building brand

For a number of reasons, people are hesitant to build their personal brand. To help combat this, we are are continuing our 4 part series. 

This is the 2nd part of a 4 part series on How CEOs Can 2x Revenue By Building Their Brand. 

Content is King, and in this week’s episode, Jake discusses how Face to Face is coming back, but it has changed, as networking has shifted to digital. 

When you are linked to your ideal customer profile, LinkedIn is a platform where you can get in front of hundreds of people per week to share your message.

Social brand is no longer a “Nice-To-Have” = it is essential.

1-2x per week is sufficient to start

Consumers aren’t looking for people to reshare customer posts, but rather are looking for posts that are:

• Fun
• Entertainment
• Learn

Don’t overthink your content strategy, what will them smarter? THAT is what you need to answer with your content! 

As always, hit the subscribe button on your favorite podcast player so you don’t miss out on the rest of the series, as well as any new featured Thursday guest on “The Jake Dunlap Show.” 

Now, enjoy this week’s episode. 

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Jake Dunlap, CEO and Founder of Skaled Consulting, is an industry influencer and C-Level Sales leader with more than a decade of experience. Jake has developed and led high-performing sales and operational functions for Fortune 500, Global 2000, and start-up organizations. Jake and the team at Skaled specialize in building out repeatable, sustainable processes.

As a thought-leader with more than 60,000 followers across his platforms, Jake's audience gains valuable insights into scaling an organization, sales best practices, and general career motivation.

Prior to Skaled, Jake was the first sales hire and VP of Sales at Glassdoor which was acquired by Recruit Holdings for $1.2Billion in 2018.

►Connect with Jake Dunlap

LinkedIn: https://www.linkedin.com/in/jakedunlap

Instagram: https://www.instagram.com/jake_dunlap_/

Twitter: https://twitter.com/jaketdunlap

Website: https://www.jakedunlap.com/

In this episode of The Modern Financial Podcast, Andre features Scott Martin, founder of Groundswell Origins, host of The Groundswell Marketing Podcast, and author of the upcoming book Groundswell: The Unseen Wave of Business Growth.

The days of top down marketing are over and the era of groundswell marketing from the bottom up is here. Now creating a personal brand within a corporate brand is not only beneficial, it is necessary, and this shift has helped transform the way Andre does business.

SHOW NOTES

HIGHLIGHTS

• Rebrand, reshape, and create personal brands from scratch
• Building a personal brand within a corporate brand
• Know your values and vision to accelerate your business

QUOTES

Scott: "When you're true to your brand, when you are authentic to your brand, when you create a reputation with what you say, what you do, the actions, whether you're a business or person, that is an essence what your brand is."

Scott: "When you're totally confident about the core about what you're about, your vision of who you are, like the work you and me did at date with destiny,

you're an immovable freaking Oak... that's got these deep roots and it's like, you are immovable."

Where to find Scott:

• LinkedIn - https://www.linkedin.com/in/scottadammartin/

This is the unedited original audio from our LIVE online show called PROpulsion LIVE broadcasted on Friday 5 February 2021.

News segment presented by Lelané Bezuidenhout, CEO of the Financial Planning Institute of SA

Personal Development segment presented by Norma Simons, a mindset and accountability coach

Feature Guest: Brian Jervis from adwiser.co.za

We live in a hyper-connected world. We take advice and guidance from friends, family, and communities on social media at large.

Where does this leave you when clients are looking for someone like you?

In this episode, Francois interviews Brian Jervis who talks about AdWiser, an online platform where clients can review and recommend (or not) you and any other adviser. We get into how AdWiser came about, how it works, and why financial advisers should consider making this part of their brand-building strategy.

Connect with Brian on LinkedIn or visit the adwiser.co.za website using the links above.

Marketing & Branding segment presented by Rizanne Oosthuisen, founder of ProfileMe

Wrap Up segment presented by Francois du Toit, Director of PROpulsion Learning and Technology

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 Your voluntary support enables the show to grow. To support the show and receive additional benefits:

 https://www.patreon.com/vcf

 ---- Connect with Us ----

 Website:  http://www.propulsion.co.za

Virtual Coffee with Francois Portal: https://hello.profileme.co.za/vcf

Twitter:  https://twitter.com/francoisdtza

LinkedIn:  https://www.linkedin.com/in/francoisdtza

Instagram: https://www.instagram.com/francoisdtza

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 Online CPD:  https://learn.circulus.co.za/courses/

Webinars:  https://learn.circulus.co.za/course-category/webinars/

Podcast: https://www.propulsion.co.za/category/podcasts/

Articles:  https://www.propulsion.co.za/category/article/

How to build a brand that people love with Emily Heyward (Co-founder Red Antler)

Buy Emily's book.

A lot of people tell me they don’t have time. But, the truth is – we have more time than we think. In fact, the feeling of having no time is an illusion.

We may think that we are at our full capacity when it comes to utilizing time, but the truth is – that Elon Musk might be the only guy who really operates at 100% capacity.

We all have time… But we just need to study these things:

• Our effectiveness as busy humans with time
• Our relationship with time
• Setting your expectations right

Read the entire podcast for the breakdown of each point along with some really interesting stories that I have to tell.

Enjoy! And don’t forget to subscribe to the show if you haven’t yet (on iTunes, Youtube, Spotify, Stitcher or your favorite podcast app).

Find all shownotes and links from this talk on https://sagishrieber.com/podcast.