how to build a personal brand

Trigger Warning. This is an episode that gives you those Holy Sh*t moments. If it is too difficult for you to hear talk of trauma, then it may be too difficult for you to listen. 

While it is important to learn from people who have survived difficult times, it can also be too much for some people to hear. 

But if you can listen this episode is extremely valuable.

Working With Trauma

Sri found her brother murdered at 14. She was only 11 years old. 

She shares that she faced many challenges afterward that she believes were partly because she never dealt with that trauma. Sri has a powerful voice from being a young mother and a survivor of sexual abuse.

She reminds us through her own story that once we start to work on ourselves, it will actually benefit those around us. How if we go deep and lean into our pain, then we don’t have to hold onto it anymore.

Finding Your Business Path

Sri’s daughter lost her father and there was no legacy left behind. This opened her eyes to the fact that we can be here one moment and gone the next.

When this happens, what are we leaving behind for our kids?

Sri realized she wanted to build a legacy for the next generation. This is one of the reasons she became an entrepreneur. She also wanted to help other people build businesses as a way of owning their true self. 

And one of the first steps she takes to do this is telling people to audit their influences. Who are you hanging around with? How are you spending your time? What content do you consume? What podcasts, books, vlogs and blogs are you learning from?

Sri also told us all about the decision to create her main pillar, or hub content as live shows.

15 Reminders For "Live" Business Creators

1. Audit your influences. Surround yourself with other creators.
2. Think long term. Remember it takes a while to grow an audience.
3. Collaboration is underrated. Creating a network effect is key to success.
4. Continuously get closer and closer to outsourcing things outside of your zone of genius.
5. Focus on your one thing. Improving going live and growing the business.
6. Confidence comes and goes. Remember you’ll try to talk yourself out of it. Keep going.
7. If you can, work for someone else first to see if it’s what you want to do.
8. Ask non biased, market based questions. Why would someone want to be on the show, listen to this, or buy this product/service?
9. Your live video needs to sound good. Audio is the most important part of any show.
10.  Practice interview and conversation skills as an infinite game.
11.  Be authentic and personal. Being yourself will connect with your audience.
12.  Commit to a consistent schedule for at least one main show.
13.  Build a funnel with micro content. Share clips, teasers and mini posts that let people know the value you bring and that they can check out the larger show.
14.  No excuses. Level up your software and gear over time. But at first use what you have and get started.
15.  Don’t worry about numbers. If you seek feedback, ask your audience, or people interested in those same topics what might improve the show.

Memorable Quotes

“We should see tough times and challenging life experiences as a ticket that we need to be able to help someone else later on in life.”

“Trauma is a best friend of mine, but at the same time it’s been my worst enemy.”

“College is not for everybody, but it is for somebody.”

“We can create something from nothing. And we don’t need the whole road map. We just have to decide, what is it that we want to do?”

“My marker is always where was I the year before? And where am I today. I’m just always pushing myself to be better than I was the year before.”

Guest Bio

Sri is a video marketing producer. She coaches entrepreneurs to create highly engaging videos that make money for their business. She’s helped hundreds of clients with improving their own business.

Sri is featured in the Top 15 Coaches in Houston Influence. Known for live streaming and marketing content, she is a powerful influence as a personal brand as well. She is a great mentor and also creates a lot of free content for anyone thinking about starting, or improving a live stream show.

FOLLOW SRI
LinkedIn -  srimahabir
Instagram - @nexlevconsulting_sri  

FOLLOW JUSTIN (JustTries)
Website - JustTriesHOME
Instagram - @JustTries
YouTube - Just Tries
Twitter - @JustTries_
Tiktok -  @justtries
Pinterest - JustTries
Facebook - Just Tries

CONNECT WITH JUST KEEP LEARNING
Website - JKLHOME
Instagram - @JustKeepLearning.Ca
Tiktok -  @justkeeplearning.ca
Facebook - Just Keep Learning
Free Group - JKL Goal Setting Community

We appreciate you being here! Be sure to leave the podcast, “Just Keep Learning” ratings and reviews because it will help people who need it be better able to find it. Also, if you want a shoutout, simply share an image of the episode, you listening, or your takeaways and share it @JustKeepLearning anywhere on social!

I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.

Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main

Incredibly powerful wisdom for all of us to be more "GOLD". A Genuine, Original, Loving, Dreamer on route to your big goals.

She capped the episode off showcasing some of her ability to create poetry by sharing a flow with us on the spot!

Doc Peace also shared the steps to success in building a creator business. And how she went from being a doctor and fulfilling her family's dreams about her career to becoming an award winning poet and entrepreneur. 

