brand evolution

In this inspiring episode, "Branding Brilliance: Empowering Mompreneurs with Mary Maloney," we delve into the transformative world of personal branding for female entrepreneurs. Our expert guest, Mary Maloney, offers invaluable insights into how personal branding is essential for the success and confidence of mompreneurs. She highlights the nuances of personal branding in the digital era, emphasizing the importance of a cohesive presence both online and offline.

Mary shares strategies for women to embrace their uniqueness, thereby creating a personal brand that stands out authentically. Addressing common challenges and fears, she provides practical advice on how mompreneurs can overcome self-doubt and build a resilient brand. Furthermore, Mary delves into the dos and don'ts of leveraging social media platforms for effective branding and recommends tools for maintaining brand consistency across various channels.

As personal branding is an ongoing journey, Mary discusses how to monitor and evolve a brand effectively. For those just starting, she outlines actionable steps and common pitfalls to avoid. Looking towards the future, she predicts trends in personal branding, offering insights on how mompreneurs can stay ahead of the curve. The episode concludes with Mary's encouraging words, motivating our listeners to embark confidently on their personal branding journey.

Listeners can also find out how to connect with Mary and learn about her upcoming events, making this episode a treasure trove of inspiration and guidance for any mompreneur looking to enhance her personal brand and business success.

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Today on the "Embracing Evolution" podcast we have Christina Flach, famous Celebrity Makeup Artist and CEO and Founder of Pretty Girl Makeup. Pretty Girl Makeup is a vegan, clean-ingredient, waterproof lipgloss brand with plans to evolve into a skin + hair care line as well. The brand is built around the idea that there are “pretty girls” everywhere. Her resilient and driven spirit has allowed her to navigate the love of starting a business, turning loss into purpose and everything in between. I am so excited to have her here to share the story of her evolution.

IG – @christinaflachmakeup & @PrettyGirlMkUp

FB- Pretty Girl Makeup  & Christina Flach Makeup 

WEBSITES– Www.PrettyGirlMakeup.com & Www.Christinaflach.com 

USE CODE "PrettyGirl" for 25% OFF YOUR PURCHASE.

Today we kick off season 2 of  "The Embracing Evolution Podcast" with Charleston fashion icon and entrepreneur extraordinaire, Mimi Striplin. What started as one style of tassel earrings has evolved into an expansive collection of jewelry, accessories, gifts and clothing from local Black women-led brands. Mimi set out with the goal to build a lifestyle brand centered around joy, healthy rhythms and community. I am so excited to have her here to share the story of her brand's evolution.

FOLLOW ALONG WITH THE TINY TASSEL'S EVOLUTION & SHOP SMALL:
IG @thetinytassel
FB @thetinytassel
PINTEREST @thetinytassel
www.thetinytassel.com

Denisse Diaz, an experienced Colombian marketing director based in London, sheds some light on how to hone your digital marketing strategy.

It’s never too late to start!

Denisse’s four marketing basics will get you started without getting you overwhelmed. She also explains something perplexing for some small businesses: How to sell without being “salesy”.

Timestamps

00:00 Intro

01:11 London: A Second Home

03:05 Marriage: Keeping Your Name

06:00 Full-time Job vs Side Hustle

08:42 Four Steps of Digital Marketing

12:03 Niche: Prioritize and Evolve

14:21 Sell Without Being "Salesy"

16:38 Keep Your Brand Story Consistent

18:41 Don't Ignore Your Existing Customers

20:09 Latino Mentors Save You Time

22:17 How to Contact Denisse

Contact Denisse on LinkedIn, Instagram

or on her website

Follow Clever Hybrids on Social Media!

LinkedIn, Instagram, Twitter, YouTube

Go to our website: cleverhybrids.com

Or

Book a free consultation to see if we can help you or your organization.  

Hosted by Gaby Van Horn (GabyV) 

Produced and Edited by Cross Gen Marketing

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 Follow Clever Hybrids on LinkedIn and TikTok

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 business or collab inquiries: gabyv@cleverhybrids.com

In this episode of Architecture, Design & Photography we sit down with Ellie Alexander, Senior Designer and Art Director at Life Time Creative.

SESSION SUMMARY: In Session 7 of the Breaking Brews Podcast, Jason Cercone goes one on one with Nick Bogacz, the Founder of Caliente Pizza & Draft House, in Pittsburgh. Nick, his wife Angie, and their entire crew have grown the Caliente brand from one successful location to five in less than seven years. Today, we are going to tap into some of the elements that have helped make Caliente a recognizable brand in Pittsburgh and beyond.

We kick off the show talking about Nick's background and discover he was working FIVE jobs prior to his decision to go into business for himself. We learn about his unquestionable work ethic, his patience to wait for the right opportunity, and how he knew the time was right to take the entrepreneurial path that's led to his success today.

Nick goes on to discuss how he purchased the former 'Caliente Pizza & Bar' in Bloomfield, changed 'Bar' to 'Draft House,' and began incorporating craft beer into his operations almost immediately. Craft beer paired with a unique, custom-made pizza containing fresh ingredients not only made for the perfect marriage, it showcased the strengths Nick saw in craft breweries and how he could succeed practicing the same principles.

We also talk about Caliente hitting the mainstream by capturing World Championships at the International Pizza Expo in Las Vegas on three separate occasions, how Nick was able to open second, third, fourth, and fifth locations, and his new book, The Pizza Equation. You can learn more about the book and pick up a copy on Amazon right now!

Connect with Caliente on the interwebs:

Website | Facebook | Twitter | Instagram

To wrap up this installment of the podcast, I announce the winner of the Release Week Beer Money Giveaway. Find out who's getting $100 in beer cash courtesy of the Breaking Brews Podcast!

MUSIC CREDIT: All music on this installment of the podcast is courtesy of purple-planet.com.