evergreenmarketing

Today’s episode is one I hadn’t really thought I would ever be recording. But I suppose, we never really think about the end when we start something. Right?

Okay… here goes.

I’m officially going to be finishing up the Grow to CEO Podcast, with no clear plan (or timeline) for when I might bring it back!

We’ve run the podcast for 18 months now and honestly…. we’ve had some pretty darn cool highlights that I think are the perfect way to end this journey.

And although our podcast has been great for the business, there is a method to (what you might think is) my madness!

What you’ll learn:

• Some of the frickin’ awesome highlights we’ve experienced from the show (one of these really was a *full circle* moment!)

• Why the podcast isn’t making it into the next season of my business

• What’s next for myself, my team and my business 

• Three invitations I have for you <3

 

So, for the last time (unless you’re thinking about going back through the other 80 plus episodes of pure gold we’ve got for you here - which I highly recommend)... Let’s dive in!

P.S. Sending a big virtual hug your way for being one of the awesome peeps that makes up this wonderful community of ours!

 

-       Get yourself  a copy of my brand new book, The Evergreen Revolution® here:  https://www.roseradford.com/the-evergreen-revolution 

-       Sign 1-3+ clients a week on evergreen with my FREE training: https://www.roseradford.com/stepup-podcast

-       Join the Freedom Accelerator® and experience the High Ticket Evergreen Revolution: https://www.roseradford.com/accelerator 

-       Visit my website: https://www.roseradford.com/

-        Follow me on TikTok: https://www.tiktok.com/@rose_radford

-        Find me on Facebook: https://www.facebook.com/rosekirbycoach1

-        Find me on Instagram: https://www.instagram.com/iamroseradford/

-        Let’s connect on LinkedIn: https://www.linkedin.com/in/rose-radford

In today’s episode I’m going to be revealing how I wrote my book, The Evergreen Revolution® in JUST 40 hours and the exact framework that allowed me to do this!

Yes, I had the FREAKING audacity to write a book - lol.

And whilst that in itself has blown me away… 

I also cannot quite believe how many of you lovely lot have already gotten yourselves onto the waitlist for it during our FIRST WEEK of promotion.

(I can quite literally hear 2023 telling me to “calm down”!) 

Then again… 

Given the epic bonuses that being on the waitlist offers you I think it’s fair to say you’d be bonkers not to get yourself on it.

 

I’m talking about getting access to $997 worth of *evergreen gold*, including:

 

• Our high-converting landing pages, paired with insights into why they convert far above industry standard… includes plug-and-play templates 

 

• The two emails that generate the most applications to work with us in the entire funnel

 

• Guidance on the simplest tech set-up that costs less than $100 a month

 

• The three game-changing tweaks we made to our Facebook Ads to 10x our conversion rate and overall profit

 

• Your own profit calculator for your evergreen funnel
  
  

Delivered directly to your inbox… for free… on 26th July.

Oh and… The juiciness doesn’t stop there, my friend. 

On that same day you’ll also be able to enter yourself into our prize draw and be in with a chance of winning over $500 worth of prizes!

And full transparency… if you can help me hack the Amazon Bestseller Algorithm at the same time by snagging yourself a copy of my book within the first 24-48 hours of its release (on 26th July),  I’d be veeery darn grateful.

Now you’ve got the lowdown on everything *waitlist and book release date* related… let’s get into today’s episode and dive into the wild ride that got me here. 

What you’ll learn: 

• Why I ended up writing a completely different book to the one I originally intended to write (talk about *plot-twist* - lol)

• The legit mind blowing framework for writing a book that one of my mastermind sister’s shared with me (this six step framework is absolute gold!)

• Why I’m so confident that the value bombs inside my book won’t cannibalise my group coaching program sales 

• What 40 hours of writing a book actually consisted of for me (we’re really getting into it here)

• The legit best money I spent when finalising my book (... but that also left me feeling a little sad at the same time)

If you’re writing a book or thinking of writing a book (or just want to know what the heck it’s like to write a book), this episode has been made with you in mind. 

