google my business

Welcome to Season 2 of Topsail Insider! Our  first episode of 2024 is for the small, service-oriented business owner who might be feeling overwhelmed and strapped for time. 

Are you running solo or with just a handful of employees? Do you find yourself buried in the day-to-day tasks of your business, leaving little room to focus on growth strategies like digital marketing and SEO? If this sounds familiar, you're not alone.

In this episode, we sit down with Colin Pemberton, the innovative mind behind Dyno Digital. Colin understands the challenges of being a one-person operation or managing a small team while juggling multiple responsibilities. He's here to offer a solution that could transform your business.

Yes, Colin’s team can update your website or build one from scratch in as little as two weeks. But what sets Colin apart is his dedication to simplicity and efficiency. He's developed cutting-edge software that streamlines communication, handles invoicing, manages scheduling, and even helps you track your sales pipelines. And the best part? It's all conveniently accessible from your smartphone, so whether you're on a construction site, up on a roof, laying floors, or landscaping, you have everything you need right at your fingertips.

So if you're tired of feeling overwhelmed and behind the curve, it's time to take action. Listen to this episode and discover how Colin Pemberton and Dyno Digital can help you take your small business to the next level – quickly, easily, and effectively!

Dyno Digital
Phone: (910) 469-1681
Email: info@dynodigital.io
or colin@dynodigital.io

Website: https://dynodigital.io/
Free Growth Plan: https://dynodigital.io/growth
Dyno Digital’s Facebook Page
Dyno Digital’s Instagram Page
_________________________

Topsail Insider is Sponsored by Saltwater Suites and Coming May, 2024 - Saltwater Resort! Saltwater Suites - Topsail Island’s premier luxury hospitality experience!
Book your beach getaway today at SaltwaterTopsail.com or call (910) 886-4818!

Jim is my incredible, rockstar editor who works his magic to make Topsail Insider sound great! Learn more about Jim's services here: http://bit.ly/PodcastsByJim.
Jim Mendes-Pouget  |  jimpouget@gmail.com

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If you are a Greater Topsail business owner or nonprofit and wish to be interviewed or wish to Sponsor or Advertise with Topsail Insider, please email christa@topsailinsider.com or call/text 910-800-0111.

Why Google WONT Approve Your GMB (Google My Business)

In this article, we will discuss the reasons why Google may not approve your Google My Business (GMB) listing and how you can overcome these challenges. We will also explore the importance of engagement and reviews in improving your GMB ranking. Additionally, we will address the question of whether WordPress is a suitable platform for your website and introduce an alternative option called Footbridge. Let's dive in!

The Importance of Engagement and Reviews

When it comes to ranking factors on GMB, engagement and reviews play a significant role. Increasing engagement and obtaining more reviews can greatly improve your business's visibility in Google listings, particularly in the map section. If you have more reviews than your competitors, even if you are located further away, you have a higher chance of securing a top position in the map pack.

Changing Address on Google

If you are planning to move your office to a new location within the same city, you may be wondering about the correct protocol for changing your address on Google. The decision to change your address on Google depends on several factors. If your current location is performing well and generating good leads, it may be best to hold off on changing the address immediately. However, if the new location is more ideal and you believe it will attract more customers, it's worth considering the change.

When changing your address on Google, it's important to do it properly to avoid any negative impact on your business. One effective way to ensure a smooth transition is by using a tool like Yext, which allows you to distribute your new address information across various directories and lock it in to prevent it from being overwritten by outdated data.

Footbridge: An Alternative to WordPress

If you're considering building a website for your local business, you may be wondering if WordPress is the right platform for you. While WordPress offers customization options and a wide range of plugins, it can be complex to navigate, especially if you're not a web developer. Additionally, the use of multiple plugins can slow down your website's load time, leading to a poor user experience and higher bounce rates.

Footbridge offers an alternative to WordPress with its proprietary platform specifically designed for local businesses. Unlike WordPress, Footbridge's platform is optimized for speed, both on mobile and desktop. It provides an ecosystem that is proven to be effective for local businesses, with a monthly cost of $199.

The Benefits of Footbridge

One of the key benefits of using Footbridge is its ability to handle Google My Business (GMB) suspensions. If your GMB listing gets suspended, Footbridge can appeal on your behalf, saving you the hassle and increasing the chances of a successful resolution. This is particularly valuable as GMB suspensions can be challenging to navigate and can negatively impact your online presence.

