product-based

Timestamps:
1:55 - Have you ever needed to Google these topics?
4:58 - What does the NPP Community provide?

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@sunlovinroots
sunlovinroots.com
Nourished Product-Preneur Community

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Timestamps:
1:20 - Stacie launches her brand
6:07 - Stay in your lane and focus on you
8:51 - Growing your brand locally first
11:23 - The pivot
14:33 - You come first

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Find Your Host:
@sunlovinroots
sunlovinroots.com
Nourished Product-Preneur Community

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Dreaming of leaving the 9-5 life behind and chasing after your product-based biz dreams? You’ve officially found your people. Join Product-based biz whisperer and seven-figure brand owner Stacie Jones on a journey to create lifelong connections in the lonely business of being your own product-based boss. Whoever said that being a solo entrepreneur has to be an isolating experience has clearly never done it like this before. The Nourished Product-Preneur Podcast is an ongoing and open conversation about building a profitable product-based business, creating a memorable brand presence, putting yourself before your business, and finding a community that nourishes you on your path to success. If you are eager to create a product-based business that fulfills your soul, has impact and generates income, we’re excited for you to tune in.

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Find Your Host:
@sunlovinroots
sunlovinroots.com
Nourished Product-Preneur Community

Follow The Nourished Product-Preneur Podcast:
Rate, Review, Subscribe & Share on Apple Podcasts

How are you going to prevent your business from going under during the recession? 

This episode will provide you with 4 tips that you can do today to help you float during the recession and not close your business doors!

1. Product-Based Business - Look at cost of each product and the cost of goods (COG) to see if you can reduce these costs.  For our service-based business- look at different contracts and see if you can bring a few services in-house that you might be outsourcing currently  
2. If you have a novel service or product, you can consider increasing the price of the product to increase the profit as right now you may have customer tolerance for increased prices due to inflation. 
3. Audit your subscriptions and delete unused subscriptions or downgrade your subscriptions. Do this for your business and personal as well! 
4. Follow the Predo’s Principle! A small amount of your input will result in a larger amount of your output! This means 20% of your products or services will lead to 80% of your profits. Figure out the most profitable products and spend your attention elevating those products and liquidate or stop offering the rest! For more on increasing profits in your business, you can head to episode 85 where we speak about how to create a brand that will lead to longer customer lifetime value https://www.bossitclub.com/85

Remember, take some time to act on one or two of these items! Saving a little money now can prevent huge headaches later! 

Follow us on Instagram @bossitclub or head to our website www.bossitclub.com to find more great episodes!

If you want to learn more about our product-based business, you can head over to www.alsosophia.com or follow us on Instagram @Also_Sophia

You Got This!

Sophia 

A Team Dklutr Production

Episode #213. Most entrepreneurs find that the exceedingly challenging part about business is how to get customers coming back. In this episode, Tracy Matthews talks about evolving your business and your team and having the desired brand effect to scale. Whether you’re a product-based business or offer different types of programs and services, making these crucial pivots and mindset shifts will help keep you on track. 

In This Episode You’ll Learn:

• Why you need the desired brand effect as your roadmap 
• How delivering a great experience creates customer loyalty
• The challenge of the middle market and how to communicate with it
• How to shift from chief visionary officer mindset vs. maker mindset
• The best way to position yourself in your company

Favorite Quotes

“I love entrepreneurship. I love the freedom that it offers. I love how there is no glass ceiling on how much money you can earn and all those things.  But it's a quick spiral down to the bottom If you aren't constantly taking a look inside of yourself and what's happening, or aligning your business with what you want your life to look like.”

“I had to learn how to shift my mindset from being a manager to a leader.”

“How much more time would you be able to spend doing what you love in your business if you actually were to let go of something and not be a control freak all the time, and learn how to get those things off your plate and be a more longer-term thinker?”

Mentioned on the show

• Tracy’s book, The Desired Brand Effect

More about Tracy:
Tracy Matthews is a Jewelry Designer, Entrepreneur, the Host of the Top-Rated, Thrive By Design Podcast, and the author of the Desired Brand Effect: Stand Out in a Saturated Jewelry Market With a Timeless Brand.

Over the past 25 years, she’s founded four (4) companies including two eponymous jewelry companies, Flourish & Thrive Academy, and Creatives Rule the World. She helps creators and makers of all types align their businesses with their life goals to become better leaders, create financial security and freedom, and live more fulfilled and fun lives.

Every week, she inspires over 150,000 people to launch, grow, and scale successful multi-six and seven-figure jewelry, product, and creative businesses through her podcast, blog, social media platforms, coaching, and programs. For more, visit FlourishThriveAcademy.com or CreativesRuleTheWorld.com

Find Tracy:

• Website
• Instagram
• Facebook (Personal)
• Facebook

Episode #196. How do you create excitement around your offer? It sounds nice enough, but what are the actual steps and strategies to get it done?! Gayneté Jones is here to share all — and she’s even pulling out her Trello board to do it. With multiple successful businesses under her belt including the online business Cubicle Ditch Academy and product-based business Best, Periodt., Gayneté knows a thing or two hundred about creating excitement. Listen now to learn her best tips for utilizing close friends, tapping into testimonials and getting it all going in DMs! 

In This Episode You’ll Learn:

• How to have success in multiple businesses in an industry of niching
• Why tapping into your close friends can lead to incredible feedback
• Gayneté’s step-by-step process to build excitement for an offer
• How to harness the power of friend recommendations in your business
• Why getting outside social media and email creates excitement

Favorite Quotes

“What is the big fear, that underlying thing that's stopping them from pressing purchase? Figure out what it is and you can attack that from the front end in order to make the rest of the launch easier.”

“In order to get to that financial goal, you have to create excitement. In order to create excitement, you have to be excited. Are you creating something you're excited about? If not, figure out why and then create something that would get you excited.” 

“You have to think outside of email and social sometimes. That means reaching out to the media, using other people's networks, going to speaking events or talking on other people's podcasts. Excitement comes when people see you all over.”

More about Gayneté: 

Gayneté (Edwards) Jones is a leading business consultant, keynote speaker, best-selling author, podcaster, contributor for Black Enterprise, founder of G.A.M.E. Changing Industries, and the creator of Cubicle Ditch Academy.  She has also recently founded Best, Periodt., a unique femcare brand changing the game.

Having studied the behaviors, fears and desires of consumers (millennials in particular), she is the go-to Freedom Slayer to assist this often misinterpreted generation to shine brightly, helping them to not just learn how to turn passions into profits, but also how to build sustainable businesses that solve real problems for customers. Even with Best, Periodt. she has made it her mission to create real, meaningful change for period havers around the world.

As a result of Gaynete's efforts, she has been featured in the likes of Forbes, Fox, Black Enterprise, Yahoo, NBC, MSN Money, Sheen Magazine, Huffington Post, Refinery29, Thrive Global, Medium and  Success to name a few.

Find Gayneté:

• Website
• Instagram
• Business Instagram
• Facebook
• Business Facebook