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There tends to be a common theme with some of the most successful students that I have had. 

They act more than they talk & as a result make leaps & bounds in their business. 

Now I always encourage everyone to ask questions, do research, etc.

However, you are always putting yourself in danger of analysis paralysis where you do more research than you do taking action. 

George is the perfect example of someone who has taken significant action. 

He never drowned in analysis paralysis, seeked the support he needed & took IMMEDIATE action on things every single time. 

As a result, he has gone on to scale his agency from $0 all the way to $20,000 per month in the space of 4 months. 

In this podcast, I interview George & learn more about his personal experience with working with us. 

I hope you find it helpful. If you do, consider subscribing :)

Thanks,

Charlie

Want to know the easiest way to get SMMA meetings in 2023?

Understand your market. 

So annoyingly simple that you probably want to throw your shoe at the screen yet you’re still here as you know it’s true. 

Far too many of you watching this are coming up with offers that do not resonate with your market whatsoever. 

You're just reaching out with the same generic spiel of leads, appointments, etc, without actually looking into what they are actually after.

As a result, your messaging sounds the EXACT same as your competitors & you get ignored as a result, leaving you with an extremely dry calendar. 

That is why it is EXTREMELY crucial to do your market research.

What are your niches pain points?

What does their industry verbiage look like?

What do they want to achieve?

These are just a few of the many questions that you can ask to start crafting an offer that actually resonates with your market. 

When you take the time & effort to do this, there’s no reason why you would struggle to generate meetings on a consistent basis. 

It’s not enough to simply say we will generate you xyz leads / appointments / etc.

The tone & verbiage of your offer not only must meet what they want BUT it actually must SOUND like something that is relative to them, which is something that far too many of you are missing. 

In this podcast, I’m going to be diving deeper on how to create compelling offers & show you what it must look like if you want to generate meetings on a consistent basis. 

I hope you find it helpful. If you do, consider subscribing :)

P.S. here’s the doc: https://docs.google.com/document/d/1Bw7pG1PQarMj_kSebajwq5hZHTErkmwsKMEO78WMduk/edit?usp=sharing

Thanks,

Charlie

Comfort kills potential. 

I say potential & not success because you can still succeed in comfort yet fail to reach your maximum potential. 

It’s one of the most interesting concepts in business. 

Comfort is usually the sole reason why we start our endeavors. 

We want a better life, less stress & no problems whatsoever. 

The problem is that once we actually attain comfort, we all of a sudden place ourselves in a position of limitation. 

We start to excuse ourselves from doing what is required or not meeting the usual standard.

This can reflect in both your life & business. 

Even if you are off your game by 0.01% due to comfort, you are still limiting your true potential. 

In some cases, it can even cost you your entire business in the long run. 

That is why you should never aspire to be comfortable. 

You should always be in discomfort, as this means you are growing, regardless of the success that you have achieved. 

The minute you get complacent is the minute you start going backwards & this is one thing that I have learnt in my own business. 

In this podcast, I’m going to be sharing my thoughts on comfort & why you must view it as the biggest opponent in your pursuit of success. 

I hope you find it helpful. If you do, consider subscribing :)

Thanks,

Charlie

Short form content agencies are dead. 

Sounds controversial but it’s the truth. 

In the current climate that we are in, it’s hard for someone to justify paying an agency purely for short form content. 

This single service can now be provided in a much cheaper AND efficient fashion in the form of various A.I. options that are available on the market. 

Now I’m not saying that a human touch isn’t required whatsoever. 

I myself have a video editor, who creates shorts from scratch & even leverages A.I. tools for ideation, as well as putting his own spin on the shorts that the A.I provides. 

However, that is not the only thing he provides & that is something that a lot of people fail to understand. 

You do NOT want to centre your business around this single service, as it is one that can simply be replaced by a tool. 

It’s far more effective to leverage this service as an extension or a further option to what you offer. 

For example, perhaps your offer is centered around organic YouTube growth & shorts are just 1 of the vehicles that you can use to your advantage. 

This itself is ok because it’s not the vocal point of your service → ideation, script creation, long form editing, etc, will be the core parts that any tool will struggle to replace you with. 

The minute you position yourself as someone that only provides short form content is when you set yourself up to be replaced. 

That is why you NEED to get creative with what you offer, so that you don’t allow yourself to be put in a position where a simple A.I. tool can replace you. 

In this video, I’m going to be sharing in more detail why short form content agencies are dead & what you can expect things to look like in the future. 

I hope you find it helpful. If you do, consider subscribing :)

Thanks,

Charlie

What does it take to make $10,000,000 per year?

The short answer is a LOT. 

The long answer can be found in today's video. 

