product names

We’re returning to the theme of renaming, for two food-related renamings: the first one that mostly happened, the second that mostly did not - but in a good way.

Dr Erin Pritchard persuaded a British supermarket to rebrand a type of sweets that had a slur in their name. And Chris Strikes recounts the renaming conflict that was the Toronto Patty Wars of 1985.

Content note: the first part of the episode concerns an ableist slur, so there are incidences of that slur, and discussion of ableism and later anti-Black racism.

Get the transcript of this episode, and find out more about the topics therein, at theallusionist.org/gemsandpatties.

This episode was produced by me, Helen Zaltzman. Martin Austwick of Neutrino Watch and Song By Song podcasts provides the Allusionist music.

Become a member of the Allusioverse at theallusionist.org/donate and as well as keeping this independent podcast going, you get regular livestreams and watchalong parties - AND to hang out with your fellow Allusionauts in our delightful Discord community. You can also sign up for free to receive occasional email reminders about Allusionist stuff.

The Allusionist's online home is theallusionist.org. Stay in touch via facebook.com/allusionistshow, instagram.com/allusionistshow, youtube.com/allusionistshow and twitter.com/allusionistshow.

Our ad partner is Multitude. If you want me to talk lovingly and winningly about your product or thing on the show in 2024, sponsor an episode: contact Multitude at multitude.productions/ads. This episode is sponsored by:

• Catan, the endlessly reconfigurable social board game. Shop at catanshop.com/allusionist and get 10% off the original base game CATAN by using the promo code ALLUSIONIST at checkout. 
• Ravensburger, who make the world's largest Disney jigsaw puzzle - 40,320 pieces! As well as many other sizes of puzzles. Buy Ravensburger puzzles in your preferred puzzle emporium.
• Bombas, whose mission is to make the comfiest clothes ever, and match every item sold with an equal item donated. Go to bombas.com/allusionist to get 20% off your first purchase. 
• Squarespace, your one-stop shop for building and running your online empire. Go to squarespace.com/allusionist for a free 2-week trial, and get 10 percent off your first purchase of a website or domain with the code allusionist. 

Support the show: http://patreon.com/allusionist

See omnystudio.com/listener for privacy information.

All aboard, we're off to the 2023 Apple Festival at the University of British Columbia, to taste some apples and, most importantly, enjoy some apple names. And before that, we return to the classic Sporklusionist applesode to refresh our memory about how apple names are chosen - eponyms, portmanteaus, geography, or corporate R&D, just like how our ancestors named apples.

Dan Pashman hosts The Sporkful podcast - head to the Sporkful podfeed or sporkful.com to listen to the companion episode where we learn about how new varietals of apples are made. Kate Evans, Kathryn Grandy and Joanna Crosby explain the history of apple names and the current process for coining new ones.

My companions at the apple festival are Hannah McGregor of Material Girls podcast, and Martin Austwick of Neutrino Watch and Song By Song podcasts. Martin also provides the Allusionist music.

Find out more about this episode and the topics therein, read the transcript, and see pictures of the apple festival at theallusionist.org/applefest.

Become a member of the Allusioverse at theallusionist.org/donate and as well as keeping this independent podcast going, you get regular livestreams and watchalong parties - AND to hang out with your fellow Allusionauts in our delightful Discord community. You can also sign up for free to receive occasional email reminders about Allusionist stuff.

The Allusionist's online home is theallusionist.org. Stay in touch via facebook.com/allusionistshow, instagram.com/allusionistshow, youtube.com/allusionistshow and twitter.com/allusionistshow.

Our ad partner is Multitude. If you want me to talk lovingly and winningly about your product or thing, sponsor an episode: contact Multitude at multitude.productions/ads. This episode is sponsored by:

• Wildgrain, the subscription box for sourdough breads, fresh pastas, and artisanal pastries that you can cook from frozen in 25 minutes. Get $30 off your first box, PLUS free croissants in every box, when you start your subscription at Wildgrain.com/allusionist or use promo code ALLUSIONIST at checkout.
• Ravensburger, the official supplier of jigsaw puzzles to the World Jigsaw Puzzle Championships!
• Bombas, whose mission is to make the comfiest clothes ever, and match every item sold with an equal item donated. Go to bombas.com/allusionist to get 20% off your first purchase. 
• Squarespace, your one-stop shop for building and running your online empire. Go to squarespace.com/allusionist for a free 2-week trial, and get 10 percent off your first purchase of a website or domain with the code allusionist. 

 

Support the show: http://patreon.com/allusionist

See omnystudio.com/listener for privacy information.

HOW DO YOU NAME YOUR PRODUCTS?? We spend time doing so many things in our business. We train, we teach, we build funnels, we sell items. How do we create the names of our products? We can attempt to figure out creative product names ourselves, but sometimes it is nice to reach out and have a professional company assist with this process. Let me provide information from my personal Rolodex regarding a team of experts that can help you with naming products!!