Additionally, Footbridge's platform offers seamless customer service and ensures that your website ranks well and looks great. With their expertise in local business optimization, they can help you make the most of your online presence and drive more traffic to your

Local Domination 0-7k Course
Pressure Washing Resource Page
Footbridge Media $199 Lean & Mean Deal
Pressure Washing Customer Contract
Chemicals & Equipment The Pros Use

Instagram

Google My Business is a powerful marketing tool for businesses looking to increase their online presence and attract local customers. It's a free platform provided by Google that allows businesses to manage their online listings and engage with potential customers. 

When people search for businesses or services in their local area, Google often displays a map with local listings at the top of the search results. Having a Google My Business listing ensures your business is prominently featured in these local searches. And that is why you need to be consistent in posting!! 🚀💙
 

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Don't get to the end of this year wishing you had taken action to change your business and your life.
Click here to schedule a free discovery call for your business: https://geni.us/IFORABE

Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience.
Click here to schedule a free demo: https://geni.us/Shop-Ware

Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free.
Click here to get started: https://geni.us/PartsTech

Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros!
Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros 

Special guest, Dan Vance, President and Founder of Advanced Local, join Lucas Underwood and David Roman from ITTC 2023. They discuss a diverse range of topics, from the latest advancements in AI to the importance of effective communication and the impact of automation on skilled trades. They also dive into the intriguing world of AI-generated content and its implications on society.

Topics Discussed:

[00:01:01] COVID skewed numbers, closer to death, depressing.

[00:04:56] Construction and quality of mattresses are the same everywhere.

[00:09:07] Shop owner struggles with overpowering emotions and urges reason.

[00:10:06] Unhealthy coping taught, crucial for parenting.

[00:14:21] Man steals, interviews ex-cons, exposes prison system.

[00:16:57] Baidu's AI answers questions, unlike Chat GPT.

[00:20:57] Using periods and commas improves communication.

[00:24:22] Human skills lost with automation in industry.

[00:28:17] AI understands language, manipulation and has autonomy.

[00:30:08] Online misinformation treated as reality; convictions for election-related memes raise concerns about AI-generated content.

[00:33:11] AI produces wrong and fake results. Miscommunication is an issue. Caution is necessary when using AI.

[00:36:24] Gary Vaynerchuk pushed for being voice-first.

[00:40:43] Microsoft bought OpenAI; we are using AI.

[00:44:27] Fake AI conversation between Chat GPT and Joe Rogan.

[00:48:06] Improved customer service through a personalized phone app.

[00:50:07] "All-in-one Google Maps integrated messaging app."

[00:53:03] CRM companies can use AI to improve marketing.

[00:56:10] AI connects and finds truth in your mind.

En este episodio de La Palabra Clave, el podcast de BIG Hacks Agency, platicamos con Sergio Somoza, Fundador de la herramienta de SEO Local Collac.io, Co-Fundador de Local Rocket y co-host de SEO Local : El Podcast.

En este episodio, Sergio nos contará cómo empezó en esto del SEO y sí, como siempre, consejos ACCIONABLES para que tú los puedas poner en marcha.

Ligas de interés del episodio y donde puedes encontrar a Sergio:
https://localrocket.me/podcast/
https://collac.io/

Obtén 7 días gratis de SEOCrawl, regístrate desde esta liga:

Dónde puedes ponerte en contacto con BIG Hacks Agency:
https://bighacks.agency
https://instagram.com/bighacks.mx

En contacto conmigo directamente:
https://instagram.com/grmoreynoso

Recuerda: #HazSEO 🚀

On this episode of the Small Business Safari we welcome Tracy Moore! She joins the guys and shares some wine and some Great "Tasting Notes" about how to improve your online presence to truly reflect what differentiates you from your competition. Plus, learn how to upgrade your Google My Business page for explosive results. See how Google is just like a Monopoly Board and more in this episode!

GOLD NUGGETS

• Creating a Diverse Marketing Plan
• Do You Know Your Offline vs. Online Reputation
• How to Respond to Your Reviews

About Our Guest

Tracy Moore, from RevLocal, is your go-to for upgrading your online presence. Her knowledge of marketing is based on years of marketing experience before digital.  She is all about getting a consistent marketing plan together and executing the long game!

Important Links

Tracy Moore’s LinkedIn

RevLocal

Have any questions or comments? Connect with me here!

On this episode of the Small Business Safari we welcome Paul Redman! Paul started his career with a telemarketing job that had an odd start. He then landed a job with Lennox International and had a successful career before making the LEAP to the WILD WORLD of small business!

GOLD NUGGETS

• Watch for opportunity & then seize it!
• Starting a business means you have a lot of bosses! (your customers)
• Entrepreneurship is all about learning & reinventing yourself!

