Explore " emerging brands" with insightful episodes like "Jake Madoff on Paid Media Trends and Growth in 2024", "Junae Brown on the future of branding and event marketing", "Building with Content Creators", "Building on Klaviyo" and "Tom Malengo with Brandjectory and The Litchfield Fund" from podcasts like ""The Marketer Show", "The Marketer Show", "In the Sauce", "In the Sauce" and "Phoenix Business Radio"" and more!
On today’s episode, I spoke with Jake Madoff about paid media trends and growth marketing in 2023. Jake has led growth for several multi-million dollar startups, including Bespoke Post. He is particularly in touch with paid media and creative, and gives us a bunch of tactical tips.
Here’s what you’ll learn:
On today’s episode, we chat with Junae Brown aka the Beyonce of Marketing to talk branding, social media, and events. Junae is the Founder of Browned 2 Perfection, a marketing agency that specializes in helping brands and artists become the Best Version of Themselves through traditional and digital marketing.
Here’s what you’ll learn:
Lisa Poe is the founder of LGPR, a talent management and brand marketing company. On this episode of ITS, Lisa and Ali talk about how brands can work with content creators and influencers to create meaningful partnerships and content that drive new consumers to said brands, and build loyalty with those who've already connected.
In the Sauce is Powered by Simplecast.
Val Geisler is the Customer Advocacy Lead at Klaviyo, an email and sms marketing automation platform. On this episode of ITS, Ali interviews Val and Haven's Kitchen Senior Brand Manager, Maddie Kennedy all about email marketing. They discuss everything from "Why email?," To opt-ins, segmentation, flows, and what metrics really show brand love and community.
Heritage Radio Network is a listener supported nonprofit podcast network. Support In The Sauce by becoming a member!
In The Sauce is Powered by Simplecast.
Eddie Revis is the CMO of Magnolia Bakery and formerly VP of Brand, Marketing & Media at Chobani. On this episode of ITS, he shares his marketing "tool kit." But even more importantly for emerging brands, Eddie breaks down the way to think about marketing. It's all about the outcomes, and what you're willing to spend for them. This one is packed, folks! Enjoy!
Heritage Radio Network is a listener-supported nonprofit podcast network. Support In The Sauce by becoming a member!
In The Sauce is Powered by Simplecast.
Wade Yenny is the Director of Grocery for Jimbo’s, San Diego’s Premier Natural and Organic Food Store, and has over 25 years of experience in all areas of retail including operations, merchandising, procurement, and category management. On this episode of ITS, Wade and Ali talk about the state of the grocery store in 2022, what his sales strategy would be if he were building a brand, and why as founders we should remember what it's like to buy a car.
Heritage Radio Network is a listener supported nonprofit podcast network. Support In The Sauce by becoming a member!
In The Sauce is Powered by Simplecast.
Contact Annalea Krebs here: https://www.linkedin.com/in/krebs/
Contact Jessica Malach here: https://www.linkedin.com/in/jessica-malach-she-her-06644316/
You can find Social Nature here: https://www.socialnature.com/
To find Jessica's wonderful use cases here: https://www.socialnature.com/marketing/
Ilan Nass is the Chief Strategist at Taktical, the marketing company that helps brands scale through Cross Channel Strategies, Creative Storytelling, and Efficient Media Buying. On this episode of ITS, Courtnie guest-hosts and asks Ilan ALL the questions: What is/how do emerging brands optimize SEO, how do brands maximize ads and set reasonable expectations, and after all the hoopla, what the heck happened with IOS14?
Heritage Radio Network is a listener supported nonprofit podcast network. Support In The Sauce by becoming a member!
In The Sauce is Powered by Simplecast.
Caroline Cotto is the Co-Founder & COO of Renewal Mill, an upcycled food company fighting climate change. Azora Zoe Paknad is the Founder of Goldune, a new e-commerce brand and marketplace making sustainability more fun, more inclusive and more digestible. On this episode of ITS, Ali and her guests talk about expanding the consumer perception of sustainability, driving people toward more conscious consumption in a more inclusive way, and what founders can do to build real sustainability into their cultures early on.
Heritage Radio Network is a listener supported nonprofit podcast network. Support In The Sauce by becoming a member!
In The Sauce is Powered by Simplecast.
It's no surprise that most large distribution systems favor national brands. They have the funding and stable logistical systems that allow buyers to trust them. For smaller, emerging brands, this isn't always the case. Grocery buyers are less likely to purchase from these brands because of the uncertainty about whether they could consistently stock their shelves due to inadequate distribution systems. This week on Beyond the Shelf, we spoke to Larissa Russell, the CEO & Co-founder of Pod Foods. She shared with us how small brands are often underrepresented on grocery shelves because of inaccuracies in common distribution systems, and how their software helps bridge this gap.
Stay up to date
For any inquiries, please email us at hello@podcastworld.io