How SEO and Inbound Marketing Are Like A Good Pizza And Why You Need Both With Graeme Knight
Today’s guest, Graeme Knight, was an IT developer who hated his day job so much he quit. The very next day, he and a friend formed their own business. They were able to successfully build that business over the next 6 years, but it wasn’t all sweetness and light.
Listen in as Graeme shares his journey and some really useful tips for building traffic to your website using practical (and do-able) SEO techniques.
We talk about:
- How Graeme decided to learn something new and then start another business after successfully running 3 businesses (and closing down 2 of them)
- Our new project we have coming up where Graeme and I will take an experimental website (that has been languishing from lack of attention) and seeing whether an SEO audit and action plan can make a difference to traffic numbers
- How SEO and inbound marketing are like a pizza … one part without the other parts are pointless and messy
- Graeme shares his top 3 things you should be doing with SEO to help people find you when they search on Google
- If thinking about Google Analytics makes you want to run away, Graeme’s recommendations for ignoring 99% of what’s in your analytics and only focus on organic search … and why … will make your day
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