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    link building

    Explore " link building" with insightful episodes like "EP 171 - 3 Ways to Elevate your SEO Game", "Brand Building with Digital PR with Gabriela Covay", "Mastering the Power of Links: Separating Fact from Fiction in the World of SEO", "Customer Acquisition Strategies with Farzad Rashidi" and "BDTP. Customer Acquisition Strategies with Farzad Rashidi" from podcasts like ""Alt Marketing School", "Affiliate BI", "Uncle Ron's Porch", "Better Done Than Perfect" and "UI Breakfast: UI/UX Design and Product Strategy"" and more!

    Episodes (37)

    Customer Acquisition Strategies with Farzad Rashidi

    Customer Acquisition Strategies with Farzad Rashidi

    How can you improve your customer acquisition funnel? In this episode, we talk to Farzad Rashidi, co-founder of Respona. You'll learn how they grow and convert their website traffic, how to help your landing pages rank, what content promotion strategies work best, and more.

    Visit our website for the detailed episode recap with key learnings.

    Thanks for listening! If you found the episode useful, please spread the word about the show on Twitter mentioning @userlist, or leave us a review on iTunes.

    Sponsor

    This show is brought to you by Userlist — an email automation platform for SaaS companies. It matches the complexity of your customer data, including many-to-many relationships between users and companies. Book your demo call today at userlist.com.

    BDTP. Customer Acquisition Strategies with Farzad Rashidi

    BDTP. Customer Acquisition Strategies with Farzad Rashidi

    Today we have another episode of Better Done Than Perfect. Listen in as we talk to Farzad Rashidi, co-founder of Respona. You'll learn how they grow and convert their website traffic, how to help your landing pages rank, what content promotion strategies work best, and more.

    Please head over to the episode page for the detailed recap and key takeaways.

    Show notes

    Thanks for listening! If you found the episode useful, please spread the word about this new show on Twitter mentioning @userlist, or leave us a review on iTunes.

    Sponsor

    This show is brought to you by Userlist — an email automation platform for SaaS companies. It matches the complexity of your customer data, including many-to-many relationships between users and companies. Book your demo call today at userlist.com.

    Interested in sponsoring an episode? Learn more here.

    Leave a Review

    Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

    Search Engine Optimization (SEO) Strategies & Techniques

    Search Engine Optimization (SEO) Strategies & Techniques

    ScreamingBox hosts Dave Erickson and Botond Seres are going to search for answers about Search Engine Optimization with our guest Tom Demers.

    Tom has more than a decade of online marketing experience, and deep expertise in Search Engine Optimization and Pay Per Click advertising.

    He is currently co-founder and managing partner at Measured SEM, an online marketing firm which helps clients significantly increase their web traffic and grow their businesses.

    Tom is also a prolific writer, and writes for sites like Search Engine Land and Search Engine Journal.

    In this podcast we are looking to find out exactly what SEO is, tips and tricks for developers and content writers and how SEO can be applied to various business and technology solutions:

    0:32 - What is Search Engine Optimization?
    2:11 - What are the main parts of SEO?
    6:51 - The importance of link building in SEO.
    13:35 - The three buckets of SEO: technical SEO, content SEO, and link building.
    16:09 - What is Google looking for in your content?
    20:00 -  Internal links vs. external links.
    22:56 - What is the SEO stratagy that is most underutilized in commercial sites?
    28:19 - Paginated content and search.
    30:52 - Categories are a great idea, but don’t make the mistake of having too many.
    35:59 - Keyword targeting and the types of terms you want to rank for.
    38:54 - How to find keywords that are relevant today for search?
    45:00 - How to find content structure examples for high-level topic areas?
    48:36 - Is it better to focus on a few keywords or have many?
    54:03 - The tactic or strategy that has the most ROI at this point seems to be that of content generation.
    56:22 - How do you think ChatGPT content is gonna impact search and Google?
    1:02:33 - How good is ChatGPT for SEO?
    1:07:25  - What’s going to be the things that are going to most impact SEO in the next three or four years?
    1:11:48 - The diversification in the way people are getting answers to questions.
    1:14:00 - Contact Info and wrap up.

    If you have questions for our Podcast Hosts or Guest, you can reach them here:

    Dave Erickson = https://www.linkedin.com/in/daveerickson1/
    Botond Seres = https://www.linkedin.com/in/botondseres/

    GUEST: Tom Demers = https://www.linkedin.com/in/tomdemers/

    To catch up with all our Podcasts, please go to = https://podcast.screamingbox.com/

    The Danger of Silver Bullet Thinking for SEO with Sam Dunning of Web Choice

    The Danger of Silver Bullet Thinking for SEO with Sam Dunning of Web Choice

    Sam Dunning is the co-owner at Web Choice, an award-winning web development and digital marketing company. He's also the host of a B2B marketing podcast called the Business Growth Show.

