Fit To Lead – A Journey Through the Evolution of the Fitness Industry
The fitness industry, perhaps more than any other industry, keeps evolving. There is always something new going on and something people are excited about. This gives rise to all the niche concepts we see today.
But it hasn’t always been the case, and if there’s somebody who’d know is Rick Mayo.
Personal training, as a concept, started sometime in the early ’90s and really gained traction in the 2000s. Rick was among the first, if not the first, to put four walls around the personal training service and provide some customer experience around it.
There is this increased awareness about the importance of exercise, especially strength training to our overall health.
In this episode, Rick shares top fitness & nutrition practices and encourages anyone to take control of their health, regardless of their physical stage.
Tune in.
Key Takeaways
- The advent of personal training in the ’90s (01:05)
- How fitness has changed over the past 4 decades (03:04)
- Mental health and mindfulness in fitness (08:44)
- How lean body mass affects your metabolic health (10:46)
- Establishing a good culture in a fitness business (16:37)
- Rick’s advice to his younger self (21:43)
Additional Resources:
- Learn About The Alloy Franchise Opportunity
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