saas b2b

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🌍 Performance Media: www.performancemedia.io

👨‍💻 LinkedIn de Pablo: https://www.linkedin.com/in/pablo-ruiz-generacion-de-demanda/

Indus is the founder and CEO of Quolum. Former software engineer turned product marketer, he sold his previous company to Oracle. He was head of growth at Chargebee where he discovered a unique opportunity to cut out large SaaS costs for companies. Listen to this episode to hear Indus explain his interesting yet simple approach to SaaS.

KEY TAKEAWAYS

• Quolum is a subscription management business, helping clients consume SaaS in a way that works for them focusing on security, privacy and value.
• Quolum’s primary go-to-market strategy is outbound, where they focus on finance professionals, particularly mid-market businesses, to enter their funnel.
• Indus’ innovation around this subscription management product came from his experiences as chief of growth at Chargebee. It was here Indus found an astonishing amount of wastage in SaaS subscriptions.
• Quolum created what they call a ‘SaaS’ card that clients only use to buy SaaS products, allowing them to be able to manage everything behind the scenes.
• Brand building is essential to Quolum’s growth, focusing on being recognised for their innovative solutions that save companies both time and money.

BEST MOMENTS

 “Finance are paying money for these products, they need to know whether that product is legit, so [we're] redefining the category”

“At the front, it’s a duck that quacks like SaaS, at the back it’s a duck that quacks like Fintech”

Do You Want The Closing Secrets That Helped Close Over $125 Million in New Business for Free?"  Grab them HERE: https://www.whalesellingsystem.com/closingsecrets

Ryan Staley

Founder and CEO

Whale Boss

312-848-7443

ryan@whalesellingsystem.com

www.ryanstaley.io 

 EPISODE RESOURCES

https://www.linkedin.com/in/khaitan

ABOUT THE SHOW

How do you grow like a VC-backed company without taking on investors? Do you want to create a lifestyle business, a performance business or an empire? How do you scale to an exit without losing your freedom?
Join the host Ryan Staley every Monday and Wednesday for conversations with the brightest and best Founders, CEO and Entrepreneurs to crack the code on repeatable revenue growth, leadership, lifestyle freedom and mindset.
This show has featured Startup and Billion Dollar Founders, Best Selling Authors, and the World’s Top Sales and Marketing Experts like Terry Jones (Founder of Travelocity and Chairman of Kayak), Andrew Gazdecki (Founder of Micro Acquire), Harpal Sambhi (Founder of Magical with a previous exit to Linkedin) and many more.

This is where Scaling and Sales are made simple in 25 minutes or less.

Saas, Saas growth, Scale, Business Growth, B2b Saas, Saas Sales, Enterprise Saas, Business growth strategy, founder, ceo: https://www.whalesellingsystem.com/closingsecrets

Ryan is joined by Michael Brooks in this episode. Michael is both the founder and ceo of goLance, a freelancer platform that is both fully remote and staffed completely by freelancers.

Michael talks to Ryan about how they differentiate themselves from other freelancer platforms, what he has managed to build through the power of relationships, communication and trust as well as the highs and lows of having a fully remote, fully freelance team.

KEY TAKEAWAYS

• GoLance try and provide as much value as they can on places like Quora, LinkedIn and in Facebook communities, they find this is a great way to market themselves and the acquire a lot of clients and referrals this way.
• GoLance works like a recruitment agency except it’s all digital and all jobs and candidates are freelancers. They differentiate themselves from other freelancer platforms by assuring quality.
• There is a lot of cultural work attached to what goLance do, they don’t simply match jobs to freelancers, they ensure the culture fit is right as well as the experience level and communication style.
• Pricing at goLance works similar to Airbnb, they charge a flat rate of 7.9% which represents great value to both client and freelancer.
• Some freelancer platforms, such as Upwork, are very transactional and they are also strict about how communication between freelancers and companies takes place. Golance are a lot more open and transparent, they want communication to flow and take place as it should so have little restriction on what is and isn’t allowed.
• Michael isn’t frightened to turn down business or capital that he knows doesn’t work for goLance. It’s more important to him to get the right fit and work with people that align with the values and culture of goLance.
• For a 7-year old company, getting to 40 million plus revenue is exciting, but something Michael also finds incredible is the fact that some of goLance’s freelancers have earnt 7 figures with them in this time too!
• A hands-on approach to managing relationships and their freelancers is something Michael is keen to keep going at goLance. It allows them to have complete control over the process and the quality for their clients too.
• Having a human being reach out and connect with you, giving you answers you need, is so much more effective than ad-spend. Giving value on Quora and similar sites has been a winning strategy for goLance.
• When you’re in touch with your market, you can drive your business to meet their needs.
• Find a problem in your industry, look at how your competitors are addressing the problem, then look to see how you can solve it.
• Building a remote culture, especially with a fully freelance team can be a challenge but there are ways to make it easier, such as having multiple interviews with prospective freelancers and finding creative ways to make them feel part of your company.