One of the most incredible moments was when Doc shared her prescriptions for living a mentally healthy life. She shared a practice of adding a small object to a jar, like a jelly bean, or pebble to the jar every time that you show up in a time that it took courage. 

The ability to see the physical objects grow in our courage piggy bank will continue to increase our confidence and build momentum. 

Doc Peace shared her belief in spirituality and how the universe works through us. We need to trust our inner voice when it guides us toward a direction based on the passions that fuel us.

Create Your Own Story

Doc shared key strategies for succeeding in your side hustle even though you may be really busy with work that pays the bills.

She reminds us that we tell ourselves a story about our life. We create a character that will do things that we don’t even want to do. 

Breaking free from this narrative and becoming the hero in our own movie was key for her. She used this approach to pivot from a corporate medical career as a doctor and to poetry and entrepreneurship. 

Doc shares how it all started when a voice came to her and said “You don’t just need to wear gold, you need to be gold”. 

That was the moment she created her acronym for "GOLD". A Genuine, Original, Loving, Dreamer. And she started to use this concept of gold in all of her creations from art to business.

Doc is a genius when it comes to understanding what it means to build a clear personal brand around a story.  

She noted how we can be both person and business oriented. In her case Doc Peace, in my case Justin Nolan. But this goes hand in hand with a broad brand as well. In her case “gold” and in my case “Just Keep Learning.”

The Three Stages Of Success For Creators

Doc shared three overarching stages we go through as content creators. 

At first, we have a feeling that we can’t make money in the world of art. We reinforce the belief in the starving artist. 

All we can do in phase one is explore. We create, but most of our work is hidden. We need some other way to pay the bills. And we pretty much have to beg for collaborations, partnerships, someone to “put us on”.

In the second phase we probably still hold down a traditional job, but we start to get paid for the creative work we do. People actually book us and provide compensation for what we make.

In this second phase, even though we may be far from “making it” we can see some light and possibility.

Finally in the third phase we know how to craft offers and build revenue that is sustainable on the back of what we create.

In the episode, Doc Peace shared her own progression through these phases. She went from wanting to learn more about poetry, to a commitment to create in public daily. And how that transformed her entire world as a creative. 

11 Things That Help Build Your Creator Business

1. Study the greats
2. Get the craft down. Accentuate your strengths, and improve your weaknesses. Write and perform as much as you can for the first year
3. Focus on networking and collaboration
4. Do outreach in order to start creating your own opportunities
5. Figure out who you serve, because you can’t serve everyone as a target audience. Everyone can join later, but in the early stages you have to dial in who you create for and speak directly to them
6. If you’re shy, it may help to take on an alter ego, digital guise, persona to create within
7. What makes you a genuine, original, loving, dreamer? Create for your higher self and step into that role. 
8. Build an offer that connects your creativity to a money making offer for other businesses
9. Speak in clear terms when building your brand partnerships so that you are not confusing, vague, or cryptic. People should know what you do, and for who?
10. The more you create, get feedback, partner with people and continue to publish, the more momentum will build, keep going!
11. Create simple, memorable stories that communicate your values and interests when you are creating any content that you want to spread. 

Memorable Quotes

“Opportunities don’t always come to you. But you can make them happen.”

“There were so many times that I was starstruck and had to snap myself out of it. But it helps when we realize that we are all people, and they had a start similar to me too where they were just figuring everything out. And they are gold, but so am I.”

“Once you can really own who you are, then you will have the confidence to connect with other people too.” 

“Confidence comes through actually making enough attempts that you’ve figured something out for yourself.”

“What are the characteristics of the higher version of you? Write them down. Now show up as that.”

Guest Bio
Doc Peace is indeed a doctor by trade. And she is also an award-winning spoken word poet, business leader and podcast host featured in Forbes.

As an advocate for empowerment through education, Doc Peace supports businesses in leveraging technologies. Through her offers, she helps them leverage things like NFTs & AI to elevate their brand through strategic storytelling and innovative voiceovers. 

FOLLOW DOCPEACE
Instagram - @metadocpeace
Twitter - @metadocpeace
LinkedIn - @docpeace

FOLLOW JUSTIN (JustTries)
Website - JustTriesHOME
Instagram - @JustTries
YouTube - Just Tries
Twitter - @JustTries_
Tiktok -  @justtries
Pinterest - JustTries
Facebook - Just Tries

CONNECT WITH JUST KEEP LEARNING
Website - JKLHOME
Instagram - @JustKeepLearning.Ca
Tiktok -  @justkeeplearning.ca
Facebook - Just Keep Learning
Free Group - JKL Goal Setting Community

We appreciate you being here! Be sure to leave the podcast, “Just Keep Learning” ratings and reviews because it will help people who need it be better able to find it. Also, if you want a shoutout, simply share an image of the episode, you listening, or your takeaways and share it @JustTries anywhere on social!

