Nine-Five Podcast

#0098 Top 3 Key Takeaways:

1. How to decide if your own business is right for you (and will it make you happy)
2. Understanding your Ikigai: What that means and how it can help you to live a more fulfilling life
3. Determine how to build a business and a brand that is in alignment with your core values

One of the best ways to gain more exposure for your brand is by taking advantage of audiences that already exist. Show up places where someone has already gathered your potential audience. One of those best audiences to connect with are those of podcasts.

However, simply showing up on these shows isn't always a slam dunk. That is what today's episode is for.

Jason Cercone helps people develop strategies for becoming that knockout guest that every podcaster wants to have on their show. Today, he's sharing some of those secrets with us.

To get the links and resources discussed in this episode, head over to the Episode 98 Show Notes.

Learn more about starting your own podcast: Subscribe to my YouTube Channel

Are you ready to start your own podcast? Book a Call with Nick to find out how we can develop a plan to your new show launched in just 8-weeks!

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

#0097 Top 3 Key Takeaways:

1. How to decide if your own business is right for you (and will it make you happy)
2. Understanding your Ikigai: What that means and how it can help you to live a more fulfilling life
3. Determine how to build a business and a brand that is in alignment with your core values

If you're core values are not considered in your business, how far do you think you'll make it?

My guess is not very far. Burnout is a very real thing, and if your business isn't aligned with what will truly make you happy, that could be a reality for you very soon.

Today, Karl Jacobson is here to talk about how we can better align our business with those goals. And for those of you who don't yet have a business, how you can ensure that the business you're building does.

To get the links and resources discussed in this episode, head over to the Episode 97 Show Notes.

Are you ready to start your own podcast? Book a Call with Nick to find out how we can develop a plan to your new show launched in just 8-weeks!

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

#0096 Top 3 Key Takeaways:

1. Ways to effectively use incentives to grow your business
2. Addressing the question: “Won’t people only sign up for the free trip or incentive?”
3. Why discounting your products or services could be terrible for your business

Have you thought about using incentives to grow your email list or bring in more potential leads?

Well today, Marco Torres is with us to share his amazing platform designed to help you provide insanely valuable incentives to bring in more potential leads.

Not only will Marco be sharing his platform, but he also shares ways we can effectively use incentives to grow our business.

To get the links and resources discussed in this episode, head over to the Episode 96 Show Notes.

Today's sponsor is Riverside.fm.  Use the code NICK15 to get 15% any Riverside membership plan.

Are you ready to start your own podcast? Book a Call with Nick to find out how we can develop a plan to your new show launched in just 8-weeks!

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

#0095 Top 3 Key Takeaways:

1. How to cut through the noise and BE KNOWN for something in your industry
2. Using consistency to build momentum and propel your brand 
3. 3 ways to get more eyes on your personal brand, even if you’re starting from scratch

You're stuck, trying to build your brand from scratch.

You don't have the money to pump into ads, so you're getting drowned out by all the big players. What's the point of even trying?

Well today's guest is give us that advantage back. Chris Ducker is like the personal branding wizard and he is here today to help us build a profitable personal brand.. FROM SCRATCH.

To get the links and resources discussed in this episode, head over to the Episode 95 Show Notes.

Today's sponsor is Riverside.fm.  Use the code NICK15 to get 15% any Riverside membership plan.

Are you ready to start your own podcast? Book a Call with Nick to find out how we can develop a plan to your new show launched in just 8-weeks!

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

#0094 Top 3 Key Takeaways:

1. How to make your course standout against the competition before they even purchase it
2. Why you need to “forget everything you know” before starting to create your course
3. The elements to a truly successful course, and one that your students will stay engaged with to the end

As much as it seems like they are, online courses aren't exactly a set-it and forget-it type of thing. At least not if you want your course to succeed.

Tracey Lewis Stoeckel is today's guest, and she helps creators and coaches develop their online courses in a way that not only gets people excited about taking them, but so they will want to FINISH them.

This is a huge deal when there is such a huge percentage of course takers that never finish a course.

So if you've been looking for the winning formula, you've come to the right place.

To get the links and resources discussed in this episode, head over to the Episode 94 Show Notes.

Are you ready to start your own podcast? Book a Call with Nick to find out how we can develop a plan to your new show launched in just 8-weeks!