 
BEST MOMENTS

 “Providing value is the best marketing one can do”

“No one feels hurt, everyone feels like they have a lot of value”

“We want to build relationships that last forever”

“You can drive your business by understanding the responses of your community”

“Find creative ways to create culture and give people a sense that their part of your company”

Do You Want The Closing Secrets That Helped Close Over $125 Million in New Business for Free?"  Grab them HERE: https://www.whalesellingsystem.com/closingsecrets

Ryan Staley

Founder and CEO

Whale Boss

312-848-7443

ryan@whalesellingsystem.com

www.ryanstaley.io 

EPISODE RESOURCES

https://blog.golance.com/author/michael-a-brooks/

https://pr.linkedin.com/in/michaelabrooks

https://www.amazon.co.uk/REMOTE-Freelancers-Thriving-Business-Anywhere-ebook/dp/B08DM7VT5D

ABOUT THE SHOW

How do you grow like a VC backed company without taking on investors? Do you want to create a lifestyle business, a performance business or an empire? How do you scale to an exit without losing your freedom?
Join the host Ryan Staley every Monday and Wednesday for conversations with the brightest and best Founders, CEO’s and Entrepreneurs to crack the code on repeatable revenue growth, leadership, lifestyle freedom and mindset.
This show has featured Startup and Billion Dollar Founders, Best Selling Authors, and the World’s Top Sales and Marketing Experts like Terry Jones (Founder of Travelocity and Chairman of Kayak), Andrew Gazdecki (Founder of Micro Acquire), Harpaul Sambhi (Founder of Magical with a previous exit to Linkedin) and many more.

This is where Scaling and Sales are made simple in 25 minutes or less.

Saas, Saas growth, Scale, Business Growth, B2b Saas, Saas Sales, Enterprise Saas, Business growth strategy, founder, ceo: https://www.whalesellingsystem.com/closingsecrets

In September 2016, Adrien Menard, CEO of Paris-born Botify packed his bags and moved together with his wife and two kids to New York to open Botify's US office.

He had chosen New York mainly due to the slightly shorter time difference with Paris in comparison to the much more unsurmountable 9 hours with the West coast. Adrien was leaving 24 employees behind and venturing into the new world all by himself.

Visas took more time, the advice his lawyer gave him was wrong multiple times, and Adrien would have to reinvent overnight how Botify communicated and made decisions.

Despite all that, there was not a grain of doubt that he was doing the right thing. He had a $7 million Series A funding round and a 10% US-based customer base to give him confidence as the going got tough.

Fast forward almost two years later after Adrien moved to New York, US customers now represent 60% of the revenue, and the Botify employee count has risen to 100 with 25 of them based in the New York office. How did all that work out?

Listen on to hear:

• What's the one thing you need to have achieved to secure a funding round for scaling
• What are the two most important teams in a US HQ
• What has been the most challenging thing in scaling to the US and how did Adrien address it
• Why as beloved as Slack is for remote teams, it's not the best solution according to Adrien and what he uses instead
• How Botify stays cash efficient

Adrien is one of many speakers we will have at SaaStock18 in Dublin, coming from all corners of the world and sharing a variety of lessons and experiences. 3000 attendees will come to see and learn from Corey Thomas, April Dunford, Christoph Janz and many more speakers we have. Grab your ticket now https://www.saastock.com/tickets

Check out the other ways SaaStock is serving SaaS founders

🇺🇸 SaaStock USA 2024: 1500+ B2B SaaS founders, investors and operators are joining us in the 'Silicon Hills' of Austin, Texas for three days of SaaS magic (https://www.saastock.com/saastock-usa/)

🇮🇪 SaaStock Dublin 2024: The largest concentration of SaaS decision makers in one place for three days of networking, connecting, and learning all things SaaS (https://www.saastock.com/saastock-2024/)

🤝 SaaStock Founder Membership: A private members group of B2B SaaS founders between $100K - $10M ARR who are committed to growth and helping others (https://www.saastock.com/founder-membership/)

🌎 SaaStock Local: Monthly meet-ups in cities all around the world, bringing together SaaS enthusiasts and experts to discuss the most pressing topics in SaaS (https://local.saastock.com/home