Protecting Your IP with Sophie Maughan, the latest edition of the Business Awards Show, explores the vital but often overlooked world of intellectual property in business.
Sophie has practised as an intelletual property lawyer for over twenty years and is Patent and Trade Mark Attorney for Cleveland Scott York, one of the valued sponsors of the Best Businesswomen Awards.
Sophie has been involved in the awards from the start, with a particular passion for customer service. As a judge she tells us what makes for great customer service and what can ensure an application really stands out.
She offers fascinating information for all business owners about the key areas of intellectual property, how to protect it, and what to do if you are accused of infringing another business's.
She also clarifies the difference between trade marks and company names, and patenting processes and products. With the UK's exit from the EU, Sophie tells us what has to be done to ensure protection in other territories, and offers essential advice on how to protect your business, where to go for help, and how to stay vigilant.
This is a must-listen for any entrepreneur who has not invested in IP protection, will clarify many of the myths that exist around the subject, and will also provide valuable information for those about to apply for any business awards, especially in customer service categories.
{1:49} Why Sophie went into IP law.
{3:50} The myths behind IP law.
{7:19} The first steps toward protecting your IP.
{10:00} The difference between trade names and patent requirements.
{12:05} How robust IP strengthens yoru business long term.
{13:03} What to do if you are found to infringe another IP.
{14:45} Sophie's stories from the IP world.
{17:37} The introduction of mediation in IP law.
{19:25} Passionate about customer service.
{20:21} What Sophie looks for as a judge.
{22:27} Cleveland Scott York and the Legal 500.
{25:06} CSY's areas of national/international coverage.
{26:37} Ensuring IP is in place in all territories you trade in.
{28:30} Issues with descriptive business names.
{31:26} Dealing with issues abroad.
{32:00} Setting Google alerts for your business.
{32:42} The need for vigilance as a business owner.
{35:15} Investing in IP protection .
Connect with Debbie at: https://thebusinessawardsshow.co.uk
Connect with Sophie: https://csy-ip.com/
Instagram: https://www.instagram.com/csy_ip/
LinkedIN: https://www.linkedin.com/company/cleveland-scott-york/
X: https://twitter.com/CSY_IP
