book design

Продължаваме темата “Как станах писател?” с Тошка Иванова и Любляна Атанасова, с които си говорим за това какво е да пишеш за определена общност, как да се самоиздадеш извън България, какво е да си автор на fan fiction и още интересни неща, съпроводени с опити за смешки.

Eпизодът стартира с литературни акценти, които смятаме за смислени - последния брой на списание The Happy Reader и две необичайни книги: “Душата на октопода” от Сай Монтгомъри и “Телогинариум” от Ясен Григоров. 

В рубриката “Какво чета в момента?” обсъждаме: 

• “Алкохолен делир. Литературни репортажи за Русия от XXI век” от Яцек Хуго-Бадер
• Leonardo’s Brain: Understanding da Vinci’s Creative Genius от Ленърд Шлайн

Резултатът е 1:0 за алкохолния делир.

Какво още четат и пишат гостите ни можеш да видиш по-долу:

• Тошка Иванова
• Любляна Атанасова

Приемаме впечатления и препоръки на chetenemuemaikata@gmail.com

*Музиката в епизода е Kool Kats на Kevin MacLeod (incompetech.com). Ползваме я спрямо ей този лиценз: Creative Commons: By Attribution 3.0 License

Topics Covered

• What is IngramSpark?
• Templates to make layout easier and books look more professional
• The importance of a unique cover design
• On-demand books for retail and wholesale markets
• How has publishing changed in the past 10 years and what trends will continue? 
• POD manufacture lets anyone be a publisher
• Power of Amazon
• Ease of bringing books to market
• Is distribution getting too consolidated?
• The rise of Bookshop.org
• Benefits to working with established publishers as partners

Links

IngramSpark
https://www.ingramspark.com/

Participants

Robin Cutler has led the development of IngramSpark as an Ingram Content Group service for indie authors and publishers since 2013. During her career, she has published over 1,000 books as Assistant Director at USC Press, and CEO and founder of her own trade imprint, Summerhouse Press. Robin most recently worked for Amazon/CreateSpace. She has broad knowledge of indie, academic and trade publishing and is an expert in content creation, distribution, on-demand models, and author strategies. Follow Robin on Twitter @rcutlerbookpub and after she retires from Ingram in November 2020, contact her at robin@howtopublishbooks.com.

Peter Goodman (host) is publisher of Stone Bridge Press in Berkeley, California. He began his publishing career in Tokyo, Japan, in 1976. A longtime member of IBPA, he has served on the IBPA board and as IBPA board chair.

For more information, go to IBPA at https://www.ibpa-online.org/.

Hi Guys! Nicole Gabriel here!

I was just having a conversation with a client this morning about some design ideas for her new book. I have been designing book covers for the last decade now and I have identified a few topics for discussion for today’s show as it relates.

My client is a therapist and she was telling me about the kind of therapy she does for her patients. She was telling me it is not uncommon to be called at strange hours of the night to pull someone off a bridge or to remove a gun from their hand and in the process of clearing their trauma… and some traumas of her own… she realized that she wanted a book that would showcase peace. 

Today we had a discussion about that and some of the attractive features geared toward someone who might buy her book. I told her that there are a few ways that we could approach this…

Check out our blog and website at http://www.LetsGetYourBookPublished.com

Cartoonists Dave Kellett and Brad Guigar are talking shop! Dave talks about his new Kickstarter for Sheldon!

We hear about need-to-know features when it comes to the cover design of your graphic novel. FOLLOWING this, Brad and Dave go into their thoughts about buying ads as a way to boost interest in your work.

BUT FIRST, the guys bust their guts over birds, squirrels, and Brad’s Honeymoon.

 Show notes

• 00:00 — Birds, Squirrels, and Vacations
• 08:12 — Dave’s Kickstarter 101
• 18:20 — Guidance with cover design
• 41:42 — Stretch Break!
• 42:33 — Buying ads or no?

You get great rewards when you join the ComicLab Community on Patreon

• $2 — Early access to episodes
• $5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

Brad Guigar is the creator of Evil Inc and the author of The Webcomics Handbook. Dave Kellett is the creator of Sheldon and Drive.

Has publishing changed much in the past decades? A lot, but in many ways not at all. Influential blogger and opinion leader Joel Friedlander tells us what’s still important for all publishers to know . . . and do.

Topics include:

• First rule: authors still have to understand their market.
• Hard copy printing, despite what we hear about ebooks, is still the most popular way of manufacturing, and most of that is offset.
• Can author-publishers get into bookstores? (One thought: consignment is not the way to go except in one specific instance.)
• So who gets mainstream distribution?
• What ever happened to ebooks?
• Humans have an endless need for stories, which is why we’ll always have books.
• The future of publishing: interactivity, special editions, crowdfunding.
• Bottom line: quality is still the most important thing a publisher can bring to a book.

