fendt

In this month's episode Chrissy Wozniak sits down to hear the story of Fendt. In agriculture, brand loyalty holds a special place. Join us as we explore the intriguing history, future & brand loyalty within the Fendt brand. With us is guest Brandon Montgomery, Senior Brand Manager for Fendt North America.

Unraveling Fendt's Enduring Legacy:

We dive into the captivating history of Fendt Tractors. Brandon Montgomery, with his  experience and role in the development of the go-to-market strategy for the Fendt brand in North America. This journey delves deep into Fendt's legacy and their commitment to the world of agriculture.

Navigating the Modern Agricultural Landscape:

With fewer farms but more complex farming operations in today's agriculture, brand loyalty takes on new obstacles. Fendt's unwavering commitment to meeting the evolving needs of contemporary farmers becomes evident, driven by Fendt's farmer first philosophy. In our discussion, we discover how Fendt provides essential technology, support & a reliable return on investment for producers across the globe!

Cultivating a Resilient Brand Presence:

Fendt's strategic initiatives in expanding its brand presence in North America are assuring future market share into the next decades. Brandon's unique perspective brings clarity to Fendt's vision, through Fendt's technological excellence, a commitment to promises, and a genuine concern for the prosperity of farmers. 

This episode is a journey to the heart of agricultural brand loyalty. Through engaging conversations with Brandon Montgomery, Fendt's Senior Brand Manager, we gain a profound understanding of the customs, adaptability, and unwavering support that define Fendt's role in the farming community. In a rapidly changing ag landscape, Fendt is rising to meet the challenges, determined to be a trusted partner in the fields. 

To embark on this journey into the world of agriculture and brand loyalty, subscribe to the podcast on your preferred platform and discover why "What Color is Your Tractor - The Story of Fendt" is essential listening for farmers & brand enthusiasts alike.

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On this episode, presented by AGCO, we learn about the Fendt 200 Series tractors, and the new AutoDock header docking system for Fendt Ideal combines. We also discuss growth in the biologicals industry with Jim Cink, the Director of Biological Products for Indigo Ag. In this week’s installment of “The Dirt with Nutrien,” Mike Howell and guests discuss drainage tile strategies, in our “Meat Monitor” segment, we learn about a strong rebound for U.S. pork in Taiwan, and in “Bushels and Cents,” Ray Bohacz educates listeners on the directional stalk. The episode also features a salute to farmers from Nashville recording artist Andrew Dean and his band, The Farm Machine.

 Timestamps

Intro and news: 0:00

Goatlifeclothing.com advertisement:  6:07

David Soliday, Fendt: 6:27

Kevin Forth, Fendt: 11:27

Jim Cink, Indigo Ag: 16:37

Mike Howell, Nutrien: 22:10

Jihae Yang, U.S. Meat Export Federation: 30:30

Ray Bohacz, “Bushels and Cents”: 33:21

Andrew Dean: 34:56

On this episode, presented by AGCO, we talk with Fendt’s Arthur Santos about the new 30-foot Momentum planter unveiled at the 2023 Farm Progress Show. We also talk with Martin-Till’s Tom Patterson about new products the Kentucky-based company rolled out at the show. We also spent some time at the Farm Progress Show with Kevin Kalb and Brooks Cardinal, stars of the Discovery Channel and RFD-TV series “Live to Farm,” as well AGI’s Agi Schafer, who talked about the company’s partnership with the growers, its bin-management systems, and important safety tips ahead of harvest season. In this week’s installment of “The Dirt With Nutrien,” Senior Agronomist Mike Howell discusses wildlife food plot growing strategies, and in “Bushels and Cents,” Ray Bohacz speaks on well-tank checkups. The episode also features a conversation with, and new music from, Nashville recording artist Adam Warner.

Timestamps

Intro/news: 0:00

Goatlifeclothing.com advertisement: 6:16

Arthur Santos, Fendt: 6:35

Tom Patterson, Martin-Till: 17:20

Kevin Kalb, Brooks Cardinal, Agi Schafer: 22:38

Mike Howell, Nutrien: 36:29

Ray Bohacz, “Bushels and Cents”: 42:50

Adam Warner: 44:19

On this episode, presented by AGCO, we preview the 2023 Farm Progress Show with the show’s manager, Matt Jungmann. We also discuss our partnership with AGCO and preview the equipment manufacturer’s display at the show with AGCO Farm Show Manager Aaron Belanger. In “The Dirt with Nutrien,” Senior Agronomist Mike Howell discusses deep soil sampling. In our “Meat Monitor” segment, we learn about a new challenger to U.S. beef and pork in the Dominican Republic, and in “Bushels and Cents,” Ray Bohacz discusses internal leaks. The episode also features the music of Clarksville Creative Sound recording artist EV Mae, who will perform at the AGCO lot at the Farm Progress Show, presented by Rural Strong Media.