I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.

Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main

If you prefer to watch, head on over to the addJOY YouTube Channel!

Be a #joyjawn and follow us on the socials and buy you some merch!

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Why is branding important?

• It clarifies your identity
• It makes you memorable
• Encourages others to trust you
• Supports your goals
• Helps people decide to align with you…or not

What is branding?

• B - blueprint: the master plan around someone’s experience with you. It should be delivered consistently across all areas of your life to help build trust and loyalty.
• R - relationship: the thoughts, feelings, and psychological relationship between you and others.
• A - agreement: your brand is your promise of what others will experience from relation with you.
• N - nature: a brand is the inherent nature of you; your personality, your character, your style. It is the emotional association of who you are.
• D - distinctive: branding makes you stand out from others. It is your own unique identity.

What are the positive things that make up your brand?

What are the negative things that make up your brand?

Ways to get clear about your brand:

• Share your perceived brand with others. See if it stands.
• Celebrate the things you feel promote you well.
• Get clear about the things you would like to change. We can’t change things unless we announce the problem. 
• Having a clear brand helps you stand confidently in who you are

https://medium.com/@bharatharish/what-is-brand-c5db1ab2b47

For over a year I have been researching Content Creation Teams to help me with my Personal Brand. I was ecstatic when I met Anees and his team! They  have provided me with the freedom to focus on MY DREAMS instead of MY CONTENT. 

This has opened up a world of opportunity for me because I'm no longer "doing it alone". With the help of my Content Team, I am able to LIVE MY LIFE to my highest ability and excitement... and I KNOW that it is all going to be translated into high quality, entertaining content to continue to spread my message and bring my dreams to life. 

If you're looking for a Content Team, hit me up on IG & I will link you with the best in the game. 😘👌🏼

IG: @MiaPheonixx
Content Team: @Faizal_Mammar
Guest: @AneesTheHermit

#0083 Top 3 Key Takeaways:

1.  The importance of finding a PROBLEM before trying to sell the SOLUTION - and why so many people get this backwards.
2.  Why understanding who IS NOT your audience is just as important as understanding WHO IS.
3.  Building an email list, and why it is one of the most crucial aspect of building and growing a brand that people trust.

After spending several years working for the same company, Doug Utberg, like so many others, found himself let go from his job 2020.

Rather than rebuilding himself up, fighting to gain trust of new bosses, and re-climbing that corporate ladder, Doug decided to build something of his own.

In the episode, Doug shares a lot about what he's been doing to build MULTIPLE businesses since getting let go, and shares what has (and what hasn't) been working for him to this point.


Are you ready to start your own podcast? Book a Call with Nick to find out how we can develop a plan to your new show launched in just 4-weeks!

To get the links and resources discussed in this episode, head over to the Episode 83 Show Notes.

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

#0081 Top 3 Key Takeaways:

1. Why you're having difficulty growing a brand and building something that people resonate with.
2. Steps you can take to ensure that people actually care what you have to say.
3. 7 Questions you can ask yourself every time you sit down to plan your content to leave your audience wanting more.

The idea of branding always made sense to me. Or at least I thought it did.

The concept makes sense to me.

It wasn't until I stumbled on 7 Key questions that really opened my eyes to how easy it really is to target your ideal customer/audience. These questions come in the shape of the Hero's Journey, and something I now do with EVERY piece of content that I create.

To get the links and resources discussed in this episode, head over to the Episode 81 Show Notes.

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

If I had known these 3 personal branding tips when I started my coaching & speaking business, it would have saved me a LOT of time and energy! Download Brandon's FREE digital book, Be Extraordinary: Your Guide To Self-Mastery here 👉https://bebetterindustries.com/book

This video is NOT sponsored. Some product links are affiliate links which means if you buy something we'll receive a small commission. 

📒 Show Notes and Resources 📒

⚡️FREE Digital Book - Be Extraordinary: Your Guide To Self-Mastery: http://Bebetterindustries.com/book

📱 Subscribe and Listen to The Be Better Broadcast HERE:
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Our mission at Be Better Industries is to help you live an extraordinary life, achieve self-mastery and share your story & skills with the world to make an even greater positive impact.