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

#0093 Top 3 Key Takeaways:

1. The importance of collaborations and why getting out of your comfort zone might be the best thing you ever do for your business.
2. Standing out against the competition, by leveraging your craft.
3. Why doing things that fuel your creativity is good for you and your business.

Building a business based around something you enjoy doing is a bit of a double edged sword.

On one hand, you are doing what you enjoy!

On the other hand, you're potentially turning what you enjoy into work...

These are all things that today's guest, Jenna Noelle Porter faced while building her photography business. In today's episode you'll hear her story and how she was able to overcome some of the obstacles blocking her path (including the mindset), to ensure that she continues to enjoy what she does.

To get the links and resources discussed in this episode, head over to the Episode 93 Show Notes.

Are you ready to start your own podcast? Book a Call with Nick to find out how we can develop a plan to your new show launched in just 8-weeks!

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

#0092 Top 3 Key Takeaways:

1. Coming up with new and creative content ideas that make people fall in love with your brand.
2. How to find your creative groove before creating.
3. What is the creative process for a professional UGC (user-generated content) Creator and how to we use that to our advantage when creating content.

Content Creation isn't easy. How do you grab someone's attention when our attention spans are quickly depleting.

If you aren't grabbing attention in the first 3-seconds, as Mindy Thomas mentions in the episode, you might lose them.

Mindy Thomas is a professional content creator, creating UGC (User-Generated Content) for companies that want to use her creativity to their advantage. And today, she is going to be telling us all about her process.

To get the links and resources discussed in this episode, head over to the Episode 92 Show Notes.

Are you ready to start your own podcast? Book a Call with Nick to find out how we can develop a plan to your new show launched in just 4-weeks!

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

#0091 Top 3 Key Takeaways:

1. Insanely smart short and long-game ad strategies to reach prospective clients.
2. The Iceberg Strategy - What it means and how this will help you meet your customers half way.
3. Learn how to meet your potential clients BEFORE they have a problem, and how this alone can help you beat your competitors to the customer.

If you've spent way to much money on ads and had little results to show for it, stick around and don't give up yet.

Today, we are talking with Darrell Evans, and ads are his bread and butter. In the episode Darrell breaks down how he and his company work with clients to get inside the minds of their potential clients and ultimately gain more leads.

I've never heard anyone break down ad strategies the way Darrell does in this episode and it makes TOTAL sense for those of you looking to build a genuine audience and customer-base that knows, likes, and trusts you.

To get the links and resources discussed in this episode, head over to the Episode 91 Show Notes.

Are you ready to start your own podcast? Book a Call with Nick to find out how we can develop a plan to your new show launched in just 4-weeks!

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

#0090 Top 3 Key Takeaways:

1. What the experience has been like to suddenly drop a 9-5 job and start a business.
2. Why it’s important to start branding yourself NOW, even if you don’t have a business yet.
3. Defining your CLEAR NICHE so you can speak directly to your audience.

Lindsay Hanson kicked off her entire entrepreneurial career by straight up quitting her job. No established business, no clear direction, just a feeling that where she was at, was not IT.

Soon after, she hired a business coach to help guide her along those beginning stages of her own fitness brand.

Now, Lindsay is pivoting again and focusing on helping other kickstart their own entrepreneurial careers and find what truly makes them happy.

Lindsay shares her experiences from what it was like exiting her 9-5 job to start her own brand, all the way to the point and the pivot she's at now. And why she decided NOW is the right time for her to pivot.

To get the links and resources discussed in this episode, head over to the Episode 90 Show Notes.

Are you ready to start your own podcast? Book a Call with Nick to find out how we can develop a plan to your new show launched in just 4-weeks!

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

#0089 Top 3 Key Takeaways:

1. How becoming a publish author boosts credibility and opens doors to new opportunities
2. The B.E.A.T.S Method - Mapping out the beats to your life to tell your amazing story
3. How to easily publish your own book by using content you’ve already created

Through his marketing skillset, Vince Warnock has helped companies reach 8-figures, was named in the list of Top 50 Marketers by Adobe, and went on to become a public speaker and best-selling author, among many other incredible accomplishments.

