is the CEO & Founder of Login2Profits, an Amazon certified agency, starting out offering just Amazon PPC Management, then adding on Amazon Listing Optimizations, Amazon Total Account Management, Best Seller Program (amazon accelerator), Amazon tools, amazon PPC software and eBooks.

https://login2profits.com/podcast/episode-2/

Amazon is a highly competitive marketplace, and many businesses rely on Amazon agencies or consultants to navigate the complexities of the platform to grow and scale their business.

However, not all agencies and consultants are created equal.

Some may make unrealistic promises or use manipulative tactics to secure your business, while others may lack the necessary expertise or experience to deliver results.

Finding the right agency or consultant can be a challenge. From slick brochures that oversell and underdeliver to outright hucksters who are out to fleece clients, the risks of hiring the wrong partner are high.

In this episode, Shannon and I discuss the top 10 red flags that may indicate a less-than-reputable partner.

Key Takeaways

- They promise you they'll get specific results (03:08)

- They create projections and forecasts without any real data (09:27)

- Their prices are suspiciously 'low' (12:24)

- They haven't worked with clients in your industry (15:02)

- They have a slow response time (19:03)

- They lack proof or case studies (20:12)

- They have poor client retention (22:18)

- They don't ask about your challenges; they only sell their services (27:34)

- They rely on outsourcing instead of in-house talent (29:01)

- They don't take time to vet you as a client and gain alignment (32:57)

Additional Resources:

Links to the news story:

- https://www.ftc.gov/news-events/news/press-releases/2022/11/ftc-takes-action-stop-dk-automation-kevin-david-hulse-pitching-phony-amazon-crypto-moneymaking

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- Schedule a FREE consultation with the Ave7 team

- Grab the FREE Amazon Seller Central Checklist

- Get the book “The Amazon Jungle” book by Jason Boyce

- Learn more about Avenue 7 Media

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Day 2 Podcast has a goal of helping Amazon sellers learn how to launch, grow and protect their brand on the world's largest online marketplace (and beyond).

Follow us on your favorite podcast platform so you never miss an episode!

In this episode we talk about the journey of an eCommerce agency from start-up to acquisition.

We have a special guest Scott Galvao, Head of Partnerships for Buy Box Experts and InterCultural Elements, as well as a co-founder of the latter. Scott’s life pre-Buy Box Experts included running InterCultural Elements for 14 years before Buy Box Experts’ 2021 acquisition. He also spent 6 years at ChannelAdvisor UK as an Implementation Manager, where he gained wide-ranging international e-commerce experience and know-how. And interculturalism isn’t just limited to work; Scott holds a degree in both Intercultural Communication and Geography from the University of New Mexico, has lived in Germany since 2000, is a dual American/Portuguese citizen, and both his better half and son are German.

For those that want to know more about Buy Box Experts, they are a premium Amazon service agency to medium-sized and large-sized brands around the world. From optimising your items to PPC to Demand Side Platform, Buy Box Experts manage every aspect of your Amazon account to accelerate sales growth and maximise your profitability. If you want to reach out to Scott and his team go to buyboxexperts.com where you can also receive your own Amazon account assessment!