purpose-driven business

In this episode of In The Club Podcast by Club Colors, Jeremy Lott, President and CEO of SanMar, shares insights into how his company prioritizes values and community impact alongside business success. Jeremy discusses the importance of humility, service mentality, and the role of sales teams in adding value to customers' businesses. He delves into the concept of "purpose over product" and how understanding a client's brand promise and demographics can drive meaningful partnerships. The conversation also explores SanMar's commitment to sustainability, its innovative programs for factory workers, and the touching "Hands Project" that transforms lives in Honduras. Jeremy sheds light on the challenges of operating in developing countries and the significance of staying engaged with local communities. Throughout, the discussion emphasizes how doing good can be a path to both business growth and positive societal change.

KEY TAKEAWAYS

• Prioritizing humility and service mentality can lead to successful and meaningful business relationships.
• Sales teams can add value by understanding a client's brand promise and demographics.
• Combining profitability with positive social impact can be a winning strategy for businesses.
• Sustainability efforts can lead to cost savings and environmental benefits.
• Balancing profit and purpose can create a stronger sense of community engagement and brand loyalty.

QUOTES

• "Our job is to care about your business and help you grow."
• "Our best salespeople add value to our customers by giving great ideas."
• "You can do great while doing good, or you're doing good, and that's helping you do great."
• "If you can use profitable business to help people, you can go much further faster."
• "Kindness is one of the most important principles I teach my children."
• "Purpose over product: it's not enough to avoid doing bad things; we want to ensure we do good things."

Connect and learn more about Jeremy through the link below.

LinkedIn: https://www.linkedin.com/in/jeremy-lott-56581020/

If you enjoyed this episode of In the Club Podcast with Club Colors, please leave us a review on your favorite podcasting platform!

Club Colors: https://www.clubcolors.com/

Brian's expertise lies in helping businesses eliminate waste while forging deeper connections and achieving higher conversion rates. He's a true visionary in his field, constantly pushing the boundaries of what's possible in business and personal growth.

If you're interested in learning more about Brian's approach and how you can transform waste into wealth, you can connect with him on social media. You'll find him @bogertbrian across various platforms. And stay tuned, because Brian has a special offer in store for our listeners—a link to a free webinar that will provide you with even more valuable insights.

So, without further ado, let's dive into this enlightening conversation with Brian Bogert and discover the secrets to turning waste into wealth. Welcome, Brian!

Thank you for support Building Great Sales Teams!

If you want to learn more about our host Doug Mitchell or get free BGST resources go to www.salesprogrambuilder.com.

I’m your guide, Nathan Stuck and today you’ll have the opportunity to learn from Jared Meyers, the Co-Founder of Florida for Good. Florida for Good is driving the initiative to promote corporate responsibility, helping businesses doing good to thrive in a purpose-driven economy.

Jared is a co-founder or investor in six successful B Corps, as well as co-creator of the “For Good Movement,” a nonprofit that oversees Florida for Good and B Tourism.

During this episode, you’ll hear how Jared discovered B Corporations as, what he would call, the “only way” he wants to engage in business and how meeting like-minded leaders instilled confidence that business can do good while making a profit. Jared also shares why ethical and conscious business practices are not political, but they are simply caring for people.

Have you ever wondered how businesses can truly make a difference in today's world? Then stay tuned as we sit down with Jared Meyers and learn from his transformative journey from a traditional travel company to a torchbearer for ethical, purpose-driven business practices.

RESOURCES RELATED TO THIS EPISODE

• Follow Jared on LinkedIn

CREDITS

• Theme Music🎵ZakharValaha from Pixabay
• Produced by ChatWithLeadersMedia.com

See omnystudio.com/listener for privacy information.

Join Matt Deasy as he shares his unconventional journey into entrepreneurship, including his experience building a holiday company with ski chalets in France, surf camps in Portugal and Morocco, and his eventual crash and burn that was the propulsion he needed to become successful. 

Along the way, Matt reflects on his lessons and how they led him to his current focus on purpose and doing good in the world. Hear all of Matt's stories and insights in this exciting podcast episode.

Go grab Fire Your Boss and Change the World on Amazon!

This episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something.

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Our mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting.

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Every business starts with an idea. But it is just an idea. Unless you get the right team, the right action around it, and the right story for your brand – nothing will happen. 