About Our Guest

Paul Redman works in the competitive world of HVAC! Paul hosts his own podcast Change your Filter and has founded Contractor Commerce to help provide an ecommerce channel for service providers. A/C company's customers buy filters through their own website, and the fulfillment happens through Paul’s company!

Have any questions or comments? Connect with me here!

On today's episode, I sit down with Kyler Miles, a videographer who helps Brands and Entrepreneurs Make It Happen online. Kyler shares his story of being bullied through school and how he made it through to the other side. He also shares his story of how dabbling in a variety of experiences and taking a risk landed him in a career that he loves. 

Founder and Filmmaker, Kyler Miles, is on a mission to help Brands and Entrepreneurs, Make It Happen online. As seen in New York Weekly, Travel Journal Magazine and many more, Kyler has helped countless businesses from across North America, scale up their leads, authority online and social media reach, through the power of video marketing. Follow Kyler to start #MakingItHappen online today.

Check out Kyler's website here

Follow Kyler on Instagram

Candace Dunaway is the Host of the All Things Relatable podcast. Candace practices daily gratitude and believes that this practice is the key to living a joyful life. Candace sees the world through an optimistic lens and looks for the silver linings, even in the most difficult of times. She believes that life is a collection of simple moments of joy that compound to create a happy life.

Follow Candace on Instagram

Use coupon code candace10 to receive 10% off your set of Now by Solu Meditation Speakers

Get your meditation speakers here

This episode focuses on how business owners can attract more eyeballs online and turn those views into in-store traffic. We'll have a special guest named Justin who will walk us through some tactical strategies to achieve that. 

In the first episode of season 4, Janina Neumann shares tips on how to improve your international presence online.

Contact Janina 

• via email at hello@janinaneumanndesign.co.uk or 
• book a free Clarity Call with her: https://janinaneumanndesign.as.me/clarity-call

If you enjoyed this episode, please review, subscribe, and share with others :). Your support means a lot!

Get in touch with Janina from The Bicultural Podcast: hello@janinaneumanndesign.co.uk

Are you ready to scale your social impact brand? Take the social impact brand quiz here.

www.janinaneumanndesign.co.uk

As a Facility Management professional, attracting free traffic to your business is likely always at the forefront of your mind. 

On this episode of the Facility Management Marketing Podcast, host Javier Lozano, Jr. discusses a proven strategy for generating free traffic through Google. 

He covers the ins and outs of Google Business Profile (formerly Google My Business), a platform that allows you to fully optimize your business listing and attract traffic to your website. 

Learn how to share information about your services, hours of operation, images and videos, and more, all through the Google Business Profile. 

Tune in to this episode to discover how to make the most of this powerful tool and drive traffic to your FM company's website.

Google My Business (GMB) is one of the most valuable online tools for putting your business in front of locals and controlling your information on the Google network.

Localsearch's very own Google My Business Specialist, Bee Alogogiannis joins us to reveal the secrets to optimising your profile for the new year + some insights into the exciting new feature coming in 2022.

Follow us on:
Instagram
Facebook

Read a recap of this episode over on business.localsearch.com.au/blog.

Credits
Hosts: Sarah Russo & Katrina Stapleton
Guest speaker: Bee Alogogiannis 

After years as professional dancer, Wayne started to make moves in a new direction.

He picked up a camera and taught himself filmmaking. At first shooting what he knew - the dance world. Before stepping out into other genres and techniques including projection mapping and light installations.

After a decade of freelancing Wayne’s realising the power of working with other freelancers. Both in promoting his business, pushing himself creatively and making his business bigger than just himself. 

JOIN THE COMMUNITY
You're not alone being freelance. 
Come and hang out with your BFFs (Being Freelance Friends).
beingfreelance.com/community
 

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The Being Freelance course is made for you!
Take the course and you'll also get 6 months FREE community membership.
 

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Do you know what your Google Listing is? And I’m not talking about your website listing on Google. I’m talking about your Google listing on Google. It’s kind of like your Facebook Page on Facebook.

If you are familiar with your Google Business Listing, did you know that there are certain things that you can be doing with this listing to ensure that you appear in more people’s Google search?

In this episode, I provide three challenges that we see with Google Listings for small businesses all the time.

I also run through, three worthwhile benefits that your small business could gain by ensuring that you have a fully optimised Google Listing.

About Jane Hillsdon

I'm a passionate award-winning marketer dedicated to helping small business owners make good decisions about their marketing.