Timestamps

Intro/news: 0:00

Goatlifeclothing.com advertisement: 6:15

AGCO advertisement: 6:34

Matt Jungmann, Farm Progress Show: 7:25

Aaron Belanger, AGCO: 13:47

Mike Howell, Nutrien: 19:51

Erin Borror, U.S. Meat Export Federation: 25:56

Ray Bohacz, “Bushels and Cents”: 28:13

EV Mae: 29:42

On this episode, Brandon Montgomery, Fendt Brand Manager for North America, discusses plans for the Fendt Lodge, set to open in Spring 2024 in Jackson, Minnesota. The Yield Lab Institute’s Brandon Day discusses the winner and finalists of the 2022 Soy Innovation Challenge, and in “The Dirt with Nutrien,” Senior Agronomist Mike Howell and Director of Agronomy, Dr. Karl Wyant, continue the discussion on an increased need for sulfur in plants. In our Meat Monitor segment, we learn about a tentative labor agreement for West Coast port workers. In our Market Talk segment, Jesse Allen and Global Commodity Analytics’ Mike Zuzolo talk about the Federal Reserve’s decision to leave interest rates changed in June, and in “Bushels and Cents,” Ray Bohacz warns of the dangers of aftermarket accessory upgrades in new vehicles. The episode also features the music of Kentucky singer/songwriter Kevin Fullen.

 Timestamps

Intro and news: 0:00

Goatlifeclothing.com advertisement: 6:10

Brandon Montgomery, Fendt: 6:29

Brandon Day, The Yield Lab Institute: 14:49

Mike Howell and Dr. Karl Wyant, Nutrien: 27:13

Dan Halstrom, U.S. Meat Export Federation: 33:49

Jesse Allen, Market Talk: 35:28

Ray Bohacz, “Bushels and Cents”: 41:37

Kevin Fullen: 43:15

On this episode, we head back to Commodity Classic 2023 to learn about upgrade options for used farm equipment from Precision Planting’s Bryce Baker. We also hear about the latest from Fendt, including the 200 Vario tractor and a dry fertilizer option for Momentum planters. We also catch up with Agricultural Economic Insights co-founder David Widmar to discuss where the farm economy stands as we head into the second quarter of 2023. On this week’s installment of “The Dirt with Nutrien,” Senior Agronomist Mike Howell and Nutrien’s Lyle Cowell discuss canola fertility and production, and in our Meat Monitor segment, we learn about the total economic impact of red meat exports for corn and soy growers in 2022. Jesse Allen and Mike Zuzolo of Global Commodity Analytics discuss some of the factors bringing uncertainty to the commodities markets in this week’s Market Talk segment, and Ray Bohacz is discussing multimeters in this week’s installment of Bushels and Cents. The episode also features the music of singer/songwriter Sammy Sadler.

Timestamps

Fastline Marketing Group advertisement: 0:00

Intro and news: 0:30

Goatlifeclothing.com advertisement: 6:45

Bryce Baker, Precision Planting: 7:04

David Soliday, Fendt: 11:54

Arthur Santos, Fendt: 14:23

David Widmar, Agricultural Economic Insights: 18:55

Mike Howell, Nutrien: 24:49

Soil Test Pro advertisement: 30:31

Jesse Allen, Market Talk: 31:04

David Juday, World Perspectives Inc. (Meat Monitor): 37:41

Ray Bohacz, “Bushels and Cents”: 39:51

Sammy Sadler: 41:19

On this episode, National Association of Farm Broadcasting Executive Director Tom Brand stops by to discuss the state of farm broadcasting in 2023 which is (spoiler alert) in excellent shape, with impressive listenership and broadcaster trust ratings. We talk with Ag Revolution CEO Stacy Anthony about the AGCO-owned dealership’s growth and how the model is helping its brands, such as Fendt and Massey Ferguson, connect with farmers.  Also, Nutrien’s Stephen Johnson discusses the brand’s Smart Nutrition MAP + MST. In our Meat Monitor segment, we learn about new opportunities for U.S. red meat in China, Jesse Allen and Mike Zuzolo bring us up to speed on the cattle market in our Market Talk report and Ray Bohacz urges you to tighten the bolts on your farm equipment in “Bushels and Cents.” The episode also features the music of Clarksville Creative Sound singer/songwriter Josh Ryle.

