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    derek andersen

    Explore " derek andersen" with insightful episodes like "EP71: Finding Events That Work During COVID w/ MongoDB", "[Repost] EP47: Supercharge Your Business Using Community w/ Jono Bacon", "EP63: Doubling Down on Retention to Drive Community Growth w/ Coursera", "EP62: Creating a Framework to Generate Leads from C2C Events w/ Falcon.io" and "EP61: What Tech Community Leaders Can Do to Build Diversity and Inclusion w/ Mozilla Corporation" from podcasts like ""The Community Corner with Beth McIntyre", "The Community Corner with Beth McIntyre", "The Community Corner with Beth McIntyre", "The Community Corner with Beth McIntyre" and "The Community Corner with Beth McIntyre"" and more!

    Episodes (13)

    EP71: Finding Events That Work During COVID w/ MongoDB

    EP71: Finding Events That Work During COVID w/ MongoDB
    We are joined by a repeat guest and friend of The C2C Podcast... Celina Zamora! She is the Senior Program Manager of Developer Community at MongoDB. Now that she is running Community User Groups at MongoDB and starting that role during COVID we had her break down what it is like to build a new C2C community after having so much success with her last community at Atlassian. We covered other topics as well like how surveys have increased during COVID, making hackathons virtual (and still great), how to approach diversity and inclusivity, and a beautiful story about a community member helping veterans.

    [Repost] EP47: Supercharge Your Business Using Community w/ Jono Bacon

    [Repost] EP47: Supercharge Your Business Using Community w/ Jono Bacon
    Jono Bacon is one of the most notable figures in the community space. He’s helped some of the tech world’s best brands like IBM, Intel, SAP, Mozilla, and others build their community. He also wrote the book The Art of Community and recently published People Powered: How communities can supercharge your business, brand, and teams by HarperCollins. We cover community models, why C2C marketing is important in 2020, governing open source communities and more!

    EP63: Doubling Down on Retention to Drive Community Growth w/ Coursera

    EP63: Doubling Down on Retention to Drive Community Growth w/ Coursera
    Next on the show is Claire Smith who is the Senior Community Manager at the world’s largest online learning platform for higher education, Coursera. She previously led community experience at e-Commerce platform, Storenvy, but she started building her first community - a World of Warcraft Guild - back in 2006. We discuss why Coursera has been focusing on retention over acquisition in light of COVID-19, how she pivoted when an initial program launch didn’t work out as planned, and how community works in tandem with customer success when it comes to an education product. Take a listen!

    EP62: Creating a Framework to Generate Leads from C2C Events w/ Falcon.io

    EP62: Creating a Framework to Generate Leads from C2C Events w/ Falcon.io
    Dino Kuckovic, Director of Community & Events at Falcon.io, stopped by this week to discuss his events strategy working at the social media SaaS platform. He shared with us how he organically built a community from scratch, how he makes community a company-wide focus with marketing and sales, and how he keeps his event attendees coming back for more.

    EP61: What Tech Community Leaders Can Do to Build Diversity and Inclusion w/ Mozilla Corporation

    EP61: What Tech Community Leaders Can Do to Build Diversity and Inclusion w/ Mozilla Corporation
    Emma Irwin joins us on the podcast from Mozilla Corporation. She is an Open Source and Community Strategist there and heads up diversity and inclusion strategy development for their open source projects and their communities. Prior to her role at Mozilla, she worked at Benetech as a Developer Community Manager. On today’s episode, we discuss Emma’s strategies for maintaining diversity and inclusion in the open source community and specifically why it’s so important in the tech industry.

    [Repost] EP45: Turning Customers Into Evangelists w/ Marketo

    [Repost] EP45: Turning Customers Into Evangelists w/ Marketo
    Next on the show is Kevin Lau who is the Global Head of Customer Advocacy at Adobe. Kevin has made a career in community and customer advocacy. Before he went to Marketo, which was acquired by Adobe, he worked at AOL, Google and NetBase. We are going to go in depth on how to create raving fans out of customers, his strategies for running events, the growth of their Marketo User Groups and much more.

    EP60: Strategies for Kickstarting Your Community with Little to No Budget w/ Webflow

    EP60: Strategies for Kickstarting Your Community with Little to No Budget w/ Webflow
    Brittany Caldwell joins us on the podcast to chat about her role as Head of Community & Events Marketing at Webflow. She has over 13 years of experience building communities and has previously worked for companies like GitHub and Atlassian. On today’s episode, we cover her top strategies to kickstart a community with little to no budget, why she chooses to look at community like a product, and how she grew her user community over 114% in less than a year.

    EP57: Maintaining Connection and Empathy Through Virtual Events w/ CreativeMornings

    EP57: Maintaining Connection and Empathy Through Virtual Events w/ CreativeMornings
    Tina Roth Eisenberg, the founder and CEO of CreativeMornings, joins us today. She currently oversees a worldwide chapter-based organization that brings creative professionals together monthly for community and learning. We talk about the challenges of adapting creative-based in-person events to a virtual platform, consistently maintaining connection and empathy with community members in a time of stress and how reaching new audiences is now possible.

    EP47: Supercharge Your Business Using Community w/ Jono Bacon

    EP47: Supercharge Your Business Using Community w/ Jono Bacon
    Jono Bacon is one of the most notable figures in the community space. He’s helped some of the tech world’s best brands like IBM, Intel, SAP, Mozilla, and others build their community. He also wrote the book The Art of Community and recently published People Powered: How communities can supercharge your business, brand, and teams by HarperCollins. We cover community models, why C2C marketing is important in 2020, governing open source communities and more!

    EP45: Turning Customers Into Evangelists w/ Marketo

    EP45: Turning Customers Into Evangelists w/ Marketo
    Next on the show is Kevin Lau who is the Global Head of Customer Advocacy at Adobe. Kevin has made a career in community and customer advocacy. Before he went to Marketo, which was acquired by Adobe, he worked at AOL, Google and NetBase. We are going to go in depth on how to create raving fans out of customers, his strategies for running events, the growth of their Marketo User Groups and much more.

    EP44: Getting Executives, Teammates & Legal to Support and Back Your Community W/ Rosemary O'Neill

    EP44: Getting Executives, Teammates & Legal to Support and Back Your Community W/ Rosemary O'Neill
    Get ready to take some notes because our next guest is Rosemary O'Neill. Rosemary has been in the community space since 1998 when she co-founded Social Strata. Social Strata’s flagship platform, Hoopla, lets you build a branded online community. In this interview, we walk through the process of starting a community and cover topics like getting internal champions, legal buy in, content calendars and more. Take a listen!
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