Participants

Joel Friedlander is an award-winning book designer, blogger (since 2009!), and writer. He speaks regularly at industry events and is the author of A Self-Publisher’s Companion and The Book Blueprint. The blogger behind TheBookDesigner, Joel is a columnist for Publishers Weekly, and was named by Writer's Digest as one of the 10 people to follow in book publishing. He also operates several websites that provide design, marketing, and project planning resources for indie publishers and authors.

Joel Friedlander’s blog and websites

• The Book Designer: http://www.thebookdesigner.com/
• BookDesignTemplates.com: https://www.bookdesigntemplates.com/
• AuthorToolkits.com: http://authortoolkits.com/
• BookPlanner.com: http://bookplanner.com/

Books by Joel Friedlander

• The Book Blueprint: https://www.amazon.com/Book-Blueprint-Expert-Creating-Industry-Standard-ebook/dp/B07D5NRYW3/
• A Self-Publisher’s Companion: http://www.amazon.com/Self-Publishers-Companion-Joel-Friedlander/dp/0936385111/

IBPA Industry Standards Checklist: https://www.ibpa-online.org/general/custom.asp?page=standardschecklist

Peter Goodman (host) is publisher of Stone Bridge Press in Berkeley, California. He began his publishing career in Tokyo, Japan, in 1976. A longtime member of IBPA, he has served on the IBPA board and as IBPA board chair.

Host Gordon Kaye speaks with Janet Odgis, president and creative director of Odgis + Company, an award-winning, woman-owned design firm based in New York City, that has worked with some of the world's most prestigious corporations.

Janet Odgis is President and Creative Director at Odgis + Co., an award-winning, woman-owned branding firm in New York City. She founded Odgis + Co. in 1985 after receiving her MFA from Yale University. Previously, she had been a Special Projects Designer at Random House, Knopf and Vintage and art directed and designed in the advertising, pharmaceutical and magazine sales promotion industries. She has taught graphic design for five years at Parsons The New School for Design and for 12 years at The Cooper Union for the Advancement of Science and Art. Janet believes good design is essential for human happiness and her goal is to make business beautiful.

Read Janet's HuffPost blog here.

Find out more about Odgis + Co: Facebook, LinkedIn, Twitter & Instagram: @odgisandco

This episode was produced by Sasha Kaye-Walsh.

Listen to us on Apple Podcasts, Google Play, Spotify, Stitcher, and anywhere else podcasts can be found.

Follow us on Instagram and Facebook @gdusa or Twitter @GDUSAmagazine.

Listen to us on Apple Podcasts, Google Play, SoundCloud, Spotify, Stitcher, and anywhere else podcasts can be found.

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https://gdusa.com/resources/newsletters/recent

Follow us on Instagram, Facebook and Twitter.

Podcast art by Maliya Naz

Host Gordon Kaye speaks with Janet Odgis, president and creative director of Odgis + Company, an award-winning, woman-owned design firm based in New York City, that has worked with some of the world's most prestigious corporations.

Janet Odgis is President and Creative Director at Odgis + Co., an award-winning, woman-owned branding firm in New York City. She founded Odgis + Co. in 1985 after receiving her MFA from Yale University. Previously, she had been a Special Projects Designer at Random House, Knopf and Vintage and art directed and designed in the advertising, pharmaceutical and magazine sales promotion industries. She has taught graphic design for five years at Parsons The New School for Design and for 12 years at The Cooper Union for the Advancement of Science and Art. Janet believes good design is essential for human happiness and her goal is to make business beautiful.

Read Janet's HuffPost blog here.

Find out more about Odgis + Co: Facebook, LinkedIn, Twitter & Instagram: @odgisandco

This episode was produced by Sasha Kaye-Walsh.

Listen to us on Apple Podcasts, Google Play, Spotify, Stitcher, and anywhere else podcasts can be found.

Follow us on Instagram and Facebook @gdusa or Twitter @GDUSAmagazine.

Listen to us on Apple Podcasts, Google Play, SoundCloud, Spotify, Stitcher, and anywhere else podcasts can be found.

Sign up to receive our monthly GDUSA Newsletter!
https://gdusa.com/resources/newsletters/recent

Follow us on Instagram, Facebook and Twitter.

Podcast art by Maliya Naz

Ebook production expert Laura Brady suggests ways you need to think about ebook design and creation to produce reliable and good-looking results

This podcast is for anyone who is thinking of creating ebooks or hiring an ebook designer, or who has seen the ads for “ebooks made easy!” and is thinking, well, how hard could it be? Topics include:

• problems of ebook conversion (especially if you are using Word)
• there are lots of cheap ebook creators out there; are they safe?
• how do I plan my pbook design knowing that it will become an ebook (hint: consider avoiding drop caps!)
• what kinds of fonts work with ebooks? do I need to license them?
• what are the big issues that ebook creators are discussing these days: Kindle, design, and the future of the spec
• why spend a lot of time “designing” an ebook when users can just change your font and typography at the push of a button?
• will the ebook market continue to grow?
• if ebooks win do print books lose? and vice versa
• are better dedicated ebook readers on the way?