This isn’t going to be one of those basic videos where I’ll be sharing softwares, tech, etc, that can help you get to this point. 

Truth of the matter is that whilst they can help, that alone will only take you so far. 

To get to $10 million per year, you need far more than just tools & strategies. 

You need a bulletproof value system that consists of multiple elements, all of which will help you make the best possible decisions to achieve your desired goals. 

In this video, I’m going to be diving deep into my value system & sharing with you the 7 things that it consists of, to show you how it got me to making $10,000,000 per year. 

I hope you find it helpful. If you do, consider subscribing :)

Thanks,

Charlie

Have you just started your SMMA & are struggling to understand what exactly you need to do?

Or perhaps you are someone that has been in the space for quite some time, yet have failed to see any significant success?

Whether you are a beginner or somewhat experienced, I’m here to make your journey a lot more easier. 

To put it bluntly, SMMA is pure chaos. 

There’s so many moving parts that can leave you drowning in analysis paralysis & not knowing what to do as a result. 

That’s why having an actual plan is integral, so that you can avoid going crazy & actually make worthwhile progress in your business. 

In this video, I’m going to be sharing my 6 figure SMMA playbook, allowing you to understand what exactly you need to do in order to get to where you desire to be.

I hope you find it helpful. If you do, consider subscribing :)

Thanks,

Charlie

Patience is everything in business. 

Without it, it’s almost guaranteed that you will not succeed. 

Being patient can be incredibly frustrating. 

You may be firing on all cylinders & doing all the right things, yet you have still seen no success whatsoever. 

You must be patient & give things time. 

Even when you are doing everything right, it doesn’t mean success will suddenly pop out of the blue. 

The more you continue to do the right things on a consistent basis over a long period of time, the more likely it is that success will eventually arrive. 

Most people do not understand this & feel that they are entitled to immediate success, when sadly this isn’t the case. 

Those that aren’t patient, end up leaving a winning path & surrendering to shiny object syndrome.

They switch niches, business models, offers, etc, all because they didn’t stick with what they currently had. 

That is why patience is one of the most crucial ingredients to success. 

In this video, I’m going to be discussing patience in greater detail & highlighting the importance time plays when it comes to succeeding in your business.

I hope you find it helpful. If you do, consider subscribing :)

Thanks,

Charlie

Want to know the easiest way to scale your business?

Deliver what is promised to your clients.

It’s that simple yet so many of us tend to overcomplicate it. 

Whilst there are a TON of key components that go into scaling a successful business, results is the king of them all. 

Without results & being able to deliver, your business is worthless.

That’s why I spent so long prioritizing product first & creating something that can actually deliver for our students. 

Matt is yet another successful student who we have managed to deliver for, that has gone on to scale his agency up to $35,000 per month within the space of 3 months of working with us. 

In this podcast, I interview Matt to learn more about his story & share his experience with using our program. 

I hope you find it helpful. If you do, consider subscribing :)

Thanks,

Charlie

Partnerships are an incredibly effective way to scale to great heights. 

There’s only so much you can do alone & by having a partner, you can do so much more. 

Not only is it beneficial from a business standpoint, it’s invaluable from a personal one as well. 

Everyone knows how gruelling entrepreneurship can be.

It can do severe damage on your mind when it tests your character to see how strong you truly are. 

The mental warfare that you go through in the pursuit of success is already hard enough as it is; when you go through it alone, it’s instantly 10x’d. 

That’s why having a partner is so good. 

Not only do you get to share the workload but you share the mental strain that business can cause you & ultimately have someone to speak to, which goes an incredibly long way. 

In this video, I’m going to be sharing what my $1,000,000 per month partnership looks like, to show you what it takes to achieve incredible success as a duo. 

I hope you find it helpful. If you do, consider subscribing :)

Thanks,

Charlie

If you fail to prepare then you must prepare to fail. 

As cliche & cheesy this saying may sound, it couldn’t be any more accurate. 

When you’re new to the agency space, your sole priority is to sign a client. 

There’s nothing wrong with this mindset at all however it comes with its fair share of problems. 

The major one being is that you have no idea what the next steps looks like once someone actually agrees to be your client. 

This then results in pure chaos which can easily turn a yes into a no, due to a poor client experience. 

That is why it is crucial to know exactly what the next steps are once you actually have a new client in place.

You don’t want to just be sat there starstruck over the fact that you’ve closed a deal; you want to get the ball rolling & start getting to work. 

In this video, I’m going to be sharing my new client SOP, which will allow you to understand what exactly you need to do once you get a client that is ready to work with you. 