I am the founder and CEO of a marketing agency called Dragonfly Marketing PLUS the founder of the How to do Marketing Academy.  I’m also the author of How To Do Marketing – A Comprehensive Guide For Small Business.  It's my mission to ensure that marketing is on the agenda for every regionally based small business in Australia. Why? Because I know that when marketing is done properly, it can help your business grow.

On the marketing front, I am a Certified Practicing Marketer (CPM), a member of the Australian Marketing Institute (AMI) NSW Committee and a head judge for the AMI Awards for Excellence. I was awarded the Small Budget Marketing Award at the AMI Awards for Marketing Excellence in 2017, 2018 and 2019.

See omnystudio.com/listener for privacy information.

In this episode of the Used Car Dealer Podcast, Zach Klempf interviews Lissette Gole the head of automotive retail at Google. Lissette discusses the latest developments from Google including their dealer playbook and how they help dealers sell more cars online. 

Some of the questions asked include:

Q) So let’s get started, and for those of us listening, talk about your career path into automotive at Google? 
Follow Up - For those unfamiliar with Google’s offering for dealers, talk to me about how Google enables dealerships’ digital presence? 
Q) 2021 has been a roller coaster of a year for dealers; talk to me about what you observed from your lens at Google on the way dealers shifted and changed their inventory/brand marketing on your platform? 
Q) Why is a “customer buying experience” so important post-2020? 
Q) Google (Feb 2021) published its Dealer Playbook; what are some of the most exciting takeaways in this guide? 
Q) Let’s move on to what some of the most successful dealers are doing differently when it comes to marketing their dealership and inventory?  
Q) What advice do you have for a new dealer  when it comes to getting started developing a winning Google strategy? 
Q) Two auto trends have taken mindshare last year (2020), and wanted to get your thoughts on them: online dealers like Carvana and Vroom, who have gone public, and subscription services for automotive. What are your thoughts on these two trends? 
Q) Can you share some areas Google is focused on in the future in terms of automotive? 

Download the Google Playbook for Dealers - https://www.thinkwithgoogle.com/future-of-marketing/digital-transformation/auto-dealer-guide/
Listen to our other podcast episodes: https://www.sellyautomotive.com/podcast
Read the transcribe of this episode: https://blog.sellyautomotive.com/blog/lissette-gole-head-of-automotive-retail-at-google-on-used-car-sales

Meet Tony Lloyd from Pathfinder Digital Marketing.

Pathfinder educates small businesses on how to leverage the marketing services that google offer, including Google My Business.

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Connect with Tony & Pathfinder Digital Marketing:

Website: http://www.tonyppc.com
Contact: https://biolinks.heropost.io/TecTony
Facebook: https://www.facebook.com/PathfinderDM
FB Group: https://www.facebook.com/groups/yoursmallbiz
LinkedIn: https://www.linkedin.com/in/anthonytectonylloyd
YouTube: https://www.youtube.com/channel/UCwBzfD9tmSyiAlcC-Z-BToA
Podcast: https://anchor.fm/tectony/support

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Connect With Chris & The Show:

Website: https://thechrismclean.com/podcast
Facebook: https://facebook.com/ChrisMcleanCoaching
LinkedIn: https://linkedin.com/in/thechrismclean
Instagram: https://instagram.com/the.chris.mclean
Twitter: https://twitter.com/thechrismclean
YouTube: https://youtube.com/c/ChrisMcLeanCoach
Clubhouse: @thechrismclean

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Wanna Be My Next Guest?

Get Booked: https://bit.ly/agency-podcast
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About Chris McLean

Watch My FREE Training for Agency Owners: https://bit.ly/agencycontrol
Grab My FREE Agency report here: https://bit.ly/Control-Report
Visit My Website: https://www.thechrismclean.com

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Wanna Chat About Working With Chris?

Book a complimentary Strategy Session: https://calendly.com/chrismclean/control

Is your Google My Business listing sending out strong trust signals?

That’s the question Levi Williams-Clucas, SEO Specialist at StrategiQ, aims to answer in this episode of Adventures in Local Marketing.

Levi views trust signals as a double-header. There are the trust signals your GMB listing gives out to potential customers – would someone buy from your business?

And, there are the trust signals it sends out to Google – does your business seem legitimate and worthy of ranking?

Listen to learn:

• Which Google My Business features send out trust signals
• What negatively impacts trust within GMB
• How to optimize your website to strengthen trust signals
• The top 5 tactics that help you build and maintain trust signals

Resources: 

• Read Levi’s in-depth explainer on How to Get the Most Out of Google My Business Q&A
• Check out the amazing Women in Tech SEO community