peak design

Peak Design has raised over $34 million through crowdfunding. The photography and travel-focused accessories brand is the poster child for Kickstarter and has remained financially independent since its launch in 2010. Founder Peter Dering joins us on Shopify On Location to share his journey of building a business with a cult following and his dedication to environmental initiatives through his latest venture, Climate Neutral. 

For more on Peak Design & show notes: https://www.shopify.com/blog/peak-design-crowdfunding?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

Shopify Masters is back with a brand new miniseries from San Francisco. 

Join Benjamin Gottlieb and Shuang Esther Shan as they sit down with Shopify legends from our San Francisco office.

Episodes drop each Thursday for the next couple months. 

If you like what you hear - and would like to listen to more in person interviews - make sure to  subscribe and leave a review wherever you listen to your podcasts.

For a full catalog of episodes, check us out online: https://www.shopify.com/blog/topics/podcasts

Bine te-am regăsit la o nouă ediție de știri din Tehnologie, Știință și Spațiu, din nou LIVE, de data aceasta de acasă, din locul unde am copilărit eu. Dacă auzi vre-un cocoș sau vre-un cățel, nu adăugăm sunete în montaj, nu mai e nimeni la butoane decât mine, ci acesta este sunetul unei grădini de la țară. Așa cum trebuie, ca la carte.

Astăzi vă delectez cu multe știri din tehnologie, și mai ales spațiu știință. Lucrurile importante se întâmplă și în afara atmosferei, dar și în social media desigur.

Oculus - a VR company acquired by Facebook for 2 billion dollars in 2014. 

Popsockets - the little pop out button that attaches to the back of your phone, a simple idea that is now making more than 100 million dollars in profit every year. 

And Tile -  the bluetooth device that lets you find misplaced items, has partnered with Amazon and sold more than 35 million devices.  

What do these three companies have in common?

They all got their start, their first dollar earned, on the crowdfunding platform, Kickstarter. But even with recognizable products and massive success stories like theirs, crowd-funding is still far from the normal way to secure funding, and it is certainly not the ordinary way to secure ALL of your funding year over year for more than a decade. 

Yet for Peter Dering, the founder of Peak Design, crowdfunding was the only business plan he bet on. And it was that bet that would propel him from here:

“I had already run out of money and taken a job at a restaurant to make ends meet. I was a food runner, which is the lowest man on the totem pole.” 

To here:

“I had a profitable business after two days of selling… The Kickstarter community just flocked to this idea. And so that success was pretty immediate and it felt incredible.”

How did launching a Kickstarter get Peter out of odd jobs and place him at the head of a business skyrocketing to success? And how is he carrying on Peak’s crowdfunded origins every year to continue to fund new projects while building unwavering customer loyalty? Find out that and more on today’s episode of The Journey.

Main Takeaways:

• Building Customer Loyalty: Crowdfunding built a fiercely loyal customer base early in the company’s life. From there, Peak continued to nurture that relationship by investing in thoughtful, reliable products and honestly addressing complaints if a customer ever ran into any issues. 
• Employee-first Approach: Their company has near-zero turnover and focuses a lot on creating a space where their team can feel fulfilled by their work. Peter hires slowly and intentionally and in so doing has built a time that he trusts to set their own goals, timelines, and budgets.
• A Formula for Success: To this day, Peak is still 100% crowdfunded. Every year, Peter and his team launch a new Kickstarter. They’ve created a winning formula that can be repeated again and again.

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This season of the Journey is produced by Mission.org and brought to you by UPS. To learn how UPS can help your small business, go to UPS.com/pivot.

Peter Dering knows that there's some controversy around purchasing carbon offsets, but as the founder of Climate Neutral, he thinks it's an immediate path forward. Before Climate Neutral, he founded Peak Design. He and his team design photographic accessories and outsource the manufacturing. After visiting one of his factories, he was looking around at all of the materials and energy that went into production and he started strategizing options to cut down on resources where they could, and offset carbon where they couldn't.

He and his team always made sustainability a priority, but they wanted to do more to quantify their footprint and measure improvements. Peak Design took a huge step in January by getting B Corp certified. The other huge step they took was starting the nonprofit, Climate Neutral.

Peter found out that paying to offset carbon is not an unwieldily cost — it's actually affordable. Carbon Neutral provides a consistent system to measure carbon usage and pay to offset it. Hear exactly how Carbon Neutral calculates emissions businesses, and how offsets can actually make a real impact for climate change.

Find more links and images from this episode on the Lumi blog.

Thanks for listening to the Tenn & Two podcast!! On todays show, we sat down with our friend OT (@ranxoren) also director of @watchthebaymeetups,  while we were still in the Bay area and had a casual converstion about some of our favorite things and needs for this years holiday season!!! Check out the show notes for all the links to everything we talk about on our website at www.tennandtwo.com and don't forget to follow us on Facebook and Instagram for all our latest news and post! Check out our recent collab at www.hautix.com for more info and follow Hautix on Instagram. If you have any ideas for the show, feel free to send us an email at info@tennandtwo.com. If you liked this episode, please leave us a review on whatever platform you may be listening on, it really goes a long way and we love hearing feedback!!! Thanks again for listening and we hope you do enjoy the show! -Kat & Katlen
 

Booray works as a trigger man at a graduation, Gary makes a very big announcement and the fellas discuss all of the different options for video streaming services. Also on tap, the new, 102 megapixel Fujifilm GFX100 and the new travel tripod from Peak Design.

Join the community on Facebook HERE

Want to see Gary LIVE at Adorama in NYC? You can get a seat in his July 1st class for free HERE.

Got a question or an idea for a topic? Send us an email questions@photobombpodcast.com

Annie Nyborg isn’t an entrepreneur or an extreme athlete or a thru hiker. She’s as passionate about the environment as she is about spending time in the backcountry as she is about being a mother. After years of feeling like the “grass was greener” everywhere but where she was - Annie let go of her expectations and in doing so, found the closest thing possible to the life work she was searching for.

Learn more on She-Explores.com/podcast

Sponsored by Oru Kayak

Music is by Lee Rosevere via freemusicarchive.org