In this episode, you will find a story of a truly purpose-driven brand from the Middle East – SPROUT. Is it hard for a startup to attract investors? What kind of people to take on the team? What mindset does the entrepreneur need for success? SPROUT Co-Founder & CMO Katerina Papatryfon will share her entrepreneurial experience with its challenges, achievements, and prospects.

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Visit our website Brands Through Stories
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Heide Rembold is a Columbus, Ohio-based social entrepreneur. She is the founder of Conscious Columbus, where she will soon be launching the 2022 Conscious Compass. The Compass is a directory of social enterprises, micro-businesses and non-profits who are committed to doing business for good. She is also the founder of Juniper Consulting and provides social media, copywriting and marketing support to purpose-driven companies.

In this episode, Heide talks about her bigger vision for the Conscious Compass and lessons she has learned along the way. The Conscious Compass will launch in mid-September. You can find it online here. 

Heide and Karen also discuss launching Juniper Consulting and Heide's work as a social media consultant for purpose-led organizations. They discuss their conflicting feelings about social media and the value purpose-led companies offer by bringing positive content into the community. Heide also shares tips and advice for achieving success with social media and why we should look at our social presence as one piece of a larger strategy. They also talk about how social media platforms are moving from social networking to discovery and how to adapt our social media programs.

You can find Heide at Conscious Columbus and on social media at Facebook, Instagram or LinkedIn. Or, you can find her online at Juniper Consulting and on social media at Facebook, Instagram or LinkedIn.

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Let's stay in touch! 

The discussion doesn't have to end here! Sign up for our newsletter and receive a monthly email with articles about purpose, the latest podcast updates and helpful tips to grow your business on purpose. Or, join the conversation about purpose-driven business on Twitter, Instagram or LinkedIn.  

Please also consider sharing this podcast with a friend or colleague to support us in our goal to help more leaders use their business for good. 

Stephan Vincent, the Senior Director of Workplace Experience at Life Guides, joins the podcast to discuss culture-building and human experience. In this episode, Stephan shares his formula for what is culture and how do we build a healthy, people-centered culture. Through research and years of experience, Stephan has created a unique culture equation. This equation is what he uses to help support his LifeGuide clients and also help build a greater sense of purpose. 

The formula: Corporate Values + Behaviors + Moments that Matter x Consistency. 

He goes on to explain how each of these attributes can be identified and nurtured to create the strong foundation leaders are seeking to build a positive and meaning organizational culture. 

Stephan also talks about the human experience and why we need to show up for our people in and outside of the office. We also discuss the intersection of personal and professional purpose and how every company has the potential to define their purpose for the employees in a tangible way. Stephan also shares some great advice on hiring and explains different strategies to hire people who are not only a match on values but also people who will bring something new to table. In his words, why he prefers to hire people who are a culture-add versus a culture-fit.  

You can connect Stephan Vincent on LinkedIn or find Life Guides at www.lifeguides.com. 

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Let's stay in touch! 

The discussion doesn't have to end here! Sign up for our newsletter and receive a monthly email with articles about purpose, the latest podcast updates and helpful tips to grow your business on purpose. Or, join the conversation about purpose-driven business on Twitter, Instagram or LinkedIn.  

Please also consider sharing this podcast with a friend or colleague to support us in our goal to help more leaders use their business for good. 

Real talk. Is the work you’re doing right now meaningful to you? Lots of people want to make a difference but don’t know how. The answer lies in identifying your purpose. 

In this episode of the She Mentors podcast, we speak with two influential women  who genuinely LOVE their jobs – Stephanie Lam, the Social Impact Lead at Work180, and Cathryn Wills, the founder of ethical handbag brand, SansBeast.

That’s because they’re working in purpose-driven businesses that allow them to drive meaningful change in the world.

Start streaming now to discover how you too can get crystal clear on your purpose – your ‘why’ – and start making it spark!

We discuss:

👉 What ‘having a purpose’ actually means
👉 Lessons learned along the way
👉 Tips to help you identify your true purpose
👉 Highs and lows of finding meaningful work
👉 And so much more!

This episode is a live recording of our 2021 panel event Living Your Life’s Purpose.