So, without further ado… let’s dive in!

 

-       Get yourself onto the waitlist for my brand new book, The Evergreen Revolution® here:  https://www.roseradford.com/book-waitlist 

-       Sign 1-3+ clients a week on evergreen with my FREE training: https://www.roseradford.com/stepup-podcast

-       Join the Freedom Accelerator® and experience the High Ticket Evergreen Revolution: https://www.roseradford.com/accelerator 

-       Visit my website: https://www.roseradford.com/

-        Follow me on TikTok: https://www.tiktok.com/@rose_radford

-        Find me on Facebook: https://www.facebook.com/rosekirbycoach1

-        Find me on Instagram: https://www.instagram.com/iamroseradford/

-        Let’s connect on LinkedIn: https://www.linkedin.com/in/rose-radford

Welcome back, my friend! If you’re reading this right now, I am quite frankly THRILLED. As this suggests to me that you might (potentially) be considering joining us inside the Freedom Accelerator®, my 12-month group coaching program.

Before I dive into all the juicy FAQs around this program… For those of you who haven’t already got the memo (lol), in short the Freedom Accelerator® has been designed to teach you how to make at least 6-figures from a group coach program on evergreen. So whether you’re…

… Fully booked in your 1:1 coaching program and are ready to shift to group coaching

… Are exhausted with doing launches for your various different programs within your business

… The type of person who doesn’t fit into either of these situations but who wants to learn how to transition into group coaching on evergreen

You’re who we’ve made this program for!

But of course, with this type of commitment comes a whole lot of questions… and this is exactly what I’ll be covering in today’s podcast episode. 

What you’ll learn:

• My backstory (the shortened version) on how I built a 7-figure business on evergreen with a pretty small audience and how I became an Evergreen Marketing Coach 

• The 3 core phases to crafting your 6-figure offer, seamlessly transitioning to an evergreen business model and sustainably SCALING, that you’ll learn inside the Freedom Accelerator® 

• Whether you need to have a group offer or group coaching program before you join us (spoiler alert: you don’t and I’ll explain why!)

• How I simplify Facebook/Instagram Ads, so that although you don’t need to… you might in fact want to start using them

• The way we can facilitate your transition from a cohort style program to an evergreen one

• The truth about the tech, and why it really isn’t as complicated as it may appear to be

• The amount and type of 1:1 support you get from yours truly, throughout your time inside the Freedom Accelerator®

• The scope and impact of our community (the women inside this program are DEFINITELY the best thing about it might I add!) 

Whether this is your first time hearing about the Freedom Accelerator®, or you’ve been considering applying for a while… if real transformation, real shifts and serious business growth is what you’re looking for, you’re definitely going to want to tune in to this episode!  

 

-        Sign 1-3+ clients a week on evergreen with my FREE training: https://www.roseradford.com/stepup-podcast

-       Join the Freedom Accelerator® and experience the High Ticket Evergreen Revolution: https://www.roseradford.com/accelerator 

-       Visit my website: https://www.roseradford.com/

-        Follow me on TikTok: https://www.tiktok.com/@rose_radford

-        Find me on Facebook: https://www.facebook.com/rosekirbycoach1

-        Find me on Instagram: https://www.instagram.com/iamroseradford/

-        Let’s connect on LinkedIn: https://www.linkedin.com/in/rose-radford

In today’s podcast episode, I’m going to be answering the million dollar question I frequently get asked… “How quickly can you sign clients on evergreen?”.

Let me preface this by saying, this is such a valid question.

You’re looking to scale your business to its first (or next) 6-7 figures - so it’s understandable that you want to know whether this business model is going to allow you to make an ROI, more sales and build unstoppable momentum.

But before we dive into this very juicy question, I cannot continue without offering you one last invitation and opportunity to come and join us at the Millionaire Girl Next Door® Live experience on Friday 30th June. 

Yes… the end of THIS WEEK! 

So, if you’re a *Last Minute Larry*, who likes to spontaneously jump into things that feel right for you… this is your special invitation.

