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Embarking on a journey of growth necessitates a finely tuned compass—a vision and value alignment that steers teams towards collective success. In this illuminating podcast, we explore the transformative power of vision and value alignments in propelling organizational growth. Today's guest is Misty Larkins, President at Relevance is a growth marketing agency with offices in Columbia, Missouri and Salt Lake City, Utah. We specialize in strategic content planning, digital PR, and custom SEO campaigns. Misty shares share actionable insights and strategies to create a cohesive vision and value alignment framework. From establishing a clear mission statement to fostering a shared set of values, this episode delves into the fundamental role these alignments play in unifying teams and catalyzing growth. Discover how nurturing a culture centered around shared vision and values can energize teams, boost collaboration, and ultimately drive sustained growth and success.

Get the show notes for Create a Vision and Value Alignment to Drive Growth with Misty Larkins at Relevance

Click to Tweet: Listening to a fantastic episode on Growth Think Tank with #MistyLarkins featuring your host @GeneHammett https://bit.ly/3THSCMo

#VisionandValueAlignment #GeneHammettPodcast #GHepisode1055 #Inc5000 #DigitalPR #ContentMarketing #DigitalMarketingConsulting

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Join industry insiders Mark A Preston and Charles Floate as they delve into the somewhat controversial topic of digital PR pricing. Charles provides an insightful perspective, highlighting the disparity in prices between traditional SEO clients and corporate clients. Shedding light on the 4x markup many face, this episode offers a candid discussion on the real value of PR campaigns, the role of content quality, and how to discern true worth from mere hype. The duo also shares tips on optimising your budget to get top-notch PR services without the exorbitant price tag, proving that sometimes, less truly is more.

Find full show notes at https://e-pr.me/3qnJ8ac

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Learn more about your ad choices. Visit megaphone.fm/adchoices

Dayana is a digital PR strategist who helps bloggers become the authority in their market by combining publicity with SEO. In the episode she provides fresh tips and strategies for upping your SEO game.
- “Digital PR” is when other websites tell Google what to rank you for.
- Doing guest blogging, being a guest on podcasts and offering your content to digital magazines are ways to expand your portfolio.
- Create “pillar pages” for your top content and build content around those.
- Quality content is key!

Learn more about your ad choices. Visit megaphone.fm/adchoices

Show Notes:

• 00:34: Welcome back, Vince! Siege Media’s Director of Digital PR
• 00:40: GameStop stocks and how to manipulate the stock market
• 1:20: What is digital PR?
• 2:57: Why is “digital PR” trending?
• 4:37: The differences between digital PR, SEO and link building
• 6:01: Viral content vs. brand identity
• 6:28: What are the biggest digital PR mistakes?
• 7:40: What “going viral” means in different industries
• 8:49: How Siege Media combines content marketing and PR
• 9:37: Industries where digital PR is optimal
• 10:27: Calculating link value by website
• 11:57: Dangers of scraper sites in link reporting
• 14:27: The legitimacy of viral content
• 16:50: Going viral within your niche audience
• 17:44: Is this a strategy or one-off?

Show Links:

• Follow Vince on Twitter
• Follow Ross on Twitter
• Send us an email

Learn the ways you can use Digital PR to increase links to your website and coverage to your business.

In this episode, I’ll be exploring the different types of Digital PR you can apply to your business. Using real-life examples, I will ensure you are armed with all the knowledge, tools and guidance you need to create a successful digital PR strategy for your business.

Get the show notes @ https://exposureninja.com/podcast/184/

Get a free review of your website @ https://exposureninja.com/review/

This week Jason Fishman sits down with Kelley Weaver to talk about how she approaches media with a Test, Optimize, and Scale mentality.

Kelley is the host of the popular podcast Crypto Token Talk, and CEO of Melrose PR, a leading crypto and blockchain public relations and content marketing agency based in Los Angeles, California. Kelley has been featured and quoted by the LA Times, Forbes, Entrepreneur Magazine, Inc, LA Business Journal, Business Rockstars, and many more.

Just three years ago, Kelley dove head-first into the world of blockchain technology and hasn’t looked back. Kelley routinely writes thought leadership pieces about blockchain for Forbes and other outlets. She is the host of Crypto Token Talk, a podcast for those looking to enter the new frontier of blockchain technology and learn “Crypto 101” from leading industry experts, launching in January 2018. It serves as an entertaining on-ramp and newbie-friendly gateway to learning resources related to the world of cryptocurrency.

For more episodes and information, visit us at https://www.digitalnicheagency.com/media

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If you work in digital PR during COVID-19, you know how much confusion surrounds the job right now. Should you pitch, and if so, who should you pitch, how should you pitch them, and what should you send over?

Dmitry Dragilev walks through the trends he's seeing in the industry and highlights opportunities for outreach professionals.