    Join us to learn why SEO isn't dead and how to make your website your best salesperson.

    And don’t forget to subscribe on your favorite podcast platform for more practical tips and stories! ⏳

    Here are some of the key topics that Sam and Paris discussed in this episode:

    • (2:40) The biggest mistakes on B2B SaaS websites

    • (4:46) How to make your B2B SaaS website resonate with your audience

    • (6:04) Is SEO a fit for you?

    • (13:03) How to create content that matches the search demand

    • (13:58) Why marketing & sales alignment is a win for the customer

    • (17:01) How to create value in your B2B content

    • (19:00) Why you should be present on multiple channels

    • (21:00) How to rank with your B2B SaaS website

    • (22:04) How to do link building for your B2B SaaS website for free

    • (25:47) What are Core Web Vitals?

    • (28:44) When is the right time to remove or update a page

    • (30:56) How to keep visitors on your website

    Mentioned Resources:

    Chartable.com, podcast analytics and attribution platform for publishers & advertisers

    Affiliate-Driven Content Sites and Link Building with Sandeep Mallya (99Signals)

    Affiliate-Driven Content Sites and Link Building with Sandeep Mallya (99Signals)

    Is it possible to do affiliate marketing without losing your soul? According to 99signals founder Sandeep Mallya, it is. And while there’s no shortcut to success, there are key principles to embody along the way. Enjoy our conversation with him.

    Topics

    • Be authentic
    • Being critical to your affiliates
    • How to become an affiliate marketing expert
    • The importance of being organic in your writing
    • Don’t be afraid of competitors
    • The secret to great SEO content
    • Revisit and update your content
    • AI content creating tools
    • The important of finding your voice
    • Get feedback

    Show Links

    Check out 99signals

    Follow Sandeep Mallya on LinkedIn or Twitter

    Past guests on The Long Game podcast include: Morgan Brown (Shopify), Ryan Law (Animalz), Dan Shure (Evolving SEO), Kaleigh Moore (freelancer), Eric Siu (Clickflow), Peep Laja (CXL), Chelsea Castle (Chili Piper), Tracey Wallace (Klaviyo), Tim Soulo (Ahrefs), Ryan McReady (Reforge), and many more.

    Some interviews you might enjoy and learn from:

    Actionable Tips and Secrets to SEO Strategy with Dan Shure (Evolving SEO)

    Building Competitive Marketing Content with Sam Chapman (Aprimo)

    How to Build the Right Data Workflow with Blake Burch (Shipyard)

    Data-Driven Thought Leadership with Alicia Johnston (Sprout Social)

    Purpose-Driven Leadership & Building a Content Team with Ty Magnin (UiPath)

    Also, check out our Kitchen Side series where we take you behind the scenes to see how the sausage is made at our agency:

    Blue Ocean vs Red Ocean SEO

    Should You Hire Writers or Subject Matter Experts?

    How Do Growth and Content Overlap?

    Connect with Omniscient Digital on social:

    Twitter: @beomniscient

    Linkedin: Be Omniscient

    Listen to more episodes of The Long Game podcast here: https://beomniscient.com/podcast/

    The 2022 Finale in Germany with Sebastian Schäffer

    The 2022 Finale in Germany with Sebastian Schäffer

    Sebastian started in the marketing department in the gaming industry with a focus on the intersection of marketing and technology (pre-growth-hacking days).

    Previously, he had co-founded 2 startups, both of which failed but were remarkable learning experiences. This led to his current venture and 7 Figure Burst.

    Areas of discussion include:
    -How no’s can help answer the why
    -Why you shouldn't take on every potential client
    -Having the tough conversation
    -How he found clarity
    -SEO, Digitial Marketing, Link Building
    -Managing remote teams

    Stay tuned for the spotlight story at the halfway point of the show

    As we are joined by a gaming entrepreneur on the show today, this week’s spotlight story will feature an article titled, “How to Become a Gaming Entrepreneur”, and then get his take on it.

    Follow along here: https://weplayholding.com/blog/how-to-become-a-gaming-entrepreneur/


    Sebastian started a SEO side project while working on the last startup to test ideas and fell in love with the clarity it provided in terms of what users wanted. He turned to the digital nomad lifestyle and traveled the world for a year while running affiliate sites. 