This connection-led event is the first time I’ve been able to bring together around a hundred incredible women entrepreneurs into one room, for an entire day.

It’s the kind of event where making a new business bestie, being invited to jump on someone’s podcast or agreeing to your next collaboration is pretty much guaranteed.

Whilst these connections are in full flow, you’ll also be soaking up new sales strategies, marketing tactics, mindset breakthroughs and some of the best stuff that's working right now in 2023.

(You’ll also be walking away with your very own MGND swag bag!)

The women we already have on our guestlist literally has me bursting at the seams with excitement. I’m talking serial entrepreneurs and 6-7 figure business owners flying in from the rest of Europe, America and all across the UK - who you get to connect with, learn from, and be inspired by.

So, head to the link below and grab one of the last few tickets we’ve still got available!  

Without further ado… 

Let’s jump into today’s episode, so that I can give you the lowdown on how quickly your evergreen funnel can help you accelerate sign-ups from your soulmate clients!

What you’ll learn: 

 

• Three things that we do straight off the bat to allow our students to get results faster with their new evergreen funnel

• How to increase the speed at which you get results within your own evergreen funnel (I’m talking traffic quantity, marketing clarity, and SHOWING UP!)

• The importance of having an experimental mindset (remember this is a long-term relationship, not a one night stand — lol)

• Why fast results aren’t always the best results when it comes to sustainably scaling your business on evergreen

• How to get dialled into the data without feeling the need to reach for the *data overwhelm* button

So, if you’re thinking about switching to an evergreen business model or you already have, tune in now… as this episode is going to be invaluable to you!

 

-        Reserve one of the last remaining tickets to the Millionaire Girl Next Door® LIVE Event now: https://www.roseradford.com/live-experience-tickets

-        Sign 1-3+ clients a week on evergreen with my FREE training: https://www.roseradford.com/stepup-podcast

-       Join the Freedom Accelerator® and experience the High Ticket Evergreen Revolution: https://www.roseradford.com/accelerator 

-       Visit my website: https://www.roseradford.com/

-        Follow me on TikTok: https://www.tiktok.com/@rose_radford

-        Find me on Facebook: https://www.facebook.com/rosekirbycoach1

-        Find me on Instagram: https://www.instagram.com/iamroseradford/

-        Let’s connect on LinkedIn: https://www.linkedin.com/in/rose-radford

Hello Friend! In today’s episode, I’m diving into the NUMBERS and giving you full transparency on how we turn $3k into $75k cash months on repeat, with a small Ad spend, less than 10k followers on Instagram, and a shockingly small team.

 

Oh and before you scroll on past thinking “ugh… another episode of someone throwing around big numbers without qualifying them or giving ANY context behind them”, let me reassure you that I’ll be giving you the JUICY details on the what, why, AND how we’re able to do this (I promise - lol). 

 

What you’ll learn:

 

• The ins and outs of EXACTLY where these numbers came from within my 7-figure business, and how this exact business model looks within my clients’ businesses too

 

• The #1 type of offer that allows us to continuously achieve these $75k cash months in a safe and spacious way (without even thinking about launching)

 

• The MAGICAL compounding results of evergreen marketing, and how this allows us to predictably and consistently turn leads into new clients - ON REPEAT (this is a very important piece of the numbers puzzle for us!)

 

• The ONE thing that could be preventing you from successfully taking new leads down the buyer decision process and having an EPIC conversion rate within your evergreen funnels in 2023

 

• How the ‘safety of the struggle’ paradox could be the very reason you’re not seeing results like these, and how this simple mindset shift could be exactly what you need to unlock this next level of success within your business

 

So, if you’re ready to put your *numbers hat* on with me, and learn the raw and REAL reason I’m able to consistently create cash months like this (and how you can too!!), you’re going to frickin’ LOVE this episode!