 You can book a 1:1 Mentor Hour with Stephanie Lam and Cathryn Wills, along with hundreds of other professionals, business owners and coaches inside the She Mentors membership. Join today.

👉 Become a member and join the She Mentors mission
👉 Login to your dashboard for free and have a snoop around!
👉 Explore our corporate memberships offer

Follow us on Instagram @shementors
Follow us on LinkedIn @shementors

In episode 12, Karen Bailey breaks down five common myths about corporate purpose. She shares some of the early feedback she received when she launched the blog, Purpose Greater Than Profit, and comments from well-meaning critics. Karen challenges business leaders who may thinking that purpose doesn't apply to their business and why purpose is about far more than marketing. She also encourages leaders to 'flip the lens' when it comes to the cost of purpose.  

You can learn about the statements on the purpose of a business from The World Economic Forum and the Business Roundtable: here. Karen also references Episode 11: Building a Compelling ESG Program. 

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Is your purpose clear? 

Try taking  The Purpose Quiz. Answer a few short questions and then scroll through the results to see how you did and for tips on where you could better align your business around its purpose. You can also learn more about purpose at www.aligndonpurpose.com. 

Stay Connected! 

The discussion doesn't have to end here! Sign up for our newsletter and receive a monthly email with articles about purpose, the latest podcast updates and helpful tips to grow your business on purpose. Or, join the conversation about purpose-driven business on Twitter, Instagram or LinkedIn.  

Please also consider sharing this podcast with a friend or colleague to support us in our goal to help more leaders use their business for good. 

Carol Nolan Drake, J.D., is the CEO and Founder of Carlow Consulting LLC, where she provides corporate governance, ESG and diversity consulting services to public and private companies, non-profit organizations and investors. Carol is also the co-author of the Society for Corporate Governance, ESG Implementation Guide. 

In this episode, Carol answers some key questions regarding ESG and assembling a results-driven program, including: 

1. What is ESG?
2. Is there a relationship between corporate purpose and ESG?
3. What is the role of the leadership team, or specifically, the board of directors in putting together an ESG program?
4. How can leaders involve or activate their employees to help them achieve the goals laid out in their ESG program?
5. How are leaders holding themselves and the business accountable to their ESG program? And, also, do you see employees holding leaders accountable to the program?
6. How are companies balancing short-term and long-term results? Particularly, balancing expectations from investors and results outlined in the program?
7. Can you explain the role of ESG in risk mitigation and risk management?
8. What advice would you give a company beginning to assemble or in the early stages of assembling an ESG program?

You can learn more about Carol's work on ESG, diversity and corporate governance by visiting www.carlowconsulting.com or connect with her on Twitter and LinkedIn. 

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Is your purpose clear? 

There's a lot of talk about purpose. But, how do we actually know if our purpose is clear and making its way through the organization? Try taking  The Purpose Quiz. Answer a few short questions and then scroll through the results to see how you did and for tips on where you could better align your business around its purpose. You can download it here.  

Stay Connected! 

The discussion doesn't have to end here! Sign up for our newsletter and receive a monthly email with articles about purpose, the latest podcast updates and helpful tips to grow your business on purpose. Or, join the conversation about purpose-driven business on Twitter, Instagram or LinkedIn.  

Please also consider sharing this podcast with a friend or colleague to support us in our goal to help more leaders use their business for good. 

Is your business experiencing the ‘purpose gap’? In this episode, we're exploring the space between what a brand says is their purpose and what a brand does to take action around their purpose. We're also delving into some of the most common reasons for this gap.

Part 1. In first part of the episode, we look at the research. We explore two different studies, each citing a considerable difference in how employees and consumer perceive the value of purpose and what companies are doing to activate their purpose.  Below are two key metrics discussed in the episode. 

• 82% of employees surveyed reported that it is important for a company to have a defined purpose statement. Only 42% believed their organization’s purpose statement drives impact. (McKinsey, 2019)
• 94% of consumers believe companies should have a strong purpose; only 34% believe most companies actually do. (Zeno Group, 2020)

Part 2:  Then, we look at the reasons why this gap exists. Karen explains some of the common challenges  companies face when it comes to defining their purpose and using it to create meaningful impact. 

Part 3: In the last part of the episode, we look at different ways business leaders can close the gap between what they say and what they do. Karen offers some specific steps leaders can take to better align their business around its purpose. 