    Sebastian co-founded dofollow.io, a premium link building agency, in late 2017 as a side project. He grew that “side project” from 0 to 7 figures in 4 years, growing the team from just the 2 founders to 12 core members plus various VAs and other service providers. 

    Tune-in to hear from a Founder with a demonstrated history of working in the marketing and software development industry. Strong business development professional skilled in Link Building, Search Engine Optimization (SEO), Content Marketing, No-Code Tools, Managing Remote Teams and Digital Marketing. 

    Other areas of discussion:
    -Challenging areas of entrepreneurship
    -Which tool he recommends for success
    -Greatest lesson learned
    -Which entrepreneur he would sit down with

    Guest Websites:
    http://www.spreadsave.com
    http://dofollow.io/

    Guest LinkedIn: https://www.linkedin.com/in/sebastianschaeffer/

    That Entrepreneur Show- The podcast where founders of companies and brands share their entrepreneurial journeys, lessons learned, tips for success, and more each Friday since 2019.

    Email: PodcastsByLanci@Gmail.com
    Listen to A Mental Health Break here: https://AMentalHealthBreak.Buzzsprout.com
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    Support the show

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    How To Scale From 0 to 200k Visits w/ Gaetano DiNardi

    How To Scale From 0 to 200k Visits w/ Gaetano DiNardi

    Show Notes:

    • 00:07: Welcome, Gaetano DiNardi, Growth Advisor and Fractional VP
    • 1:24: The relationship between SEO and Growth Marketing
    • 2:05: How search can create demand
    • 4:30: Is inbound marketing still relevant?
    • 5:26: Determining the pace of content quantity (Aura case study)
    • 8:29: How Gaetano convinced executives to invest in content
    • 10:43: The ideal freelance team structure
    • 15:38: Why promising too much content is problematic
    • 17:38: Ranking expectations, how to prioritize content
    • 20:52: Aura’s unique content strategy, how to identify winning topics
    • 23:34: Topic research — how to uncover business potential
    • 29:24: How video makes an impact and how to budget for it
    • 39:39: Examples of “Pain Point SEO”
    • 45:35: How to think about link building within a startup
    • 54:40: Gaetano’s final tips, tactics, and recommendations

    Show Links:

    The 50% Content Distribution Myth

    The 50% Content Distribution Myth

    Show Notes:

    • 00:15: What is the 50%+ of your time on distribution theory?
    • 1:38: Why do we think this theory is wrong?
    • 2:36: Spend more time on quality and optimization for search
    • 3:24: The appropriate amount of time for distribution on average
    • 4:11: Using Pareto’s Principle (80/20) to better balance efforts
    • 5:34: What Archimedes’ Lever has taught us on content performance
    • 7:54: How to best use your time on content and distribution
    • 9:58: The difference between promoting content and promoting a business
    • 11:42: Why KOB analysis is still a key factor
    • 12:43: Is PPC a valid strategy for link building?
    • 14:30: Summary

    Show Links:

    How Quality Grew Launch That to $86M in Traffic Value w/ David Palombo

    How Quality Grew Launch That to $86M in Traffic Value w/ David Palombo

    Show Notes:

    • 00:12: Welcome, David Palombo, President and COO of Launch That. Brands include: Asbestos.com, Retireguide.com, Drugwatch.com, Annuity.org, Consumernotice.org
    • 1:39: Launch That’s content creation process with E-A-T in mind
    • 5:53: Balancing high-quality content and scale for content creators
    • 8:09: How to separate ownership, performance across team members
    • 9:10: Procuring experts for content review
    • 14:26: How to motivate link builders
    • 17:52: The difficulty of generating links, shift towards passive links
    • 18:27: The biggest motivators for content creators
    • 20:53: Annuity.org’ link-building element, “Cite Us” and its benefits
    • 23:14: Why authority is key for passive links
    • 24:55: How Launch That uses feedback CTAs
    • 30:07: What lift or data does “Cited Research Articles” show?
    • 32:35: Breakdown of David’s team, what “lateral roles” means
    • 36:09: The ideal process for writers
    • 38:31: What is Launch That excited about?

