Repurposing Video Content with Molly Mahoney | Ep. 173 (Rebroadcast)
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Learn how you can show up online by taking live videos and repurposing them into a million pieces of content that actually lead to real conversions. Today's guest is Molly Mahoney, also known as The Prepared Performer.
Today we're talking about how to use live video in your business, and then how to take that live video content and turn it into a content marketing engine. We talk about the tools that you should use and systems for how to do that. These are things that no one explains or talks about.
HIGHLIGHTS:
- Learn how to repurpose and recycle your previously published content
- What kind of attitude you should have toward video content and how to feel natural when recording them
- Discover various pages and tools for repurposing your videos
- Who is in Molly's team and their work roles
- How to announce a video, reach people and repurpose it
QUOTES:
"One video can turn into fifteen different types of content."
"People will say, 'Ugh, I'm going to do a video every week.' And I say, yes! Now you're building this library that lasts forever because live videos on Facebook don't expire."
"Whether you're a solo or you have a team, you can't wait to create those systems. Since we had those systems, we're able to pass them off to different team members easily as we grow."
"A couple of weeks ago I took my own advice and just did what made me happy. And if they work, they work. If not, at least I'm creating content."
Guest Links:
Molly's website: www.thepreparedperformer.com
Molly's "Map to Millions Starter Kit": molly.live/brandon
Facebook Page: The Prepared Performer
MORE ADVICE AND INTERVIEWS
If you’d like my full plan for how to build your content marketing strategy, check out my free Content Marketing Starter Guide.
And here are some more of my most popular thought leader interviews!
- What Business to Start with John Lee Dumas
- Personal Branding Masterclass with Chris Ducker
- Built to Serve with Evan Carmichael
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Talk soon!