EP #25 The Science of Switching to a New Email Service Provider (ESP) in 2021
Hello Bronto customer!
Chances are you are on the lookout for a new email service provider(ESP) or planning a platform migration. We have partnered with Chris Marriott, Founder at Email Connect, to help you understand the process of selecting your next ESP. Marketers are often put off by ESP migration as it appears to be complicated and stressful, but it doesn’t have to be.
An ESP migration is easier when you have a team to show you the best practices and processes for a successful transition. Don’t wait, now is the time for you to evaluate the product capabilities of a new platform, and understand how they can positively impact your marketing goals.