miro

Explore "miro" with insightful episodes like "How to achieve hypergrowth in your business and career | Carilu Dietrich (Atlassian, Miro, Segment, 1Password)", "An inside look at how Miro builds product: Lessons on outmaneuvering competitors, team structure, product quality, and moving fast | Varun Parmar (CPO of Miro)" and "Category creation and brand building | Barbra Gago (Pando, Miro, Greenhouse, Culture Amp)" from podcasts like ""Lenny's Podcast: Product | Growth | Career", "Lenny's Podcast: Product | Growth | Career" and "Lenny's Podcast: Product | Growth | Career"" and more!

Episodes (3)

How to achieve hypergrowth in your business and career | Carilu Dietrich (Atlassian, Miro, Segment, 1Password)

Brought to you by Rows—The spreadsheet where data comes to life | Braintrust—For when you needed talent, yesterday | Coda—Meet the evolution of docs

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Carilu Dietrich is a former CMO, most notably the Head of Marketing who took Atlassian public. These days she’s an advisor to CEOs and CMOs of hypergrowth B2B companies and has worked with companies like Miro, Segment, Bill.com, 1Password, Productboard, Sprout Social, Weights & Biases, and more. In today’s episode, we discuss:

* Patterns across the most successful hypergrowth companies

* How to advance in your career, and how to someday become an executive

* How to decide which company to work at

* Advice for navigating the job market during tough times

* How to find and execute new growth opportunities

* Why most CMOs and CPOs get fired, and what we can learn from this

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Find the transcript for this episode and all past episodes at: https://www.lennyspodcast.com/episodes/. Today’s transcript will be live by 8 a.m. PT.

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Where to find Carilu Dietrich:

• LinkedIn: https://www.linkedin.com/in/hypergrowth-advisor/

• Newsletter: www.carilu.com

• Twitter: https://twitter.com/clu007

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Where to find Lenny:

• Newsletter: https://www.lennysnewsletter.com

• Twitter: https://twitter.com/lennysan

• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/

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In this episode, we cover:

(00:00) Carilu’s background

(04:28) Habits and behaviors that will help you reach an executive role

(07:15) Why there is no substitute for working hard

(08:15) 5 things you need to do to get to the C-suite

(10:39) Choosing the right company for accelerated career growth

(12:42) Criteria for assessing a phenomenal company

(14:41) Asking better questions and making decisions with energy

(16:05) Advice for finding a job during a recession

(19:25) The importance of quality products and sustained brand advertising

(24:06) Lessons from successful hypergrowth companies

(28:14) Is word of mouth a necessary growth lever?

(31:31) How to accelerate word-of-mouth marketing

(35:28) Atlassian’s product-led growth strategy and delayed sales team hiring

(39:54) When to hire your first salesperson

(43:04) Common growth levers and roadblocks

(47:01) How to build trust between CEOs and CMOs

(49:00) Challenges of C-suite roles in startups

(52:55) Bundling strategies

(57:17) Lightning round

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Referenced:

• Tomasz Tunguz: https://www.linkedin.com/in/tomasztunguz/

• Denise Persson: https://www.linkedin.com/in/denisepersson/

• Oracle: https://www.oracle.com/

• Atlassian: https://www.atlassian.com/

• Classy: https://www.classy.org/

• Snowflake: https://www.snowflake.com/en/

• Salesforce: https://www.salesforce.com/

• Okta’s “Businesses at Work” 2023: https://www.okta.com/businesses-at-work/

• Y U No Use Hipchat billboard: https://techcrunch.com/2011/04/22/y-u-no-have-lame-billboard-hipchat/

• Productboard: https://www.productboard.com/

• Miro: https://miro.com/

• Scott Farquhar: https://www.linkedin.com/in/scottfarquhar/

• Elena Verna on Lenny’s Podcast: https://www.lennyspodcast.com/the-ultimate-guide-to-product-led-sales-elena-verna/

• Tao Te Ching, Stephen Mitchell translation: https://www.amazon.com/Tao-Te-Ching-Laozi/dp/0060812451/ref=asc_df_0060812451/

• How to Win Friends and Influence People: https://www.amazon.com/How-Win-Friends-Influence-People/dp/8183227899/ref=tmm_pap_swatch_0

• Never Split the Difference: https://www.amazon.com/Never-Split-Difference-audiobook/dp/B01COR1GM2/ref=sr_1_1

• Everything Everywhere All At Once on Hulu: https://www.hulu.com/movie/everything-everywhere-all-at-once-fa320000-8cf3-46fc-8c45-df5ec67b71f2

• Tara Brach guided meditations: https://www.tarabrach.com/guided-meditations/

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Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.

Lenny may be an investor in the companies discussed.

Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe

Lenny's Podcast: Product | Growth | Career

enApril 30, 2023

An inside look at how Miro builds product: Lessons on outmaneuvering competitors, team structure, product quality, and moving fast | Varun Parmar (CPO of Miro)

Brought to you by Miro—A collaborative visual platform where your best work comes to life | Braintrust—For when you needed talent, yesterday | Linear—The new standard for modern software development

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Varun Parmar is the Chief Product Officer of Miro and has over two decades of experience in the tech industry. Prior to joining Miro, Varun held executive positions as Chief Product Officer at Box and Syncplicity (acquired by Dell EMC) and spent six years in product management at Adobe. He also co-founded Doculus, which was later acquired by Box. In today’s episode, we discuss:

• The importance of empathy and how to foster it

• The “AMPED” structure for cross-functional product teams

• How to move fast and stay ahead of the competition

• Powerful product and design rituals

• How Miro acquired their first 1,000 users

• How Miro successfully added a sales motion

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Find the full transcript at: https://www.lennyspodcast.com/an-inside-look-at-how-miro-builds-product-lessons-on-outmaneuvering-competitors-team-structure-product-quality-and-moving-fast-varun-parmar-cpo-of-miro/#transcript

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Where to find Varun Parmar:

• Twitter: https://twitter.com/vparmar230

• LinkedIn: https://www.linkedin.com/in/vparmar/

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Where to find Lenny:

• Newsletter: https://www.lennysnewsletter.com

• Twitter: https://twitter.com/lennysan

• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/

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In this episode, we cover:

(00:00) Varun’s background

(04:08) How Miro operates as a cross-cultural product team

(07:22) How applying empathy helped Miro build Miro Talktrack

(11:51) What makes Miro stand out

(17:08) Miro’s AMPED structure

(22:57) The benefit of having product marketing as a part of the cross-functional team

(25:24) How competition affects growth and product strategy

(31:43) Why speed is so important and how to improve it

(34:21) How Miro ensures that their products meet quality standards

(37:19) How to remove blockers

(47:22) Miro’s product development process

(53:34) How OKRs work at Miro

(55:55) The product stack at Miro

(1:01:20) Big bets vs. maintenance and bug fixes at Miro

(1:03:44) The “three horizons” framework

(1:04:30) The importance of accountability

(1:10:46) How Miro got their first 1,000 users

(1:12:33) Other growth levers at Miro

(1:15:53) Adding a sales motion

(1:18:08) Miro AI, and new updates and enhancements coming soon

(1:20:12) Lightning round

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Referenced:

• Miro: https://miro.com/

• Miro Talktrack: https://help.miro.com/hc/en-us/articles/7825622973330-Miro-Talktrack-board-recordings-BETA-

• The design sprint: https://www.thesprintbook.com/the-design-sprint

• Jake Knapp on LinkedIn: https://www.linkedin.com/in/jake-knapp/

• Miroverse: https://miro.com/miroverse/

• Amp It Up: Leading for Hypergrowth by Raising Expectations, Increasing Urgency, and Elevating Intensity: https://www.amazon.com/Amp-Unlocking-Hypergrowth-Expectations-Intensity/dp/1119836115

• Reinforcement learning: https://towardsdatascience.com/reinforcement-learning-101-e24b50e1d292

• Jira: https://www.atlassian.com/software/jira

• Confluence: https://www.atlassian.com/software/confluence

• Coda: https://coda.io/

• Looker: https://www.looker.com/google-cloud/

• Productboard: https://www.productboard.com/

• Three horizons framework: https://www.mckinsey.com/capabilities/strategy-and-corporate-finance/our-insights/enduring-ideas-the-three-horizons-of-growth

• Capterra: https://www.capterra.com/

• Elena Verna on Lenny’s Podcast: https://www.lennyspodcast.com/elena-verna-on-how-b2b-growth-is-changing-product-led-growth-product-led-sales-why-you-should-go-freemium-not-trial-what-features-to-make-free-and-much-more/

• Barbra Gago on Lenny’s Podcast: https://www.lennyspodcast.com/category-creation-and-brand-building-barbra-gago-pando-miro-greenhouse-culture-amp/

• FIFA World Cup template: https://miro.com/miroverse/fifa-world-cup-2022-editable-bracket-diagrams/

• When Breath Becomes Air: https://www.amazon.com/When-Breath-Becomes-Paul-Kalanithi/dp/081298840X/

• Hit Refresh: The Quest to Rediscover Microsoft’s Soul and Imagine a Better Future for Everyone: https://www.amazon.com/Hit-Refresh-Rediscover-Microsofts-Everyone/dp/0062652508/

• Ted Lasso on AppleTV+: https://tv.apple.com/us/show/ted-lasso/

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Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.

Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe

Lenny's Podcast: Product | Growth | Career

enApril 20, 2023

Category creation and brand building | Barbra Gago (Pando, Miro, Greenhouse, Culture Amp)

Barbra Gago is the founder and CEO of Pando, where she’s democratizing career progression. Previously she worked as the Chief Marketing Officer and Global Head of Marketing at Miro, where she helped create an entirely new software category for the space, and also served as VP of Marketing at Greenhouse, where she led go-to-market strategy. In today’s episode, we cover three main topics: category creation, branding and rebranding, and building opinionated software. Barbra discusses how she was able to rebrand Miro and launch a whole new category—and why her attempt to do that at Greenhouse failed. We cover the benefits of building your own category, and when it makes sense to do so and when it doesn’t. She also shares the importance of getting to know your users, why a great brand is informed by its values, and why Pando is built in an opinionated way.

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Find the full transcript here: https://www.lennyspodcast.com/category-creation-and-brand-building-barbra-gago-pando-miro-greenhouse-culture-amp/#transcript

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Where to find Barbra Gago:

• Twitter: https://twitter.com/barbragago

• LinkedIn: https://www.linkedin.com/in/barbragago

• Pando: https://www.pando.com/

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Where to find Lenny:

• Newsletter: https://www.lennysnewsletter.com

• Twitter: https://twitter.com/lennysan

• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/