Now, with a publishing company that he has created himself, Vince is helping entrepreneurs build authority and credibility in their industry by helping THEM become best-selling authors... Helping YOU become a best-selling author.

Vince's goal is to help 200 entrepreneurs accomplish this, and he is already pushing back the 80+ mark to kick off the second quarter of this year.

Are you ready to start your own podcast? Book a Call with Nick to find out how we can develop a plan to your new show launched in just 4-weeks!

To get the links and resources discussed in this episode, head over to the Episode 89 Show Notes.

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

#0088 Top 3 Key Takeaways:

1. How to avoid getting “Should-On” by your family, peers, and jobs.
2. Finding out what happiness means to you and have a better understanding of WHO you actually are.
3. Ways to start aligning your business, career, and life with what makes you truly happy.

Have you ever felt like you're no longer happy in your business?

What started out as something you were excited and passionate about, has turned into something you feel burnt out on?

Likely, this could be because you no longer are aligning with your core values and what makes you truly happy. That's what this episode is about. Getting back to what makes you happy.

Steve Fredlund is the guest today, and he's here to share his tips and advice on aligning your "backbone of happiness" with what you do, so you can truly enjoy the business you're building for yourself.


Are you ready to start your own podcast? Book a Call with Nick to find out how we can develop a plan to your new show launched in just 4-weeks!

To get the links and resources discussed in this episode, head over to the Episode 88 Show Notes.

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

#0087 Top 3 Key Takeaways:

1. Ways to monetize and make a living from podcasting
2. How building credibility within your industry can lead to targeted and lucrative sponsorship deals
3. Bringing on guests who pay to be on your show - how to do this in a way that won’t rub people the wrong way.

Everyone who hosts their own podcast wants to figure out ways to monetize it. But the answer to how is not always clear or easy.

Today, I'm sitting in with Peter Birch, host of the Talking HealthTech Podcast. Peter has been able to monetize, and make a living from, his own podcast. Yes, sponsorship deals are a part of his business model, but rather than letter random sponsors come to him, Peter seeks out the companies and brands that would be a great fit for his show.

On top of that, Peter has been implementing other monetization strategies that we get into in this episode. So if you're one of the podcasters out there who are eager to put a little extra cash in your pocket, you'll want to give this one a listen!


Are you ready to start your own podcast? Book a Call with Nick to find out how we can develop a plan to your new show launched in just 4-weeks!

To get the links and resources discussed in this episode, head over to the Episode 87 Show Notes.

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

#0086 Top 3 Key Takeaways:

1. What is the Hub & Spoke Model? How can it help unify your digital marketing strategy.
2. Why your website is the MOST IMPORTANT aspect of your digital marketing strategy for attracting leads and customers.
3. How are marketing funnels and sales funnels different, and why you must leverage BOTH to succeed.

After working as a marketer with many major brands like Apple. Visa, and Wells Fargo, James Hipkin has seen first-hand what it takes to successfully run a digital marketing campaign.

One of the biggest issues when it comes to digital marketing is positioning yourself and developing a strategy that creates trust and credibility with your customer. Today, James shares his Hub and Spoke model for a successful digital marketing strategy.

If you're sick of all the B.S. digital marketing strategies and tactics out there, this interview with James is one that you won't want to miss!


Are you ready to start your own podcast? Book a Call with Nick to find out how we can develop a plan to your new show launched in just 4-weeks!

To get the links and resources discussed in this episode, head over to the Episode 86 Show Notes.

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

#0085 Top 3 Key Takeaways:

1. The 3 questions you need to be able to answer before starting your own software or app.
2. Where can you turn to find developers to help create your software?
3. How much does it really cost to get your software developed? It's not as much as you'd think!

Within 10 months of development, Tim Branyan was able to create a SAAS company, TrueFanz, that is now a multi-million dollar company. How did he do it?  - By simply solving a need that he recognized in the creator space.

In the episode, Tim talks with us about those beginning stages of developing a SAAS (Software As A Service) company including what to look for in a developer, and the costs associated with the development.

Hearing Tim talk about the initial investment to develop and kick off the multi-million dollar TrueFanz, I was completely blown away by how little it takes to get a software like that off the ground.


Are you ready to start your own podcast? Book a Call with Nick to find out how we can develop a plan to your new show launched in just 4-weeks!