Here are the ways to work with us here at Be Better Industries: 

 ⚡️BOOK: Check out Brandon's top-selling book 'Be Extraordinary' here: https://amzn.to/3mxdCnS

⚡️COURSES / COACHING / MASTERMIND: Learn about our online courses, personalized coaching and exclusive mastermind by speaking with Brandon directly! Grab a spot on Brandon's calendar for a 15-min discovery call: https://bit.ly/3GEVJf0

Music provided by Epidemic Sound. Start your free trial here ➡️ http://bit.ly/3cAloXW

Connect with Brandon Eastman on Social Media 
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About this video:
Welcome to The Be Better Broadcast: Impact Hour! In this episode, I want. to share 3 tips with you that would have made building my personal brand SO much easier. As you build your own personal brand and business, learn from my mistakes and save yourself some time and energy!

No matter WHO you are or WHAT you do, you ARE a personal brand! Both on and off social media, you are building your personal brand with each action that you take. What personal brand are YOU creating for yourself?

These tips will help you to intentionally create and build your personal brand for yourself and your business, as well as the lessons I learned while starting and building my own coaching and speaking business.

In this episode, I share WHY I use video content to build my personal brand. Download Brandon's FREE digital book, Be Extraordinary: Your Guide To Self-Mastery here 👉https://bebetterindustries.com/book

This video is NOT sponsored. Some product links are affiliate links which means if you buy something we'll receive a small commission. 

📒 Show Notes and Resources 📒

⚡️FREE Digital Book - Be Extraordinary: Your Guide To Self-Mastery: http://Bebetterindustries.com/book

📱 Subscribe and Listen to The Be Better Broadcast HERE:
Apple: https://apple.co/3rCunNH
Spotify: https://spoti.fi/3dnSHOu

Our mission at Be Better Industries is to help you live an extraordinary life, achieve self-mastery and share your story & skills with the world to make an even greater positive impact.

Here are the ways to work with us here at Be Better Industries: 

 ⚡️BOOK: Check out Brandon's top-selling book 'Be Extraordinary' here: https://amzn.to/3mxdCnS

⚡️COURSES / COACHING / MASTERMIND: Learn about our online courses, personalized coaching and exclusive mastermind by speaking with Brandon directly! Grab a spot on Brandon's calendar for a 15-min discovery call: https://bit.ly/3GEVJf0

Music provided by Epidemic Sound. Start your free trial here ➡️ http://bit.ly/3cAloXW

Connect with Brandon Eastman on Social Media 
https://www.bebetterindustries.com
https://www.linkedin.com/in/brandonseastman/
https://www.facebook.com/brandon.s.eastman/
https://www.instagram.com/brandon.s.eastman/

---------Cameras and Gear Used To Shoot This Video -------

►CAMERA EQUIPMENT:
○ My camera: https://amzn.to/30Ngwcr
○ My tripod: https://amzn.to/3ttCvBp
○ My lens (wide-angle): https://amzn.to/3cAZ5kV
○ My ringlight: https://amzn.to/30Q26bv
○ My standing lights: https://amzn.to/3llCWLq
○ My mic (shotgun mic): https://amzn.to/30KOiz4

About this video:
Welcome to The Be Better Broadcast: Impact Hour! In this episode I'll be sharing WHY I use video content to build my personal brand, but also to share my message, make a positive impact and grow my business. 

Video content is so powerful because you get the opportunity to connect with your audience in a personal way. Video content allows you to really get to KNOW your audience, and them you! 

You ARE a personal brand, and it's time to begin intentionally building it up so that you can impact the people who really NEED your message. Your story is so important, and creating strong video content to document your journey and share your story will impact the lives of those who need it most.

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Are you ready to get yourself out there and show the world what you've got? Are you ready to become the leader in your industry and serve in a way that makes an impact?

If so, this is the episode for you.

Jon Michail will be walking you through the steps of how to build your personal brand so that you can seen. heard and admired as the authority you are. 

Jon is an award winning image consultant and personal branding pioneer who works with business leaders, entrepreneurs and change-makers to position, leverage and monetise business and personal objectives with an entrepreneurial and holistic approach.

Jon’s best-selling book Life Branding was the leading voice for authentic personal branding when published in 2002.

Why does he do what he does?

He’s passionate about individual freedom and prosperity. He believes all people deserve the opportunity to maximise their personal brand power, influence and impact.

He’s had an eclectic career spanning from being a designer with the Christian Dior brand to manufacturing, distribution and retail to sports management, business consulting and joint-venture creation across four continents.

As Group CEO of Image Group International, Jon and his team are committed to building, growing and monetising personal and business brands.