You can learn more about the 'purpose gap' at our blog: Alignd on Purpose 

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Are you curious about building a purpose-driven business? Are you a business leader who is choosing to use your business to create a positive impact on those around you? Or, do you just want to know a little more about this thing called purpose?  

If you answered yes to any of these questions, then you're in the right place. Be sure to subscribe to the podcast, so you don't miss an episode. You may also consider signing up for newsletter or connecting with us on Twitter, Instagram or LinkedIn. 

Meet Alan Howle from Triple Effect.

The main thing they do is create 6 months of video content for YouTube, Facebook, LinkedIn & IGTV - all filmed in 2 days.

Triple Effect help people who have a message to share, usually business-orientated however we love working with people who know that they have a deeper calling than to just make money.

The people they work with tend to use their business vehicle as a way to help people and enrich the lives of the people they work with whether it be in Real Estate, Coaching, health, spirituality, etc. Through the videos they create, they are simply serving on a scalable level.

Grab a FREE Guided Meditation that allows you to open your imagination & creativity: https://www.alanhowle.com/activation

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Connect with Alan & Triple Effect:

Website: http://www.tripleeffect.com.au
Facebook: https://www.facebook.com/alanhowlee
LinkedIn: https://www.linkedin.com/in/alanhowle-
Instagram: https://www.instagram.com/alanhowle
YouTube: https://www.youtube.com/channel/UChglZ3-yNTgxbDkKvD_dWcA
TikTok & Clubhouse: @alanhowle

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Connect With Chris & The Show:

Website: https://thechrismclean.com/podcast
Facebook: https://facebook.com/ChrisMcleanCoaching
LinkedIn: https://linkedin.com/in/thechrismclean
Instagram: https://instagram.com/the.chris.mclean
Twitter: https://twitter.com/thechrismclean
YouTube: https://youtube.com/c/ChrisMcLeanCoach
Clubhouse: @thechrismclean

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Wanna Be My Next Guest?

Get Booked: https://bit.ly/agency-podcast
Facebook Mastermind: https://www.facebook.com/groups/controlmastermind

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About Chris McLean

Watch My FREE Training for Agency Owners: https://bit.ly/agencycontrol
Grab My FREE Agency report here: https://bit.ly/Control-Report
Visit My Website: https://www.thechrismclean.com

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Wanna Chat About Working With Chris?

Book a complimentary Strategy Session: https://calendly.com/chrismclean/control

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CONNECT WITH JENNIFER MYERS CHUA

At HIP MOMMIES: https://hipmommies.ca/

Buy products that are useful, well-made, thoughtfully designed that are responsibly from suppliers that are good people, supporting good causes, and that are doing business ethically 

Jennifer's podcast: COST OF GOODS SOLD

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BRANDS MENTIONED IN THE CONVERSATION:

EZPZ

GATHRE

WOBBEL

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Host: Leekei Tang

Contact: hello (at) betterbusinessfounder.com

Music credits: Ukulele Fun by Liosound Music / Wooden Xylophone by Floraphonic

"The companies that know what matters to their constituencies or consumers are able to tap in to that particular motivation and align their products and services to help enhance or fill a gap that is needed to be basically filled that is missing in a person’s life because their services are facilitating that need.”

–Cleophus "Cleo" Franklin, CEO and Founder of Franklin Strategic Solutions

In this episode, Ben Schneider and Cleo Franklin talk about how to have a purpose-driven business using the Ikigai model, the two most important areas you need to focus on to become a purpose-driven business, and how to get ahead in your business by knowing the motivations and interests of these 2 key areas you need to focus on.


EPISODE NOTES:

Topic notes:
- Effectively serve your customers as a leader in a purpose-driven company
- Identify the purpose of your business and how to leverage it to get ahead
- The importance of being a customer experience-driven business

Cleophus “Cleo” Franklin Jr.'s leadership experience and expertise have been globally recognized, as has his passion for business development, developing robust brand strategies, and designing and implementing innovative, disruptive business models that have benefited many iconic brands across multiple industries.

Cleo is also an entrepreneur. He founded Franklin Strategic Solutions (franklinss.com), a global consulting business that focuses on leadership development, business development, business/brand strategy, keynote speaking, and executive coaching across all business and nonprofit industries.