    Show Links:

    Why We Stopped (Most) Manual Link Building After 1M+ Emails

    Why We Stopped (Most) Manual Link Building After 1M+ Emails

    Show Notes:

    • 00:44: Our transition from manual to passive link building strategy
    • 2:45: Examples of passive link topics
    • 3:23: How newer authority websites can execute
    • 4:36: Hammer vs. power tool strategy
    • 6:22: Passive link strategy = higher authority on average
    • 7:28: The importance of internal linking
    • 8:06: Interactive content, why high-quality content is necessary
    • 8:54: Why the domain rating of passive link strategy skews higher
    • 10:36: Pros vs. cons
    • 12:14: How to achieve success, our process breakdown

    Show Links:

    How to Optimize Your Website To Maximum SEO Results: The Exodus Show Guest Appearance

    How to Optimize Your Website To Maximum SEO Results: The Exodus Show Guest Appearance

    Do You Want More Organic (FREE) Traffic From Google?

    Increase Your Website Sales & Leads Using SEO At https://seooptimizers.com/reviews

    How to Optimize Your Website To Maximum SEO Results: The Exodus Show Podcast Guest Appearance

    What is SEO and how does it work? Where can I get an SEO course to understand what this is all about? SEO (search engine optimization) can be a tricky business especially if you are new to an online presence. 

    But fortunately, today we’ve met with Brandon Leibowitz, CEO of SEO Optimizers, in the search for how to optimize your website for maximum SEO results. Brandon has extensive experience with SEO optimization. And not only does SEO Optimizers provide a service to help you achieve your goals in getting a worthwhile online presence, but they also provide a SEO tutorial for beginners, free!

    Among a few points of importance discussed in the episode today, the correct link building techniques are vital to success. 

    And since I know from personal experience just how tricky it can get to know just how to do SEO correctly, I would much rather get Brandon and his team to have a look at where they can help you. This will save you tons of money, frustration, and time.

    Support the show

    109: 8 Link Building Tips All Small Businesses Need to Follow

    109: 8 Link Building Tips All Small Businesses Need to Follow

    Building backlinks to your website is just one of many important steps to boost your SEO rankings and bring more people to your website. Small businesses may feel intimidated by the idea of link building, not knowing where to start. Once you break it down into various tips, however, it becomes clear that while link building will take some effort, it is something any small business owner or marketing person should be able to handle. To get the best results, keep the following tips in mind.

    General Info:

    If you want to get a hold of us, or you would like to be a guest on our show simply click here: https://www.lbmsllc.com/contact-us/

    Is there a topic you would like us to cover? Send an email to info@lbmsllc.com or simply call 888-416-7752

    Want a free evaluation of your digital marketing presence? Simply click here: https://www.lbmsllc.com/online-presence-report/
    and we’ll send you a free snapshot report to get started.

    For a copy of my book, 7 Steps to Recession-Proofing Your Business, click this link: https://www.lbmsllc.com/book

    Connect With Us On Social Media:
    Facebook: https://www.facebook.com/lbmsllc
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    Alignable: https://www.alignable.com/fanwood-nj/local-business-marketing-solutions
    Connect With Frank Directly on LinkedIn: https://www.linkedin.com/in/fdemming/
    YouTube: https://www.youtube.com/channel/UC97CxzX4YnOazsF39DOe34A

    General Info:

    Need help with your law firm's digital marketing?

    Check out these case studies of some killer results we have gotten for law firms just like yours.
    Click here to review the case studies: https://lbmsllc.com/lp-attorneys/

    Click here for a free online presence report and marketing analysis.


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    Alignable: https://www.alignable.com/fanwood-nj/local-business-marketing-solutions
    Connect With Frank Directly on LinkedIn: https://www.linkedin.com/in/fdemming/
    YouTube: https://www.youtube.com/@lbmsllc

    Tips for Internal Linking

    Tips for Internal Linking
    When implementing a content marketing strategy, you should have a structure for your content. Instead of creating random content that isn’t related, you need to group everything under categories and have it all link together. To do this, you should be creating [cornerstone content] (link to what is cornerstone content) with layers of subtopics (cluster topics) under each cornerstone topic. While you may plan and publish your content in this way, you need to send signals to search engines that your content is structured in this hierarchy. This is done through internal linking.

    Episode 023: What Is Off Page SEO?

    Episode 023: What Is Off Page SEO?

    It helps us optimise for ranking factors that aren’t directly related to your website’s domain. 

    One of the main outcomes we are trying to achieve is having other websites link to us, which is basically like vouching for us and telling Google they trust us. 

    Off Page SEO is really about building your brand intentionally online, and can be integrated with other parts of your overall marketing strategy. 

    Check out Lucy Werner and PR Dispatch for great small biz support in all things digital PR. 

    ______________

    If you want to learn more about SEO, head to my website, marketingwithmenekse.com/seo-school, and register for SEO School - my free 3-part video series that will introduce you to all things SEO. 

    Meanwhile, make sure you hit Subscribe, and I’ll see you in our next weekday episode!

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