heil

Adapting to a changing industry is difficult no matter the business, and the private club industry is going through that today.

The Country Club in Brookline, Massachusetts, is one of the most historic country clubs in the industry, yet they’ve been able to stay on top of the latest marketing and communications trends.

This club may ring a bell to some of our listeners who tuned into an earlier Crushing Club Marketing episode with guest Jackie Singleton, the director of communications and technology at The Country Club.

In this week's episode, we take a look at how The Country Club has created a strong culture that begins with exceptional leadership. Assistant General Manager Kristen LaCount shares how clear vision and strong leadership have propelled the Country Club on a steady path of embracing and implementing change.

What if finding your ideal golf club was like online dating? You get matched with the club that’s right for you based on location, commonalities, and shared interests. It’s a concept the online service Golf Life Navigators is based on, and the site has revolutionized the way members are conducting their search.

In this episode of Crushing Club Marketing, we talk with Golf Life Navigators Co-Founder and CEO Jason Becker, who shares valuable insight from the service's matching process and how it can help club marketers position themselves to potential members.

The sales cycle in the private club industry can be a long one. It might even take years from the time a prospective member expresses interest to the time they finally become a member. Because of this, it can be a challenge for club marketers to manage, organize, and engage with contacts — all of which are crucial if you want to increase and maintain membership.

In today’s Crushing Club Marketing episode, we chat with John-Erik Pszenny, a customer relationship management (CRM) expert at HubSpot. He explains how marketers can use CRM tools to save and store both important relationship information and transcripts from conversations you’re having with everyone, from prospect to member.

Storytelling has become popular vernacular in the marketing world, and why not? We love stories! Especially stories that inspire us or make us feel something. Best of all, for marketers, people remember stories and share them (more on that in a moment).

Darien Southerland, along with special guest co-host Arthur Rice talks to Mr. Paul Heil, legendary host of Southern Gospel Music's premier syndicated radio show, "The Gospel Greats".

#GospelGreats #Radio #PaulHeil #DarienSoutherland #KingdomHeirs #SGNP #GospelMusic

Vielleicht kennst du das auch, dass dir Menschen sagen: "Mensch, lass doch mal los." oder "Leb doch mal im Jetzt." Und, viele unter uns können das nur schwer nachvollziehen und ich will genau dem mal nachgehen insbesondere: Was heißt denn eigentlich "Leben im Hier und Jetzt"? 

Ist es was, das uns wirklich hilft?

Oder hindert es uns eigentlich an der Selbsterfahrung?

Viel Spaß bei der 9. Podcast-Folge!

Bob Heil, K9EID, is no stranger to ham radio, as a pioneer in audio systems, not only for the rock and roll stars in the 60’s and 70’s, but for ham radio as well. As the founder of Heil Sound, Bob’s injection of audio experience and know how has raised the bar of what is acceptable for good sounding voice communications on amateur radio. Bob shares his ham radio story with Eric, 4Z1UG, on this episode of QSO Today.

The legend of the triumphal German Panzer Divisions sweeping all before them during the Blitzkrieg across Europe in 1939-40 gives the impression of a modern mechanized force, but what we rarely hear about is that behind this spearhead was the bulk of the infantry who relied upon its use of horses. So dependant upon the lowly horse were they that at its height the Wehrmacht used over 1.1 million of them! Dur: 20mins File: .mp3