Links mentioned in the podcast

https://twitter.com/hashtag/eprdctn: a very active Twitter group where you can find professionals and experts in ebook production

https://github.com/FriendsOfEpub/Blitz: for the technically competent, ebook formatting solutions

https://fonts.google.com/: Google’s webfont repository

https://www.monotype.com/: the Monotype font foundy

https://reedsy.com/: “A full ecosystem for authors and publishing professionals”

Sorry for some of the audio quality in the early minutes of the interview!

Participants

Laura Brady is the manager of Cross-Media for the House of Anansi Press in Toronto. Until recently she ran a conversion house working with a broad range of small- and medium-sized publishers to manage their digital publishing. Laura is also on the steering committee of ebookcraft – a major conference devoted to ebook production -- and the editor-in-chief of EPUB Secrets—the world’s best resource for all things EPUB. Her Twitter handle is @LauraB7.

Peter Goodman (host) is publisher of Stone Bridge Press in Berkeley, California. He began his publishing career in Tokyo, Japan, in 1976. A longtime member of IBPA, he has served on the IBPA board and as IBPA board chair.

Tami Dever, co-owner and founder of TLC Book Design, discusses key elements of book design that signal professionalism, readability, excellence, and permanence

What are the elements a book designer needs to consider when designing an interior? A cover? Tami Dever discusses how she works with clients and notes the factors that make a book look good against the competition.

Topics include

• things to keep in mind when designing a book: audience, competition, tone, readability

• the importance of interior design in sealing the deal and drawing customers to the cash register

• favoring longevity over trendiness

• using Word to prepare text for a designer (hint: avoid overformatting!)

• key elements of cover design that must work together (and it’s not easy!):

  • size of elements
  • typography
  • color
  • images
  • use of space and margins

• avoiding Photoshop gimmickry

Typefaces mentioned in this podcast:

• Esprit
• Berkeley

To reach TLC Book Design, go to http://www.tlcbookdesign.com/.

Notes to the Q&A segment

The article in the IBPA Independent on Authors.me can be found at http://articles.ibpa-online.org/article/finding-real-creativity-with-artificial-intelligence/.

Participants

Tami Dever is the co-owner and founder of TLC Book Design in Austin, Texas. The business has grown from a design studio to a complete publishing development firm, with a wonderful reputation for providing outstanding design and caring customer service.

Peter Goodman (host) is publisher of Stone Bridge Press in Berkeley, California. He began his publishing career in Tokyo, Japan, in 1976. A longtime member of IBPA, he has served on the IBPA board and as IBPA board chair.

Anne-Marie Concepción of Seneca Design & Training presents the case for using InDesign as a p-book and e-book creation tool.

Topics covered include:

• can Microsoft Word be used for book publishing? (the short answer: please don’t.)
• the importance of styles in InDesign
• learning InDesign
• using InDesign to create e-books
• creating Kindle books and using the Kindle Previewer
• designing for print vs designing for ebooks
• finding a designer

Also, your questions on paying royalties to foreign publishers, learning more about printing and production.

Sites and resources mentioned in the podcast include:

• Seneca Design & Training: https://senecadesign.com/
• Lynda.com (search for “eBook fundamentals”)
• iBooks Author from Apple: https://www.apple.com/ibooks-author/
• Kindle Previewer from Amazon: https://www.amazon.com/gp/feature.html?ie=UTF8&docId=1000765261
• Upwork (was Elance): https://www.upwork.com/
• check out #eprdctn on Twitter
• InDesign Magazine issue on book design: https://indesignsecrets.com/issues/issue-105-designing-books
• Industry Standards Checklist from IBPA: http://www.ibpa-online.org/page/standardschecklist
• “Levels of Quality in Printing” by Steven Waxman: http://printindustry.com/Newsletters/Newsletter-189.aspx

Participants

Anne-Marie Concepción is the founder and president of Seneca Design & Training, which provides cross-media consulting, training, design, and publishing services for a variety of organizations across the United States. She is widely known as one of a very few digital publishing gurus, having worked and taught in this field for twenty-five years, since the early days of PageMaker and QuarkXPress.

Anne-Marie is now one of the nation’s premiere independent Adobe Certified Instructors, teaching hands-on classes at client sites around the world and helping publishers make smooth transitions to the latest software and workflows. As an industry expert, Anne-Marie enjoys sharing her real-world expertise via books, articles, and seminars. She’s the co-host of the InDesignSecrets.com blog and podcast with David Blatner, with whom she also co-authored Adobe InDesign CS/CS2 Breakthroughs (Peachpit Press, 2005).

Visit Seneca Design & Training at https://senecadesign.com/.

Peter Goodman (host) is publisher of Stone Bridge Press in Berkeley, California. He began his publishing career in Tokyo, Japan, in 1976. A longtime member of IBPA, he has served on the IBPA board and as IBPA board chair.