To get the links and resources discussed in this episode, head over to the Episode 85 Show Notes.

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

#0084 Top 3 Key Takeaways:

1.  Facing the fears and feelings of starting a podcast
2. The power of social media and newsletters and how they can help you grow your show
3. Why is Dynamic Content and how can it help you get clear with your call to action

There's not doubt that deciding to start a podcast can be a bit intimidating. I haven't met a single podcaster who didn't have some form of the jitters before hitting record their first time.

Danny Brown was involved in the podcasting scene well before launching Podcaster Stories, and even he admits to facing some nerves when starting the show.

In today's interview, we'll be talking about those experiences of starting a podcast, and Danny also shares some valuable advice for anyone looking to start and/or grow their shows.


Are you ready to start your own podcast? Book a Call with Nick to find out how we can develop a plan to your new show launched in just 4-weeks!

To get the links and resources discussed in this episode, head over to the Episode 84 Show Notes.

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

#0083 Top 3 Key Takeaways:

1.  The importance of finding a PROBLEM before trying to sell the SOLUTION - and why so many people get this backwards.
2.  Why understanding who IS NOT your audience is just as important as understanding WHO IS.
3.  Building an email list, and why it is one of the most crucial aspect of building and growing a brand that people trust.

After spending several years working for the same company, Doug Utberg, like so many others, found himself let go from his job 2020.

Rather than rebuilding himself up, fighting to gain trust of new bosses, and re-climbing that corporate ladder, Doug decided to build something of his own.

In the episode, Doug shares a lot about what he's been doing to build MULTIPLE businesses since getting let go, and shares what has (and what hasn't) been working for him to this point.


Are you ready to start your own podcast? Book a Call with Nick to find out how we can develop a plan to your new show launched in just 4-weeks!

To get the links and resources discussed in this episode, head over to the Episode 83 Show Notes.

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

#0082 Top 3 Key Takeaways:

1.  What does it mean to work ON your business instead of IN your business?
2. “OAO Everything” - Optimize, Automate, Outsource
3. Using the 5P Framework to turn your frustrations into freedom

It can become very easy to fall into a trap of sinking every hour of your time into your business. It would seem logical that this is how you grow a business.

In actuality, this is hurting you.

Today's guest, Peter Mohr discusses why we need to be spending less time IN (managing) our business, so we can start spending more time ON (leading) our business.

Peter clearly outlines the same process he uses when working with clients to help them become better leaders and propel their businesses.

Are you ready to start your own podcast? Book a Call with Nick to find out how we can develop a plan to your new show launched in just 4-weeks!

To get the links and resources discussed in this episode, head over to the Episode 82 Show Notes.

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

#0081 Top 3 Key Takeaways:

1. Why you're having difficulty growing a brand and building something that people resonate with.
2. Steps you can take to ensure that people actually care what you have to say.
3. 7 Questions you can ask yourself every time you sit down to plan your content to leave your audience wanting more.

The idea of branding always made sense to me. Or at least I thought it did.

The concept makes sense to me.

It wasn't until I stumbled on 7 Key questions that really opened my eyes to how easy it really is to target your ideal customer/audience. These questions come in the shape of the Hero's Journey, and something I now do with EVERY piece of content that I create.

To get the links and resources discussed in this episode, head over to the Episode 81 Show Notes.

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

#0080 Top 3 Key Takeaways:

1.  How to become the face of your brand, and why it is so important today.
2. How to find out what makes you unique so your brand can stand out and shine among the rest.
3. 5 Magic Questions to ask yourself while defining your brand, and using the 3D Formula to help create your brand.

Tonya Eberhart and Michael Carr of BrandFace are joining us today to discuss why branding is so vital to the growth and success of your business, and how to actually get started.

In the episode, both Tonya and Michael share personal stories of how building their brands have catapulted their entrepreneurial careers and in doing so, have allowed them to follow their true passions in life.

To get the links and resources discussed in this episode, head over to the Episode 80 Show Notes.

If you enjoyed the episode, be sure to leave a review of the Nine-Five Podcast on Apple Podcasts.

1.  Biggest reasons why the students taking your courses don’t finish them.
2. 3 things you can do to keep your students engaged to the end of your course.
3. Importance of tracking engagement data with your courses and how it can help.