-        Sign 1-3+ clients a week on evergreen with my FREE training course: https://www.roseradford.com/stepup-podcast

-        Visit my website: https://www.roseradford.com/

-        Follow me on TikTok: https://www.tiktok.com/@rose_radford

-        Find me on Facebook: https://www.facebook.com/rosekirbycoach1

-        Find me on Instagram: https://www.instagram.com/iamroseradford/

-        Let’s connect on LinkedIn: https://www.linkedin.com/in/rose-radford

 

Hello Friend! In today’s episode, I will be revealing why you might be addicted to the inconsistent and unpredictable live launch method and the internal resistance that you might come up against when you start considering switching to a more spacious and profitable model: evergreen. 

 

I’ll be covering what an evergreen business model is, the reason WHY you’re stuck on the launching roller coaster, and how to shift your perspective into the evergreen way of thinking, doing, being, and saying… (and reap the resulting time freedom, consistent profits and impact at scale).

What You’ll Learn:

 

• Why you’re addicted to launching and what you need to do to break out of the exhausting launching loop so that you can scale your impact and profits so much faster

 

• How to avoid the #1 mistake that most people make when they switch from launching to evergreen (this mistake cost me $140K!)

 

• How to shift your mindset to successfully transitioning to a profitable, spacious evergreen system that scales your money, impact, and freedom month over month 

 

• How going evergreen will help you to unlock unlimited growth potential within your business 

If you really enjoy consistent revenue in your business, compounding growth over fast cash, and the idea of building something now that pays you money in the years to come - on repeat… you’re going to love evergreen!

Resources:

-        Sign 1-3+ clients a week on evergreen with my FREE training course: https://www.roseradford.com/stepup-podcast

-        Apply for Freedom Accelerator: https://www.roseradford.com/apply

-        Visit my website: https://www.roseradford.com/

-        Follow me on TikTok: https://www.tiktok.com/@rose_radford

-        Find me on Facebook: https://www.facebook.com/rosekirbycoach1

-        Find me on Instagram: https://www.instagram.com/iamroseradford/

-        Let’s connect on LinkedIn: https://www.linkedin.com/in/rose-radford

Today’s episode is going to be a little bit meta because I’m going to be sharing the 5 ways we sign clients from this podcast. I’ve been asked this a couple of times by clients, so I thought why not share an entire rundown with you on the show itself!

 

But before I share these 5 ways with you, I want to give you some context. It actually took about 6 months of producing a show every single week for us to begin seeing ROI. Podcasting is a very powerful and organic marketing strategy which can really help to build trust. However, you need to become clear about the purpose of your podcast – don’t compare somebody else’s success with your own if you’re trying to achieve a completely different outcome. Taking this into account will allow you to completely focus on what success looks like for you.

 

What you’ll learn:

-        Why you should include links to your funnels in your podcast show notes

-        The dangers of trying to replace your coaching program with your podcast

-        How to repurpose your best episodes in your evergreen email sequence

-        Why you shouldn’t be afraid to share blatant adverts within your content

-        The importance of getting strategic with your podcast episode titles

 

If you heard last week’s episode, you’ll know that right now we have my brand new high-level mastermind stratosphere open for applications. I’m looking for a small number of women who are committed to their own stratospheric success and are looking to create 7+ figure businesses this year. As you may already know, my mission is to help at least 1000 women become self-made millionaires over the next couple of years. Could you be one of these women? I’d love for you to reach out to me personally via Instagram, Facebook or email and ask for details of my next mastermind.

 

Resources:

-        Discover how to create $60K cash months: https://www.roseradford.com/60K-workshop

-        Sign 1-3+ clients a week on evergreen with my FREE training course: https://www.roseradford.com/stepup-podcast

-        Apply for Freedom Accelerator®: https://www.roseradford.com/apply

-        Visit my website: https://www.roseradford.com/

-        Find me on Facebook: https://www.facebook.com/rosekirbycoach1

-        Find me on Instagram: https://www.instagram.com/iamroseradford/

-        Let’s connect on LinkedIn: https://www.linkedin.com/in/rose-radford/

-        Check out Vidalytics for detailed info on your conversion rate: https://www.vidalytics.com/