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“I wish I had a more professional sales force.” That’s one of the common laments I hear from sales leaders. Let’s take a look at what it really means, why it is such a common malady, and what you can do about it.
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It’s one of the most common laments I hear from principals and sales managers: “I wish I had a more professional sales force.”
No doubt that thought has passed through your mind at some time in the recent past. You’re not alone, of course. I hear it regularly from my clients. Let’s take a look at what it really means, why it is such a common malady, and what you can do about it.
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Listen to my reply to this question: “Q. Dave, I’m from outside the industry, and am accustomed to what I see as a much more professional sales force than what I currently have. Am I off-base in expecting a professional group of salespeople, as opposed to the ‘nice guys’ who don’t seem to take their professions seriously that I inherited?”
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