Kristin Tynski on PR Strategy, Content Marketing, and AI Integration
Kristin Tynski stopped by today to talk about PR, the evolution of content marketing, and how AI plays into both. Kristin is the Co-Founder of Fractl, which helps brands create content and earn press from top-tier news publications.
Here’s what you’ll learn:
- How content marketing has changed in the past 12 years
- How to integrate AI into your content workflows
- What to look for in your PR strategy