Find the resources mentioned in the video here: https://drive.google.com/file/d/1HToxOmw10yzSlXB02hm4nZW_R6bHcTq6/view?usp=share_link + https://drive.google.com/file/d/1nvO5JOIHRd7nXcs4hRrhnZNvCE8PuHxe/view?usp=share_link

I hope you find it helpful. If you do, consider subscribing :)

Thanks,

Charlie

$100,000,000 per year.

That is a pretty big number & it’s what I’m gunning for in the next few years or so. 

During my time as an entrepreneur, I have faced so many challenges, bottlenecks & problems to get to where I am today. 

Each level of success came with new levels of failures, which required new solutions, new character, new paradigms, new everything. 

That is probably the most important thing that I have learnt thus far. 

No matter how successful you become, you are always presented with a new set of problems.

It comes with the territory of success & luckily for me, I’ve grown to fall in love with having problems as it’s a reflection of the growth that has been achieved.

Now getting to $100,000,000 per year will of course require $100,000,000 worth of problems (may be an exaggeration but let’s assume the worst!) & it’s something that I look forward to tackling. 

In this podcast, I’m going to be sharing the exact strategy that I am going to execute to get to $100,000,000 per year & show you how I interpret the journey that is ahead of me. 

I hope you find it helpful. If you do, consider subscribing :)

Thanks,

Charlie

Picture this. 

You’ve booked a call after doing a ton of outreach. 

You feel sensational & are full of energy, looking forward to the call ahead. 

The day of the call finally arrives. 

You join through the zoom link, patiently waiting. 

5 minutes go by. 

Still waiting. 

Another 5 minutes go by. 

Still waiting. 

Yet another 5 minutes go by.

Still painfully waiting.

Turns out that booking that you were so excited about never showed up. 

This is the reality that many agency owners face in their business. 

They can book calls but have a poor show up rate due to a lack of commitment from the prospects side, as well as no proper nurturing system in place. 

Sure, emergencies happen & sometimes prospects need to reschedule for whatever reason. 

But there are PLENTY of times where people ghost you due to simply forgetting about the call or not being nurtured properly. 

In this podcast, I’m going to show you how to get ANY SMMA meeting to show up, ensuring that your booked calls aren’t going to waste. 

I hope you find it helpful. If you do, consider subscribing :)

Thanks,

Charlie

What does your onboarding process look like?

If you took a deep breath whilst looking at the sky thinking about what it entails, then it’s safe to say it definitely needs some work. 

The reason I know this is because I was once in that same position in the early stages of my journey. 

I never really had a clear onboarding process that was the same for every client. 

It almost felt like I was so focused on closing the deal itself, that the onboarding process was left to be something that could be made up on the spot. 

As you can imagine, this then leads to a very scrappy client experience, which isn’t the best way to start off a relationship at all. 

Luckily, I pulled myself together & actually created an onboarding process that has been systemsied & designed stress free, allowing for a world class client experience from the very start of signing a client.

In this podcast, I share my exact onboarding funnel to show you how you can set it up in a way where it is designed to be as easy as possible, for both you & your client. 

I hope you find it helpful. If you do, consider subscribing :)

P.S. here is a link to the resources mentioned in the podcast: https://drive.google.com/file/d/1HToxOmw10yzSlXB02hm4nZW_R6bHcTq6/view?usp=share_link + https://docs.google.com/document/d/1MR-ETTmz-gneyEDehqqM5FQz9pq2KMPh8w81Xf1l41M/edit?usp=share_link

Thanks,

Charlie

$10,000 per month.

That is the magic number that EVERYONE has their sights set on when they start their SMMA journey. 

As a beginner, it can be scary to even look at that number (let alone pursue it) & come to an understanding that it’s actually possible to earn that much. 

Now I’m not going to BS you like most people & tell you that it’s a walk in the park. 

You’ve probably been indoctrinated by the masses in this space who have led you to believe that $10,000 per month is a piece of cake. 

It’s far from that.

Even with the correct support, guidance & systems, it will still be a challenge. 

& that’s exactly how it is supposed to be. 

This is a BUSINESS where you are aiming to earn a LOT of money - that comes with several challenges to solve, both business & personal. 

The first step to succeeding & getting close to this first significant landmark is to accept that. 

Once you accept it will be hard, that’s when everything else becomes that much easier. 

Now just because it’s an extremely difficult feat to achieve, it doesn’t mean it has to be all doom & gloom. 

In this video, I’m going to be showing you what I would personally do if I were to start again & share the exact steps I’d take to get to $10,000 per month, allowing your path to be less difficult than it already is. 

I hope you find it helpful. If you do, consider subscribing :)

Thanks,

Charlie

Client retention is everything. 

There is no point in signing clients if you struggle to keep them. 

One of the most important aspects of client retention is having a world class support system. 

