Logo

    branding strategies

    Explore "branding strategies" with insightful episodes like "A History of Trademarks: An in Depth Look at the Madrid Agreement", "A History of Trademarks: The Birth of the Madrid Agreement", "A History of Trademarks: The Road to Madrid from Paris via Rome" and "A History of Trademarks: From the Ancient World to the 19th Century" from podcasts like ""WIPOD – International Trademark System Talks", "WIPOD – International Trademark System Talks", "WIPOD – International Trademark System Talks" and "WIPOD – International Trademark System Talks"" and more!

    Episodes (44)

    A History of Trademarks: The Road to Madrid from Paris via Rome

    A History of Trademarks: The Road to Madrid from Paris via Rome

    From the Paris conference on industrial property of 1880, we explore a series of historical events which eventually led to the Madrid conferences on industrial property.

    References:

    Conférence internationale pour la protection de la propriété industrielle. (Procès-verbaux des séances de la conférence).