CONNECT WITH CLEO FRANKLIN

Links:
Website | LinkedIn | Facebook | Instagram

BUY CLEO'S NEW BOOK!
"Coffee With Cleo" by Cleo Franklin is a collection of 10 leadership lessons and personal stories of inspiration, self-reflection, and teaching moments from Cleo Franklin’s 32 years of working as an executive with iconic global brands John Deere, Case-New Holland, and Mahindra. Signed copies available! Order your copy here or find the book on Amazon.


CONNECT WITH US!

Links:
>Ben Schneider: Instagram | Website
>Business and Lifestyle Legends Podcast: Follow on IG @bllpodcastcom
>For more information and to explore other episodes, click here. We'd love to hear from you! Leave us a rating and review below!

BEN SCHNEIDER COACHING: Reach the next level with your company with the help of a professional marketing strategist, CLICK HERE

Calling ALL entrepreneurs and online talents! --check out the NEW job search platform Jobmofy.com to upgrade your business!

For questions or inquiries, EMAIL: hello@bllpodcast.com

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CONNECT WITH Shivani Patel / ARTURE

Web: https://myarture.com/

Instagram: @arturedesign

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MENTIONED IN THE CONVERSATION:

National Institute of Fashion Technology

CHENNAI: city in South of India where ARTURE is located

INDIEGOGO: crowdfunding platform

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Host: Leekei Tang

Contact: hello (at) betterbusinessfounder.com

Music credits: Ukulele Fun by Liosound Music / Wooden Xylophone by Floraphonic

What started out as an opportunity 3 men saw to serve their community and give to missions has grown into a company that has now given over $10 million away to missions work and provided over 2,500 homes for low-income families. But, it started with a borrowed office in a basement and one contract. This is a story of lives changed forever not from the glamorous entrepreneurial life, but because of constant, faithful grinding over decades. 

In this episode, Jordan speaks with Cameron Jarman, founder of Keep Nature Wild about building a successful e-commerce business by just trying to do good and pick up trash.
 
Cameron Jarman shares how he started his business and talks about his successful ambassador program that reaches into 50 states in the United States. He also emphasizes the importance of having an authentic brand, being genuine and honest to people, and having a servant's heart.

Find out more about Cameron Jarman and Keep Nature Wild at:
https://keepnaturewild.com/
https://www.facebook.com/keepnaturewild
https://www.instagram.com/keepnaturewild/

Listen to our previous interview with Emma from Anchor and Fox here: https://www.buzzsprout.com/600328/episodes/2400842-ep-33-how-to-combat-instagram-s-algorithm-with-emma-from-anchor-and-fox/edit

Take the 10 point quiz to see how effective your 2020 strategy is!
https://mindfulmarketing.co/quiz
   
Have an e-commerce business of your own?
Join the Secrets To Scaling Online Facebook group!
https://www.facebook.com/groups/secretstoscalingonline

This episode’s sponsor is Finale Inventory- the ultimate solution for accurate and efficient inventory management. Trusted by thousands of brands, Finale offers seamless integrations with over 80 sales channels and platforms.

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Learn more here: Finale Inventory

Julia Rock is the owner of Rock Career Development, a career solutions firm that empowers ambitious professionals to unlock and achieve their full career potential. Julia is a Certified Professional Resume Writer (CPRW), Certified Employment Interview Professional (CEIP), and a career and leadership development expert. Through her coaching, clients are able to secure dream positions while earning their worth and then some. Julia is passionate about helping others find and pursue their passions because she believes that if you can change your career, you can change your life. Julia has also achieved corporate career success working for one of the largest oil and gas companies in the world. She is currently the lead Controller for three major chemical plants in Baton Rouge, Louisiana, overseeing ~$1B in operating expenses. Julia obtained her undergraduate degree from Temple University, and then after working in finance for a number of years, she returned to business school to earn her MBA from the University of Alabama in Huntsville. To date, Julia has been featured in several major publications, including Fortune Magazine, Business Insider, Monster, Blavity, and xoNecole. She is also a current contributor for xoNecole, informing women of color on how to level up in their careers. Julia also serves as a speaker, panelist, and workshop presenter for various professional, religious, and community organizations.

People can connect with Julia via web at http://rockcareer.com, via social media @rockcareer, or via email at hello@rockcareer.com.