Many agencies believe that retention is solely centred around delivering great results. 

Whilst this is somewhat true, it isn’t the only thing that plays a part. 

Having a solid support system goes an extremely long way, to the point where even if you aren’t delivering the desired results, a world class support system can keep clients for longer that you’d expect. 

So it’s important to shift your perspective from delivering great results in order to retain clients, to delivering a great SERVICE. 

This not only includes delivering excellent results but a great client experience as well. 

In this podcast, I’m going to be going over the exact support system that I used for over 350+ clients, which allowed me to deliver an incredible client experience. 

I hope you find it helpful. If you do, consider subscribing :)

P.S. Here is a link to the doc: https://drive.google.com/file/d/1KCj0mOX96yqOW6zIOnYuCVom-pTSEeLT/view?usp=share_link

Thanks,

Charlie

The fastest & easiest way to $10k per month is to habitualize the act of outreach as if it is an essential part of your life. 

Treat it as important as drinking water on a day to day basis.

Go as far as blocking off time for outreach & ignoring absolutely everything else. 

The problem that many people face is that they view doing outreach as optional. 

This is something that should NEVER be an option, especially when you are just starting your business.

It is a bare ESSENTIAL that is required for you to scale your business & succeed.

It’s not something that can be picked up, done & left for a couple of days.

This is an activity that you MUST do every single day, without fail. 

Just by having this simple mindset shift from treating outreach as optional to something that is a daily essential, you can get to $10k per month faster than you can imagine. 

In this podcast, I go into more detail about the importance of outreach & setting up your day in a way where it is guaranteed to get you to $10k per month in the fastest way possible.

I hope you find it helpful. If you do, consider subscribing :)

Thanks,

Charlie

How would it feel if you managed to scale your agency to $60k per month?

That is exactly what one of my students Luke has managed to do with his agency, in one of the most competitive niches out there.

Whilst many people blame niche saturation for their lack of success, the reality is that they don’t have the right assets in place to succeed.

They have a bad offer, bad acquisition system & a bad sales process. 

Niche saturation or not, nothing can save you when things like that are within your business. 

Luke however, has the complete opposite. 

His agency is built on successful foundations & that is why he has managed to get to where he is today.

In this podcast, I interview Luke to find out more about his journey & his experience working with us in helping him scale his agency.

I hope you find it helpful. If you do, consider subscribing :)

Thanks,

Charlie

Client results are everything. 

Keeping a client is far more valuable than replacing them. 

That’s why it’s just as important, if not even more important, to retain existing ones as much as it is to acquire new ones. 

Goes without saying that the focal point of retention is to deliver great results & luckily for you, there are plenty of ways to do this. 

In this podcast, I’m going to be sharing one of those ways, which involves getting your client 100+ 5 Star Google reviews for FREE, allowing you to pick up a massive client win at no extra cost.

Watch here: https://youtu.be/ZP9RjCtn5nM

Resources mentioned in the video here: https://drive.google.com/file/d/1Wx-YdDAJHRlbbql4n1xDm7OuQosFw9Sc/view?usp=share_link

https://drive.google.com/file/d/1a0SYkGkKRbGkmEPMoHmUd8KQHU__q_gh/view?usp=share_link

I hope you find it helpful. If you do, consider subscribing :)

Thanks,

Charlie

As a young man, it is easy to fall victim to leading a life that is full of mess. 

You are young after all, however, this shouldn’t be an excuse not to clean things up. 

The earlier you get a grip of your life, the better.

The positive habits & traits you develop in your youth will give you an undeniable ROI in your adult years. 

Heck, it’ll even give you an incredible ROI in your youth, let alone your adult years. 

Whilst it’s easy to use your age as a scapegoat for the bad habits you have, you are seriously hindering your potential in doing so. 

I’m not here telling you to not enjoy your youth at all.

What I am here to tell you is that there’s a fine line between having fun & messing up your future. 

You don’t want to do the latter & that’s why it’s important to fix your life as a young man, so that you protect what is to come from you years down the line.

In this podcast, I share how you can fix your life as a young man & fulfill your maximum potential. 

I hope you find it helpful. If you do, consider subscribing :)

Thanks,

Charlie

$0 to $1,000,000 per month. 

That is where I was & where I am today.  

Between those 2 numbers is a journey that consists of so many challenges, wins, losses & above all, invaluable lessons which have shaped me into the man that I am today. 

Not only have I excelled in business but the principles & lessons I have learnt have proven to be invaluable to me in my personal life. 

In this video, I am going to be reflecting on my journey thus far & sharing with you what it took for me to get to where I am today. 

I hope you find it helpful. If you do, consider subscribing :)

Thanks,

Charlie