You can connect with Jon further with his website and email:

www.imagegroup.com.au

email: jonmichail@imagegroup.com.au 

When you email Jon, mention 'Tyson Podcast' for a special gift :)

I hope you enjoy the insights!

If you want to join the engaging community of 1k+ heart-centered business owners who are all doing this inner work, masterminding around the latest business tactics, and collaborating to grow as one, feel free to use the link below:

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Now, in addition to listening to our podcast, you can also view the video format on youtube at: http://georgetube.com

Subscribe to my YouTube: http://georgebalek.com/youtube It REALLY helps. 

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Gary Vaynerchuk is a Belarusian-American entrepreneur, New York Times best selling author, speaker, and Internet personality. First known as a wine critic who expanded his family's wine business, Gary is best known for his work in digital marketing and social media as the chairman of New York-based communications company, VaynerX, and as CEO of VaynerX subsidiary. In todays episode Gary speaks to us about the importance of personal branding. Listen to Gary.

For more from Gary Vanderchuk, simply search youtube. And check out his website at garyvaynerchuk.com. His best selling book Crushing It is available at his website and/or on  amazon.com and I'll include a link in the show notes.

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As the late great Jim Rohn use to say, you are the average of the 5 people you spend the most time with. Today you have been hanging out with Gary V. Keep up the momentum and subscribe to our newsletter so you never miss another episode. 

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It's not always easy letting the world see your personality when you're not sure how they're going take it. But if everyone thought that way, we'd be centuries behind in innovation.

On the last episode, Meli shares how she's been able to open up and have the courage to travel the world playing music with social media playing a key factor. So in this episode, I'm expanding on some of the key concepts so you can more easily apply them into your own business.

Be sure to listen about halfway through the episode where I share how you can get a free account analysis!

@DerekVidell

-----

Hosted by Derek Videll

Get First 3 Lessons of Social Launch Formula for Free: My flagship social media growth program that has been exclusively paid for since 2018... until now!

Coffee with Creators: Monthly mastermind for social media creators at all levels to network and grow

Book Complimentary Consultation Call: Get a free review of your current social media strategies on a 1 on 1 call with me

Instagram | YouTube | Website

It's not always easy letting the world see your personality when you're not sure how they're going take it. But if everyone thought that way, we'd be centuries behind in innovation.

On the last episode, Meli shares how she's been able to open up and have the courage to travel the world playing music with social media playing a key factor. So in this episode, I'm expanding on some of the key concepts so you can more easily apply them into your own business.

Be sure to listen about halfway through the episode where I share how you can get a free account analysis!

@DerekVidell

-----

Hosted by Derek Videll

Get First 3 Lessons of Social Launch Formula for Free: My flagship social media growth program that has been exclusively paid for since 2018... until now!

Coffee with Creators: Monthly mastermind for social media creators at all levels to network and grow

Book Complimentary Consultation Call: Get a free review of your current social media strategies on a 1 on 1 call with me

Instagram | YouTube | Website

The most common problem I run into are accounts that can’t seem to grow their following outside of people that know them.

How do you have that breakthrough factor that gets people who are brand new to you and your account to click the “Follow” button the first time they see you?

What type of value are you missing from being a regular Instagram account to an Instagram influencer?

Find out in this episode of Instagram Marketing Secrets and GO HERE FOR YOUR FREE MONTH OF CONVERTKIT!

Derek

-----

Hosted by Derek Videll

Get First 3 Lessons of Social Launch Formula for Free: My flagship social media growth program that has been exclusively paid for since 2018... until now!

Coffee with Creators: Monthly mastermind for social media creators at all levels to network and grow

Book Complimentary Consultation Call: Get a free review of your current social media strategies on a 1 on 1 call with me

Instagram | YouTube | Website

The most common problem I run into are accounts that can’t seem to grow their following outside of people that know them.

How do you have that breakthrough factor that gets people who are brand new to you and your account to click the “Follow” button the first time they see you?

What type of value are you missing from being a regular Instagram account to an Instagram influencer?

Find out in this episode of Instagram Marketing Secrets and GO HERE FOR YOUR FREE MONTH OF CONVERTKIT!

Derek

-----

Hosted by Derek Videll

Get First 3 Lessons of Social Launch Formula for Free: My flagship social media growth program that has been exclusively paid for since 2018... until now!

Coffee with Creators: Monthly mastermind for social media creators at all levels to network and grow

Book Complimentary Consultation Call: Get a free review of your current social media strategies on a 1 on 1 call with me

Instagram | YouTube | Website