From the Amazon Trenches: A Grizzled Veteran of Amazon Vendor Central Insights and Forecast
In this episode, I am joined by Scott Ohsman, a seasoned veteran of Amazon Vendor Central and an expert in the world of eCommerce.
He is also the VP of Digital Commerce at Quickfire, LLC, Speaker, Brand Strategist, and co-host of the "Always Off Brand" podcast.
Scott Ohsman's journey in the retail industry began long before eCommerce took center stage. He has seen the industry undergo significant shifts, from brick-and-mortar dominance to the rise of online marketplaces.
With over 28 years of experience in retail and eCommerce, Scott has not only launched over 200 brands on Amazon but also witnessed the platform's transformation from its early days to the present.
In this insightful conversation, we delve into the changing landscape of Amazon, the evolution of 1P (Vendor Central) and 3P (Third-Party Sellers) dynamics, Amazon's streamlined logistics, Amazon's response to antitrust concerns, and more.
Key Takeaways
- Meet Scott Ohsman (01:15)
- The importance of sales training (06:57)
- Vendor Central (1P) evolution (09:05)
- The big purge of Vendor Central in 2018 (17:01)
- The major changes in 1P (19:22)
- Strategic Vendor Services (21:08)
- Some Amazon news (25:08)
- Concerns with Amazon's streamlined logistics plan (30:26)
- FTC lawsuit against Amazon (34:02)
Additional Resources:
- Always Off Brand Podcast by Scott Ohsman: https://alwaysoffbrand.libsyn.com/
----
- Schedule a FREE consultation with the Ave7 team
- Grab the FREE Amazon Seller Central Checklist
- Get the book “The Amazon Jungle” book by Jason Boyce
- Learn more about Avenue7Media
----
Day 2 Podcast has a goal of helping Amazon sellers learn how to launch, grow and protect their brand on the world's largest online marketplace (and beyond).
Follow us on your favorite podcast platform so you never miss an episode!