Timestamps

Fastline.com commercial: 0:00

Intro/news: 0:30

Goatlifeclothing.com advertisement: 6:41

Tom Brand, National Association of Farm Broadcasters: 7:00

Stacy Anthony, Ag Revolution: 25:04

Stephen Johnson, Nutrien: 30:55

Soil Test Pro advertisement: 34:45

Polly Zhao, Joel Haggard, Jihae Yang, U.S. Meat Export Federation: 35:17

Jesse Allen, Market Talk: 38:16

Ray Bohacz, “Bushels and Cents”: 43:42

Josh Ryle: 45:16

On this episode, we feature Part 2 of our coverage of Farm Progress Show 2022 from Boone, Iowa. We learn about farm equipment manufacturer Fendt’s integrated product lineup, which takes farmers from pre-planting to harvest. We also learn about RYSE Aero Technologies’ new flying ATV, a manned, dronelike ultralight that might just be the farm and ranch workhorse you didn’t realize you needed. On this week’s “Meat Monitor” segment we learn about the strength of U.S. red meat in Colombia and Jesse Allen and Global Commodity Analytics’ Mike Zuzolo discuss how the ongoing war in Ukraine is affecting the global commodities markets, and Ray Bohacz talks fuel injector cleaners in this week’s installment of “Bushels and Cents.” The episode also features our full interview, as well as more of the music of, America’s 12-year-old yodeling cowgirl, Phoebe White, who is preparing to release a new album with the help of Woodsongs creator and host Michael Johnathon, Opry legends Riders in the Sky and the McClain Family Band.

Timestamps

Massey Ferguson advertisement: 0:00

Intro and news: 0:30

Goatlifeclothing.com advertisement: 7:53

Fendt lineup discussion: 8:12

Hesston advertisement: 37:46

Mick Kowitz, RYSE Aero Technologies: 38:15

Don Mason, U.S. Meat Export Federation: 43:23

Jesse Allen, Market Talk: 45:40

Ray Bohacz, “Bushels and Cents”: 51:12

Massey Ferguson advertisement: 52:42

Phoebe White: 53:12

On this episode, presented by Massey Ferguson and Hesston, AGCO Chairman, President and CEO Eric Hansotia discusses the state of the business, anniversaries for Massey Ferguson and Hesston and the continued strength of Fendt. Massey Ferguson product specialists Adam Sills and Matt LeCroy discuss products featured at the 2022 Farm Progress Show and Massey Harris enthusiast Gary Emsweller talks about his antique tractor collection. United We Ag creator and host Derek Brazda discusses the podcast’s second season and White House Council of Economic Advisors member Jared Bernstein stops by to talk about the August jobs report. The episode also features the music of singer/songwriter and sixth-generation Oklahoma cattle rancher C.J. Garton

Timestamps

Massey Ferguson advertisement: 0:00

Intro and news: 0:30

Goatlifeclothing.com advertisement: 6:50

Eric Hansotia, AGCO: 7:09

Adam Sills, Massey Ferguson: 19:26

Matt LeCroy, Massey Ferguson: 26:53

Hesston advertisement: 41:07

Gary Emsweller, Massey-Harris collector: 41:37

Derek Brazda, United We Ag: 49:02

Jared Bernstein, White House Council of Economic Advisors: 58:01

Ray Bohacz, “Bushels and Cents”: 1:05:43

Massey Ferguson advertisement: 1:07:11

C.J. Garton, 1:07:40

On this episode, Farm Progress Show Manager Matt Jungmann stops by to preview the show, which will be held Aug. 30-Sept. 1 in Boone, Iowa. AGCO Farm Show Manager Aaron Belanger talks about showcasing Massey Ferguson, Hesston and Fendt at the Farm Progress Show, and David Widmar discusses the newest podcast series from Agricultural Economic Insights, Ag Interrupted. In this week’s “Meat Monitor” segment we learn about a conference held recently in Nebraska for Latin American meat processors, in our Market Talk segment, Jesse Allen discusses the fertilizer market with Stone X’s Josh Linville, and in “Bushels and Cents,” Ray Bohacz talks about warning signs for possible automatic transmission fluid failure. The episode also features the music of America’s 12-Year-Old Yodeling Cowgirl, Phoebe White.

Timestamps

Massey Ferguson advertisement: 0:00

Intro and news: 0:30

Goatlifeclothing.com advertisement: 6:17

Massey Ferguson/Farm Progress Show liner: 6:36

Matt Jungmann, Farm Progress Show: 7:26

Massey Ferguson advertisement: 13:48

Aaron Belanger, AGCO: 14:18

David Widmar, Agricultural Economic Insights: 21:37

Travis Arp, U.S. Meat Export Federation/Dan Wesely, National Corn Growers Association: 27:29

Jesse Allen, Market Talk: 30:40

Ray Bohacz, “Bushels and Cents”: 37:22

Hesston advertisement: 38:59

Phoebe White: 38:29

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